About Frazer

Frazer is an on-premise dealer management software that assists used car dealerships with accounting and inventory management. Its key features include form management, tax calculation, prospect management, a customer database and sales tracking. The application comes with a module, which allows teams to add vehicles and costs, search the vehicle screen and create inventory reports. Managers can use this system to enter and track vendors, repairs and recon costs and check for recalls. Finance teams can track costs and payments associated with vehicles, record deposits, print checks, reconcile bank statements and generate income statements and balance sheets. Further, team members can track customer payment schedules and set up recurring payments. Frazer integrates with third-party applications such as AutoCheck, Carfax, Equifax, Quickbooks and more. It is available on a monthly subscription and support is provided via phone, email and online help desk.
Frazer Software - Frazer Bill database
Frazer Software - Frazer Bill dashboard
Frazer Software - Frazer Inventory management
Frazer Software - Frazer Bill database - thumbnail
Frazer Software - Frazer Bill dashboard - thumbnail
Frazer Software - Frazer Inventory management - thumbnail

Frazer pricing

Frazer does not have a free version but does offer a free trial.

Starting Price:
Not provided by vendor
Free Version:
No
Free trial:
Yes

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Browse Frazer Reviews

149 of 149 reviews
Sort by:
Patti
Patti
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 7/4/2021

Frazer is the an important part of any auto dealership

Length of time a vehicle is on the lot is easy to track with this software. I am able to keep a reign on floorplan expenses too.

Pros

Ease of use and the customer service area. If you need anything - just call. They are informed and ready to help!

Cons

I would like to not add a new vendor for purchases from an individual. It would be easier if you just had an option to select individual and add information from that screen

Response from Frazer Computing

Hi Patti,
Thank you kindly for the thoughtful review and we're glad to be able to help support Modern Day Motor Cars. It seems like you're really making the most out of Frazer, including using our Accounting features, which also puts a smile on our faces. To return the favor, we'd like to let you know that you can now enter a "One-time Vendor" for your bills that should make individual transactions quicker and easier to record in Frazer. As always, you're welcome to contact one of our knowledgeable support techs at 888-963-5369 if you should have any questions.

Replied 3/5/2021
Katelynn
  • Industry: Retail
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 6/6/2024

Excellent choice

Pros

It breaks everything down for easy use .

Cons

Nothing i have no complaints about this software

Chip
  • Industry: Automotive
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
3
Ease of Use
5
Customer Support
4

3
Reviewed on 7/6/2023

A Full-Featured Package for Small Independent Dealers

Despite the frustrations I experienced while using Frazer, I have to admit that for the price you pay, you get more than an excellent value. With that said, I would gladly pay more for snappier responsiveness, true web/cloud based services, and a bit more simplicity for the important things... like selecting a slate of forms and just letting them print with the defaults unless I specify otherwise. The hosting business is for the birds it needs to be web-based and responsive. We're out of the stoneage!!

Pros

There are some areas where Frazer punches way above its weight and delivers unbelievable value for the price you pay. For example, the integration of FinanceExpress to rate VSC, GAP, and other ancillary products is terrific (if you're working in an environment lacking true menu platform. It makes canceling a VSC or GAP contract (flat cancellation -- not for repo or cust request) a breeze. Frazer's integration with DealerTrack for RegUSA & ELT are a bit clunky, but the info was there and I didn't have to retype it, and for that I will always be grateful. There's also a [probably] little-used feature called FETCH that lets you shop insurance for a customer once you've entered all their information into the deal. It has provided a way to go for insurance for customers on a number of occasions that I wouldn't have otherwise found. The nice people who work in the forms department are beyond amazing and quickly get forms added and properly programmed so they print with the proper data in the proper spots. They do a great job in a short turn-around time.

Cons

Every PC I wanted to work on with Hosted Frazer, I had to go through. rather laborious and finicky installation process that would create all kinds of whacky folders. And the "hosted" part is no joke... it creates a virtual machine with it's own file structure. While its faster than the old client-server system, its still frustratingly slow in comparison to fully web-based DMS solutions. It could take several minutes if I wanted to adjust a deal to a max amount to finance or a max payment for Frazer to calculate that out. THAT'S OUTRAGEOUS!! And we had blazing fast internet!!! I like the idea of having form packs... but I still have to click through prompt after prompt to get my docs to print. And PRINTING... IT is SLOW! I cannot tell you how many times I spoke ill of this DMS because of the difficulties I had printing documents. I was at the point of just going to a system of hash marks on index cards to keep track of things than deal with Frazer again when I called support and they walked me through setting my printers and making changes when I went to another of our locations. I made an infographic hand out for our all of our teams across all locations because that help tool isn't a Frazer thing. OH, and when you go to save a document, say on your desktop, you have to navigate through a confusing tree of unfamiliar drives and directories to save the document where you want it because your Desktop isn't really where your desktop normally is when you use hosted Frazer.

