Kit

Pros

It provides a user-friendly interface to easily import and organize subscriber lists, there are also features like tagging and segmentation which are quite handy as they help to categorize subscribers based on interests and behaviors.-It also provides facilities to create visually appealing opt-in forms that are easy to integrate with tools like Elementor and others and can be beneficial for lead generation.- There are equal features that can enable you to create advanced email sequences as well as workflows based on the subscriber's actions.- there is quality customer support - they're good.

Cons

Some of the downsides of this marketing software are :- It offers quite an affordable pricing solution however, it comes with hidden fees -the amount you pay tends to augment all of a sudden as your subscriber's lists grow. I don't see any transparency in it. It's better to tell me upfront that this is how much you will be paying for my tool while providing supporting reasons, that way it will help me to make proper planning rather than tricking me into purchasing a product with surprises attached.- It offers basic reporting and analytics. - it's somewhat limited in design and landing page customization. there are quite a few number of advanced options that I find to be missing.- I adore the fact that there is a free version, however, it only supports a few subscribers which can be little compared to some other software.

Pros

I love that there is so much I can do with ConvertKit. Their segmentation, automation and variety of landing pages could be overwhelming (or distracting), but doesn't really need to be. Since their pricing is based on active subscribers (not emails sent) and they have a VERY generous free plan, you can start simply and try their more advanced features when you're ready.

Cons

It can be a lot to keep track of all of your automations--tagging, email sequences, incentive emails etc.

Alternatives Considered

Reasons for Choosing Kit

Switched From

Reasons for Switching to Kit

Pros

ConvertKit is easy to use and has a lot of features. I like the segmentation and automation features.

Cons

ConvertKit is more expensive than some other email marketing tools. Some features are only available on the more expensive plans.

Pros

easy to use, simple, and effective UI. A newbie could use it

Cons

images were not organized properly, and the email messaging got a little confusing

Pros

The pros are the user-friendly, powerful workflows and funnels, and robust set of features.

Cons

Expense if you have more than 1,000 subscribers. It can get pricey.

Pros

I really love all the features available and how easy it is to create forms, send out newsletter, resend to unopens, collect email addresses and even add a buy now button. It has many of the features I need in a newsletter provider.

Cons

The price - I think it's higher than competitor platforms.

Pros

It’s simple to use. I have no computer skills and I feel like I can create beautiful emails for my business is just a few clicks.

Cons

Honestly, nothing at all. There is not one flaw I can think of.

Pros

ConvertKit has many tools that were helpful in developing marketing instruments for my brand.

Cons

The cost of the platform is higher than other comparable tools.

Alternatives Considered

Reasons for Switching to Kit

Pros

The interface is clean and uncluttered.

Cons

It might be overly simplified. I converted from Mailchimp, which seems more geared towards small businesses; it is easier to learn how to use. ConvertKit also does not offer as many design options as Mailchimp but is a good choice if you have plain text emails.

Pros

Ease of use and friendly/always available customer support

Cons

Limited integrations with other apps and shopping carts

Pros

ConvertKit has a lot of great features out of the box. From the visual builder to the double opt-in, the platform was easy to use. I especially liked the onboarding process–it kept me engaged and on track to win.

Cons

ConvertKit was fantastic for most things but I found some of the user views to be somewhat unintuitive. I didn't know what I was looking–are these contacts still subscribed? Are they subscribed but not confirmed? Who's my actual audience?

Alternatives Considered

Reasons for Switching to Kit

Pros

I love everything about Convertkit. Their system is easy and efficient compared to others I've tried before. A few years ago, I tried a couple different email services but I recently switched back to Convertkit.

Cons

Their price is higher than others but yotally worth it because of their top services.

Pros

It’s hard to find things not to like about ConvertKit. I think one of the best things is that there is no major learning curve. You don’t have to be an expert in email marketing to understand how to use the software. Everything is pretty intuitive. And when you do have a problem figuring something out, they have amazing tutorials available as well as a very responsive and helpful customer service team. Each time I ran into an issue, it would be solved by their team in a blink of an eye. I also love that it integrates with the software we use at our company and with our clients, such as Acuity Scheduling and LeadPages. Finally, ConvertKit has all the features we need for our email marketing efforts to be a success: great segmentation, automations, and confirmation email option.

Cons

I think their reporting and their A/B testing could be more advanced. However, given they’re constantly improving things, I believe that these features will soon be improved. I will say that for the needs of small businesses and teams, what ConvertKit offers is absolutely sufficient.

Alternatives Considered

Reasons for Switching to Kit

Pros

ConvertKit is your best friend if you are a course or content creator and need to manage a lot of email addresses, send weekly emails, and use automations and auto-emails for sales and marketing. I do a lot of lead magnet generation and have so many different segments of email subscribers - CK is made exactly for this. I love how simple it is, it doesn't got bogged down with email design too much, it's more about functionality and high deliverability.

