User Reviews Overview

About Campaign Monitor

Campaign Monitor is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry verticals. The...

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Feature ratings

Value for Money
4.4
Features
4.3
Ease of Use
4.5
Customer Support
4.5

Browse Campaign Monitor Reviews

476 of 476 reviews
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Masturah
  • Industry: Telecommunications
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 14/8/2021

Very easy to use as a email service

Pros

Campaign Monitor is one of the very effective email marketing software that can be used even for a newcomer that has never use this kind of this software before. It can be configure to sent multiple type of email marketing to find the winning email for that set of audience list.

Cons

It lacks of tools to customized the email body, and not much design that we can create for our email marketing. We can only choose from the template design that provided by the software and not all the template design is fit with the email objective. I really hope they can add more design for the template.

Verified Reviewer
  • Industry: Construction
  • Company size: 51–200 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/6/2022

Best Email Marketing Platform Available

Campaign Monitor allows us to create email marketing templates, manage our subscriber lists, and send out our email communications to our customers and also analyze their interest in our content.

Pros

I have used many email marketing platforms and Campaign Monitor is above all the best and most functional. It is very easy to use and my emails look very professional.

Cons

There isn't anything I dislike about Campaign Monitor. It's truly the most functional email marketing software available.

Alternatives Considered

Mailchimp

Reasons for Switching to Campaign Monitor

I have had issues with formatting emails in other email marketing platforms in the past. Campaign Monitor doesn't have those same issues so it speeds up my projects.
Verified Reviewer
  • Industry: Hospital & Health Care
  • Company size: 51–200 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 16/2/2023

Campaign Monitor Review

Pros

I am thoroughly impressed with the user-friendliness and comprehensive nature of Campaign Monitor. Setting up a campaign is a breeze and the interface is straightforward to maneuver. The customizable email templates are highly beneficial, and the tracking and analytic capabilities are great.

Cons

One of the things I disliked about Campaign Monitor was the lack of flexibility in the design of the templates.

Top Campaign Monitor Alternatives

Verified Reviewer
  • Industry: Individual & Family Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
2
Features
3
Ease of Use
3
Customer Support
3

3
Reviewed on 22/12/2019

Do not recommend. Better Platforms for the price.

There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce in a way that might not be as seamless but would be worth it.

Pros

It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.

Cons

There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the difference between hard bounces, which makes it impossible to automate deactivation of contacts in Salesforce.

Tobi
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 7/12/2022

Campaign Monitor for Email Marketing

Using the system daily, using the analytics and insights reports to make needed changes for better results in the next campaign. The software is great and really an essential tool for any business looking for email marketing

Pros

Easy to use, very intuitive and has everything and more. You learn so much by using the software.

Cons

Compliance and setup can take some time, so planning ahead is vital to avoid delays in campaign sends if you a new to the software or have a large database to send to.

Alternatives Considered

HubSpot Marketing Hub, Mailchimp and Everlytic

Reasons for Switching to Campaign Monitor

Easy to onboard, with the correct structures in place to ensure my emails land in the inbox and not junk. Great tools that come as standard and not additional such as automation and Transactional.
Thomas
  • Industry: Internet
  • Company size: Self Employed
  • Used Weekly for 2+ years
  • Review Source
Value for Money
N/A
Features
5
Ease of Use
5
Customer Support
N/A

5
Reviewed on 30/8/2022

Creating and testing a email campaign is so efficient !

I use Campaign monitor to import my emails then test them. Once the rendering is good for me, i can send it to my mailing lists.

Pros

Importing an email is really easy and having the preview is good too ! The assistant is a good tool, helping to improve the code / rendering of the email.

Cons

Mobile preview of the email doesn't see to work on my browser (Brave), looks like it's not reading my media queries.

Alternatives Considered

Sender and Mailchimp

Reasons for Switching to Campaign Monitor

I like how fast i can create and test a campaign compared to alternative.
Annie Guo
  • Industry: Management Consulting
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
N/A

4
Reviewed on 16/8/2021

Similar to other e-mail marketing platforms but not as pretty

Recently, our subscriber list grew to over 10,000 so we had to increase into the next payment plan. I believe the costs are reasonable as we use Campaing Monitor on more than 10 different projects for the company.

