User Reviews Overview

About Constant Contact

Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, Constant Contact aims to help users build strong...

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Feature ratings

Value for Money
4.1
Features
4.2
Ease of Use
4.3
Customer Support
4.2

Browse Constant Contact Reviews

2,557 of 2,557 reviews
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Michael
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/10/2022

Constant Contact is really fabulous for email marketing--we use it for all our opted in...

We set up a landing page with a form fill, ad traffic to the landing page. Constant contact handled email and responses for all of the opted in addresses, and kept the leads warm while we developed them. Excellent deliverability, easy to use, just a first class software.

Pros

I'm pretty familiar with email software, having used four different options extensively. Constant contact was the slickest interface, the most intuitive programming, and all of the features I wanted, without being too expensive or difficult to use.

Cons

I have nothing but good things to say about constant contact. If I had to find a thing I like least, it would be the confusion between campaigns and programming.

Roldan
  • Industry: Design
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Features
3
Ease of Use
4
Customer Support
3

4
Reviewed on 30/9/2022

Constant improvements for Constant Contact!

Pricing might be competitive, but as a developer, it's not quite a nice experience integrating the email client. Specially when you are a developer trying to integrate it to your website. More in particular Elementor Pro integration. Hoping they already have reconciled this issue.

Pros

Just like any other email marketing tool, they can do the job. No complaints. Email creation for fast email campaign is a breeze. Templates are as well handfuls to choose from. Drag and drop features as well. And it seems that they have much more responsive email system compared to other clients.

Besides, you can use there service for user registration, A/B Testing and surveys.

Cons

First off, Constant Contact can do the job. No Problem. The problem comes when you deep dive into there system - technically taxing, not so user friendly interface, hard to implement branding etc...

Bugs, of course. When you drag a widget, it won't appear on the canvass. Exporting HTML version of the email is also a pain.

Alternatives Considered

Mailchimp

Reasons for Choosing Constant Contact

Well, to try the difference. Found out, they do have there own thurns and thissles with them. Pros and cons.

Switched From

Mailchimp

Reasons for Switching to Constant Contact

We are MailChimp user. We have been disgruntled with MailChimp for some reasons. Until, we try Constant Contact for a change. Only to know both of them has discripancies with them. Can't choose one from the other.
Liam
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
4

4
Reviewed on 18/7/2023

A complete marketing system, fit for every company!

Constant Contact's many valuable features and tools help us maximize the effectiveness of our email marketing initiatives. One of my favorite features is the ability to set up triggers for action-based emails. For instance, they can click on a button to have a beneficial email sent to them. Because of its widespread adoption, Constant Contact's open API makes it simple to connect to other platforms.

Pros

We have selected and will continue to use Constant Contact because of its exceptional usability. It's a robust system that works wonderfully for our company and meets all of our requirements for email marketing. Constant Contact's ability to let me make my own templates, run tests on campaigns, and see results in real time is its best feature. It's fantastic that I can design my emails to look unique and send them at times that are most convenient for my readers. And with Constant Contact's automation features, I can create elaborate, customized workflows that meet the specific requirements of my intended customers.

Cons

When compared to competing email marketing solutions, I find that Constant Contact's setup is a little trickier. There are alternative systems out there that are considerably less complicated and more user-friendly.

Top Constant Contact Alternatives

Connie
  • Industry: Civic & Social Organization
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
3
Features
5
Ease of Use
4
Customer Support
5

3
Reviewed on 18/7/2023

Fees are expensive

We use constant contact for all our email blasts.

Pros

Great email tool for mass mailings and keeping our donors informed.

Cons

When selling through constant contact, we pay fees to them and to a processing center, resulting in double fees.

Laurie
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
5

4
Reviewed on 19/6/2023

Improvements Made in Constant Contact

I am very pleased that the optimizations and new features that Constant Contact is releasing are general to the overall email marketing space. I haven't used Surveys yet, but am pleased that the option is there.

Pros

I do like that Constant Contact seems to be doing a good number of upgrades that are in other larger platforms.

Cons

To me, it seems like Constant Contact was created for small product-based B-C businesses - that's why the general fields include birthday and anniversary. The first client that I used it with, I didn't decide to use it so I didn't realize this at first.

