---
description: Review of Signpost Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Signpost | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [VoIP Software](/directory/4508/voip/software) > [Signpost](/software/169357/signpost)

# Signpost

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> SignPost is a CRM and marketing automation solution that helps small businesses by providing customer feedback, referrals, reviews and insights. It is a cloud-based platform which bridges the gap between local business owners and target audiences. The software enables users to capture contacts, send automated emails and run marketing autopilot.&#10;&#10;&#10;The software provides Mia which is a smart assistant embedded into the Signpost platform. Mia connects with purchases, emails and phones to create automated customer lists based on insights and behavioral data to send personalized messages to customers. In addition to this, SignPost helps businesses with the marketable contact lists by syncing customer data automatically.&#10;&#10;&#10;Signpost integrates with existing customer communication channels such as phones, SMS, purchases and social media accounts. Pricing is via monthly subscription, and support options included live chat and phone.
> 
> Verdict: Rated **4.1/5** by 57 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.1/5** | 57 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.1/5 | Based on overall reviews |
| Value for Money | 3.8/5 | Based on overall reviews |
| Features | 4.0/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Signpost
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$99.00
- **Pricing model**: Per User
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- AI Copilot
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Auto-Dialer
- CRM
- Call Centre Management
- Call Recording
- Call Reporting
- Call Routing
- Call Screening
- Call Transfer
- Chat/Messaging
- Contact Management
- Customer Segmentation
- Customisable Reports
- Email Management
- Email Marketing
- Feedback Management
- Generative AI

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [VoIP Software](https://www.softwareadvice.ie/directory/4508/voip/software)

## Related Categories

- [VoIP Software](https://www.softwareadvice.ie/directory/4508/voip/software)
- [Customer Communications Management Software](https://www.softwareadvice.ie/directory/4742/customer-communications-mngt/software)
- [Marketing Systems](https://www.softwareadvice.ie/directory/4630/marketing/software)
- [Survey Software](https://www.softwareadvice.ie/directory/4503/survey/software)

## Alternatives

1. [SurveyMonkey](https://www.softwareadvice.ie/software/157864/surveymonkey) — 4.6/5 (10455 reviews)
2. [Jotform](https://www.softwareadvice.ie/software/433821/jotform) — 4.7/5 (2885 reviews)
3. [Mailchimp](https://www.softwareadvice.ie/software/111921/mailchimp) — 4.5/5 (17603 reviews)
4. [Typeform](https://www.softwareadvice.ie/software/324633/typeform) — 4.7/5 (964 reviews)
5. [Constant Contact](https://www.softwareadvice.ie/software/397812/constant-contact) — 4.3/5 (2923 reviews)

## Reviews

### "Every business needs a Signpost\!" — 4.0/5

> **Heather** | *20 December 2019* | Veterinary | Recommendation rating: 10.0/10
> 
> **Pros**: You cant get noticed unless you have avaliabilty of soliciting customers. People get busy and so do shop owners. So campaigns are a great way to keep in contact with my clients and scedualed campaings help to keep them professional looking . I like the part where the Mia system makes sure you are not over sending messages and campaings. &#10;&#10;Making sure our customers have a chance to review our services is a nice feature. The capabilities to rectify any negative feedback before it goes public is a great save. There are mean people out there and this helps us weed them out.
> 
> **Cons**: you fixed one con: being able to edit inside of a customers file.
> 
> Signpost has made sure i am comfortable with the product and cares to make sure i am up to date on the new stuff they come up with and are available to me.

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### "Signpost Answering Calls" — 4.0/5

> **Archie** | *7 August 2023* | Construction | Recommendation rating: 5.0/10
> 
> **Pros**: Signpost has a US based call center with native English speakers
> 
> **Cons**: Call center employees do not follow directions
> 
> We have used SignPost for about 18 months. We quite the review management since we found a much less expensive option that does basically the same thing with a small price tag

-----

### "Horrific Contract Terms\!" — 1.0/5

> **Brian** | *12 June 2019* | Construction | Recommendation rating: 0.0/10
> 
> **Pros**: Effectively a SCAM. I wouldn't recommend it if it were the only option available.
> 
> **Cons**: Horrific contract terms. Don't trust them or the service. The service doesn't actually drive reviews to yelp, only to their internal review site - not public and doesn't help. They'll lock you in and keep billing even when they're not providing any services. Effectively a SCAM.
> 
> Horrific service.

-----

### "Great Company\!" — 5.0/5

> **scott** | *17 February 2020* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: Signpost and the team have done a great job for our business. The staff is super helpful and the product continues to evolve to be even more beneficial. We signed with them a little over a year ago and went from reviews in the single digits to nearly 70. Highly recommended\!
> 
> **Cons**: There is nothing negative I can think of.
> 
> Signpost and the team have done a great job for our business. The staff is super helpful and the product continues to evolve to be even more beneficial. We signed with them a little over a year ago and went from reviews in the single digits to nearly 70. Highly recommended\!

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### "Signpost Marketing is AWESOME\!" — 5.0/5

> **Michelle** | *2 March 2020* | Health, Wellness & Fitness | Recommendation rating: 10.0/10
> 
> **Pros**: Their Google Adwords support and reputation management features are both outstanding.  The simplicity of the Google Adwords reporting they created has been VERY helpful for me as a small business owner to better understand what's working and what's not.
> 
> **Cons**: While the price-point may seem a bit high, as a solo practitioner I can tell you the apples to apples of the $'s spent vs. not spending it with is with Signpost absolutely is well worth it.  I'm incredibly grateful for the increase in sales I've received thanks to Signpost so I can now expand and grow my business.
> 
> Simply AWESOME.  I was a bit skittish/non-trusting at first given I'm a solo practitioner.  Once Signpost gained my trust with their emails, phone calls and excellent service from folks like \[SENSITIVE CONTENT HIDDEN\], I have not looked back.  Grateful to them for their skill set and their ability to keep more customers finding me.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/169357/signpost)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/169357/signpost> |
| en | <https://www.softwareadvice.com/survey/signpost-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/169357/signpost> |
| en-GB | <https://www.softwareadvice.co.uk/software/169357/signpost> |
| en-IE | <https://www.softwareadvice.ie/software/169357/signpost> |
| en-NZ | <https://www.softwareadvice.co.nz/software/169357/signpost> |

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