Moosend Reviews

Pros

Being in the publishing industry, spot communication is paramount. After going through Mailchimp, Activecampaign, Sendgrid, AWS ses, we have finally decided to stay with Moosend mainly because there is no other tool that matches the combination of feature set & price point offered. Right from seamless onsite event tracking to journey building to amazing customer support (Located out of UK so GMT & IST have many overlapping working hours ). Further, the API rate limits are also set on a very high threshold so we have never faced any problems migrating any bulk size of data into and out of the system. Lastly, being able to add as many custom fields further eases our process of managing adhoc campaign send outs.

Cons

No cons as per say, we are in talks with them to add additional triggers for journey building which is very specific to our case at the moment. but this is also technically not a con as we can yet continue sending the campaigns using custom field value update trigger.

Pros

- The free subaccount feature with basic whitelabel functionalities, all for free or included even in the most basic paid plan.
- The top notch, first class, friendly support team. Seriously, this is worth gold. I would never ever use another software in my business that doesn't offer great live chat support. This is a must. Whenever I have a question, I don't waste any time. I just ask and usually I have a response within 5-30 minutes. Sometimes straight away. Especially when a conversation is rolling.
- The report features. I was blown away when I realised how detailed the reporting is, even in the basic version. And then there's premium reporting available which I don't have yet... I can only imagine how fantastic that must be.
- Their willingness to implement new features and how they listen to user feedback!! This is a really important thing. I've never come across a service provider that is as eager to implement new features as Moosend. They have already scheduled tons of new updates and features. They even have a Trello board where customers can come in and upvote feature requests as well as post their own. Absolutely amazing.
- Their pricing. Super affordable, fair. From experience I can say that this type of pricing structure is superior to having to pay for sending x amount of emails per month. IF it's affordable at least. Not like some other, bigger providers. This is a really big and important plus.
- There's probably even more I'm forgetting right now!

Cons

Nothing, really. Except that the whitelabel functionality currently has some holes that need to be filled. I was assured though that they have lots of changes lined up in this regard. So I'm just patiently waiting for those to be implemented. If they nail the pricing structure on those plans as well, Moosend will be the PERFECT solution for both agencies as well as individuals.

Alternatives Considered

ActiveCampaign, SendX and Sendinblue

Reasons for Switching to Moosend

- Better pricing - Better (and free!) white label functionalities - Much more attractive, easy to use interface - More features - Better reputation in regards to deliverability and support - Live chat (must for me) - ...

Pros

Moosend is cheaper compared its core competition.

Cons

There is a reason for Moosend positioning itself as a cheaper alternative to other email marketing and automation providers. Frankly, it is not even a decent alternative. Moosend has limited analytics capabilities, has a terribly slow user interface and very limited features. But the worst of all - it appears that Moosend has reputation issues with anything related to Yahoo!, Aol and Verizon. No matter how good your own sender reputation is, how clean your lists are, or how good your content is, thousands of your customers might not receive your campaigns due to Moosend's IP issues. Also, you will probably need to contact to mail providers directly to get status updates. It is a small company so you would expect things to move faster. However the technical/customer support is not only extremely slow but also unresponsive to your essential inquiries.

Pros

Moosend is a prominent email automation tool for a great price. I like their easy-to-use user interface, attractive template library, and overall workflow. You'll love this tool if you're a small business owner or a mid-level email marketer. They have significantly improved since their initial launch, and I appreciate their effort and commitment to their users.

Cons

They have a 30-day trial, which is suitable for checking out their features. But no free plan, so if you're just getting started or have a very limited number of subscribers, you can use free alternatives.

Pros

I recently experienced an error with a Zapier app and their customer service resolved the issue in under 12 hours. They even reached out to me telling me to retry. With larger companies, you often have to contact them for a status update.

Cons

They are frequently making updates to the functionality and UI/UX. It doesn't have the polish or simplicity that I liked with Mailchimp but it is getting better. Creating a message in their automation tool is different from their main campaign builder so it isn't as user friendly.