Alternatives Considered

Salesforce Marketing Cloud

Reasons for Choosing Constant Contact

Someone recommended Constant Contact

Reasons for Switching to Constant Contact

The company wasn't ready to move to a CRM yet and wanted to try a cheaper product just for email marketing.
Erica
  • Industry: Nonprofit Organisation Management
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
3
Ease of Use
5
Customer Support
5

4
Reviewed on 23/8/2023

Constant Contact is a great intro platform and very user friendly... but could use some...

My company really likes Constant Contact, but I think as the business is evolving, we have outgrown Constant Contact. Especially since it seems the platform is slowly dying because of the little-to-no new features being added.

Pros

Constant Contact is very intuitive and user-friendly. People with no email experience can easily jump in and create nice-looking emails. Adding contacts and sending emails is also very simple! It really does all the basic things that a company would need to send emails. A perfect beginner email software!

Cons

Since I started using Constant Contact in 2019, the platform is virtually the same. We use other software (like Axios) that are constantly adding new features and content for their platform, whereas Constant Contact doesn't. Unfortunately, we have used Constant Contact to its capacity. Our emails cannot improve or change with the features that are currently available. It would be nice to see more customization in emails and better analytics reporting!

Nick
  • Industry: Nonprofit Organisation Management
  • Company size: 11–50 Employees
  • Used Monthly for 1+ year
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
N/A

5
Reviewed on 29/8/2023

Constant Chaos averted with Constant Contact

Constant Contact creates email campaigns that we were unable to create, markets it to populations we didn't know needed specific emails, and collects data we didn't know we needed. Our use of it has more than tripled our donations from email marketing in less than a year while taking less staff time to implement than our previous unsuccessful efforts. It has also provided us with the data to continuously update our tactics to provide for the best possible returns.

Pros

Constant Contact gives you professional tools to create state of the art email campaigns without having to hire actual professionals. It keeps us from trying to reinvent the wheel, or worse, using methods that have been shown to be counterproductive. Prior to its implementation, we sent mass emails when an executive decided we needed to send an email. Information was conveyed, but there was no rhyme or reason to the timing, purpose, or goal of the emails. We were doing the equivalent of sending out flyers to businesses, hoping they posted them, then doing nothing to followup on whether they were beneficial. Now, we have planned campaigns targeted at specific groups with a set of goals to achieve.

Cons

Our initial integration was beyond difficult. Not because of Constant Contact, but because of the haphazard methods we had used to collect and store information. But it did mean that there was significant time invested in getting our initial lists imported, which led to certain staff who did not see the benefit of e-mail marketing questioning whether we had made a wise investment.

Maggie
  • Industry: Nonprofit Organisation Management
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
3

4
Reviewed on 22/8/2023

Great features for email, though contacts and segmentation are often more difficult to figure...

Overall, this is a good email platform to use. I've used others (MailChimp, Raiser's Edge) and I prefer Constant Contact for the ease of email and list creation. It's a solid product that you can learn in no time.

Pros

For email creation, Constant Contact is very easy to use. There are features like polling and Eventbrite integration, that are not difficult to learn and can make an email stand out. Tracking results are available quickly and it is simple to read the data of each email.

Cons

Segmenting contacts takes a bit of work to figure out, and it is not as straightforward as email creation. Additionally, landing pages are often glitchy when you want it to be slightly more sophisticated than a simple page. Despite requesting help from Constant Contact two times on the glitches, they did not respond to me with a solution.

Abdelati
  • Industry: Accounting
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 21/8/2023

A great product in the process that deserves to work with it..!

Through my experience with the product, the facilitation began for me due to the excessive pressure at work.

Pros

The simplest thing to say is that it is really amazing. This product at work makes a lot of things easier for me in my work.

Cons

When you use this product, you cannot save it, contrary to what everyone will like when using it

Verified Reviewer
  • Industry: Health, Wellness & Fitness
  • Company size: Self Employed
  • Used Weekly for Free Trial
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 14/8/2023

Effective digital marketing tool

Having diversified communication channels available makes engaging with leads and customers with Constant Contact quite streamlined and budget friendly

Pros

Constant Contact has a good selection of digital marketing tools that can be used with ease. It has a versatile email template library to help us get started and with the A/B testing feature we can tune the campaigns to beter resonate with our audience. Integration options save time, extend reach and with the the inclusion of the SMS marketing possibilities we cam beeter engae with leads and customers. It has a budget-friendly pricing making it a good choice for starting businesses.

