---
description: Compare Hotjar vs Looker regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Hotjar vs Looker Comparison
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/1702/analytics-tools/software) > [Hotjar \<span\>vs\</span\> Looker](https://www.softwareadvice.ie/compare/136486/140986/hotjar/vs/looker)

# Compare Hotjar vs Looker

Canonical: https://www.softwareadvice.ie/compare/136486/140986/hotjar/vs/looker

> Detailed comparison between Hotjar and Looker. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Hotjar | Looker |
| **Overall rating** | 4.6/5 | 4.5/5 |
| **Total Reviews** | 539 | 282 |
| **Starting Price** | US$39.00 | US$2,000.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Hotjar

- A/B Testing
- API
- Access Controls/Permissions
- Activity Tracking
- Charting
- Collaboration Tools
- Dashboard
- Interactive Reports
- KPI Monitoring
- Monitoring
- Multi-Channel Data Collection
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Single Sign On
- Statistical Analysis
- Templates
- Visual Analytics

### Looker

- A/B Testing
- API
- Access Controls/Permissions
- Activity Tracking
- Charting
- Collaboration Tools
- Dashboard
- Interactive Reports
- KPI Monitoring
- Monitoring
- Multi-Channel Data Collection
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Single Sign On
- Statistical Analysis
- Templates
- Visual Analytics

## Links

- [View Hotjar Profile](https://www.softwareadvice.ie/software/136486/hotjar)
- [View Looker Profile](https://www.softwareadvice.ie/software/140986/looker)
- [View Original Comparison](https://www.softwareadvice.ie/compare/136486/140986/hotjar/vs/looker)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Hotjar vs Looker Comparison","description":"Compare Hotjar vs Looker regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.ie/compare/136486/140986/hotjar/vs/looker","about":[{"@id":"https://www.softwareadvice.ie/software/136486/hotjar#software"},{"@id":"https://www.softwareadvice.ie/software/140986/looker#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.ie/compare/136486/140986/hotjar/vs/looker#breadcrumblist"},"@id":"https://www.softwareadvice.ie/compare/136486/140986/hotjar/vs/looker#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.ie/#website"},"inLanguage":"en-IE","publisher":{"@id":"https://www.softwareadvice.ie/#organization"}},{"name":"Hotjar","description":"Hotjar is a website behavior analytics tool designed to provide insights into how visitors interact with websites. It is used by teams such as marketers, product managers, designers, and researchers to better understand user behavior and support website optimization and user experience improvements.\n\nThe platform includes features such as heatmaps that visualize user attention patterns, session recordings that capture interactions, and tools for collecting user feedback. It offers customizable surveys for gathering customer satisfaction data, interview capabilities for user testing, and funnel analysis for monitoring conversion paths. Dashboards organize behavior data in accessible formats, and a highlights feature allows teams to save and categorize key insights.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/de6acfc8-3e55-4db1-8a41-93635ddb7131.png","url":"https://www.softwareadvice.ie/software/136486/hotjar","@id":"https://www.softwareadvice.ie/software/136486/hotjar#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":539},"offers":{"price":"39","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Looker","description":"Looker is a cloud-based business intelligence (BI) platform designed to explore and analyze data. The solution helps businesses to capture and analyze data from multiple sources and make data-driven decisions.\n\nLooker provides business teams the ability to analyze supply chains, market digitally, quantify customer value, interpret customer behavior and evaluate distribution processes. Users can also \"view source\" to understand how the data they are viewing is being manipulated. The dashboards allow presenting data and insights using customizable charts, graphs and reports. All dashboards and queries can be drilled into, so users can discover information in multiple layers.\n\nWith Looker's data modeling language, users can define data metrics and explore relationships between various data sets. The storytelling feature allows users to present data analysis to stakeholders through data-rich visualizations.\n\nLooker is used in many industry sectors across the US and Canada including e-commerce, construction, education, finance, healthcare, media and technology.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/928bd925-b5b0-4743-a0db-d75a0597a538.png","url":"https://www.softwareadvice.ie/software/140986/looker","@id":"https://www.softwareadvice.ie/software/140986/looker#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":282},"offers":{"price":"2000","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Windows on premise, Linux on premise, Android, Platform ios"},{"@id":"https://www.softwareadvice.ie/compare/136486/140986/hotjar/vs/looker#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Analytics Software","position":2,"item":"/directory/1702/analytics-tools/software","@type":"ListItem"},{"name":"Hotjar vs Looker","position":3,"item":"https://www.softwareadvice.ie/compare/136486/140986/hotjar/vs/looker","@type":"ListItem"}]}]}
</script>