Cons

I can't think of anything I don't love about ConvertKit for email. For landing page design, there's a lot of customization that's missing, but I don't use it for that primarily.

Pros

When I started using ConvertKit it was a relative new entrant to the market and a competitor to the likes of MailChimp and AWeber. It was started by someone who had used other email marketing solutions and and had tried to overcome issues with these solutions. This meant for someone who was reasonably software literate it was straightforward to use and had some great features, and these have been added to as time has gone on.

Cons

There has been an update on the landing page section which meant I could no longer use one of sign-up forms, which was used multiple times over my website. Although necessary for them, it caused me as a user quite a headache to resolve. Also, if you go over a threshold of subscribers, the price goes up automatically...if you go back below the threshold you have to tell them to move you back down. The free option is not particularly great for brand new websites and on websites I have built for others, they've tended towards something like MailerLite initially.

Alternatives Considered

Reasons for Choosing Kit

Switched From

Reasons for Switching to Kit

Pros

I've been using ConvertKit for a long time and in that time I've used it to get a little smarter when growing my email list. It's one thing to send weekly emails to your growing list, but it's another to segment specific users, tag them and put them into different categories so you can send them personalised emails.

ConvertKit allows you to do all of this in a very user-friendly way.

One of the key factors in sticking with ConvertKit for so long, was that it has automation at the heart. As online business owners, we don't always have the time to analyse data and manually sort subscribers so we can make more informed decisions. ConvertKit gives you the freedom to set up your own automations with a lot of flexibility, all so you can spend less time on marketing and more time in your business.

Cons

ConvertKit allows you to tag people who purchase products through their various integrations but it's a bit lacking in terms of data on this. You can see the products they've purchased, but you can't see where they came from. Which means it's much harder to see a holistic view of your marketing strategy with ConvertKit at the heart.

Pros

This platform is VERY easy to use and is one that I now recommend to my clients as well!

Cons

I have had no negative experiences while using the platform.

Pros

Excellent Landing Pages that increase conversions

Cons

Pretty pricey if you aren't using all of the features

Pros

It was fairly easy to get the account created.

Cons

It was hard to get things working the way that I wanted. There are other services out there that provide better options to what you are trying to do. I didnt find that this software provided everything that I needed.

Pros

Constant free trainings. Customer service is amazing. The conferences! The community! The entire company leadership, values and constant striving to improve.

Cons

It's hard to come up with much I don't love about CK. Integration with Teachable is challenging because Teachable uses one field for first and last name, so it doesn't automatically parse them out. Not CK's fault, tho.

Pros

I like how Convertkit makes it easy and fast to get your lead generating page up and running and start collecting leads. The landing page builder is good with plenty of templates. You don't need technical skills to get a page up and start building your list. That's what Convertkit focuses on. It's a modern tool that offers all the basics and a few advanced features. No unnecessary bells and whistles needed if you want to focus on creating.

Cons

Pricing starts higher compared to other tools, but the advantage of Convertkit is that one email address only counts once, unlike other tools where a subscriber counts multiple times towards your total subscriber amount if that person is added to multiple email lists or campaigns.

Pros

I first saw Pat Flynn using ConvertKit and the process really seemed very smooth to me. I started using ConvertKit and never regretted it. You feel like you're using an extraordinary tool that seems to be running on its own. Very easy to configure and send email campaigns, amazing support team, a very straightforward interface, great speed, and decent pricing.

Cons

The pricing is not the most affordable if we jump into the marketing and email marketing tool world but is actually considerable. Other than this, my only concern is with putting together the signup forms and landing pages. It's not as great as tools like ClickFunnels, Leadpages, etc., but is still better than AWeber and GetResponse (is what I feel).

Pros

I recently switched over to ConvertKit from another service after reading positive reviews. I like their format for sending emails to subscribers so much more than any other platform I've used. The emails are really modern looking and simple, so they're appealing to my audience when I send them. I also like that I can simply reuse my last email and make changes to just the content. It makes sending a weekly email really simple.

Another huge benefit to me is that I can segment my subscribers into different groups that allows me to send targeted emails in a more efficient fashion. I also track users who have purchased a product so I don't send them emails about the product they've bought.

This software is an all in one, which I really like. Meaning, I am able to create an optin form, email sequence and product download all in one with this software. I love that it keeps everything really organized in this fashion.

Cons

Some of the ways to organize subscribers are a little confusing to a newbie. You can sort them into segments as well as mark users with tags. I wish it were more clear what each one did at first glance.

I also wish there were more options to design the optin forms. They are pretty basic and there isn't a lot of room for creativity, but they are still functional.