Pros

Campaign Monitor is easy to use to create emails to send to a list of subscribers. What I like the most about the software is the ability to duplicate a previous email campaign so you don't have to recreate all of the content (e.g. you may have a monthly newsletter with the same banner/image or social media buttons). This option makes it easy to send out regular information without completely reformatting the content.

Cons

Campaign Monitor is similar to other platforms such as MailChimp and Constant Contact, but I think it is not as aesethically pleasing or quirky with the language it uses. Some of its functions are more limited, such as formating boxes or resizing photos. Often you just have to work with the formatting you are given and can't expect it to have the best design.

Alternatives Considered

Constant Contact and Mailchimp
Hermione
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
N/A
Features
5
Ease of Use
5
Customer Support
N/A

4
Reviewed on 28/2/2023

Easy to use

Pros

I appreciate how Campaign Monitor is a user-friendly platform equipped with a plethora of features that enable its users to quickly set up and manage email marketing campaigns. It has exceptional analytics and reporting abilities and allows customization of email campaigns according to the user's needs. Additionally, their customer service team is extremely responsive and helpful, making it easy for users to get the support they need.

Cons

Nothing too much that I dislike about Campaign Monitor

Mohamed
  • Industry: Food & Beverages
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
3
Features
4
Ease of Use
5
Customer Support
4

4
Reviewed on 2/3/2023

Safe, secure, and effective campaign

I can ensure it's really important for the business.

Pros

It gives us a great advantage specially when we start a new campaign for a specific new voucher.

Cons

They need to lower the prices to be more stable.

Airish
  • Industry: Consumer Services
  • Company size: 51–200 Employees
  • Used Weekly for 1-5 months
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
4

5
Reviewed on 3/3/2023

Making the most out of Campaign Monitor Subscription

Overall, I am making the most out of my subscription. It is nice that it is reliable when sending multiple campaigns. I am sure that my promotion will not be put into spam and will be read by my subscribers. I hope that someday the one -time campaign plan will be less pricey.

Pros

What I like the most about the software is that it can send campaigns to thousands of subscribers in just a few clicks and in just a few minutes. It also offers a wide variety of themes and templates that you can use for your promotions and campaigns.

Cons

The software has a single time campaign plan but is very pricey. Not okay if your intent is to send just a one time campaign.

Ryan
  • Industry: Warehousing
  • Company size: 11–50 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

4
Reviewed on 2/4/2020

Selling e-Mail Marketing

Support has been great when needed. Our emails are going out without being blocked and we are getting great information back on tracking for each email campaign we setup.

Pros

Not only is this platform very easy to use to create and build email newsletters and support emails it gives you the ability to white label and brand the software to sell as a service to your current clients. Adding revenue to support your sales and marketing clients through email marketing.

Cons

The template designer which is very easy to use and has quality templates is lacking in the customization aspect the designs are. How ever you can code and upload your own email designs.

Abbas
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
5

5
Reviewed on 8/10/2017

Best email marketing and automation solution i've used so far!

Pros

We've used other email marketing tools for different reasons over the years, but still always came back to read Campaign Monitor's excellent email marketing advice on their blogs and articles about best practices. Finally took the plunge a year ago and moved all our subscribers over. No regrets whatsoever!

Just the amazing email editor and template manager is enough to make me leave everything else and use Campaign Monitor. The extensive segmentation tools, super clear and well-formed APIs to connect with our CRM and outstanding customer journey setup is above and beyond what i've seen from other tools in the market. Oh and their brilliant responsive all-platform templates!!

Also, when they say 'award-winning' and round the clock support / success teams, they mean it! Definitely and whole-heartedly recommended!

Cons

I'm nit-picking, but how Campaign Monitor counts subscribers (in order to bill us) is different from some of the other tools out there. For e.g. if the same subscriber is in two mailing lists, it counts as two for billing purposes. If you have many lists, it tends to balloon your billing subscription out a bit.

