---
description: Compare Mailchimp vs Listrak regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Mailchimp vs Listrak Comparison
---

Breadcrumb: [Home](/) > [Personalization Software](/directory/4276/personalization/software) > [Mailchimp \<span\>vs\</span\> Listrak](https://www.softwareadvice.ie/compare/111921/140917/mailchimp/vs/listrak)

# Compare Mailchimp vs Listrak

Canonical: https://www.softwareadvice.ie/compare/111921/140917/mailchimp/vs/listrak

> Detailed comparison between Mailchimp and Listrak. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Mailchimp | Listrak |
| **Overall rating** | 4.5/5 | 4.0/5 |
| **Total Reviews** | 17604 | 22 |
| **Starting Price** | US$13.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Key features

### Mailchimp

- AI/Machine Learning
- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Content Management
- Customer Database
- Customisable Templates
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Monitoring
- Real-Time Data
- Reminders
- Scheduled Messaging
- Segmentation
- Social Marketing
- Subscriber Management
- Website Visitor Tracking

### Listrak

- AI/Machine Learning
- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Content Management
- Customer Database
- Customisable Templates
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Monitoring
- Real-Time Data
- Reminders
- Scheduled Messaging
- Segmentation
- Social Marketing
- Subscriber Management
- Website Visitor Tracking

## Links

- [View Mailchimp Profile](https://www.softwareadvice.ie/software/111921/mailchimp)
- [View Listrak Profile](https://www.softwareadvice.ie/software/140917/listrak)
- [View Original Comparison](https://www.softwareadvice.ie/compare/111921/140917/mailchimp/vs/listrak)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Mailchimp vs Listrak Comparison","description":"Compare Mailchimp vs Listrak regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.ie/compare/111921/140917/mailchimp/vs/listrak","about":[{"@id":"https://www.softwareadvice.ie/software/111921/mailchimp#software"},{"@id":"https://www.softwareadvice.ie/software/140917/listrak#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.ie/compare/111921/140917/mailchimp/vs/listrak#breadcrumblist"},"@id":"https://www.softwareadvice.ie/compare/111921/140917/mailchimp/vs/listrak#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.ie/#website"},"publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"inLanguage":"en-IE"},{"name":"Mailchimp","description":"Mailchimp is a web-based marketing automation service with millions of users worldwide. The application allows users to share newsletters on various social networks and track customer engagements. The application provides tools to create targeted emails, run Facebook ad campaigns, automate follow-ups and monitor campaign progress, among others.\n\nWith Mailchimp, users can collect and analyze their email responses. The application offers graphical representations of data and customer interactions in various formats. Mailchimp allows users to design, share and track email newsletters from any location. With interactive drag &amp; drop interface, users can create and share attractive email campaigns. The built-in analytics and reporting functionality allows marketers to monitor customer activities or generate ad hoc reports.\n\nMailchimp also offers a mobile-based application for both Android and iOS devices. The application works as a shortcut to reach users' email marketing accounts, enabling users to receive campaign updates, add subscribers and remain informed about social media activity.\n\nThe solution serves a wide range of businesses, from small e-commerce to big online retailers and is available on a monthly subscription basis.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/9ecdf068-eda7-40a6-bcd1-2e3aadee6a55.png","url":"https://www.softwareadvice.ie/software/111921/mailchimp","@id":"https://www.softwareadvice.ie/software/111921/mailchimp#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":17604},"offers":{"price":"13","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"name":"Listrak","description":"Listrak is a digital marketing automation platform that drives engagements, increases conversions, maximizes revenue and provides higher lifetime values to businesses. Its artificial intelligence, predictive analytics and machine learning help businesses in engaging customers towards their preferred channels.\n\n\nListrak gathers data and extracts insights, which help businesses create a meaningful interaction with customers. Its customer insight collects data and presents it on a dashboard for easy visualizations while the unified 360-degree profile assists in behavior tracking and creating cross-device linking. Additional features of the unified platform are anonymous user tracking, customer response, behavior tracking and subscriber acquisition.\n\n\nAdditionally, Listrak offers features such as predictive send-time optimization, product recommendation, actionable segmentation, artificial intelligence-driven campaigns, and analysis of customer lifecycle. Further, it manages cross-channel campaigns through email, mobile, social media, display, web and short message service (SMS) methods.\n\n\nListrak provides an application programming interface that enables developers to integrate email, data import and mobile messaging functionalities into the software.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/2d390ca1-bd7b-46cc-9b10-3f26a72978b6.jpg","url":"https://www.softwareadvice.ie/software/140917/listrak","@id":"https://www.softwareadvice.ie/software/140917/listrak#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.0,"bestRating":5,"ratingCount":22},"operatingSystem":"Cloud, Windows"},{"@id":"https://www.softwareadvice.ie/compare/111921/140917/mailchimp/vs/listrak#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Personalization Software","position":2,"item":"/directory/4276/personalization/software","@type":"ListItem"},{"name":"Mailchimp vs Listrak","position":3,"item":"https://www.softwareadvice.ie/compare/111921/140917/mailchimp/vs/listrak","@type":"ListItem"}]}]}
</script>
