---
description: Review of Skyword Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: Skyword | Reviews, Pricing & Demos - SoftwareAdvice IE
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# Skyword

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> Skyword provides media companies, photographers, videographers, freelance writers and content marketers with solutions that enhance the marketing capabilities and customer conversion rate. This SEO-focused, flexible and intuitive platform helps users improve content marketing program sustainability and scalability by providing functionalities and tools like ideation management, marketing calendars and other content amplification tools. Skyword also enhances the storytelling capabilities of digital assets by distributing and creating original content that eventually makes these assets more attractive and engaging for customers. It also functions as a community of freelance writers and creative professionals who can be hired by users. One of its prominent features includes ideation management which allows users to gather ideas from Skyword Services Staff, program users, SMEs, and contributors.&#10;&#10;&#10;The Skyword Marketing Calendar allows program users to set target publishing months and submission deadlines, harnessing the collective brainpower of a content marketing team. Other features of this platform are the amplification tools that allow users to publish social posts on various social media and other sites to target the desired audience.
> 
> Verdict: Rated **4.4/5** by 38 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 38 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 3.9/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Skyword
- **Location**: Boston, US
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$5,000.00
- **Pricing Details**: Contact Skyword for pricing information.
- **Target Audience**: Self Employed, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Dutch, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Swedish, Traditional Chinese, Turkish, Ukrainian
- **Available Countries**: Brazil, Canada, China, Germany, Japan, Mexico, United Kingdom, United States

## Features

- API
- Activity Dashboard
- Asset Lifecycle Management
- Audience Targeting
- Audio File Management
- Automated Scheduling
- CMS Integration
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Categorisation/Grouping
- Collaboration Tools
- Content Library
- Content Management
- Content Publishing Options
- Conversion Rate Optimisation
- Conversion Tracking
- Customisable Templates
- Document Classification

## Integrations (13 total)

- Adobe Experience Manager
- Ceros
- Domo
- Drupal
- Google Analytics 360
- Kaltura Video Platform
- Marketo Engage
- Meta for Business
- Oracle Eloqua Marketing Automation
- Outbrain
- Semrush
- Twitter/X
- WordPress

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Marketing Analytics Software](https://www.softwareadvice.ie/directory/1702/analytics-tools/software)

## Related Categories

- [Marketing Analytics Software](https://www.softwareadvice.ie/directory/1702/analytics-tools/software)
- [Content Management Systems](https://www.softwareadvice.ie/directory/4543/cms/software)
- [Digital Asset Management Software](https://www.softwareadvice.ie/directory/1634/digital-asset-management/software)
- [Digital Magazine Software](https://www.softwareadvice.ie/directory/4155/publishing-and-subscriptions/software)
- [All-in-One Marketing Platforms](https://www.softwareadvice.ie/directory/4065/all-in-one/software)

## Alternatives

1. [Wrike](https://www.softwareadvice.ie/software/3777/wrike-pm) — 4.4/5 (2887 reviews)
2. [Bloomreach](https://www.softwareadvice.ie/software/212011/bloomreach-experience-manager) — 4.8/5 (56 reviews)
3. [monday.com](https://www.softwareadvice.ie/software/131008/monday-com) — 4.6/5 (5726 reviews)
4. [The Brafton Content Marketing Platform](https://www.softwareadvice.ie/software/410920/the-brafton-platform) — 4.5/5 (11 reviews)
5. [Digital Agent](https://www.softwareadvice.ie/software/105393/digital-agent) — 4.0/5 (1 reviews)

## Reviews

### "Skyword review" — 5.0/5

> **Lee** | *27 March 2017* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Allows me to write articles and provides user-friendly functionality.
> 
> **Cons**: Spellcheck is erratic and often incorrect. Doesn't provide enough opportunities to acquire new clients.
> 
> Skyword  is my client, offering access to many businesses/clients. I value the relationship. I am a veteran contributor to Skyword clients and appreciate the helpfulness offered by Skyword employees.

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### "TrackMaven lets us know what is going to work before we do it on social media." — 5.0/5

> **Ben** | *15 May 2017* | Nonprofit Organisation Management | Recommendation rating: 10.0/10
> 
> **Pros**: I really like the the ease of reporting and metrics that anyone in our organization can understand (rather than simply posting things quickly).
> 
> **Cons**: I do miss the hour-by-hour data, which shows people the objective best times to post, so if that feature were added back, I could not come up with a con.
> 
> We got all the tracking we could want to report to all officers and directors.

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### "It has been good but I think it could be better" — 3.0/5

> **Danielle** | *15 May 2017* | Marketing & Advertising | Recommendation rating: 5.0/10
> 
> **Pros**: Tracking the social following (esp. vs. competitors), it is also great to see how one platform performs vs. the others
> 
> **Cons**: I feel as if there should be a way to track category of content vs. other categories, competitors, etc.  You should also be able to see a content mix so for example 20% of content is fashion, 20% is beauty, 30% is health, etc. As well as how much one category over performs vs. another.

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### "Great for School Management" — 4.0/5

> **Sarah** | *26 July 2019* | Education Management | Recommendation rating: 8.0/10
> 
> **Pros**: Holds a massive amount of information&#10;Creates custom reports &#10;Very secure log in&#10;Easy to assign different views to different people
> 
> **Cons**: There are almost too many functions to make this software useful&#10;Each district needs their own log in page, so if you click the wrong one on accident, you'll never get in

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### "Great people who will help you leverage their platform to produce amazing content marketing" — 5.0/5

> **Aviv** | *15 June 2017* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: SEO focused&#10;Publishing Calendar &#10;Approval Process&#10;Blogging platform for writers&#10;Amazing people behind the product that help create a great customer experience
> 
> **Cons**: Can't override SEO rules when needed&#13;&#10;Too many functions that can be confusing - Keep it simple&#13;&#10;Platform shows only content stats and not for the entire website
> 
> The ability to write high quality articles that are SEO optimized. &#13;&#10;Also, the option to easily onboard freelancers that can write content

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/154474/skyword)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/skyword-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/154474/skyword> |
| en-GB | <https://www.softwareadvice.co.uk/software/154474/skyword> |
| en-IE | <https://www.softwareadvice.ie/software/154474/skyword> |
| en-NZ | <https://www.softwareadvice.co.nz/software/154474/skyword> |

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