Kevin
  • Industry: Retail
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 25/8/2022

Best Value I have seen

The benefits vs cost is the number one reason dealerships should utilize Frazer DMS. Its layout is the easiest to navigate that I have come across to date. I can have an entire deal loaded, printed, and then closed quicker than all the other DMS systems I have used in the past.

Pros

I currently use Frazer software to desk and print car deals. I am a huge fan of the reporting feature as well. This helps me greatly to compare specific time frames as well as calculate commissions when needed. The customer service feature is most likely the best I have come across in 20 years of working in the auto sales business. They are quick to answer questions, always has a solution, and will remotely take over the computer to assist in whichever issue we are experiencing.

Cons

The printers can sometimes give us issues. I am not sure why the dot. Matrix has to be powered down before each form is printed.

Alternatives Considered

ERA-IGNITE

Reasons for Choosing Frazer

Return on investment is unmatched, as well as ease of use and the great customer service/troubleshooting team.

Switched From

ConnectWise Automate

Reasons for Switching to Frazer

The value was much higher. We also are not paying for mandatory services that will not benefit us like some other DMS companies required us to have.
Carl
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 26/10/2021

The Best software for Buy- Here Pay- Here with the best Support

Total Satisfaction and the best service in the software business.

Pros

the ease of learning it plus the great tech support we have always received when purchasing a new computer or if we had a glitch Help Desk were always quick to resolve.

Cons

I can't seem to think of any cons. Totally satisfied!!!

Dawn
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 1/4/2024

Best DMS for all

I have used Frazer at numerous dealerships I have been with. This is hands down the most easy to use & navigate.

Pros

The pricing on this product is fabulous! If you are an independent dealer this is the best DMS on the market

Cons

There is not a whole lot I can say regarding dislikes I have with Frazer.

Response from Frazer Computing

Thank you for taking your time to post this review. Frazer Computing greatly appreciates the acknowledgement. We believe our DMS is the best in the industry, and you've helped validate it. We thank you for your continued business.

Replied 2/4/2024
Sheena
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 8/7/2024

Great SOFTWARE

My experience with Frazier is highly recommended to any car dealer

Pros

Compared to other crm software Frazier is a complete breeze

Cons

When i first started using Frazier we couldnt not do autopay now we can. Greaf change and growth

Bruce
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
1
Ease of Use
5
Customer Support
1

5
Reviewed on 6/2/2024

under scrutiny

software needed updated and help desk took control of our server and took frazer down and when my boss called to ask why they took it down they blamed me

Pros

nothing now overall i was disappointed come on now

Cons

they did'nt accept responesibilty for taking it off and blamed me

Response from Frazer Computing

Hello, Thank you for taking a moment to post a review. We're sorry to learn of your experience. From your feedback, it's not clear exactly what the problem was, and the action taken. Presumably you're referring to Hosted Frazer for which there are remedies to fix a problem. We'd like to hear from you to clear up any confusion and provide direction. Contact Support at 888-963-5360 or by submitting an inquiry at Frazerhelp.com. This will get you to the Help Desk where you can also chat with a support team member. If you wish to send an email you can to [email protected]. Thank you.

Replied 12/2/2024
Jenny
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 1/8/2024

Great for any sized auto dealership!

I loved it any the customer service was awesome. I am thinking of going back.

Pros

All the paperwork you need is right there!! And financing options!!!

Cons

I can't remember if it ships my inventory out to other places or not. And it doesn't host me a website. It's been a while, maybe they do now.

kevin
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 5/1/2024

Great Software Manager

Overall best investment for our dealership. I have told mulitple dealers to get frazer and their add ons!

Pros

It makes doing paper work take half of the time then it used to. You type in their information once and then click all the forms you need and they print right off and all you need to do is sign! I also love the fact you can have the app and check what is in yout inventory from your phone.

Cons

I have no cons on Frazer! It is a great price and you can call and quickly get any issues resolved.

