---
description: Compare Klaviyo vs Privy regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Klaviyo vs Privy Comparison
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [Klaviyo \<span\>vs\</span\> Privy](https://www.softwareadvice.ie/compare/63589/104009/klaviyo/vs/privy)

# Compare Klaviyo vs Privy

Canonical: https://www.softwareadvice.ie/compare/63589/104009/klaviyo/vs/privy

> Detailed comparison between Klaviyo and Privy. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Klaviyo | Privy |
| **Overall rating** | 4.6/5 | 4.4/5 |
| **Total Reviews** | 524 | 50 |
| **Starting Price** | US$20.00 | US$15.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Klaviyo

- A/B Testing
- API
- Autoresponders
- CAN-SPAM Compliance
- Campaign Management
- Campaign Scheduling
- Campaign Segmentation
- Customisable Branding
- Customisable Forms
- Customisable Templates
- Dynamic Content
- Email Marketing
- List Management
- Marketing Automation
- Product Recommendations
- Reporting/Analytics
- SMS Marketing
- Segmentation
- Subscriber Management
- Web Forms

### Privy

- A/B Testing
- API
- Autoresponders
- CAN-SPAM Compliance
- Campaign Management
- Campaign Scheduling
- Campaign Segmentation
- Customisable Branding
- Customisable Forms
- Customisable Templates
- Dynamic Content
- Email Marketing
- List Management
- Marketing Automation
- Product Recommendations
- Reporting/Analytics
- SMS Marketing
- Segmentation
- Subscriber Management
- Web Forms

## Links

- [View Klaviyo Profile](https://www.softwareadvice.ie/software/63589/klaviyo)
- [View Privy Profile](https://www.softwareadvice.ie/software/104009/privy)
- [View Original Comparison](https://www.softwareadvice.ie/compare/63589/104009/klaviyo/vs/privy)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Klaviyo vs Privy Comparison","description":"Compare Klaviyo vs Privy regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.ie/compare/63589/104009/klaviyo/vs/privy","about":[{"@id":"https://www.softwareadvice.ie/software/63589/klaviyo#software"},{"@id":"https://www.softwareadvice.ie/software/104009/privy#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.ie/compare/63589/104009/klaviyo/vs/privy#breadcrumblist"},"@id":"https://www.softwareadvice.ie/compare/63589/104009/klaviyo/vs/privy#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.ie/#website"},"inLanguage":"en-IE","publisher":{"@id":"https://www.softwareadvice.ie/#organization"}},{"name":"Klaviyo","description":"Klaviyo is the all-in-one platform built to help B2C brands drive revenue and relationships by integrating SMS and email marketing, full-funnel analytics, and customer service in one solution.\n\nBy capturing every event — like clicks, purchases, and chats — in a unified customer profile, Klaviyo powers marketing automation that drives personalized customer experiences at scale across every channel. Klaviyo AI uses real-time signals and past behavior to ensure the right message is sent at the right time automatically. It not only predicts spend, churn, and the next-best action, but Klaviyo AI can also build the audience segment, write subject lines and copy, and optimize delivery.\n\nKlaviyo makes it easy to get set up with 400+ native integrations, 160+ templates, and 80+ pre-built flows — no code, developers, or engineers required. Out-of-the-box dashboards and funnels make it easy to see what's working, where to optimize, and how to grow.\n\nTrusted by more than 170,000 businesses, Klaviyo can grow your business while keeping operations simple and customer relationships strong.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/17c7cb17-b274-411b-b3e0-02a64f3e0271.webp","url":"https://www.softwareadvice.ie/software/63589/klaviyo","@id":"https://www.softwareadvice.ie/software/63589/klaviyo#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":524},"offers":{"price":"20","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Privy","description":"Privy is a cloud-based email marketing platform, which helps small eCommerce businesses create campaigns, promote products and capture new leads. Features include A/B testing, product recommendations, test messaging, coupon reminders and follow-up emails. \n\n\nMarketers can create custom campaigns using the drag-and-drop capabilities of the platform, build mailing lists and engage the first-time visitors at the website through popups, signup games, landing pages or embedded forms. It helps businesses handle cart abandonment rates by delivering targeted messages or offers to shoppers with an intent to leave the site before making any purchase. Additionally, marketing teams can create segmented customer list based on orders, country, cart value, reward points to run newsletter campaigns. \n\n\nPrivy offers integration with various third-party applications including Shopify, Weebly, WooCommerce, MailChimp, Iterable, Attentive, Flashchat, Google Analytics, Slack, ZenCart and more. It is available on monthly subscriptions and support is provided via email, documentation and online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1b6770d8-ca61-42c5-8c7a-45e1c5ac4fae.png","url":"https://www.softwareadvice.ie/software/104009/privy","@id":"https://www.softwareadvice.ie/software/104009/privy#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":50},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.ie/compare/63589/104009/klaviyo/vs/privy#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/1686/automation/software","@type":"ListItem"},{"name":"Klaviyo vs Privy","position":3,"item":"https://www.softwareadvice.ie/compare/63589/104009/klaviyo/vs/privy","@type":"ListItem"}]}]}
</script>