---
description: Compare Improvado vs EasyInsights regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Improvado vs EasyInsights Comparison
---

Breadcrumb: [Home](/) > [API Management Software](/directory/4343/api-management/software) > [Improvado \<span\>vs\</span\> EasyInsights](https://www.softwareadvice.ie/compare/168922/330209/improvado/vs/easyinsights)

# Compare Improvado vs EasyInsights

Canonical: https://www.softwareadvice.ie/compare/168922/330209/improvado/vs/easyinsights

> Detailed comparison between Improvado and EasyInsights. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Improvado | EasyInsights |
| **Overall rating** | 4.5/5 | 4.8/5 |
| **Total Reviews** | 22 | 11 |
| **Starting Price** | - | US$99.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Documentation, Videos |

## Key features

### Improvado

- API
- Attribution Modeling
- Audience Targeting
- Campaign Management
- Customer Segmentation
- Customisable Reports
- Dashboard
- Data Capture and Transfer
- Data Discovery
- Data Management
- Data Visualisation
- Engagement Tracking
- Lead Qualification
- Multi-Campaign
- Multi-Channel Attribution
- Multiple Data Sources
- Performance Metrics
- Predictive Analytics
- Real-Time Data
- Website Analytics

### EasyInsights

- API
- Attribution Modeling
- Audience Targeting
- Campaign Management
- Customer Segmentation
- Customisable Reports
- Dashboard
- Data Capture and Transfer
- Data Discovery
- Data Management
- Data Visualisation
- Engagement Tracking
- Lead Qualification
- Multi-Campaign
- Multi-Channel Attribution
- Multiple Data Sources
- Performance Metrics
- Predictive Analytics
- Real-Time Data
- Website Analytics

## Links

- [View Improvado Profile](https://www.softwareadvice.ie/software/168922/improvado)
- [View EasyInsights Profile](https://www.softwareadvice.ie/software/330209/easyinsights)
- [View Original Comparison](https://www.softwareadvice.ie/compare/168922/330209/improvado/vs/easyinsights)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Improvado vs EasyInsights Comparison","description":"Compare Improvado vs EasyInsights regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.ie/compare/168922/330209/improvado/vs/easyinsights","about":[{"@id":"https://www.softwareadvice.ie/software/168922/improvado#software"},{"@id":"https://www.softwareadvice.ie/software/330209/easyinsights#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.ie/compare/168922/330209/improvado/vs/easyinsights#breadcrumblist"},"@id":"https://www.softwareadvice.ie/compare/168922/330209/improvado/vs/easyinsights#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.ie/#website"},"inLanguage":"en-IE","publisher":{"@id":"https://www.softwareadvice.ie/#organization"}},{"name":"Improvado","description":"Improvado is an AI-powered marketing intelligence platform designed for mid-sized to enterprise-level marketing teams and agencies struggling with fragmented data sources and manual reporting processes. \n\nIf you're a marketing leader or analyst spending countless hours manually integrating data from multiple platforms, Improvado will revolutionize your workflow.\n\nWho benefits most from Improvado?\n- Marketing Directors who need comprehensive performance visibility across all channels\n- Analytics Teams drowning in spreadsheets and manual data processing tasks\n- Agency Leaders managing complex multi-client reporting requirements\n- CMOs seeking data-backed justification for marketing investments\n\nWith 500+ ready-made connectors extracting over 40,000 data fields from virtually every marketing platform you use, Improvado seamlessly:\n- Integrates all your marketing and sales data into a unified dashboard\n- Normalizes disparate data structures into consistent, usable formats\n- Generates instant reports that previously took days to compile manually\n- Delivers real-time cross-channel performance insights\n- Automatically updates your visualization tools like Tableau, Looker, or Power BI","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/8d3ce674-3ab5-48fe-a2f9-33f914b52a55.png","url":"https://www.softwareadvice.ie/software/168922/improvado","@id":"https://www.softwareadvice.ie/software/168922/improvado#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":22},"operatingSystem":"Cloud"},{"name":"EasyInsights","description":"Get instant answers to your marketing questions with data through Google sheet add-on. It takes less than 2 minutes to get started. Get data on sheets by choosing data sources and columns (metrics &amp; dimensions).\n\nKey features include getting data into sheet from sources such as Facebook Ads, Google Ads etc. Access marketing data templates to solve popular use-cases. Send scheduled reports via email and create custom dimension for reporting. Move data with EasyInsights to Google Data Studio.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/06f9750e-20d2-4021-8d16-836b3a1d5786.png","url":"https://www.softwareadvice.ie/software/330209/easyinsights","@id":"https://www.softwareadvice.ie/software/330209/easyinsights#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":11},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome"},{"@id":"https://www.softwareadvice.ie/compare/168922/330209/improvado/vs/easyinsights#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"API Management Software","position":2,"item":"/directory/4343/api-management/software","@type":"ListItem"},{"name":"Improvado vs EasyInsights","position":3,"item":"https://www.softwareadvice.ie/compare/168922/330209/improvado/vs/easyinsights","@type":"ListItem"}]}]}
</script>