Response from Frazer Computing

Hello Kevin, Thank you for taking a moment to post a review for Frazer. We appreciate your acknowledging the ease of use of Frazer products and the support being provided. Thank you for being a Frazer customer.

Replied 8/1/2024
homayoon
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
5
Customer Support
5

4
Reviewed on 5/6/2023

Frazer review

Extreamly happy with this product and value.

Pros

Easy to set up and running. Learning is easy and very accurate.

Cons

Selecting input to get the report is lacking more selections.

Jeffrey
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/12/2022

Internet Managers thoughts on Frazer.

I have been using it for over 10 years and it has always been a relatively easy software to use and when it occasionally gives issue their support is quick and easy .

Pros

The software is easy to use and the customer service is great.

Cons

Occasionally there are ideas or things that could be changed in the software that are hard to integrate.

Susan
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
3
Customer Support
5

4
Reviewed on 5/11/2021

Frazer is a must have for all large and small dealerships

Frazer has assisted us in staying in compliance with OOOC and allowing us to breeze through audits, which is awesome.

Pros

The customer service is out of this world!! Always quick to answer and happy to help. If they are not able to help they can always find someone who can,

Cons

The only Con I can attribute to the software is that due to location they are an hour behind us and customer service opens at 9 which makes it 10 my time. There have been times I needed to get ahold of someone earlier.

Paul
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 16/11/2016

Hard to believe!

After being in the car business for 25 years and working with a number of DMS companies I can honestly say that Frazer is unbelievable. I want to start by saying that the customer service they offer is not just industry leading but world class! They are always available, friendly, knowledgeable and get the job done right now. Frazer keeps common forms on hand which allows dealers to immediately add them and use them for no extra charge or wait. Frazer does an amazing job with integrating with all the major players in the automotive software business. Frazer is a complete DMS package and includes accounting software making it all you need to run your car store. Really I could go on and on about my satisfaction with the product and company. Oh and did I mention it's also thousands less than most of the major competitors, that doesn't even make sense!
Thanks Frazer and the people of Frazer
Paul Duke-Duke Motor Co.

Pros

I am most impressed with the level of customer support and the good people you have in your support center.

Cons

I don't like that you need to save a working deal as a prospect or cancel a sale if there was something that needed to be changed. I like to save deals along the way and then have a function to finalize the deal once all the particulars have been settled. I want there to be an easier access to know what the profit is on a deal without having to pull a recap sheet. I like to have the profit or at least the front end gross available to me when working the deal. That is super frustrating when you are trying to quickly make a deal work.

Kenneth
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 24/1/2021

Top Shelf, tried many other software products !!!

Frazer makes putting a deal together simple. It also make tracking inventory and costs simple. The reports and daily paperwork are by far better than anything we’ve used.

Pros

We’ve used this software soon after they were approved in Texas. We bought it, trained ourselves and have been using it since. It was and still is that simple to use. We have had questions, but the support is there when needed

Cons

Frazer serves the majority of our needs, we have had some small problems exporting pictures to other sites, but they have always been resolved.

Response from Frazer Computing

Hi Kenneth,
We appreciate your great review and are glad to hear you find our software simple to use! It's also nice to find we've been able to resolve any issues you may have had in the past since we take great pride in our customer service and welcome you to let us know if there are any further needs we might be able to help you fulfill in the future.

Replied 24/2/2021
tiago
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 31/8/2021

[SENSITIVE CONTENT] iS THE BOMB DOT COM

Mostly
[SENSITIVE CONTENT].... [SENSITIVE CONTENT] is Frazer, Frazers best asset right there... needs a raise, and a promotion. DEAD SERIOUS. HE HELPS PEOPLE.

Pros

not so much the software(i mean, frazers great and all) BUT,
[SENSITIVE CONTENT]... he's the man.

Cons

None, I HAVE NOTHING BAD TO SAY, ONLY GOOD THINGS ABOUT
[SENSITIVE CONTENT]..

Carlos
  • Industry: Retail
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 21/10/2017

Truly Great for a moderate Dealer!

Made selling cars EASY!

Pros

I really love that everything is straight up. You can basically train anyone very easily. When I first started the program, I was thrown in by management. I called support with small things I couldn't understand and they would log in to my desktop and guide me step by step. They really took time and put effort into teaching their customers how to use the software. The sales screen is easy, inventory is easy, bill entering is easy. I mean it is an easy software. I love this and recommend it for sure. They even ask their customers for more ideas! We all get to vote on the idea and if it reaches enough votes, they will implement it in the system!

