---
description: Compare Look Digital Signage vs OptiSigns regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Look Digital Signage vs OptiSigns Comparison
---

Breadcrumb: [Home](/) > [Digital Signage Software](/directory/4565/digital-signage/software) > [Look Digital Signage \<span\>vs\</span\> OptiSigns](https://www.softwareadvice.ie/compare/114300/410094/look/vs/optisigns)

# Compare Look Digital Signage vs OptiSigns

Canonical: https://www.softwareadvice.ie/compare/114300/410094/look/vs/optisigns

> Detailed comparison between Look Digital Signage and OptiSigns. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Look Digital Signage | OptiSigns |
| **Overall rating** | 4.9/5 | 4.8/5 |
| **Total Reviews** | 116 | 4475 |
| **Starting Price** | US$5.40 | €8.50 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop), Android (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Documentation, Videos |

## Key features

### Look Digital Signage

- API
- Access Controls/Permissions
- Audit Trail
- Content Personalization
- Customisable Branding
- Customisable Templates
- Data Security
- Digital Menu Boards
- Emergency Notification
- Interactive Content
- Layout & Design
- Media Library
- Mobile Access
- Multi-Location
- Multi-Screen Support
- Multimedia Support
- Remote Display Management
- Reporting & Statistics
- Social Media Integration
- Visual Editor

### OptiSigns

- API
- Access Controls/Permissions
- Audit Trail
- Content Personalization
- Customisable Branding
- Customisable Templates
- Data Security
- Digital Menu Boards
- Emergency Notification
- Interactive Content
- Layout & Design
- Media Library
- Mobile Access
- Multi-Location
- Multi-Screen Support
- Multimedia Support
- Remote Display Management
- Reporting & Statistics
- Social Media Integration
- Visual Editor

## Links

- [View Look Digital Signage Profile](https://www.softwareadvice.ie/software/114300/look)
- [View OptiSigns Profile](https://www.softwareadvice.ie/software/410094/optisigns)
- [View Original Comparison](https://www.softwareadvice.ie/compare/114300/410094/look/vs/optisigns)

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