---
description: Compare Bitly vs BetterLinks regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Bitly vs BetterLinks Comparison
---

Breadcrumb: [Home](/) > [URL Shortener Software](/directory/4420/url-shortener/software) > [Bitly \<span\>vs\</span\> BetterLinks](https://www.softwareadvice.ie/compare/219841/420261/bitly/vs/betterlinks)

# Compare Bitly vs BetterLinks

Canonical: https://www.softwareadvice.ie/compare/219841/420261/bitly/vs/betterlinks

> Detailed comparison between Bitly and BetterLinks. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Bitly | BetterLinks |
| **Overall rating** | 4.8/5 | - |
| **Total Reviews** | 1295 | 0 |
| **Starting Price** | US$35.00 | - |
| **Free Trial** | No | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | Webinars, Documentation, Videos | Documentation, Videos |

## Key features

### Bitly

- API
- Access Controls/Permissions
- Activity Dashboard
- Campaign Analytics
- Campaign Management
- Custom Domains
- Customisable Branding
- Dashboard
- Data Import/Export
- For Marketing and Advertising
- Link Analytics
- Link Editing
- Link Management
- URL Customisation
- URL Shortener
- User Management

### BetterLinks

- API
- Click Tracking
- Custom Domains
- Customer Activity Tracking
- Engagement Tracking
- Geotargeting
- Link Analytics
- Link Editing
- URL Customisation
- URL Shortener
- User Management

## Links

- [View Bitly Profile](https://www.softwareadvice.ie/software/219841/bitly)
- [View BetterLinks Profile](https://www.softwareadvice.ie/software/420261/betterlinks)
- [View Original Comparison](https://www.softwareadvice.ie/compare/219841/420261/bitly/vs/betterlinks)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Bitly vs BetterLinks Comparison","description":"Compare Bitly vs BetterLinks regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.ie/compare/219841/420261/bitly/vs/betterlinks","about":[{"@id":"https://www.softwareadvice.ie/software/219841/bitly#software"},{"@id":"https://www.softwareadvice.ie/software/420261/betterlinks#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.ie/compare/219841/420261/bitly/vs/betterlinks#breadcrumblist"},"@id":"https://www.softwareadvice.ie/compare/219841/420261/bitly/vs/betterlinks#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.ie/#website"},"inLanguage":"en-IE","publisher":{"@id":"https://www.softwareadvice.ie/#organization"}},{"name":"Bitly","description":"Bitly is a URL shortener software designed to help businesses of all sizes create and share personalized links for digital marketing campaigns. The platform enables administrators to encrypt URLs with hypertext transfer protocol secure (HTTPS) and protect them against third-party breaches.\n\nManagers can gain insights into link metrics such as click-through rates, most referred channels and geographical data on a unified interface. Bitly provides an auto-branding feature, which allows teams to create shortened links with custom domains. Additionally, supervisors can change and update the destination of links and redirect old URLs. \n\nBitly offers an application programming interface (API), which lets businesses integrate the system with several third-party applications such as Salesforce, Twilio, Khoros, Adobe, Sprinklr and more. Pricing is based on monthly and annual subscriptions and support is extended via email, knowledge base and an online contact form.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/8de1a4ff-0301-499d-bb9d-ec3f80c27baa.png","url":"https://www.softwareadvice.ie/software/219841/bitly","@id":"https://www.softwareadvice.ie/software/219841/bitly#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":1295},"offers":{"price":"35","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"BetterLinks","description":"BetterLinks is a cloud-based link management tool designed for WordPress users that helps them make, change, and shrink different kinds of links, like for ads or campaigns. One thing about BetterLinks is how it gets information. Instead of going right to the website's files, it checks a special JSON file first. This keeps users' websites fast and their links in good shape.\n\nUsers can choose how links work, like if they move around (302) or stay put (301), depending on what they need. Staff members can also sort links into groups and tag them to stay organized. It also makes sure links use HTTPS for extra safety. It talks to Google Analytics to show you how your links are doing and how your ads or campaigns are working.\n\nBetterLinks gives team members easy ways to set when links stop working, how they're seen, and move link data in and out. It's great for managing different users and even trying out new links. It helps in making links shorter, tracking them, and getting them where they need to go on your WordPress site.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/fa829906-6960-4ad7-ae27-a2282342f500.png","url":"https://www.softwareadvice.ie/software/420261/betterlinks","@id":"https://www.softwareadvice.ie/software/420261/betterlinks#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"applicationCategory":"BusinessApplication","operatingSystem":"Cloud, Apple, Windows"},{"@id":"https://www.softwareadvice.ie/compare/219841/420261/bitly/vs/betterlinks#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"URL Shortener Software","position":2,"item":"/directory/4420/url-shortener/software","@type":"ListItem"},{"name":"Bitly vs BetterLinks","position":3,"item":"https://www.softwareadvice.ie/compare/219841/420261/bitly/vs/betterlinks","@type":"ListItem"}]}]}
</script>