Annie
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
4
Customer Support
N/A

4
Reviewed on 16/9/2021

Easy to use both with the email builder software and also uploading custom coded

So perfect for managing multiple clients, multiple campaigns, and multiple brands all in one place. Easy to upload email campaigns and set to different audience lists as well as different credit cards for payment purposes.

Pros

I love that this software lets you either upload your own custom coded emails OR you can use their email builder. We manage a lot of different clients and for some, we have our own, custom programmed email campaigns, and for others, we use the builder. The builder is a lot more customizable than one might think. sometimes you have to get creative with how to make it look a certain way, but it can be clean, minimal, and on-brand in minutes. I also love that when you upload your own coded emails, it checks to make sure all of the files add up and will tell you if there is an error.

Cons

Sometimes I wish the custom builder software was even MORE customizable, but I understand that in order for it to be that easy to use, you can't make it too much more complicated with customizing.

Alex
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 14/2/2020

Campaign Monitor is the best email marketing platform... period!

My over experience has been awesome! Once you go with CM you can't go back to any other platform because it feels and looks like a joke compared to it.

Pros

I like how professional the website layout and features are. I feel that other platforms are too simplified and have a cheap feeling to them. Campaign monitor cares about the look and feel, as well as the performance of their platform. The way contacts/subscribers/lists are managed is one of my favorite features. The whole platform is intuitive in nature.

Cons

I have 0 complaints about this platform. I do however wish there were more pre-made layouts to choose from, even though the ones available are so awesome and easy to customize.

Verified Reviewer
  • Industry: Retail
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
3
Ease of Use
5
Customer Support
N/A

5
Reviewed on 13/1/2022

Easy to use with basic functionality

Pros

We've been using Campaign Monitor to send transactional and newsletter emails for over 7 years without any issues. Once things area set up, it's very easy to use.

Cons

It gets relatively expensive once your list size grows past a couple hundred thousand subscribers. Modern competitors (like Klaviyo) include the same basic functionality for similar price or cheaper, and then also include tons of additional features like abandoned shopping carts, realtime website integration for better segmentation, etc.

Stacy
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
3
Features
4
Ease of Use
3
Customer Support
3

4
Reviewed on 24/8/2018

Campaign Monitor

Campaign monitor is great for small business' who are not much on the technical side, it's easy to use and easy to explain to your clients.
It also has high deliverability and excellent compatibility with mobile and computer. The pricing also differs which is great if you have a range of clients from small to medium to large business'.

Pros

Campaign monitor is clean and modern and because of it's designed, it's very easy to use and understand. You also have a range of templates to choose from. This is best if you are not very technical and find it easy to use a drop and drag function.

They also give you access to your statistics and you can export your database if you need to upload it to another service.

They also continuously grow their services and have now added automation, insights and transactional emails.

You can also design your own email using code and upload the code as a template to Campaign Monitor

Cons

You pay for everytime you send out a batch of emails where some email marketing services are free.

The customer service takes a while to get back to you.

Sometimes the code you upload won't look as good when its embed into Campaign monitor, Sometimes the functionality of the code goes off.

The email campiagn you send out can look better on chrome than safari

Verified Reviewer
  • Industry: Design
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
4
Customer Support
N/A

4
Reviewed on 26/10/2018

Solid, reliable emailing

We manage multiple clients and their emailing needs from within our account, as well as sending our own emails. We use the template builder and custom html, and find that both work well.

Pros

Campaign Monitor is a safe pair of hands when it comes to emailing. I find the list management (and related tasks such as keeping on top of unsubscribes) easier and better than competing softwares. The ability to manage clients' accounts and take a cut of fees also works well for us. Reporting is also clear and simple.

Cons

The template builder, whilst still very good, could do with some extra thought to enhance it further and bring in line with modern email capabilities. I would love to see more responsiveness, more font choices etc. Also, the interface as a whole is beginning to feel a little dated, and I would be interested to see that given a refresh.

Verified Reviewer
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 16/5/2018

Currently the best email service provider in the balance of powerful features and easy of use.

