---
description: Compare Mailchimp vs theMarketer regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Mailchimp vs theMarketer Comparison
---

Breadcrumb: [Home](/) > [Personalization Software](/directory/4276/personalization/software) > [Mailchimp \<span\>vs\</span\> theMarketer](https://www.softwareadvice.ie/compare/111921/434253/mailchimp/vs/themarketer)

# Compare Mailchimp vs theMarketer

Canonical: https://www.softwareadvice.ie/compare/111921/434253/mailchimp/vs/themarketer

> Detailed comparison between Mailchimp and theMarketer. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | theMarketer |
| **Overall rating** | 4.5/5 | 5.0/5 |
| **Total Reviews** | 17603 | 1 |
| **Starting Price** | US$13.00 | €6.00 |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Webinars, Documentation |

## Key features

### Mailchimp

- A/B Testing
- API
- CRM
- Customisable Branding
- Customisable CTAs
- Customisable Forms
- Dynamic Content
- Email Marketing
- Engagement Tracking
- Lead Capture
- Lead Management
- Marketing Automation
- Multi-Channel Communication
- Multi-Channel Marketing
- Real-Time Data
- SMS Marketing
- Segmentation
- Template Management
- Visual Analytics
- Website Visitor Tracking

### theMarketer

- A/B Testing
- API
- CRM
- Customisable Branding
- Customisable CTAs
- Customisable Forms
- Dynamic Content
- Email Marketing
- Engagement Tracking
- Lead Capture
- Lead Management
- Marketing Automation
- Multi-Channel Communication
- Multi-Channel Marketing
- Real-Time Data
- SMS Marketing
- Segmentation
- Template Management
- Visual Analytics
- Website Visitor Tracking

## Links

- [View Mailchimp Profile](https://www.softwareadvice.ie/software/111921/mailchimp)
- [View theMarketer Profile](https://www.softwareadvice.ie/software/434253/themarketer)
- [View Original Comparison](https://www.softwareadvice.ie/compare/111921/434253/mailchimp/vs/themarketer)

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