Cons

I think what I dislike about the software is that it is not customizable. You can't change the backgrounds and such. There is no room to change the colors to match your business or anything like that. It is not huge set back however, it is still great.

J R
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 7/5/2019

10+ years & still COMPLETELY SATISFIED

One word: FANTASTIC!

Pros

I had & ran new car stores for 20 years before becoming an independent dealer. Used to pay $1,000 a month for what Frazer does. Of course, I do not need service department, or warranty or factory communications. But, this software does everything I need to sell cars. I never have been disappointed with their service or commitment. There are many more complicated and more expensive providers that are not as easy or complete.

Cons

I wish I had set up the accounting side since day one. I can't figure out to go back or set a new start date for accounting. But, this will not stop me from being a customer.

Robert
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 14/12/2020

Customer service is the best. I wish I was a attentive with my customers as they are with me!

Invertory is great. I run all my credit card transactions through Frazer. its seemless.

Pros

Customer service... Product is top notch, does everything I need.... and im sure more!

Cons

It does everything I need it to do. Partnerships are solid with other vendors.

Response from Frazer Computing

Hi Robert,
We appreciate your kind review and are glad to hear that you are making fantastic use of our products and services! Great care is given to help ensure we can provide the best possible experience for all of our dealers and we welcome you to give us a call at 888-963-5369 if you ever want us to help you explore more ways you can get the most out of Frazer!

Replied 21/1/2021
norbert
  • Industry: Retail
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 5/3/2020

Amazing program at an affordable price.

Frazer is making it so that my inventory/marketing/sales is all in one place. It even keeps a cloud record of my policebook so that I dont have to worry about it.

Pros

This software makes managing a dealership very easy. It integrates with your finance lenders and marketing sources very easily. Customer service support is always helpful. They can log into your computer and help you with literally anything you need. If there are forms that are not uploaded they can upload them to the software for you.

Cons

There are no cons everything works as it should.

Response from Frazer Computing

Hello Norbert, We hope this message finds you well and wanted to say thank you for the gracious remarks. Your feedback is always appreciated and we look forward to continuing to help support you and your business!

Replied 9/6/2020
Straub
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 16/7/2019

second to none customer service

Benifit of having my DMS and my accounting system in one. I have no need for quickbooks

Pros

Easy to use. Great customer service from online chat to calling customer service they will mirror your computer and get done what you need done. Explain everything along the way. We use as our DMS and our accounting system.

Cons

They have come a long way with integrations . Now integrate with our online messanger service . Only con would be they dont yet integrate with all the lending services.

juan
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 11/2/2021

GREAT CUSTOMER SERVICE

EXCELLENT

Pros

ITS A SIMPLE SOFTWARE TO USE!! PRICE IS GREAT !!

Cons

WISH CUSTOMER SERVICE WAS 24HR 365 DAYS OF THE YEAR !!

Response from Frazer Computing

Hi Juan,
Thanks for taking a moment to leave your thoughts and we're glad you find Frazer of value and easy to use! While we may not be on the phones in person 24/7/365, our live support hours have been recently expanded to 10 AM-8 PM(EST) Monday-Friday and 10 AM-5 PM on Saturdays. You're always welcome to contact us off-hours as well and we will be certain to get right back to you as soon as possible.

Replied 25/2/2021
Tara
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 23/10/2019

Affordable & Easy To Use

Frazer has been very helpful in keeping track of all payments, costs, inventory, profits, etc.

Pros

Frazer is an affordable dealership software. Easy to track vehicle costs and payment for in-house financing. You can use on multiple computers. Uploads pictures straight to advertising websites. Creates all forms for sales. Customer service is great.

Cons

You have to pay a lot extra for certain features like ach payments, text messaging, and some other features.

Bruce
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
5

5
Reviewed on 15/3/2022

A must have for accounting

Good experience...good customer service

Pros

Keeps track of our BHPH customers. Also make accounting tasks easier

Cons

Difficult to delete vehicles taken in on trade

Kevin
  • Industry: Automotive
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
1

5
Reviewed on 17/8/2016

Would not RECOMEND frazer.

