User Reviews Overview
About Mailchimp Transactional Email
Mailchimp Transactional Email is an email management platform, which helps small businesses send personalized emails to customers via simple mail transfer protocol (SMTP) or application programming interface (API). Developers can...
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- Industry: Marketing & Advertising
- Company size: 1,001–5,000 Employees
- Used Monthly for 6-12 months
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Review Source
"Mailchimp: A User-Friendly and Reliable Email Marketing Solution for Businesses"
I've had a good overall experience using Mailchimp Transactional Email. The ability to send automated, one-to-one emails such as order confirmations, password resets, and welcome messages has been extremely helpful for my business. The ability to trigger emails based on specific events, like a purchase or sign-up, has also been a great feature. The personalization options have allowed me to make the emails more relevant to each individual recipient, which has helped to improve engagement and build trust with my audience. The integration with my website and other tools has been seamless. The reporting and analytics features have helped me to track the performance and success of these emails. I haven't had any major issues with the transactional Email from Mailchimp, it has been a reliable tool for my business.
Pros
I have been using Mailchimp for my business's email marketing needs and overall, I have had a positive experience. The user interface is intuitive and easy to navigate, making it simple to create and design professional-looking email campaigns. The wide range of templates and customization options allow me to create unique and personalized emails that stand out. Additionally, the automation features have been a game changer for me, allowing me to send targeted and timely emails to my subscribers. The reporting and analytics features have also been very helpful in tracking the performance of my campaigns and making data-driven decisions.
Cons
One downside I have noticed is that the free version of Mailchimp does have some limitations, such as the number of contacts I can have and the number of emails I can send per month. Additionally, customer support can be slow to respond at times. However, overall, I would highly recommend Mailchimp as a reliable and user-friendly email marketing solution for businesses of all sizes.
- Industry: Machinery
- Company size: 201–500 Employees
- Used Weekly for 1+ year
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Review Source
A capable & versatile email manager for small to midsize businesses
Overall, I am very happy with Mailchimp. Our company does not do a ton of email marketing & communications, but when we do use Mailchimp, it does not disapppoint. We find it is the perfect solution for where we are at currently in our email marketing journey.
Pros
I enjoy Mailchimp's general ease of use. The layout and templates are very intuitive and the overall design language of the platform is well thought out. I also appreciate the platform's clear and easy to understand analytics and delivery data. At a glance, I can look back and see how well an email campaign performed without too much fuss.
Cons
In my experience, audience management in Mailchimp is a bit fussy and inelegant. My team has struggled to separate our internal customers from external customers easily since all the email addresses and profiles were batch uploaded when we first began using the product. While this is probably user error more than anything, I'd like to see some clearer tools to deal with audience management in the future.
Alternatives Considered
Constant ContactReasons for Switching to Mailchimp Transactional Email
We found the pricing of Mailchimp better aligned with our goals at the time. That, and some of our team already had familiarilty with the Mailchimp platform from past use.- Industry: Nonprofit Organisation Management
- Company size: 2–10 Employees
- Used Daily for 1-5 months
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Review Source
MailChimp and their compliance algorithm Omnivore
I used MailChimp multiple times a week and worked very hard to get around the issues I was presented with.
Pros
MailChimp is great for designing emails. They have templates, easy to use drag and drop UI, and a decent studio you can store things like headshots.
Cons
MailChimp did not allow me to email our members. Their algorithm for GDPR compliance, omnivore, told me my list was stale and would not allow me to email to said list. The problem is this list is comprised of paying members who rely on me organization to email them.
I contacted their customer support and they told me there was nothing I could do outside of asking each and every individual to resubscribe. I told them I have signed contracts that give me permission to email these individuals. MailChimp told me that was too bad, their AI robot Omnivore was not able to be modified in any way.
I was frustrated because the value proposition for my organization is to communicate with our members. MailChimp stopped me from doing that.
Top Mailchimp Transactional Email Alternatives
- Industry: Consumer Goods
- Company size: 11–50 Employees
- Used for 1+ year
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Review Source
Good service to send blast email to current customers
When we have had to make business announcement, such as price increases, this software made it easy to get that message out to all our customers.
Pros
Once everything is set up the ability to send out business announcements to all our current customers.
Cons
The ability to use custom templates. Also the cost when you have more than 5000 customers to contact.
- Industry: Professional Training & Coaching
- Company size: Self Employed
- Used Weekly for 1-5 months
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Review Source
Solid Tool for Nurturing an Audience
9/10. Gotta have it if you want to grow a community or business. You don't know what you don't know until you see how your audience engages with you. Very revealing and help to see what type of subject line gets opened, who in your audience reads every email or doesn't read any of your emails.