Cons

Some advanced automation features might have a learning curve a bit steep to master.

Michelle
  • Industry: Education Management
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
N/A
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 9/10/2020

Ease of use for Small Shop

The team was great in getting us set up as non-profit with reduced pricing. Using their analytic tools for our website and social media has been an added benefit for us.

Pros

Constant Contact is easy to learn, use and gather reports. The functionality is great and helps eliminate duplicating work. We love the ability to drop in a you tube video, conduct surveys and gather RSVPs.

Cons

Only frustrating part is being signed out of account, but still being able to make changes. You don't know that your time has expired until you go to save the changes.

Alternatives Considered

Mailchimp

Reasons for Choosing Constant Contact

We switched from Finalsite since we did not renew our contract with them. Our new website provider does not provide email integration - Constant Contact was the perfect fit for us.

Reasons for Switching to Constant Contact

We choose Constant Contact based on recommendations from other schools that use it.
Megan
  • Industry: Leisure, Travel & Tourism
  • Company size: 51–200 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
3
Features
3
Ease of Use
3
Customer Support
3

4
Reviewed on 8/10/2021

Useful, Consistent, Not Always User Friendly

In general, I prefer Constant Contact over MailChimp, but it could be because I'm used to it (been using it for 10+ years) and because it's cheaper for the amount of contacts we have. I also like that I can do surveys through it. MailChimp also didn't seem any more user-friendly than Constant Contact when I tried to work with it a few times.

Pros

The email templates and survey features are really helpful. We can also connect their email lists into our website pretty easily. It's nice to have one paid service that sends out emails AND sends out surveys. MailChimp doesn't offer both features in one, so it's why I stick with Constant Contact. It's also cheaper than MailChimp for the amount of contacts we have. It's expensive, but it's the best one we've found.

Cons

It's not very user-friendly to make the edits I'd like in the actual emails I'm making. There aren't very many templates useful to us, so oftentimes, I end up making my own template and then saving it. The photos don't always load easily when I pull up our photo album, but it does eventually work when I mess with it a bit. My colleagues oftentimes have difficulty with using it as they're not as used to it as I am, so I wouldn't say it's user-friendly off the bat. It takes a learning curve for sure.

Alternatives Considered

Mailchimp

Reasons for Switching to Constant Contact

It would have been us making a switch from Constant Contact to MailChimp as Constant Contact was what we already had. I didn't feel like MailChimp was worth switching everything over, so I have just stayed with Constant Contact.
Daniel
  • Industry: Education Management
  • Company size: 51–200 Employees
  • Used Weekly for 1-5 months
  • Review Source
Value for Money
4
Features
3
Ease of Use
5
Customer Support
N/A

5
Reviewed on 18/7/2019

Super easy to use, less functionality that Mailchimp but not necessarily a bad thing

We use Constant Contact for marketing, admissions and development emails. We recently made the switch from MailChimp to Constant Contact because I, as the primary user, was wanting something that would be less labor-intensive. While having fewer features and customizable content as Mailchimp, it's nice not having to hand code anything. Additionally, it seems to provide a similar experience regardless of browser. With Mailchimp we kept having diplay/layout issues with recipients viewing in Outlook 365 on a PC.

Pros

It's simple. Drag and drop editor is dummy proof. Very simple to build emails and automations. Ability to do emails with multiple columns.

Cons

Not able to do edge-to-edge designs and the footer is less customizable than our previous email software (Mailchimp)

Lacy
  • Industry: Utilities
  • Company size: 501–1,000 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
3
Features
3
Ease of Use
3
Customer Support
2

3
Reviewed on 27/5/2022

Outdated service

In general, Constant Contact feels like a software built decades ago that's bolted on features over time instead of a well-designed, intentionally integrated solution. Templates are old fashioned. Automations are limited. (For example, a welcome email cannot be a series.) Old sign-up forms are maintained, but weren't migrated to the new functionality, so we'd have to rebuild each one to modernize them. Custom contact fields are limited to text or date. Missing details like this add up to each project taking more time than it should.

I suspect Constant Contact was a front-runner in the early days, but there are better email marketing solutions now at a similar or lower price point that offer a coherent, simple-to-use, and modern product. This was one of the first SaaS products I replaced with another service when I took over my job.