Pros

I like how everything is drag and drop, it makes it really easy to learn and use. The interface is very sleek and it's easy to find what you're looking for. The customer service is excellent too.

Cons

First of all, compared to alternatives it's expensive. Second, if you want to send more than text based emails you won't have many options. There aren't that many templates. It's better for sending plain text emails,
You have the HTML option but adding customizations is hard for people who don't want to code.

Alternatives Considered

Reasons for Switching to Kit

Pros

Many bloggers are overwhelmed by the technical aspects of setting up a successful email newsletter strategy.

Yup, there are a variety of email platforms out there and I have managed large lists on many of them. For my Email on Autopilot system, I strongly recommend ConvertKit.

I can tell you from a lot of firsthand experience that “putting your email on autopilot” is WAY easier with ConvertKit than anything else I’ve tried.

ConvertKit was specifically built with bloggers and small businesses in mind, unlike other platforms that either don’t have the right tools or complicate things waaaayyy too much.

I recommend ConvertKit because it has the perfect combination of the powerful features that I need and the simplicity-of-use that I love.

Cons

I wish I had a little more flexibility in creating RSS-driven emails.

Pros

This platform is great for growing your audience regardless of where you're starting in the process. It's fairly easy to use and the analytics are decent. There are a various opt-in forms, landing pages to design from, and you run paid subscriptions.

Cons

The email editor is really basic and it may be challenging to the uneducated designer. The editor lacks the options to design a stunning email newsletter. There isn't a mobile app so you can't do anything on the go.

Pros

I like the feature that I can easily create a lead magnet, collect emails and names and connect it to a follow-up email campaign. Their customer service and training videos are always on point.

Cons

I seem to lose a few subscribers from my sequences somewhere along the line 🤷🏻‍♀️ other than those few who unsubscribe.

Pros

I like that the audience can click a link within an email and be automatically segmented. It is also easy to create new broadcasts (emails), and ConvertKit recently added the ability to have saved brand colors, so changing the font and button colors is simple.

Cons

ConvertKit isn't as "pretty" (or image-based) as some platforms; however, I'll take deliverability over pretty emails any day. It's also a little overwhelming to learn what everything means in ConvertKit, but once you become familiar with the wording and where things are, it's easy to accomplish what needs to be done.

Pros

How easy it is to stay organized, schedule content, and collaborate with team members. Our [sensitive content hidden] has utilized ConvertKit for email campaign management for years and the features just continue to get better and better. It makes it easy to stay updated on metrics with click and open rates, subscriptions, etc. It has played a vital role in lead generation and the continued success of our company.

Cons

We have had a couple scheduling issues with drip feeds, but I believe they have been resolved.

Pros

I loved that it was free to start up to a couple thousand contacts.

Cons

The price rose sharply as your contacts rose whether you were using it to make money off the list yet or not.

Alternatives Considered

Switched From

Reasons for Switching to Kit

Pros

Kit is so intuitive and easy to use especially for this technologically impaired Gen X user!

Cons

There's nothing that I don't like about Kit!

Alternatives Considered

Reasons for Switching to Kit

Pros

The most accommodating aspect, in my opinion, is the technical help. The practice exercises are excellent. Furthermore, if I am unable to make something work, I send an email to support expressing my concern/question, and they respond with step-by-step instructions for resolving the issue!!! The response time is really fast, typically within a couple of hours - I believe this is extremely responsive. Furthermore, when you switch from another stage to ConvertKit, they migrate all of your contacts with labels! So you don't need to be very tech savvy; instead, focus on the substance of your message rather than the technology behind it! I changed stages because I needed to create an evergreen 30-day email series that anyone could access at any time.

Cons

The implementation is essential; it continuously resembles a beta delivery. The structures aren't as responsive as they claim; things appear fantastic on their page and then on view, but when distributed, you have to tinker with them to get them to work. When I first needed to contact their help desk, their email module was causing'malware' alerts on my site with Avast, and they were more concerned about removing me from their daily task records than with resolving the issue. This was eventually resolved; I accept that it could have been in Avast's hands, but this issue lasted fourteen days in convertkit's hands. I then got a list of 5 enquiries for which I had received a response.

Pros

CK allows me to tag my subscribers so easily which then allows me to send customized content to each set of subscribers. I also love the email templates that make my weekly emails easy to complete. The extensive library of training resources are SO helpful when I have a question.

Cons

CK is pretty technical so you have to have more of a systems/logistical brain to use it. If you're used to drag/drop, point/click, you may be a little intimidated by parts of CK. It all works well but requires a bit more technical skill that I needed for Constant Contact. It's totally worth it for me though!

