---
description: Compare Klaviyo vs SendGrid regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Klaviyo vs SendGrid Comparison
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [Klaviyo \<span\>vs\</span\> SendGrid](https://www.softwareadvice.ie/compare/63589/390066/klaviyo/vs/sendgrid)

# Compare Klaviyo vs SendGrid

Canonical: https://www.softwareadvice.ie/compare/63589/390066/klaviyo/vs/sendgrid

> Detailed comparison between Klaviyo and SendGrid. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Klaviyo | SendGrid |
| **Overall rating** | 4.6/5 | 4.2/5 |
| **Total Reviews** | 528 | 753 |
| **Starting Price** | US$20.00 | US$15.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Key features

### Klaviyo

- API
- CAN-SPAM Compliance
- CRM
- Campaign Scheduling
- Chat/Messaging
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Distribution
- Email Management
- Email Monitoring
- Engagement Tracking
- List Management
- Monitoring
- Process/Workflow Automation
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Search/Filter
- Subscriber Management

### SendGrid

- API
- CAN-SPAM Compliance
- CRM
- Campaign Scheduling
- Chat/Messaging
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Distribution
- Email Management
- Email Monitoring
- Engagement Tracking
- List Management
- Monitoring
- Process/Workflow Automation
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Search/Filter
- Subscriber Management

## Links

- [View Klaviyo Profile](https://www.softwareadvice.ie/software/63589/klaviyo)
- [View SendGrid Profile](https://www.softwareadvice.ie/software/390066/sendgrid)
- [View Original Comparison](https://www.softwareadvice.ie/compare/63589/390066/klaviyo/vs/sendgrid)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Klaviyo vs SendGrid Comparison","description":"Compare Klaviyo vs SendGrid regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.ie/compare/63589/390066/klaviyo/vs/sendgrid","about":[{"@id":"https://www.softwareadvice.ie/software/63589/klaviyo#software"},{"@id":"https://www.softwareadvice.ie/software/390066/sendgrid#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.ie/compare/63589/390066/klaviyo/vs/sendgrid#breadcrumblist"},"@id":"https://www.softwareadvice.ie/compare/63589/390066/klaviyo/vs/sendgrid#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.ie/#website"},"publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"inLanguage":"en-IE"},{"name":"Klaviyo","description":"Klaviyo is the all-in-one platform built to help B2C brands drive revenue and relationships by integrating SMS and email marketing, full-funnel analytics, and customer service in one solution.\n\nBy capturing every event — like clicks, purchases, and chats — in a unified customer profile, Klaviyo powers marketing automation that drives personalized customer experiences at scale across every channel. Klaviyo AI uses real-time signals and past behavior to ensure the right message is sent at the right time automatically. It not only predicts spend, churn, and the next-best action, but Klaviyo AI can also build the audience segment, write subject lines and copy, and optimize delivery.\n\nKlaviyo makes it easy to get set up with 400+ native integrations, 160+ templates, and 80+ pre-built flows — no code, developers, or engineers required. Out-of-the-box dashboards and funnels make it easy to see what's working, where to optimize, and how to grow.\n\nTrusted by more than 170,000 businesses, Klaviyo can grow your business while keeping operations simple and customer relationships strong.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/17c7cb17-b274-411b-b3e0-02a64f3e0271.webp","url":"https://www.softwareadvice.ie/software/63589/klaviyo","@id":"https://www.softwareadvice.ie/software/63589/klaviyo#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":528},"offers":{"price":"20","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"SendGrid","description":"SendGrid is a cloud-based email marketing tool that assists marketers and developers with campaign management and audience engagement. Its key features include A/B testing, mailing list management, predefined templates, image library and reporting.\n\nThe application comes with an editing tool, which enables users to create responsive email templates and add fields. The campaign management feature lets marketing teams segment contacts based on engagement metrics and customer data. Further, the system includes domain authentication, compliance and ISP outreach to optimize email delivery.\n\nSendGrid comes with web and SMTP API’s, and connects with cloud-based email service providers. It is offered on a monthly subscription and support is provided via phone and email.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/56f60f37-8037-4726-88bf-9f0bd22639a5.png","url":"https://www.softwareadvice.ie/software/390066/sendgrid","@id":"https://www.softwareadvice.ie/software/390066/sendgrid#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":753},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Platform ios"},{"@id":"https://www.softwareadvice.ie/compare/63589/390066/klaviyo/vs/sendgrid#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/1686/automation/software","@type":"ListItem"},{"name":"Klaviyo vs SendGrid","position":3,"item":"https://www.softwareadvice.ie/compare/63589/390066/klaviyo/vs/sendgrid","@type":"ListItem"}]}]}
</script>