---
description: Compare Matomo vs Google Analytics 360 regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Matomo vs Google Analytics 360 Comparison
---

Breadcrumb: [Home](/) > [Dashboard Software](/directory/440/dashboard/software) > [Matomo \<span\>vs\</span\> Google Analytics 360](https://www.softwareadvice.ie/compare/101543/137155/matomo/vs/google-analytics)

# Compare Matomo vs Google Analytics 360

Canonical: https://www.softwareadvice.ie/compare/101543/137155/matomo/vs/google-analytics

> Detailed comparison between Matomo and Google Analytics 360. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Matomo | Google Analytics 360 |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 62 | 8089 |
| **Starting Price** | US$9.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise) | Cloud, SaaS, Web-based, Android (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Documentation, Videos | Webinars, Documentation, Videos |

## Key features

### Matomo

- A/B Testing
- API
- Customer Database
- Customisable Dashboard
- Dashboard
- Dashboard Creation
- Data Capture and Transfer
- Data Discovery
- KPI Monitoring
- Keyword Tracking
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Time on Site Tracking

### Google Analytics 360

- A/B Testing
- API
- Customer Database
- Customisable Dashboard
- Dashboard
- Dashboard Creation
- Data Capture and Transfer
- Data Discovery
- KPI Monitoring
- Keyword Tracking
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Time on Site Tracking

## Links

- [View Matomo Profile](https://www.softwareadvice.ie/software/101543/matomo)
- [View Google Analytics 360 Profile](https://www.softwareadvice.ie/software/137155/google-analytics)
- [View Original Comparison](https://www.softwareadvice.ie/compare/101543/137155/matomo/vs/google-analytics)

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