4.6
Overall rating
Reviews

4.6
Overall rating
Reviews

About Moosend

Moosend is a cloud-based marketing automation software designed to help businesses manage subscriber lists, customer segmentation, product recommendations, landing pages and subscription forms. Key features include lead management, campaign management, multi-channel marketing, website visitor tracking, lead scoring, contact management and spam checking. The email marketing solution allows teams to create and personalize campaigns, segment audiences based on website or email behavior and build business strategies according to analytics gathered by tracking clicks, opens, social shares and unsubscribes. Users can create automated workflows by using the drag-and-drop builder and customizable templates. Additionally, Moosend lets marketers set up events, filters and actions that will act as triggers for automating various workflows. Moosend helps managers generate reports on upselling and cross-selling, abandoned cart, replenishment and more to facilitate decision making and increase sales performance. It offers an API, which facilitates integration with existing systems and third-party applications such as Zapier, Integromat, MailChimp, Magento, WooCommerce, Drupal, Google Contacts, Unbounce and more.
Moosend Software - Moosend Account Dashboard
Moosend Software - Moosend Email Marketing Campaigns
Moosend Software - Moosend Newsletter Editor
Moosend Software - Moosend Marketing Automation Workflow Builder
Moosend Software - Moosend Campaign Performance/Analytics
Moosend Software - Moosend Integrations
Moosend video
Moosend Software - Moosend Account Dashboard - thumbnail
Moosend Software - Moosend Email Marketing Campaigns - thumbnail
Moosend Software - Moosend Newsletter Editor - thumbnail
Moosend Software - Moosend Marketing Automation Workflow Builder - thumbnail
Moosend Software - Moosend Campaign Performance/Analytics - thumbnail

Moosend pricing

Moosend has a free version and offers a free trial. Moosend paid version starts at US$9.00/month.

Starting Price:
US$9.00/month
Free Version:
Yes
Free trial:
Yes

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Moosend Reviews

Feature rating

Value for Money
4.7
Functionality
4.5
Ease of Use
4.5
Customer Support
4.7
5 reviews of 191 View all reviews
Dipak
  • Industry: Publishing
  • Company size: 201–500 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 5/1/2019

Big features in small package

Pros

Being in the publishing industry, spot communication is paramount. After going through Mailchimp, Activecampaign, Sendgrid, AWS ses, we have finally decided to stay with Moosend mainly because there is no other tool that matches the combination of feature set & price point offered. Right from seamless onsite event tracking to journey building to amazing customer support (Located out of UK so GMT & IST have many overlapping working hours ). Further, the API rate limits are also set on a very high threshold so we have never faced any problems migrating any bulk size of data into and out of the system. Lastly, being able to add as many custom fields further eases our process of managing adhoc campaign send outs.

Cons

No cons as per say, we are in talks with them to add additional triggers for journey building which is very specific to our case at the moment. but this is also technically not a con as we can yet continue sending the campaigns using custom field value update trigger.

Tammy
  • Industry: Professional Training & Coaching
  • Company size: Self Employed
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 25/10/2022

Excellent Email Marketing Software

My overall experience has been very good with the software. They have updated a lot since the beginning and it is so much easier to use. I simply hop on and update my weekly emails, proof them, and send.

Pros

Ease of use, nice templates, and walks you through the needed steps, gives nice emails to arrive in their inbox. Also allows you to do landing pages for events and promos.

Cons

No real cons - could add a few modern templates for emails (although this is not a complaint as much as preference).

Alternatives Considered

Flodesk and MailerLite

Reasons for Choosing Moosend

I picked up Moosend as a LIfetime deal and have never left.

Switched From

Mailchimp

Reasons for Switching to Moosend

I took a chance on Moosend and am glad I did. It's been well worth it.
Correy
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
1
Features
2
Ease of Use
2
Customer Support
1

1
Reviewed on 5/8/2020

One of the worst e-mail marketing products that I have ever used

I have been managing marketing teams for more than 10 years and I can easily say that Moosend is one of the worst Saas companies that I have worked with.Probably the worst. Customer experience is poorly managed and the quality of customer communications is at best, frustrating.

Pros

Moosend is cheaper compared its core competition.

Cons

There is a reason for Moosend positioning itself as a cheaper alternative to other email marketing and automation providers. Frankly, it is not even a decent alternative. Moosend has limited analytics capabilities, has a terribly slow user interface and very limited features. But the worst of all - it appears that Moosend has reputation issues with anything related to Yahoo!, Aol and Verizon. No matter how good your own sender reputation is, how clean your lists are, or how good your content is, thousands of your customers might not receive your campaigns due to Moosend's IP issues. Also, you will probably need to contact to mail providers directly to get status updates. It is a small company so you would expect things to move faster. However the technical/customer support is not only extremely slow but also unresponsive to your essential inquiries.

Danielle
  • Industry: Defense & Space
  • Company size: Self Employed
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/3/2021

High fives!

I love the Academy and its resources and I see them both as a chance to learn and to drive potential revenues. The follow-up videos after signing up were excellent and crammed full of things that I needed to know.
Most recently I have had the need to make a particular enquiry relating to compliance matters and I found the assistance I received from [SENSITIVE CONTENT HIDDEN] was fast, helpful and very detailed. This benefited me by ensuring that I could answer client's questions quickly and plan for future compliance reviews armed with the right information.

Pros

When first looked at the software I knew instinctively that I wanted to use it. It is really easy to set up lists and to watch the stats so wee where campaigns are most helpful.
It has a clean UI and the bits of the site that carry the most functionality and light and fast and easy to navigate. Really well planned out. That is why I loved it at first sight.

Cons

It is not quite so straightforward possibly if you have never dealt with at least some more techy lingo around the use of emails and email servers, but the resources are there to help you learn and the technical assistance is rapid.

Alternatives Considered

Mailchimp Transactional Email, Zoho Mail and Mailchimp

Reasons for Switching to Moosend

It is fast, light and well supported by a team of exceptional people.
Leah
  • Industry: Farming
  • Company size: Self Employed
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 21/4/2021

New and impressed user.

So far so good. Working on switching over my automations as we speak.

Pros

They offer so much for an affordable cost and the subscriber amount they allow in the same price range is more than half of the other guys.

Cons

It is a but of a learning curve when you are used to using something like convert it. But once you learn it it is really easy to use. Plus their customer support is the best I have ever seen.

Alternatives Considered

ConvertKit

Reasons for Choosing Moosend

I found moosend by searching for some recourses to add to a blog post then saw the features and the price! I was like "why not try it out'!

Switched From

ConvertKit, Flodesk, MailerLite and Mailchimp

Reasons for Switching to Moosend

Budget.

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