Pros

I love the email builder. That's what did it for me. But I also like Worldview, it's amazing. I also really like the reports, they are so easy to navigate and give deeper insights than I saw with other ESPs.

Cons

It's a little pricey compared to the alternatives, but I think it's worth it. One time I had a very bad issue which they apologized for and gave me a credit for, but it was really bad. Things happen, still a great company.

Tim
  • Industry: Construction
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
3

5
Reviewed on 28/1/2022

Campaign Monitor Email Marketing Platform

Overall experience with campaign monitor is very good.

Pros

What I like most about Campaign Monitor is it's ease of use. Very easy to put together emails to go out to our data base.

Cons

Some time we have issues with Campaign Monitor because it freezes and you have to start over. Just make sure you save alot while working on a campaign.

Verified Reviewer
  • Industry: Hospital & Health Care
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
4

5
Reviewed on 19/4/2018

Easiest Email System I’ve Seen

Pros

So easy to use, it’s not even possiable to access the HTML or SQL. Anyone can pick this tool up easy.

Cons

Usually you compromize ease of use for robust, advanced features. But, there’s not too many issues with this. Sometimes I have to be creative, but I have always made it work. I hope to see more on the automated program features - like being able to exclude if they’re on another list.

Jim
  • Industry: Retail
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5
Reviewed on 28/9/2017

I have been a user for a number of years. I own a retail store and use to communicate...

IT helps drive customers into the store and to stay in touch with them, in general. We can present images that focus on what we want customers to think about. It gives customers a way to send feedback, if they want to do so. It provides attractive templates that allow us to create a consistent, recognizable look.

Pros

It has a lot of power and flexibility. A user with little computer expertise can make it work, or more complex efforts are possible, too. User support is excellent, regardless how large or small you might be. I don't think it would be possible to find a better communications vehicle for the cost.

Cons

I would like to see more WORD functions included in the email text options. I would include underlining, bullet lists and few other options.

Bradley
  • Industry: Financial Services
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Features
3
Ease of Use
5
Customer Support
3

5
Reviewed on 16/2/2018

Super helpful, and easy to use when you are getting started

The price is right. It has less functionality, but the ease of use and lower cost make this an important part of our email marketing strategy.

Pros

Very easy to get started with setting up your initial email lists for targeting.
Can easily customize lists based on customer attributes

Cons

Somewhat limited functionality. We still use Campaign monitor, but we split our time between this product and one of their competitors since we like the reporting features of one of their competitors.

Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 14/8/2019

Leading email marketing platform

Pros

The platform is extremely easy to use and manage. The automation features provide a level of sophistication which suits most client needs.

Cons

While powerful there is a level of learning as the interface is more difficult than other platforms

Vincent
  • Industry: Internet
  • Company size: 2–10 Employees
  • Review Source
Value for Money
5
Features
N/A
Ease of Use
5
Customer Support
5

5
Reviewed on 28/6/2016

Blown away

I had a very particular issue, not with the product itself, but getting it to work on my page. Again, the problem was not what they made, but where I was making it live...a hazardous environment, and it was still working well despite not having good reasons to.

I am a contractor for a client, and nobody gave me any grief about not being a direct employee. They were so willing and eager to help right out of the gate, and they took time out to walk me through every possibility, as well as how to address those possibilities.

This is a day and age where everyone's so impulsive that they literally can't function unless you chop everything into notes and bullets, and here they are (concisely, not wastefully) giving a total breakdown. And it's not curt, and it's not condescending. They just care that the issue gets resolved, instead of 95% of other online support, which is pointing fingers and passing the buck.

Pros

Genuinely care

Really quick turnaround time

Product fluency

Thoroughness

Confidence

Objectiveness

Cons

I'd have to invent something. I wish every time I picked up the phone to talk to someone in this situation it could go his smoothly.

Verified Reviewer
  • Industry: Internet
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
3

5
Reviewed on 8/8/2019

Quality Email Marketing Platform

Pros

The email template builder is simply the best. Campaign Monitor makes it easy to build and launch campaigns quickly.

Cons

Advanced segmentation and analytics could be improved.

476 reviews