---
description: Review of Segment Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Segment | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Data Management Software](/directory/4230/data-management/software) > [Segment](/software/384327/segment) > [Segment Alternatives](https://www.softwareadvice.ie/alternatives/384327/segment)

# Alternatives to Segment

Canonical: https://www.softwareadvice.ie/alternatives/384327/segment

> Explore the top alternatives to Segment. Compare features, ratings, and reviews to find the best software for your needs.

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## Top Alternatives

1. **Google Analytics 360** — 4.7/5 (8091 reviews) — Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI anal...
   - [View profile](https://www.softwareadvice.ie/software/137155/google-analytics)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/137155/384327/google-analytics/vs/segment)
2. **Mixpanel** — 4.5/5 (146 reviews) — Mixpanel is a product analytics solution that helps businesses gain insights into audience behavior and track custome...
   - [View profile](https://www.softwareadvice.ie/software/367563/mixpanel)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/367563/384327/mixpanel/vs/segment)
3. **Amplitude** — 4.6/5 (67 reviews) — Amplitude is a product analytics platform that helps businesses to track visitors with the help of collaborative anal...
   - [View profile](https://www.softwareadvice.ie/software/76608/amplitude)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/76608/384327/amplitude/vs/segment)
4. **BlueConic** — 4.3/5 (13 reviews) — BlueConic is the Customer Growth Engine for e-commerce brands. It combines real-time customer profiles with AI agents...
   - [View profile](https://www.softwareadvice.ie/software/453098/BlueConic)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/384327/453098/segment/vs/BlueConic)
5. **Hotjar** — 4.6/5 (540 reviews) — Hotjar is a website behavior analytics tool designed to provide insights into how visitors interact with websites. It...
   - [View profile](https://www.softwareadvice.ie/software/136486/hotjar)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/136486/384327/hotjar/vs/segment)
6. **Microsoft Clarity** — 4.8/5 (56 reviews) — Microsoft Clarity is a tool that captures how visitors interact with websites. It is free, easy to use, and can be se...
   - [View profile](https://www.softwareadvice.ie/software/402208/microsoft-clarity)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/384327/402208/segment/vs/microsoft-clarity)
7. **Tableau** — 4.6/5 (2351 reviews) — Tableau is an integrated business intelligence (BI) and analytics solution that helps to analyze key business data an...
   - [View profile](https://www.softwareadvice.ie/software/1940/tableau)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/1940/384327/tableau/vs/segment)
8. **Heap** — 4.5/5 (42 reviews) — Heap is the only digital insights platform that gives you complete understanding of your customers’ digital journeys,...
   - [View profile](https://www.softwareadvice.ie/software/240492/heap)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/240492/384327/heap/vs/segment)
9. **Lucky Orange** — 4.7/5 (260 reviews) — Lucky Orange is a suite of conversion optimization tools designed to help businesses track and engage with visitors u...
   - [View profile](https://www.softwareadvice.ie/software/324513/lucky-orange)
   - [Compare vs Segment](https://www.softwareadvice.ie/compare/324513/384327/lucky-orange/vs/segment)
10. **Lebesgue** — 4.9/5 (43 reviews) — Are you spending your marketing budget effectively? Which products or channels bring in the best long-term customers?...
    - [View profile](https://www.softwareadvice.ie/software/330363/lebesgue)
    - [Compare vs Segment](https://www.softwareadvice.ie/compare/330363/384327/lebesgue/vs/segment)
11. **Ortto** — 4.6/5 (113 reviews) — Build journeys that drive revenue. Your customer data, marketing automation \& analytics, together. Since 2015, Or...
    - [View profile](https://www.softwareadvice.ie/software/83115/autopilot)
    - [Compare vs Segment](https://www.softwareadvice.ie/compare/83115/384327/autopilot/vs/segment)
12. **Apteco FastStats** — 4.8/5 (9 reviews) — FastStats is a data analysis software that allows marketers to gain actionable insights from customer data. The softw...
    - [View profile](https://www.softwareadvice.ie/software/426043/faststats)
    - [Compare vs Segment](https://www.softwareadvice.ie/compare/384327/426043/segment/vs/faststats)
13. **Smartlook** — 4.7/5 (136 reviews) — Smartlook is a cloud- and mobile-based quantitative analytics solution that helps businesses of all sizes with user b...
    - [View profile](https://www.softwareadvice.ie/software/172537/smartlook)
    - [Compare vs Segment](https://www.softwareadvice.ie/compare/172537/384327/smartlook/vs/segment)
14. **Mailchimp** — 4.5/5 (17603 reviews) — Mailchimp is a web-based marketing automation service with millions of users worldwide. The application allows users ...
    - [View profile](https://www.softwareadvice.ie/software/111921/mailchimp)
    - [Compare vs Segment](https://www.softwareadvice.ie/compare/111921/384327/mailchimp/vs/segment)
15. **Marketo Engage** — 4.3/5 (710 reviews) — Adobe Marketo Engage is a marketing automation platform powered by artificial intelligence. It supports B2B marketing...
    - [View profile](https://www.softwareadvice.ie/software/21522/marketo-engage)
    - [Compare vs Segment](https://www.softwareadvice.ie/compare/21522/384327/marketo-engage/vs/segment)

## Related Categories

- [Data Management Software](https://www.softwareadvice.ie/directory/4230/data-management/software)
- [Product Data Management Software](https://www.softwareadvice.ie/directory/4215/product-data-management/software)
- [Master Data Management Software](https://www.softwareadvice.ie/directory/4737/master-data-management/software)
- [Personalization Software](https://www.softwareadvice.ie/directory/4276/personalization/software)
- [Data Privacy Solutions](https://www.softwareadvice.ie/directory/4523/data-privacy/software)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/alternatives/384327/segment)
- [View Product Profile](https://www.softwareadvice.ie/software/384327/segment)

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