Well let's see. Lost half of my contacts, got customers making payments and principal not coming off of there payment as shown, got other customers that show I owe them money versus them owing me. I WOULD NOT RECOMEND THIS PROGRAM TO MY WORST ENEMY!

Pros

Was great to start with. Then went to crap, took several man hours to re-install my customer network because frazer wouldn't do it and still not right! Losing business and have ALOT of pissed off customers!

Cons

Customer service sucks! I mean if I'm paying X amount a month to have this so called GREAT service I expect it to work correctly and if not workin correctly then they should have to fix it!

Thor
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 27/11/2024

Frazer is excellent

Excellent, this company has the finest support I have ever encountered

Pros

Its ease of use and its intuitive process

Cons

There was not enough integration to handle leads

Forrest
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 13/6/2024

What a great value for a car dealership

We have been using Frazer for almost 10 years now and will continue for many years to come.

Pros

Frazer has been there at every corner to make sure things go smoothly. Very easy to use and quickly prints the forms.

Cons

They didn't buy me a cup of coffee, other than that nothing wrong.

Julie
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 3/7/2023

Frazer

Pros

The ease of taking payments over the phone is what i like most

Cons

i have not found anything i dislike about Frazer

William
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 12/5/2023

Perfect for an independent dealer

Great with no real issues to think of

Pros

Ease of use, Has everything we need, Perfect integrations to multiple advertising sites, Complete inventory feeds to our financing banks

Cons

I really wish Frazer had a full DMS system to go with it; we would immediately cut our 3rd party DMS & just use Frazer.

Alternatives Considered

DealerCenter

Reasons for Switching to Frazer

Price, Usability, Integrations
steven
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
2
Functionality
2
Ease of Use
2
Customer Support
1

2
Reviewed on 11/4/2022

dont sign up for frazer pay they have no one that they can get ahold of and they will create...

bad all bad how can you call my customers family members at that and tell them you are refunding them there money and dont send it back to them but keep it. Give it back to them so we can process thru another proccessor. its not your money to hold you are a processor and nothing more then that you didnt do the deal and you dont have the product we will find another proccessor and go to dealercenter as well

Cons

that you dont call or answer the phone for a credit card dispute that you dont even have a contact with them but they can hold businessess money up for no reason the fact that i got customers on the phone and you hung up when they said frazer contacted them why are you calling my customers

Brenda
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 11/3/2019

Best customer service out there!

I downloaded the demo a few months before we were able to get our dealer license, so I could learn the software. I've had it from the very beginning. I have done all my accounting for the dealership on this software and I actually prefer it to other accounting software like QuickBooks as all the accounts are already set up properly and I can just run my dealership instead of trying to play accountant. I've added the payment processing integration (as I also do a few BHPH deals); I can pull credit reports from within the app, and all of my forms are updated for me. I don't have to keep track of what forms need to be replaced.

Pros

The software is affordable for my tiny car lot. Any additional services are integrated through the software seamlessly and Ala Carte, so the software grows with my business. This has been the most cost effective item for my business being that we are just over a year old. What is really priceless and you can't get this with any other DMS out there, is the customer service. Today I had a small issue so I emailed customer service with my problem and they called right away and were able to connect to my computer to resolve the problem. I had to step away from the call and I literally was able to sit back and concentrate on other things while the customer service rep fixed a missing file in the software. When I came back to my desk, there was a note on the screen that everything was resolved and he was disconnected from my computer. I have used their customer service support several times and I can't possibly say enough good things about these people.

Cons

This is a pro but also a con. It's not internet based, so it is saved to a network. Which means it can be somewhat difficult to gain information when not right in front of the computer. It does have a phone app that can be downloaded, but this is still very basic information. However the app is great for inputting new inventory.

Katie
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
4
Customer Support
5

5
Reviewed on 5/11/2022

Inexpensive and good customer service

Pros

The software is pretty straightforward and easy to understand, especially in the context of putting customer information in and printing out documents for a deal. Their tech support team is great and is always quick to fix any problems we are having, we would keep Frazer for the excellent customer service alone.

Cons

The reporting system could be better. It would be nice if getting an excel spreadsheet of customer emails was easier than the current system.

MICHAEL
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 25/9/2020

Why I have used Frazer DMS software for over 20 years

I have never in over 20 years encountered an issue with Frazer DMS software that couldn't be reconciled with a simple call to the help desk.