Pros

Drag-and-drop email builder is straightforward, and I appreciate the polling and RSVP functionalities. It's easy to collaborate with team members on the same projects (but not on a variety of projects -- see below). Overall the naming and location of items is intuitive, which makes it easy to find your way around if you've used other email marketing software. I like the ability to get a url to past email campaigns.

Cons

The templates and functionality are outdated, and it takes time to build out customized elements that fit with a modern aesthetic. Support is so-so; other service providers (such as MailerLite) have raised the bar with quick response times that Constant Contact just doesn't offer.

This product works best for a single user or two. The list, segments, and tagging attributes offer flexibility, but they get out of hand quickly when used for multiple goals or by different teams. This email marketing service has been the hardest for us to keep clean. Additionally, there is a single unsubscribe form, which doesn't make sense when different teams use the same service.

The search function for past campaigns doesn't work well, so it takes time to riffle through the list to what we need. This is how many of the features work: they're probably there, but it takes time to get what you need.

Jhonjerlyn
  • Industry: Real Estate
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

5
Reviewed on 1/8/2022

An excellent system to create campaigns and send them in a general way to registered customers.

The overall experience gained with this platform has been amazing, it has improved the marketing system within our company on a large scale, giving them a system where we can easily understand the interest in those customers as well as measure all the responses from each on our campaigns. Sending campaigns from this platform is extremely easy, because we have imported all the contacts in these clients and it is only enough to press a button to send the specific campaign to all registered clients. This platform also has an excellent integration system, which has allowed us to integrate this system, to the CRM platform, to be able to carry out negotiations by transferring the clients obtained f rom the advertising campaign. I'm happy with the results offered with this platform, it has helped me to obtain an excellent return on inverstment for the campaign created.

Pros

Constant Contact is a great platform to create all kinds of advertising campaigns, and send them to all the necessary clients, its capacity to create campaigns is superior to the competition, which helps the campaigns to be unique, with a quite different design. What I like the most about this platform is that it offers a different system to create advertising campaigns, within this platform you can create campaigns through code programming, and you can also create campaigns through the drag and drop editor, in this way, it will not be necessary that you have a programming experience, to create really attractive campaigns. Another thing that I like is that they allow nice real-time campaigns, I can see the progress of each one of them in real time, I can check how many clients have accessed the campaign and how many clients are missing to access it, like this as well as I can know from which region the visits to the campaigns come from. Lastly, I love the graphical analysis and diagrams that this platform offers me. I can see diagrams that help me predictively understand the trend that traffic is having in these campaings.

Cons

I really don't have any kind of problem with this campaign creation platform, at all times it has behaved wonderfully and has offered me a fairly stable platform, in which I can create campaigns from any device and you can monitor those from anywhwere, their accessibility is quite good and it offers a general panel, where all employees can access the same panel and create, edit and send campaigns from the same place. I'm satisfied with all the functionalities and features offered.

Ngenge
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 7/7/2022

Constant Contact

Constant contact is the ideal marketing tool for you ( whether you run a small or large size business). I rate this tool 5/5 with no cons and highly recommend it. No matter your level in marketing, you'll get quality results working with it.

Pros

There is no other features marketer research in marketing tools other, then simplicity, affordability, and effectiveness- and that's exactly what makes up Constant contact.

Constant Contact is one of my favorite marketing automation tools by far most importantly for landing pages. It's cheap and affordable with superintensive features.

It has a ton of professional pre-built email templates and provides great email management possibilities.

One that brainstorms me most is the 2-month free trial it offers. I was very excited to learn that I could actually test out the tool for a couple of months before paying. This is what most competitors do not offer.

I highly rate its automation capacities in terms of simplicity and effectiveness plus, list management is super easy too. I get on-time notifications and complete metrics on the various conversions my campaigns perform.

The tool is user-friendly( I mean, from signup to user-dashboard). The team made everything super easy and they offer quality customer support.

Integration with analytic tools like MonsterInsiggt and Mixpanel is super-easy and these tools are very collaborative.

Cons

It's awesome and offers a great fascinating user experience and I have no conservatives with it yet.

David
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
2
Features
3
Ease of Use
2
Customer Support
1

3
Reviewed on 25/1/2021

Lots of unnecessary work to get reasonable results

Nice emails that go out on schedule, with ability to see who is responding to what.
Its usefulness is severely limited by its awkward and painful interfaces.
Company responsiveness seems non-existent.

