---
description: Compare Hotjar vs Freshmarketer regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Hotjar vs Freshmarketer Comparison
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/1702/analytics-tools/software) > [Hotjar \<span\>vs\</span\> Freshmarketer](https://www.softwareadvice.ie/compare/136486/436315/hotjar/vs/freshmarketer)

# Compare Hotjar vs Freshmarketer

Canonical: https://www.softwareadvice.ie/compare/136486/436315/hotjar/vs/freshmarketer

> Detailed comparison between Hotjar and Freshmarketer. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Hotjar | Freshmarketer |
| **Overall rating** | 4.6/5 | 4.4/5 |
| **Total Reviews** | 540 | 25 |
| **Starting Price** | US$39.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Hotjar

- A/B Testing
- API
- Audience Targeting
- Conversion Rate Optimisation
- Conversion Tracking
- Customer Segmentation
- Customisable Templates
- Data Visualisation
- Heatmaps
- Multi-Channel Data Collection
- Performance Metrics
- Real-Time Analytics
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Statistical Analysis
- Template Management
- Templates
- Visitor Tracking
- Visual Analytics

### Freshmarketer

- A/B Testing
- API
- Audience Targeting
- Conversion Rate Optimisation
- Conversion Tracking
- Customer Segmentation
- Customisable Templates
- Data Visualisation
- Heatmaps
- Multi-Channel Data Collection
- Performance Metrics
- Real-Time Analytics
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Statistical Analysis
- Template Management
- Templates
- Visitor Tracking
- Visual Analytics

## Links

- [View Hotjar Profile](https://www.softwareadvice.ie/software/136486/hotjar)
- [View Freshmarketer Profile](https://www.softwareadvice.ie/software/436315/freshmarketer)
- [View Original Comparison](https://www.softwareadvice.ie/compare/136486/436315/hotjar/vs/freshmarketer)

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