Pros

Their support team is ready and able to help us with any question, whether it is about a specific report or function, like handling a repo within the system, or an accounting question. Their support team is ready and able to help. The program is straight forward and ergonomically design with common sense and ease of use at the forefront.

Cons

That [SENSITIVE CONTENT HIDDEN] moved from Atlanta to New York state

Response from Frazer Computing

Hi Michael,
We appreciate your feedback and thank you for the great review! Here's to another 20+ years of working together to help provide the quality software and customer service that independent dealers should come to expect!

Replied 28/9/2020
RUSH
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 22/4/2021

Thanking [SENSITIVE CONTENT HIDDEN] in the computing Dept. For going beyond everyone else.

I needed help with expanding a couple of forms for our By Here Pay Here car lot. Other service reps (99% of the time are on the ball and extremely helpful) could not help with typing up a form. However I was transferred to [SENSITIVE CONTENT HIDDEN] and BOY! Lucky me. He was very helpful and where 2 other reps had said no...he said yes and did the task in the same few hours and emailed it to me for my review. Are you kidding? This rep is an asset to Frazer. I am really appreciative of his can do attitude and customer service mind set. People like him are a breed apart. [SENSITIVE CONTENT HIDDEN]. Thank you. This is the only other way to let your company know what diamond they have in you. Be proud of your work. You earned it with me. Have a blessed day.

Pros

Ease of use. Simplicity of the program and decent client care.

Cons

Realy not much to dislike. If I had to say something then, the customer service at times will not think outside the box to help the client until you ask for management

Response from Frazer Computing

Hi Rush,
Thank you kindly for the great feedback. It's good to know you find Frazer easy to use and can find the help you're looking for immediately 99% of the time. With regard to that 1%, forms can be a tricky topic due to the inherent legalities that come with them. This is why our support techs recommend submitting custom forms directly to our forms department for review from within Frazer's built-in Form Request feature. That being said, you are correct, [SENSITIVE CONTENT HIDDEN] is a gem that exemplifies the Frazer way and we're glad to hear you treasure his work as much as we do!

Replied 7/5/2021
KEVIN
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 10/3/2021

Frazer Keen Review

Great software, easy to use, good price point for small car lots and buy here pay here car lots.

Pros

I would say best part if the uploading of photos to the advertising companies with ease. This is probably the best part about the software. The forms that come with it are also user friendly.

Cons

The software itself is a little antiquated as far as the interface. It does get the job done but it will look like software from the 90s.

Alternatives Considered

DealerCenter

Reasons for Switching to Frazer

Price point was lowest at the time.

Response from Frazer Computing

Hi Kevin,
Thank you kindly for the great review. We appreciate that you are making good use of our various vehicle uploads to help make managing your inventory easier. There are more vendors and partners being added all the time and we welcome you to give us a call at 888-963-5369 if you want to hear more about some of our other integrations for things such as inventory valuation guides, credit checks, text messaging, customer financing, and even free subscriptions to satellite radio for you and your customers!

Replied 1/4/2021
Aaron
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 4/2/2021

Their service will not be beat

They are just exceptional. We have been with Frazer for 20 years and I cant think of a single bad experience with them.

Pros

Their customer service. The software itself is extremely user friendly. But ultimately it is the customer service that makes them unbeateable. If we have an issue or a question, it is handled immediately. When you call, you are not put on hold for 20-30 minutes. They pick up in seconds. Everytime I have called I have felt like the upmost priority. I've had issues that truly didnt even pertain to them. Issues that I was unsure who to reach out to. And they have been the ones to help. Just an extremely awesome group that goes above and beyond for their customers.

Cons

Any of the features that I have had an issue with in the past, they have always worked their best to customize to fit our needs better. Obviously different companies will have different needs. But I truly have no complaints when it comes to their software and service.

Response from Frazer Computing

Hi Aaron,
Thank you kindly for the excellent review! We hang our hats on providing the best support possible regardless of the issue at hand and your comments made our team's day. Here's to another 20 successful years of working together!

Replied 24/2/2021
Verified Reviewer
  • Industry: Automotive
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 12/2/2021

easy easy easy!

Frazier is a key part of our dealership's success! I don't' know of any other software with the functionality of Frazier for the price.

Pros

With Frazier I am able to keep track of all our BHPH customers very easy. Inputting customers, structioning deals, and printing paper work is REALLY easy!