Pros

Link tracking, see immediate responses easily, some updates to email editor that have helped, look and feel of emails is good, importing and exporting contacts is fairly pain free.

Cons

Email editor shortcomings: no way to create reusable items to be used across emails; hard to get to html when editor features are insufficient or inaccurate.

Folder management and use: site does not remember when you work in a folder, always starts at the "All folders" level, forcing repeated navigation steps to continue working in the desired folder.

Contact management is awkward: working with large contact lists to clean up/reorganize is a nearly futile effort if contacts are part of multiple lists.
Even though emails can be scheduled in advance, Contact lists are attached to emails at the time of sending, no option to change this. So when sending a templated email with contact group dependent links and content, there must be a separate email/campaign created, plus a separate contact list to be used with it. Dead lists and emails are a quickly a mile deep if not regularly purged.

Reporting on results over multiple email campaigns appears to be non-existent.

Lack of responsiveness by vendor to problems. Feedback and problem reports get an autogenerated email. No other response is ever apparent.

Alternatives Considered

Zoho CRM and Mailchimp

Reasons for Switching to Constant Contact

Franchisor support of templates.
Neffer
  • Used Monthly for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 10/7/2018

Fashionable and Functional. Your correspondence will

I do independent contracting for a nonprofit and have been using Constant Contact for about 4 years now for the electronic newsletters to our supporters and network. I love that the software and the many different template options to use for mailings. I also like that I am able to change fonts, color, backgrounds and layout with ease. It is VERY user friendly and if I need to stop in the middle of my work it, will be saved where I left off. This is actually an update because in the past if you didn't save the work manually you could lose it, but they have updated that and it now autosaves (which I am very grateful for). Also, I love that I can schedule mailings and campaigns in advance for when I want them to go out (I currently have 5 pending to go out on designated days within the next 5 weeks). This save me a lot of time and not having to wait til the day of to log on and send them out.

What I REALLY like is that we can track analytics. we know what emails (and topics) people are more interested in versus ones they barely open. This helps us in choosing more engaging content. I know what percent of our contacts have opened the emails. I can create different groups to send certain thing to (like Board members, parents, LSC), I am even able to see the time and date (and by whom) an email was opened and if the donate button was clicked or not (which is good for best practices and implementing measures of accountability within the org).

Pros

I do independent contracting for a nonprofit and have been using Constant Constant for about 4 years now for the electronic newsletters to our supporters and network. I love that the software and the many different template options to use for mailings. I also like that I am able to change fonts, color, backgrounds and layout with ease. It is VERY user friendly and if I need to stop in the middle of my work it, will be saved where I left off. This is actually an update because in the past if you didn't save the work manually you could lose it, but they have updated that and it now autosaves (which I am very grateful for). Also, I love that I can schedule mailings and campaigns in advance for when I want them to go out (I currently have 5 pending to go out on designated days within the next 5 weeks). This save me a lot of time and not having to wait til the day of to log on and send them out.

What I REALLY like is that we can track analytics. we know what emails (and topics) people are more interested in versus ones they barely open. This helps us in choosing more engaging content. I know what percent of our contacts have opened the emails. I can create different groups to send certain thing to (like Board members, parents, LSC), I am even able to see the time and date (and by whom) an email was opened and if the donate button was clicked or not (which is good for best practices and implementing measures of accountability within the org).

Cons

I don't like that the only videos that I can embed into the mailings have to be a Youtube link. But other than that, there isn't much that I do not like about using this software.

Selene
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

4
Reviewed on 26/6/2018

Constant Contact is an easy-to-use email marketing tool - a little pricey but worth the...

Overall a great product, easy to use, and functional. its minor limitations are countered by functionality, reliability, and the features it offers. The price is sometimes a turnoff when compared to other marketing email providers. CC offers easy to use templates that are almost fully customizable. Lots of extra features including campaigns, events, registrations, sign up forms etc. There are plenty of HELP menu items and tutorials. Love that there is no limit on the number of emails sent monthly. Overall a great go to product!

