---
description: Compare Salesforce Marketing Cloud vs NGP VAN regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Salesforce Marketing Cloud vs NGP VAN Comparison
---

Breadcrumb: [Home](/) > [Personalization Software](/directory/4276/personalization/software) > [Salesforce Marketing Cloud \<span\>vs\</span\> NGP VAN](https://www.softwareadvice.ie/compare/22998/218974/salesforce-socialcrm/vs/ngp-van)

# Compare Salesforce Marketing Cloud vs NGP VAN

Canonical: https://www.softwareadvice.ie/compare/22998/218974/salesforce-socialcrm/vs/ngp-van

> Detailed comparison between Salesforce Marketing Cloud and NGP VAN. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Salesforce Marketing Cloud | NGP VAN |
| **Overall rating** | 4.2/5 | 4.2/5 |
| **Total Reviews** | 529 | 62 |
| **Starting Price** | US$25.00 | US$45.00 |
| **Free Trial** | No | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Key features

### Salesforce Marketing Cloud

- Activity Dashboard
- Ad hoc Reporting
- Campaign Management
- Channel Management
- Contact Management
- Customisable Templates
- Customizable Fields
- Data Recovery
- Email Management
- Email Marketing
- Email Monitoring
- Forms Management
- KPI Monitoring
- Lead Management
- Monitoring
- Real-Time Data
- Reporting & Statistics
- Sales Activity Management
- Third-Party Integrations
- Website Visitor Tracking

### NGP VAN

- Activity Dashboard
- Campaign Management
- Contact Management
- Customizable Fields
- Email Management
- Email Marketing
- Forms Management
- Reporting & Statistics
- Third-Party Integrations

## Links

- [View Salesforce Marketing Cloud Profile](https://www.softwareadvice.ie/software/22998/salesforce-socialcrm)
- [View NGP VAN Profile](https://www.softwareadvice.ie/software/218974/ngp-van)
- [View Original Comparison](https://www.softwareadvice.ie/compare/22998/218974/salesforce-socialcrm/vs/ngp-van)

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