Cons

I've been using Frazier for a while. I wish they would work on and upgrade their CRM and inventory management

Response from Frazer Computing

Hi,
Thanks for taking a moment to let us know about the value and simplicity you find in using Frazer! For what it's worth, we recently added an integration with Selly CRM and have more planned for the future. Please give us a call at 888-963-5369 if you'd like to learn more and we look forward to the continued privilege of being a part of your business's success!

Replied 25/2/2021
Sammi
Sammi
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 31/1/2019

BEST COMPANY EVER

The best experience I've had from being sold the product to dealing with their 24/7 tech support. you won't find a more dedicated company. if you're thinking about this product do yourself a favor. Just do it already. I promise you won't regret the purchase.

Pros

ease of use is a plus. I can train old school sales guys that are stuck on pen and paper to use the easy contracts here in less than a day. shortened the time for sales to an easy 30-45 min process (includes F&I). the friendly staff is a huge help for those of us that don't have computers 100% down yet.

Cons

no cons. They are open to suggestions to improve their product and usually add them to the next update.

Verified Reviewer
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
4
Customer Support
5

4
Reviewed on 2/3/2021

Customer Service Is Stellar

The software works for our smaller dealership. The customer service is amazing.

Pros

Regardless of the issues/quirks we may experience, the customer service is second to none. They ALWAYS make sure your issue is resolved immediately and quickly.

Cons

Some feature feel antiquated compared to other DMS but they are improving.

Response from Frazer Computing

Hi,
Thank you for taking a moment to leave the awesome feedback. It's fantastic to find that you appreciate our customer service so much and have made notice of our efforts to constantly improve Frazer. We look forward to bringing your business more of the high-quality customer service and software it demands in the years to come.

Replied 18/3/2021
Eric
  • Industry: Construction
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
5
Customer Support
4

5
Reviewed on 6/10/2022

Critical Dealership Software

Good, could not imagine running a dealership without it

Pros

For me it is the Reports since I am back stage.

Cons

Distilling which reports I need and understanding the data it populates is sometimes confusing

Linda
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 1/12/2020

Must have for Used Auto Dealers

We list all our inventory on Frazer, we do all our sales through this software, and we send all vehicle info from Frazer to our website and advertisers.

Pros

Frazer is easy to use and always is there to help, if you have a problem. If have used Frazer for over 20 years and have seen many wonderful changes over the years. Frazer is always trying to improve and meet the needs of the dealers using them. They also are fair with their pricing.

Cons

I have discussed this with my staff and we can not come up with a problem. I know this is strange, but we are very thankful for Frazer.

Response from Frazer Computing

Hi Linda,
We appreciate you taking the time to share your experience with Frazer and are very thankful for the opportunity to help your business with day to day operations as well. Hopefully, we will have the privilege of continuing to provide you with quality software and services for 20 plus more years to come!

Replied 17/12/2020
Michael
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 2/3/2020

FRAZER IS MY RIGHT HAND

FRAZERS SIDEKICK DOESNT PROPERLY UPLOAD THE PICTURES TO MY WEBSITE

Pros

THE INTEGRATION BETWEEN FRAZER AND ALTS OR ETAPS IS SO HELPFUL, AND OFFERING OUTSIDE FINANCING THROUGH THE PLATFORM HELPS CREATE AN INCREASE IN SALES BECAUSE OUR CUSTOMERS CAN LEAVE FINDING THE FINANCING TO US.

Cons

I WOULD ONLY ASK HOW TO GET SIDEKICK TO WORK

Alternatives Considered

Dealertrack DMS

Reasons for Switching to Frazer

i DONT LIKE CHANGE, AND WHEN YOU FIND SOMETHING THAT WORKS GREAT YOU SHOULD STAY WITH IT! FRAZER HAS BEEN A KEY PART OF MAKING OUT BUSINESS SUCCESSFUL!

Response from Frazer Computing

Hello Michael, Thank you for taking the time to give us such great feedback. We would love to return the favor by helping make sure your Sidekick app is working properly. Please feel free to call one of our helpful support techs at 888-963-5369 and we will be certain to get Sidekick and your uploads sorted in short order.

Replied 9/6/2020
Jerry
Jerry
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/10/2019

Cloud based is a game changer

Pros

The software is simple and easy to use. The price is a great value and those are some reasons why I stuck with Frazer over the years. I was recently looking into another inventory program mainly because I want it cloud based and to be able to check my inventory from my phone or iPad. Once they came out with the cloud based Frazer and app, I knew I was staying with them.