Pros
Professional templates and layouts for simple plain-text messages or super feature-rich emails
analytics are excellent.
Segmenting your audience is great for re-targeting specific member of your audience.
Even the most basic paid option gives you a ton of growth potential and value.
Email building tool has a TON of features to make a kick ass email
Surveys ( a new feature) is a simple way to keep your audience involved
Compliance with 'unsubscribe' feature is essential business practice
Cons
Slight learning curve for importing contact and getting your database setup

- Industry: Telecommunications
- Company size: 10,000+ Employees
- Used Monthly for 6-12 months
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Review Source
Mailchimp for business
We can send email campaigns in real time or scheduled and we can divide these campaigns based on criterias. It lets us measure how interested people are based on the reports of previous campaigns.
Pros
I’ve used a lot of similar services, but Mailchimp is the best when it comes to interface and user-friendliness. There is a free plan up to 2000 subscribers if you wanna try it. You can do some A/B before actually sending emails. You get statistical reports about how many of your emails have been opened.
Cons
It does not have an integrated CRM system, nor is it prepared to help you channel your sales. You can use other programs for it, but that means you are using more programs and paying more.
Alternatives Considered
MailTrackReasons for Switching to Mailchimp Transactional Email
Mailtrack. I used to use Mailtrack but unlike Mailchimp it only works as a mail tracker.- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Monthly for 1+ year
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Review Source
Great delivery, old, top-notch
Pros
Mailchimp transactional email services can be great for small business like us, we use it for our ecommerce websites. Emails are are having fast delivery.
Cons
Expensive compared to other competitor alike. Affordable to small businesses but as you grow, the price gets too pricey.

- Industry: Construction
- Company size: 10,000+ Employees
- Used Daily for 1+ year
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Review Source
Perzonalization and performance control.
It is a necessary tool for template design as it can be created from scratch and add parts of preset templates.It helps to reach our customers for multiple campaigns and achieve high number of interactions.Allows you to segment emails according to the objective to be achieved.
Pros
I like the ability to domain customizing and quality analysis of the IPs we work with.It allows us to follow the performance of the campaigns we work with.It allows to avoid spam control.It helps to obtain specific data of each campaign launched and its performance.
Cons
So far it has no negative points to highlight in my opinion.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Marketing well
Good software really, and I recommend it to everyone in marketing
Pros
The tool allows me to do my marketing with ease and also allows me to adapt it in my own way
Cons
Without lying the tool is really great so no problems
- Industry: Hospitality
- Company size: 201–500 Employees
- Used Monthly for 2+ years
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Review Source
Great for small business
We are extremely pleased with our Mailchimp subscription. We can easily produce professional-looking emails with no worries that we are complying with all federal regulations. Its a staple of our marketing mix.
Pros
Mailchimp is extremely easy to use. The templates are great and the drag-and-drop builder is very intuitive. They also offer great integration with a wide range of software.
Cons
The cost can get a bit high when dealing with larger databases.
- Industry: Real Estate
- Company size: 1,001–5,000 Employees
- Used Daily for 1+ year
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Review Source
Email marketing solution that can handle all your demands in one go
Sending emails as part of our company's marketing initiatives is easy thanks to Mailchimp. The customers of each of our clients will be able to access unique deals and information. More clients are drawn to the website as a result of this. Having an email platform that allows us to send emails that are specifically customized to our customer’s needs is a huge asset.
People who have no marketing knowledge can use Mailchimp to create high-quality material that looks attractive. When people use templates, they may "drag and drop" information, and distribution lists allow them to select the recipients. In the end, Mailchimp is a terrific solution that does exactly what it is supposed to: send emails.
Pros
Marketing and HR use Mailchimp frequently. They frequently exchange emails to solicit opinions on various initiatives and agendas. Because it doesn't require any coding skills to create campaigns, and because there are enough templates for different types of campaigns, Mailchimp is simple to set up and use. It is possible to track down recipients who have opened and read emails sent by this program. It can also provide you with a record of all correspondence. Online invitations are given to us for training and group session seminars. We'll see if we can make it, and we'll mark it down in our calendar. Mailchimp's ability to provide customized content and automate workflows usually results in more efficient and speedier marketing campaigns.
Cons
When you start uploading photographs to your account, you'll immediately run into a situation where it's difficult to locate the files you need. To keep your images organized, you'll have to spend an awful amount of time removing or reorganizing them. Because there are so many variables in design and formatting, it's easy to overlook something while creating an email or a template. As a result, you may find that your output takes on a distinct appearance.