Pros

As an email marketing solution, CC fits most small to medium business owners needs with plenty of easy to edit templates, branded emails, newsletters, calendars, event apps, and website integrations. Additionally, business owners can set up events and registrations via the app. The templates are easy to use with varied options and designs. For more experienced handlers, HTML is available to set up templates. Emails offer clients and recipients the opportunity to opt out or stay tuned while landing the emails in their in box rather than their spam filters . Analytics are a plus and helpful to see what works and what doesn't in an email campaign. CC also integrates social media platforms. Overall it is a great all-in-one marketing tool.

Cons

While the software is generally easy to use, it is not intuitive and does on occasion produce glitchy results from missing images to random changes in text, font, and email structure. I do like the tiered pricing structure, although find CC to be far more expensive than their competitors. One of my biggest complaints is the placement of images - it doesn't really allow flexibility in design - if you are ok with their more cookie cutter template designs then its a 5 star - but the ability to place images becomes tedious and reduces the functionality. Overall the program is a go and worth the expense even if the image placement issues are annoying.

Curt
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
3

4
Reviewed on 25/11/2017

Easy to use, great for contact management, but terrible customer service

The email analytics and reports are great.

Pros

I use CC to to manage our large contact database and to send out email updates. It is great for segmenting our list -- from general interest to communications to fundraising. The automated features are great, especially that it will not allow the same email to appear in the same inbox twice. It also merges duplicate contacts. We use it across the entire organization. Constant contact is great for merging duplicate contacts, updating your address book, giving a reliable open rate and thorough reports, and allowing you to segment large email lists.

Cons

When uploading additional contacts, CC wants to see how they actively subscribed. This can be problematic when uploading an older email list (i.e. you may just have a spreadsheet of The List and they want to see more evidence). Additionally, it is a little pricey compared to competitors such as MailChimp. It would be great to be able to export email campaigns as HTML.Be extremely careful when importing contacts. Constant Contact wants to see how they actively subscribed. Sometimes it is hard to prove this when you have entered information for people you have an established relationship with, or if they verbally requested to be added. Constant Contact wants to actually see the (paper) sign-up sheet. This is unachievable for businesses/groups that have been around long enough to have established an email list based on personal relationships or when importing business cards. As for the design, sizing images can be difficult when you are using a self-designed template. As for the contact management services, representatives have very little technical knowledge and don't seem to understand marketing techniques used within certain industries.

Verified Reviewer
  • Industry: Business Supplies & Equipment
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
5

4
Reviewed on 24/12/2022

The highs and lows of constant contact.

Pros

1)Easy to use: Constant Contact has a user-friendly interface that makes it easy for users to create and send emails, even if they have little to no experience with email marketing.2)Customizable templates: Constant Contact offers a wide range of customizable templates that users can use to create professional-looking emails.3)Advanced features: Constant Contact offers advanced features such as A/B testing, segmentation, and automation, which can help users fine-tune their email campaigns and improve their results.4)Integration with social media: Constant Contact allows users to easily integrate their email campaigns with social media platforms such as Facebook, Twitter, and LinkedIn, making it easier to reach a wider audience.5)Excellent customer support: Constant Contact has a reputation for providing excellent customer support, with a team of experts available to help users with any questions or issues they may have.

Cons

1)Expensive: Constant Contact can be more expensive than some other email marketing tools, especially for users with large email lists or those who need advanced features.2)Limited customization options: While Constant Contact allows users to customize their templates, the options for customization may be limited compared to other email marketing tools.3)No free plan: Constant Contact does not offer a free plan, which may be a drawback for users on a tight budget or those who are just starting out with email marketing.4)Lack of integrations: Constant Contact does not offer as many integrations with other tools and platforms as some other email marketing tools.5)Poor deliverability: Some users have reported issues with email deliverability with Constant Contact, which can be a major issue for any email marketing campaign.

Nathan
  • Industry: Public Policy
  • Company size: 11–50 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
3
Features
4
Ease of Use
5
Customer Support
N/A

5
Reviewed on 3/9/2018

Robust Email Marketing

Converting web site visitors to email marketing recipients has never been easier, as site visitors simply select which programs they are interested in and they are automatically added to the appropriate contact lists in Constant Contact. Constant Contact has made it painless to conduct email marketing campaigns that circumvent spam filters, something that Emma and MailChimp struggled with.