Cons

For some reason the app doesn't update as often as I would like it to from when I make changes on Frazer itself.

Sadaf
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 1/7/2022

Best Program for Automotive Dealerships

Pros

Easy process with inventory management, prospect management, and client management

Cons

I feel like it is great as it is and can't think of anything else to make it better!

Betty
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 1/12/2020

Awesome product with amazing customer support!

I use the software to manage all of our inventory. It also has wonderful integration partners so I can prepare documents and do our indirect lending and credit checks right through the software. I also am able to directly upload pictures and status on our inventory directly to our website.

Pros

This is an outstanding used auto inventory dealer management software. The customer service for this company exceeds any I have seen.

Cons

Sometimes it is cumbersome to find a report, but a call to Frazer usually resolves the issue. They can customize about any report that you need

Response from Frazer Computing

Hi Betty,
Thank you for the great feedback! We're glad to hear you're taking good advantage of the various services and features we offer to help make conducting business a bit easier. As always, please feel free to give us a call whenever you need assistance digging up that one report in the multitude of reporting options available, and we will be more than happy to lend a helping hand!

Replied 18/12/2020
Naomi
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
3
Ease of Use
3
Customer Support
2

3
Reviewed on 1/8/2019

Not User-friendly but great price

It was nice to have a software to enter all sales and purchases, however,all the necessary information I felt was needed wasn't available. There ended up having to be lots of notes taken on the deal jacket to make sure all details were recorded.

Pros

Great price, especially when we were first starting out and didn't have much extra funds available.

Cons

It wasn't user friendly. It didn't have fields where we could enter how the customer paid (cash, credit card, cashier's check, etc.) and when. I could access it remotely if I was at home, however, if one of my employees was in the software I had to wait until he was done.

Response from Frazer Computing

Hi Naomi, thanks for the feedback! If you'd like to learn how to enter customer payment types (or anything else), please reach out to our support team by phone, chat, or email. If your employees have the need to access Frazer from outside the office, you may be a candidate for online Hosted Frazer, which would eliminate that remote sharing. I hope that helps!

Replied 5/8/2019
Jabi
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 11/2/2021

Customer Service Always Goes Above & Beyond!

I was working from home due to bad snow storm and was having issues from my personal computer at home. I called Frazer and spoke to [SENSITIVE CONTENT HIDDEN] and these guys were able to log on and take care of the issues I was having log on and also took the time to explain why I wasn't able to log on. Anytime any of our locations have an issue there is no hold time and staff is awesome! Always professional and willing to help!

Pros

Easy to use and navigate.
It exports to the banks and other systems we use.

Cons

Uploading pics is a bit of a process on getting them for inventory

Response from Frazer Computing

Hi Jabi,
We are happy to hear you find Frazer easy to use and are making good use of the many integrations we offer. We also have a mobile application called Sidekick that may help make the process of adding photos to your Inventory easier. Please feel free to contact one of our expert support techs at 888-963-5369 if you like to find out more.

Replied 25/2/2021
arec
  • Industry: Retail
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
1
Functionality
3
Ease of Use
3
Customer Support
1

1
Reviewed on 29/10/2019

pass month lots of problem

Pros

almost noting , lots of problem we do need to call every day to run diagnostic on our computer

Cons

some of people on customer service so nice and talk to us realy helpful and some of them like [SENSITIVE CONTENT HIDDEN]
just want to go and live , no pation to resolve our problem, i keep ask for problem he do not tell me a clear answer , its been over a month we need to contact customer service every sigel day , some time 2 time a day and our work station geting disconnect from main computer , i need someone to contact me and we figure out what is wrong so we could resolve this matter

Response from Frazer Computing

Hello Arec, thank you for letting us know you're having trouble! I'll have someone from our tech support team reach out to you, to see if they can better pinpoint the computer issues you're having.

Replied 4/11/2019
Verified Reviewer
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 8/5/2019

Excellent Value!

Pros

The price is excellent for everything this software does. Technical support is great during normal business hours and they can fix most issues almost instantly. Customer support is top notch.

Cons

Sometimes the software updates cause the clients to lose connection with the server and it must be reconfigured.

sandra
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 20/9/2021

Fantastic!

The frazer help desk team was able to help me set up existing service software on a new computer.

Pros

Its very friendly use. anybody can use this software.

Cons

i like everything. but if it was available in other languages will be helpful.

149 reviews

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