- Industry: Computer Software
- Company size: Self Employed
- Used Daily for 6-12 months
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Review Source
Mailchimp: A Popular Email Marketing Solution Worth Consideration
Overall, Mailchimp is a popular and widely used email marketing solution that offers a range of features for creating and managing email campaigns. Mailchimp can be a useful tool for businesses and individuals looking for an email marketing solution, but it may not be the best fit for everyone.
Pros
Mailchimp is a popular email marketing solution that is widely used by businesses and individuals. It offers a range of features, including email templates, automation, and analytics, which can be useful for creating and managing email campaigns. Mailchimp has a user-friendly interface and is easy to use, with clear instructions and helpful resources for beginners. The software offers a free plan that allows users to send up to 10,000 emails per month to up to 2,000 subscribers.Cons:Mailchimp's paid plans can be expensive, especially for larger businesses or organizations with a large email list.Some users have reported issues with the deliverability of emails sent through Mailchimp, which can impact the effectiveness of email campaigns.Some users may find the customization options limited or not as advanced as other email marketing tools.Some users have reported experiencing technical issues with Mailchimp, including bugs or glitches in the software.
Cons
Mailchimp's paid plans can be expensive, especially for larger businesses or organizations with a large email list. There were some issues with the deliverability of emails sent through Mailchimp, which can impact the effectiveness of email campaigns. I found the customization options limited or not as advanced as other email marketing tools. I've also experienced technical issues with Mailchimp, including bugs or glitches in the software.
- Industry: Computer Software
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Reliable Transactional email Provider
I'm really satisfied using mandrill as my provider
Pros
Mandrill is a reliable transactional email provider, I've been using this provider for over 1 year and so far I don't have any problem with that. They also provide complete API documentation so we can easily connect to our project
Cons
The cost for email is quite high compared to their competitor. But I choose Mandrill because I think they are more reliable than the competitor
Alternatives Considered
MailgunSwitched From
SendGrid- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Great for Transactional Emails
Pros
This tool provides an easy-to-use interface and great deliverability. Now, we can easily update our email templates online using templates built into the system. Mailchimp has also allowed us to set up our accounts and other preferences, and help with compliance. Their web app also keeps us updated on how things are going.
Email notifications are vital to us as they enable our customers to know about our products and services. Mailchimp provides us easy access to email delivery services without having to worry about downtime or broken links. This tool has really been a lifesaver!
Cons
If you are not a technical person, then you may have a problem getting started. Other than that, everything works great.
- Industry: Business Supplies & Equipment
- Company size: 11–50 Employees
- Used Weekly for 2+ years
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Review Source
Rolled out a ton of new tools recently
Overall, Mailchimp has been a fantastic tool for our email marketing. The platform is sleek, easy to use, and can be learned very quickly. We are excited to explore the new tools Mailchimp is rolling out.
Pros
We've used Mailchimp for the past 4 years to communicate with our audience. Mailchimp is one of the best email providers around. Their platform, support, and reliability are top-notch. We rarely ever have issues when using Mailchimp.
Cons
Honestly, they've rolled out so many new tools recently we haven't been able to keep up. Our team is small, so we don't always have the time and resources to keep up with all of the updates.

- Used Daily for 6-12 months
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Review Source
Perfect client for managing and sending transactional emails
It allows us to maintain perfect email delivery for all our companies' transactional emails and easily troubleshoot instances where emails were not delivered.
Pros
This application is an addon of MailChimp and is best suited for transactional emails (automated emails, think 'forgot my password' type emails). It allows you to easily manage your sending domains , although you have to verify these before you can send emails. The best feature by far is the ability to view all emails that were sent or failed to arrive, including the contents of the emails and the reason it bounced. This allows us to quickly troubleshoot whenever we get a support ticket regarding an email that did not arrive.
During our 6 months of using this feature, there has been zero downtime.
Cons
It is more expensive than some competitors, but its pricing model is very fair and easy to interpret. It does require you to have at least a monthly subscription with Mailchimp, and if you are not using this it is more expensive.

- Industry: Financial Services
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
Creation and analysis of email marketing campaigns.
It aids our efforts in reaching our customers for various campaigns and generating a large number of interactions.We can divide up our email lists into subsets based on what we hope to accomplish.For the design of templates, it is an indispensable tool due to the ease with which new ones can be made from scratch and existing ones supplemented.Allows you to divide emails into subgroups based on desired outcomes.
