---
description: Compare DealerRock vs Lightspeed regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: DealerRock vs Lightspeed Comparison
---

Breadcrumb: [Home](/) > [Marine Software](/directory/4168/marine/software) > [DealerRock \<span\>vs\</span\> Lightspeed](https://www.softwareadvice.ie/compare/362632/420866/dealerrock/vs/lightspeed)

# Compare DealerRock vs Lightspeed

Canonical: https://www.softwareadvice.ie/compare/362632/420866/dealerrock/vs/lightspeed

> Detailed comparison between DealerRock and Lightspeed. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | DealerRock | Lightspeed |
| **Overall rating** | 5.0/5 | 3.9/5 |
| **Total Reviews** | 3 | 158 |
| **Starting Price** | US$390.00 | - |
| **Free Trial** | Yes | - |
| **Free Version** | No | - |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise) |
| **Support** | Email/Help Desk, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### DealerRock

- API
- Activity Dashboard
- Billing & Invoicing
- Boat Maintenance
- Calendar Management
- Communication Management
- Contract/License Management
- Customer Database
- Financial Management
- Inventory Management
- Mobile Access
- Parts Management
- Point of Sale (POS)
- Real-Time Updates
- Reporting & Statistics
- Scheduling
- Third-Party Integrations
- Work Order Management

### Lightspeed

- Accounting
- Activity Dashboard
- Billing & Invoicing
- Communication Management
- Compliance Management
- Contract/License Management
- Customer Database
- Financial Management
- Inventory Management
- Mobile Access
- Parts Management
- Point of Sale (POS)
- Real-Time Updates
- Reporting & Statistics
- Scheduling
- Third-Party Integrations
- Work Order Management

## Links

- [View DealerRock Profile](https://www.softwareadvice.ie/software/362632/dealerrock)
- [View Lightspeed Profile](https://www.softwareadvice.ie/software/420866/lightspeed)
- [View Original Comparison](https://www.softwareadvice.ie/compare/362632/420866/dealerrock/vs/lightspeed)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"DealerRock vs Lightspeed Comparison","description":"Compare DealerRock vs Lightspeed regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.ie/compare/362632/420866/dealerrock/vs/lightspeed","about":[{"@id":"https://www.softwareadvice.ie/software/362632/dealerrock#software"},{"@id":"https://www.softwareadvice.ie/software/420866/lightspeed#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.ie/compare/362632/420866/dealerrock/vs/lightspeed#breadcrumblist"},"@id":"https://www.softwareadvice.ie/compare/362632/420866/dealerrock/vs/lightspeed#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.ie/#website"},"publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"inLanguage":"en-IE"},{"name":"DealerRock","description":"DealerRock is a cloud-based, modern dealer management system (DMS) built exclusively for marine and RV dealerships. Unlike legacy marine and RV platforms, DealerRock was purposefully designed for the unique workflows of boat and RV dealers with usability in mind. Everything from inventory and lead management to deal structuring, service, and real-time reporting is available under a single login.\n\nOur intuitive interface keeps things simple for your sales, service, and admin teams, with features tailored to seasonal inventory, unit rigging, deposits, and trade-ins. DealerRock helps dealerships run smoother, close deals faster, and eliminate clunky, outdated software.\n\nWhy dealers choose DealerRock over legacy systems:\n\n1) Built specifically for marine and RV workflows – No bloated features from the auto world or legacy windows systems\n2) Fast and intuitive interface – Your team will actually enjoy using it and adapt in days, not months.\n3) Streamlined inventory management – Track units, options, rigging, and packages with ease\n4) Lead and deal tracking – Manage prospects, follow-ups, and quoting in one place\n5) Integrated service tools – Schedule jobs, assign techs, track labor and parts\n6) Real-time reporting – Know what’s happening across sales and service at a glance\n7) Fully cloud-based – No installs, no servers, access from anywhere\n8) Simple setup – Onboard quickly with minimal training\n\nDealerRock is a better DMS—because it was built from the ground up to serve marine and RV dealers. If you're tired of outdated software or generic systems that don’t fit, it’s time to try something built for you.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d0a3087b-77ce-4a65-90e6-380b9a22fc2b.png","url":"https://www.softwareadvice.ie/software/362632/dealerrock","@id":"https://www.softwareadvice.ie/software/362632/dealerrock#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":5.0,"bestRating":5,"ratingCount":3},"offers":{"price":"390","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Chrome, Android, Platform ios, Platform ipad"},{"name":"Lightspeed","description":"Lightspeed is a dealer management system designed to cater to the organizational and management needs of dealership businesses across various industries, such as powersports, marine, recreational vehicles (RV), trailer, outdoor power equipment (OPE) and golf. The platform includes a communication management system that helps manage customer interactions and engagement and allows businesses to connect with internal teams and customers via a unified portal. The tool also assists with management of sales, service, finance and other business operations. Key features include customer relationship management (CRM), OEM integrations, eSignature, multi-facility visibility, parts and inventory management, sales optimization, centralized scheduling, task automation, RECT reporting, service department enhancements, secure payment processing and data analysis.\n\nThe parts management component of the solution allows for tracking and ordering of parts, handling of stock replenishments, updating of parts information and optimization of inventory control and wastage. Sales functionalities offered by Lightspeed enable dealerships to optimize new and used vehicle sales by providing tools such as industry benchmarks and performance comparisons. For the service departments, Lightspeed provides tech video functionality, which fosters a trust-building relationship between service personnel and clients. It offers visual proof of required repairs and service recommendations that helps maintain credibility and communication with the clientele. Additionally, teams can ensure compliance with regulatory guidelines and refine their credit process.\n\nThe solution incorporates a Lightspeed calendar that spans across all dealership departments, enabling directors and staff to manage customer appointments, follow-up communications, technician scheduling, unit delivery and departmental scheduling. This orchestration tool aids in coordination within the dealership environment. The repair event cycle time (RECT) reporting functionality of the platform helps dealerships in tracking and enhancing their service department’s performance. The tool also offers eSignature capabilities, allowing dealerships to send contracts electronically and secure customer signatures remotely.\n\nIndustry benchmarks have been incorporated within the sales module, providing dealers with insights into their performance relative to the national market and suggesting actionable areas for improvement. The mobile application extension of Lightspeed offers features such as service check-in efficiencies and the ability to communicate service progress via text messages, further streamlining dealership workflows. The platform offers integration with various third-party payment processors such as Worldpay.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/aeefa086-d345-4715-9920-a3f9333360ee.jpeg","url":"https://www.softwareadvice.ie/software/420866/lightspeed","@id":"https://www.softwareadvice.ie/software/420866/lightspeed#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":3.9,"bestRating":5,"ratingCount":158},"operatingSystem":"Cloud, Windows, Windows on premise"},{"@id":"https://www.softwareadvice.ie/compare/362632/420866/dealerrock/vs/lightspeed#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marine Software","position":2,"item":"/directory/4168/marine/software","@type":"ListItem"},{"name":"DealerRock vs Lightspeed","position":3,"item":"https://www.softwareadvice.ie/compare/362632/420866/dealerrock/vs/lightspeed","@type":"ListItem"}]}]}
</script>