Alternatives Considered

ConvertKit and HubSpot Marketing Hub

Reasons for Choosing Moosend

I have experience using Mailchimp, HubSpot, and SendFox for email marketing. I moved to Moosend from Mailchimp after they changed their pricing model making it too expensive for a non-frequent sender.

Switched From

Mailchimp

Reasons for Switching to Moosend

The monthly pricing for my list size was the most affordable. I also liked how they offered email automation.

Pros

When first looked at the software I knew instinctively that I wanted to use it. It is really easy to set up lists and to watch the stats so wee where campaigns are most helpful.
It has a clean UI and the bits of the site that carry the most functionality and light and fast and easy to navigate. Really well planned out. That is why I loved it at first sight.

Cons

It is not quite so straightforward possibly if you have never dealt with at least some more techy lingo around the use of emails and email servers, but the resources are there to help you learn and the technical assistance is rapid.

Alternatives Considered

Mailchimp Transactional Email and Mailchimp

Reasons for Switching to Moosend

It is fast, light and well supported by a team of exceptional people.

Pros

They offer so much for an affordable cost and the subscriber amount they allow in the same price range is more than half of the other guys.

Cons

It is a but of a learning curve when you are used to using something like convert it. But once you learn it it is really easy to use. Plus their customer support is the best I have ever seen.

Alternatives Considered

ConvertKit

Reasons for Choosing Moosend

I found moosend by searching for some recourses to add to a blog post then saw the features and the price! I was like "why not try it out'!

Switched From

ConvertKit, Flodesk, MailerLite and Mailchimp

Reasons for Switching to Moosend

Budget.

Pros

I enjoy the simple, but powerful use of this software. It's design and user-friendly. I can set up campaigns, sales and landing pages with ease. I also LOVE the quick-to-respond customer service. They have always helped me.

Cons

There isn't anything I have found that is lacking yet!

Alternatives Considered

ConvertKit

Reasons for Choosing Moosend

Mailchimp is awful. Downright evil.

Switched From

Mailchimp

Reasons for Switching to Moosend

I fell in love with the simplicity and look of the software. I am a solopreneur so I don't need a million bells and whistles. It felt that this was a perfect fit over the other ones.

Pros

Best part in Moosend has been really powerful Automation tools, which are included from free tier upwards. Different tiers and their pricing is also very competitive compared to other tools, which feels like it is scaling reasonably, instead of holding back important features for only high level tiers.

Cons

Some parts of Moosend has sub optimal documentation, which requires testing what feature is actually doing. Real time chat support helps a lot though, all questions have been addressed there swiftly, and documentation is improving.

Alternatives Considered

HubSpot Marketing Hub, EmailOctopus, Sender, Sendinblue, SendPulse, Drip, Omnisend, Mailchimp, Mailjet and HubSpot CRM

Reasons for Switching to Moosend

After comparing around 20 different tools, and testing some of their free tiers, Moosend was giving most value in free tier, and their pricing was easily predictable. Pricing is reasonable, and suitable for small business also, when email marketing is only starting. No need to invest huge amount of money while learning what kind of automatic email marketing is working, and Moosend seems to be scaling with our operations seamlessly.

Pros

Ease of use
Quick campaigns with a lot of control
Free options for people starting and growing their business
Fantastic Customer Support (quick replies, good answers)

Cons

They listen to their customers and roll out changes and updates so anything which may not be currently available, may soon be rolled out.

Pros

The best part of using Moosend for my business is that it offers the most complete feature mix and the best price. Totally free up to 1000 emails!

Cons

The fact that I needed to create a business email.

Pros

It's so simple to get through it. Very quick, never felt lost

Cons

The only thing that slowed me down was the elements builder. Maybe I missed something for templates - but when I say slowed me down, I'm only talking 5 seconds. It was simple

Pros

Moosend is an amazing tool with some very unique features. The tool is easy to use and the customer service is always on point with any question you might have. The AI-based automation and email templates are a breeze to use. My favourite thing about it is it helps you engage your customers after they leave your site. It’s AI help us send cart abandonment and product recommendation mail which are completely automated which is a big plus. These features make my work so much easier, knowing that my visitors can choose a product recommendation based on their interests and needs. This product recommendations have also helped us increase our sales by 10-15%. I would say it's safe to say Moosend is probably the best ecommerce email marketing tool out there!