Pros
I find it useful because it provides me with hard numbers regarding the success of each campaign I run.Using this tool, we are able to monitor the efficacy of our various marketing initiatives.My favorite feature is being able to tailor the domain and IP quality analysis to our specific needs.
Cons
As of right now, I can think of no drawbacks to this.
- Used Daily for 2+ years
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Review Source
Mr
Pros
Mandrill is a powerful application that has proven useful for transactional email. They offer an API, decent reporting and storage of track/click data for 30 days.
Cons
As part of Mailchimp they now require both a Mailchimp and Mandrill subscription. I have no problem paying for Mandrill but I'm not a fan of this billing requirement as I don't need Mailchimp. Secondly, in the 2-3 years that I have been using Mandrill I have not seen a single feature release. I find this unusual. True, it works great as-is, but there are definitely areas that can be improved or features that can be added.
- Industry: Information Technology & Services
- Company size: 10,000+ Employees
- Used Daily for 2+ years
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Review Source
Good price and it is easy to use
I think it worth it for the price, if you are a beginner sending email campaigns this is the right tool for you
Pros
I like that it is really easy to use, creating an email is very intuitive. I really like that you can know who unsuscribed everytime you send an email, I also like that you can visualize the email in a browser in case it doesn't work in the email inbox of the user.
Cons
The transactional emails are still improving. It took me a while to learn how to set up this option but in the end I learned.

- Industry: Graphic Design
- Company size: 10,000+ Employees
- Used Daily for 6-12 months
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Review Source
Email Management Made Easy
My Overall experience with this software have been really good, they have been able to gain my trust over time. I started with the free plan before migrating to the paid plan and while using the free plan they helped me solve one problem, which is building a landing page that direct my audience to drop their email. Through this emails I get to inform my audience about a new article and i could also keep track of emails.
The paid plan gave me access to landing page templates and email templates too, that relief me the stress of creating one from the scratch and a lot other benefits.
Pros
Mailchimp helps me to keep track of emails that have signed up to receive newsletter whenever i upload a new content in my Blog and have also helped me manage the emails and even categorize them for different purposes
Cons
They offer great services no doubt but I really things their user interface need more work.
- Industry: Media Production
- Company size: 2–10 Employees
- Used Monthly for 2+ years
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Review Source
Mailchimp is Perfect for New Businesses
Pros
MailChimp Transactional Email offers an accessible and intuitive platform for creating and sending email campaigns. With an easy-to-use interface and a straightforward integration process, it is the simplest email software I have ever encountered. The most remarkable aspect is that it can be used for free, with no cost for users with a small subscriber base.
Cons
I hope there would be a more seamless integration between WordPress and other platforms. It would be incredibly helpful if there was a better connection between the two, so that we wouldn't have to manually transfer articles and products from WordPress to create a newsletter.
Alternatives Considered
Constant Contact
- Industry: Retail
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Mailchimp can help you with all your email needs
We have emails going out regularly and flawlessly, it updates constantly and adds new features which help you in your email marketing needs.
Pros
It can handle automatic workflows, integration with eCommerce, the analytics, helps you with templates and email design, everything.
Cons
It kind of hides you the users that are unsubscribed and are low value to you... While still charging you for them, to me it seems rather fishy tactic.
- Industry: Computer Software
- Company size: 11–50 Employees
- Used Daily for 1+ year
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Review Source
Mandrill
Mandrill has been great to help reduce the amount of time I spend on each client of ours. I have the ability to check email faster and help more people.
Pros
Mandrill is great to backtrack on emails that my company has sent out. We have the ability to view if the email was delivered, bounced, and how many times it has been sent + opened and clicked on. The features of mandrill are great for the company because we rely heavily on mandrill in order to see that.
Cons
At this moment, I can't think of a negative effect of mandrill. It is very easy to use and easy to maneuver around.
- Industry: Nonprofit Organisation Management
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Great for nonprofts
Love my experience with transactional email and the automatic replies I can set up.
Pros
I love that Mailchimp is so easy to use. I am a one person team so I need something thats intuitive and easy to use. I can figure this all out on my own with no experience. I love it.
Cons
My only con is that there is not enough pre loaded email templates for me to use. However, I really do not have a lot of complaints about this software.
- Industry: Computer Software
- Company size: 2–10 Employees
- Used Monthly for 1+ year
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Review Source
Good tool for small companies
Pros
Reporting & interface - I've worked with other tools, and Mailchimp is way better (easy to understand, use to set up).
I like the possibility of integrations
Cons
I'd like more flexibility with creating segments