About Keap

Keap (formerly Infusionsoft) is a cloud-based sales and marketing solution that offers customer relationship management (CRM), marketing automation, and e-commerce functionalities in one suite. Keap helps small businesses across various industries streamline sales and manage customer experiences. Users can segment contacts, track customer interactions, send emails, as well as run campaigns with personalized communication triggers based on emails opened, clicks, and more. Users can also manage e-commerce, from inventory management to payments and purchase fulfillment, set up online shopping carts, track digital storefront activity, send quotes, invoices, and receipts. The system’s reporting and analytics tools help users run analyses on parameters such as emails, campaign performance, and ROI data. Users can access Keap remotely on Android and iOS devices. It offers integration with QuickBooks, SalesForce, Outlook, Gmail, plus more. Pricing is on a monthly subscription basis and includes support via phone, email, and FAQs.
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Keap Software - Keap - contact info
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Keap pricing

Keap does not have a free version but does offer a free trial. Keap paid version starts at US$59.00/month.

Starting Price:
US$59.00/month
Free Version:
No
Free trial:
Yes

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Ontraport

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Keap Reviews

Feature rating

Value for Money
3.8
Functionality
4.1
Ease of Use
3.5
Customer Support
4.0
5 reviews of 1,136 View all reviews
Denise
  • Industry: Marketing & Advertising
  • Company size: 201-500 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
5

4
Reviewed on 6/9/2022

Keap, a robust and user-friendly program

It provides us with the flexibility to perform a wide range of segmentation operations to meet our specific requirements; for example, when developing a marketing campaign, we can divide our target audience into subsets based on factors such as their level of product familiarity, the frequency with which they make purchases, and their potential lifetime value as customers. It also includes a customer relationship management system that lets us delegate work and monitor both individual and collective productivity.

Pros

With the support of Keap, I am able to automate my clients' operations. Through the use of numerous opt-in methods, I am able to collect leads, develop and release goods, and set up automated distribution schedules for both products and campaign emails. In order to streamline the referral procedure, you can use the referral partner function.

Cons

If a contact does not seem to be actively engaged, Keap will mark it as opted out. To fully take advantage of the program's features, I believe it requires a significant time commitment to study each module and tool.

Response from Keap

Hi Denise,
Thank you so much for taking the time to leave a review. I'm so glad to hear tha Keap is an effective solution in your business for lead management, SEO, and more.

Replied 16/9/2022
Suzanne
  • Industry: Marketing & Advertising
  • Review Source
Value for Money
0
Features
3
Ease of Use
3.5
Customer Support
4.5

3.5
Reviewed on 24/5/2016

Great for eCommerce... Unfortunately, our sites are not eCommerce

Pros

InfusionSoft was great at first and exciting to learn the platform and start building campaigns. The campaign builder is by far the best part as it is very easy to understand and super easy to visualize your campaign the way it maps out. The elements, processes, communications, etc. are all on a grid map with arrows connecting and directing contacts where to go based on criteria, tags, and triggers you define and set. Once your developers connect everything you need, it is fun to create campaigns.

Cons

Two problems: the CRM is subpar and some integration connections are not ideal. In terms of CRM, there are a lot of preloaded fields as you could expect. The problem is that if there are fields you do not need or use for your business, you're stuck looking at them no matter what. You can create and add up to 100 new custom fields and define the type of field they are, but you cannot remove or even hide existing fields or tabs. Also, we used ScheduleOnce to connect to schedule leads who interacted with our site by filling out a form. Sometimes ScheduleOnce would update their system and cause problems with InfusionSoft and vice versa. Support from IS was quick to address and fix this when it was on their end though.

Joane DanElle
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
3
Features
4
Ease of Use
2
Customer Support
3

4
Reviewed on 9/8/2022

Designed for advanced marketers!

Overall, I see the benefits of Keap/Infusionsoft and if I had the big budget to hire someone to set it all up, I can see how powerful it could be. But unfortunately, I was sold a solution that I was no where near ready for. I think this is perfect for the advanced marketer who has plenty of experience with funnels, CRM, automation etc. Unfortunately for me, it was too much, too soon!

Pros

I loved how it was an all-in-one platform!

Cons

It was incredibly hard to set up and use because the sales person forgot to mention that it was a robust solution for the more experienced marketer. So when I was first learning to create funnels, Keap/Infusionsoft was just too advanced for me.

Alternatives Considered

ActiveCampaign, ClickFunnels, Ontraport, Kartra, Kajabi and Leadpages

Reasons for Choosing Keap

I was looking for an all-in-one marketing platform.

Switched From

Ontraport and Mailchimp

Reasons for Switching to Keap

It seemed like the best option at the time, however, I didn't realize how advanced I had to be (at the time).

Response from Keap

Hi Joane,
I'm sorry to hear that you found Keap difficult to set up in your business. I encourage you to check out some of our resources - including our onboarding coaching options, our live events designed to help you in your Keap app (https://keap.com/resources/events) and the Keap help center (https://help.keap.com/help) to get better acclimated in your app.

Replied 16/8/2022
Reelika
  • Industry: E-Learning
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

4
Reviewed on 1/7/2022

Great for funnels, email list building and collecting payments - all in one

Pros

Setting up order forms for customers such as payment plans and connecting products with specific payment options.

Cons

High learning curve and it takes some time to get used with it.

Response from Keap

Hi Reelika,
Thank you so much for taking the time to leave a review! We're glad to hear Keap is a great all in one software for your business.

Replied 5/7/2022
Marisa
  • Industry: E-Learning
  • Company size: 2-10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 18/8/2022

Total Fan!

I have been VERY impressed with the support and onboarding process Keap has and really like how user friendlily most of the user interface is.

Pros

I like how many services are rolled into one software here so I was able to cancel several other subscriptions and roll them all into just Keap!

Cons

There are some little holes I've noticed in what I am looking for that has me using other programs. That's to be expected though and I haven't been upset or surprised I need to keep other software subscriptions too. No one program can do absolutely everything for everyone's specific needs.

Response from Keap

Hi Marisa,
Thank you so much for taking the time to leave a review! I'm glad to hear that Keap is a great solution for many different functions within your business.

Replied 25/8/2022

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