Cons

I don’t have anything to complain about this tool!!!!

Pros

They are one of the best options for getting the most bang for your buck. Way better than mailchimp.

Cons

A few things here or there are glitchy and their reporting could be better, but they are constantly building things out so I have hope for the future.

Alternatives Considered

Emma

Pros

I love that Moosend provides all the features I need for the amount of users we have for free AND doesn't include the logo in my emails. I also love the quirky personality of the brand in the emails they send us.

Cons

Landing pages is extra - but you can't have it all for free which is fine. They partner with other softwares and promote those integrations which is fine too.

Alternatives Considered

HubSpot Marketing Hub and Constant Contact

Reasons for Choosing Moosend

Moosend has more features for free.

Reasons for Switching to Moosend

Cost was cheaper

Pros

Great for newbies as well as experienced marketeers! Packed with great features (marketing automations, email editor, smooth and snappy UI! Highly recommended

Cons

In the past, they didn't use to have so many email templates but in the last months it has been addressed.

Pros

The new email editor is fantastic.
The speed and the quality of the service are great.
The support team is always responding very fast and always have a way to solve problems & questions.
Can handle a large number of mails.
Easy to use A/B testing with multiple A/B options.
Detailed reporting, very easy to read and have an understanding even with 1 view.

Cons

Absolutely nothing. The service is great.

Pros

Moosend is pretty straightforward and there are loads of templates to choose from.

Cons

A few minor things like customising certain fonts (colours) on landing pages/forms.

Alternatives Considered

Dotdigital and Mailchimp

Switched From

Dotdigital

Pros

I shopped around and selected Moosend over MailChimp, ConstantContact and SendinBlue because of their starting tier pricing. What I didn't expect was the ease of use. Their format is clean, user friendly and logical. I had set-up accounts with the other three and it got somewhat confusing pretty quickly. Moosend was easy to figure out and when I did run into a problem, I used the chat box to contact customer service and the help was quick, accurate and helpful.

Cons

Cons. I couldn't find a knowledgebase inside their dashboard area. So, I just used customer chat and they helped me solve my problem quickly and directly.

Alternatives Considered

Constant Contact, Sendinblue and Mailchimp

Reasons for Choosing Moosend

Pricing.

Switched From

Mailchimp

Reasons for Switching to Moosend

Pricing.

Pros

Ease of use and great customer service. Their backup service is fantastic

Cons

None. They have met all expectations. Great

Alternatives Considered

Sendinblue

Reasons for Choosing Moosend

Poor support services

Reasons for Switching to Moosend

Their customer support was exceptional.

Pros

Lots of features and community-driven feature development, prices are affordable compared to the competition

Cons

The email designer and templates are a bit old school.

Pros

You can't beat the price, especially for what you get. The userface is pretty user friendly and for the issues that I couldn't figure out, support responds quickly and is helpful. Love Moosend!

Cons

The building feature could be a bit more user friendly. Love the drag and drop! But editing them wasn't super intuitive. I tried deleting a custom value but couldn't find the delete button. Again, what I couldn't figure out, support did.

Alternatives Considered

Sendinblue and Mailchimp

Reasons for Switching to Moosend

Price and Functions

Pros

It seems to be feature packed even on the basic plan

Cons

Not a big as Mailchimp so IT guys don't know or trust it.

Pros

Moosend has very good service! If we have questions - we get answers very fast from the Manager in UK. We have been using different kind of other apps before, but never had this good service! I can advice Mooned to anyone that want to have a hassle free email-solution!

Cons

Fortunately i can't find any drawbacks with this product at all. Again i will give the product five stars: *****

Pros

I love all the automations it provides and the customer support which is helpful when you need help for setting a campaign.

Cons

Definitely the UI needs upgrading as it is not always easy to find things and get things connected. Also, their wordpress form integration is terrible in design and I can not arrange the fields order in a form :-(