Pros

Constant Contact makes it really easy to make attractive, functional emails and to conduct email campaigns with sequencing. Building emails is done via a drag-and-drop interface (WYSIWYG), so you don't have to have any coding experience with html or css. It's really easy to schedule your campaigns, too. If you can use Outlook and Word, you should be able to get comfortable with Constant Contact pretty quickly. It's also really easy to build and manage contact lists, including importing from csv files. And Constant Contact does a good job of tracking bad email addresses and removing them from your lists, which is important because you are charged by the number of contacts you have. I also like that you can send yourself previews so you can try the messages out on different mail programs and tweak them to your liking. Once you've sent out the messages, Constant Contact offers reporting to let you know how successful your campaign was, including the click-through rate. It also sends you reports about who is being added to and removed from your contact lists. Its integration with several WordPress form plugins means it's easy to convert web traffic to email marketing recipients.

Cons

Permissions. There are basically two levels of permissions besides the account owner: campaign creator and account manager. It would be nice to have more granular control over what users can do, because account manager gives users a lot of freedom, but is necessary to work with contacts, schedule a send, etc. The other thing I don't like is how quickly the cost ramps up. Having used Emma and MailChimp, I feel like Constant Contact is the most robust platform. But it is expensive.

Jeff
  • Industry: Broadcast Media
  • Company size: 501–1,000 Employees
  • Used Monthly for 1+ year
  • Review Source
Value for Money
5
Features
3
Ease of Use
4
Customer Support
3

4
Reviewed on 17/1/2020

A nimble framework with solid variety

Over all, it satisfies with tons of options and features. It's been around for quite a while so it has maturity. I like that, because it's less likely to drop off the grid and force me to learn a different application. With the savings of a few home-made cappuccinos instead spending at the coffee stand, you can easily afford this!

Pros

Constant Contact has a smooth feel and almost always gives back more than I put into it. It's simple, solid, and scores big with me in mass management of details, as well as private and public listings. From crafting a simple update, to publishing an intricate periodical, it does the trick. The better your skills in composition and design, the better this suite will engage your craft. If you're not really into complex "back end" matters, like analytics, CTA, efficiency, and delivery success, that's ok. You'll still be able to feel the "pulse"; and like many things, the rest will come with time. The best part is that it grows on you over time, instead of impressing you upfront, and then disappointing. This "work-on-it-anywhere" app is chock full of tools for social marketing, surveys and campaigns, monitoring, scheduling, automation and similar workflows, to design, custom templates, storage, libraries, and hosting, etc. However, don't ease up on your final proof, because that's where I make the "best" mistakes! The more polished it is, the more embarrassing that typo will be! Constant Contact is a multi-level mobile tool, with plans that meet well.

Cons

While I don't always anticipate maintenance down-times, a more diverse notification system of maintenance times would be nice. I also believe a "pay-per-use" option for a reasonable time-frame would be great for businesses with less predictable budgets, trying to get off the ground. Also, sometimes design tools aren't as pliable as I'd like sometimes (I'm a so-so perfectionist). But for the price, that's ok!

Corey
  • Industry: Nonprofit Organisation Management
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
3
Ease of Use
3
Customer Support
2

3
Reviewed on 11/1/2022

Great For Emails, But Other Features Are Getting Worse

I have used this for 5+ years and have always been happy with the email marketing side of it, but the product has gotten worse over the past five years. I feel they are more focused on selling "templates" than supporting the product we pay for. The survey function is basically unusable at this point, and I now have to use Survey Monkey for surveys when I used to only use CC.

Pros

Emails through constant contact look great, it's easy to use and customize and building email lists is very simple.

Cons

The survey feature was huge for us for the past few years, but they recently re-did this into "survey pages" which is terrible, very limited, and the exported data is always wonky. Support has been no help. This will cause me to look at other email platforms upon my renewal to look for a better "one-size-fits-all" solution.

Alternatives Considered

SurveyMonkey and Mailchimp
Nahijee
  • Industry: Nonprofit Organisation Management
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

4
Reviewed on 22/5/2023

PYB's Review of Constant Contact

Overall, I have been using Constant Contact for 2+ years. It has been amazing. However, I wish there were occasional updates to show improvement as well as add new features.

Pros

We love how easy it is to organize and manage all the different contacts we have. It allows us to send a lot of targeted emails and dive deep into A|B Testing

Cons

I wish the creation side of email designs were a bit better. Also, many times, images lose their high quality.

Alternatives Considered

Mailchimp
2,557 reviews