Alternatives Considered

Reasons for Choosing Kit

Switched From

Reasons for Switching to Kit

Pros

Convertkit is easy to learn, and many videos and training resources are provided for newcomers to email automation.

Cons

There's nothing I don't like about Convertkit. I only wish I had more time to explore and try all the features.

Pros

ConvertKit truly changed my email game. Initially I used convertkit for the automation features, but now we manage all of our emails via convertkit, this includes onboarding, pop ups, registration emails and much more! [sensitive content hidden] and his team have killed it with this product and it gets better year on year!

Cons

I genuinely have nothing bad to say about ConvertKit, having used Mailchimp before, ConvertKit is miles better!

Pros

I like how easy it is to segment custom audiences within your emailing list. It helps us to not annoy our audience by sending them emails they don’t care about. We can better align with their interests.

Cons

The landing pages leave much to be desired, but considering how advanced the responses can be and how that can be set up, this is such a small thing.

Pros

Convertkit boasts that the platform is specifically for creators. I am not sure it is. It is a great templated platform for people who know nothing about CRM or email lists. They can grow on this channel.

Cons

I do not like that the landing pages are not customizable. I can't change or insert fields.

Pros

Convert Kit provides an assortment of aesthetically arresting and impeccably devised templates tailored to diverse industries and objectives. These templates transcend mere visual allure; they boast a heightened level of adaptability, enabling users to seamlessly harmonize them with their brand identity.

Cons

Nothing really. In rare cases where users face challenges, Convert Kit's customer support is highly praised for being responsive and effective. The support team is always available to help with any queries or technical issues, ensuring users can fully leverage the platform's benefits without unnecessary disruptions.

Pros

Strong model of people in the audience along with the tools you need for both regular campaigns and marketing automations.

Cons

The UX can be frustrating. The email template builder is pretty clunky, e.g. sometimes super hard to select the element you need. It takes a while to get your head around when to use different options e.g. sequences vs workflows.

Pros

Convertik simplifies registration and payment management, freeing up valuable time for me to focus on the court

Cons

A few additional customization options would be welcome to meet my specific needs

Pros

It's very user-friendly and it offers many templates.

Cons

I usually use ConvertKit in creating landing pages and I think it's good but it has its limitations when it comes to customizing.

Pros

There are ample resources and education available to use this platform. My background is not in marketing or email marketing, but the education that ConvertKit has available has allowed me to optimize the service and makes me feel like I am getting real value from this product.

Cons

Nothing. Seriously, nothing. Since I have had ConvertKit as a part of my business (over 2 years), they have only innovated the product and added more features (most recently creator profiles and product integration) that I actually am exploring downsizing OTHER services that I use to see if I can just use ConvertKit for everything digital.

Pros

It has helped to achieve quite a great reasonable amount of results. We haven't been with it for a long time but It's been a nice option from form design to campaign management.

Cons

I think the landing page builder still lacks some advanced features.I also think that the company is not adding enough templates. ConverKit is costly but it's worth it.It doesn't handle large data well.

Pros

This is my favorite email tool of all time, and I've tried many. I'm not a fan of any email blasts that feel impersonal or boring. The customizable templates, audience tags, and sequences by action all work together beautifully with ConvertKit. Highly recommend switching over if you're using MailChimp.

Cons

I'd like it to be easier to embed videos and more options for image sizing without coding.

Pros

After trying all of the popular email marketing platforms, I have found ConvertKit to be the easiest to use, and the best for managing my clients' email lists. The customer support is always outstanding, with quick replies and they always can solve an issue for me, and if they can't they get back to me once they figure it out.

Cons

I wish there were more features/more integrations with other platforms.

Pros

Easy to set up and use. Has had some improvements since first started using.

Cons

Email editor could be better but it has improved.

Pros

I like that ConvertKit has a ton of tools that are useful for marketing.

Cons

I don't like how ConvertKit pricing is so high. It's hard to justify with competitors.

Pros

I like Convertkit because its templates are easily customizable compared to some other landing page builders that I've tried. I mean, it's one of the criteria I research from every software.It's equally Mobile Responsive and supports a few awesome integrations.

Cons

Convertkit provides Limited Customization Options which can be hard to cope with. There is less flexibility when researching advanced customization options.- It also lacks advanced features like AB testing and advanced analytics, which I find essential for my business.

Pros

There are a lot of integrations with course platforms and other software that work with convertkit. It's very easy to use for email.

Cons

The landing pages could use more options to customize their design, maybe blocks of set layouts? I have a client who specifically told me she didn't want to use convertkit because of the name, and I can see how non marketers don't like the idea of "converting"

Pros

I run newsletters, and I ConvertKit is the option I’m exploring at the moment. So far so good. It highly recommended.

Cons

Pricing can be better. It’s a great product but new entrepreneurs may be missing out because of the pricing.