--- description: Review of Bird Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Bird | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Email Marketing Software](/directory/4697/email-marketing/software) > [Bird](/software/170173/messagebird) # Bird Canonical: https://www.softwareadvice.ie/software/170173/messagebird Page: 1 / 8\ Next: [Next page](https://www.softwareadvice.ie/software/170173/messagebird?page=2) > MessageBird is a cloud-based SMS marketing platform designed to help businesses engage with customers across a variety of channels including WhatsApp, voice, live chat and more. The platform enables organizations to track interactions and view customer details on a unified portal. MessageBird includes a flow builder, which lets enterprises establish automated workflows to automatically capture customer data, reply to queries, send confirmation messages, schedule appointments and streamline marketing and other operations. It offers a host of features such as custom emails, multi-user access, user profiles, drag-and-drop interface and more. Additionally, agents can use the centralized inbox to monitor customer interactions and view bookings, order details, delivery status and more. MessageBird supports integration with various third-party applications including Tray, Zendesk, StdLib, Amio, Zapier and Salesforce. It is available for free and on monthly/annual subscriptions. Support is extended via email and an online support center. > > Verdict: Rated **4.4/5** by 157 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 157 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Bird - **Location**: Amsterdam, Netherlands - **Founded**: 2011 ## Commercial Context - **Starting Price**: US$50.00 - **Pricing model**: Flat Rate (Free version available) - **Pricing Details**: Pay-as-you-go. Subscriptions (coming soon) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Dutch, English, French, German, Italian, Portuguese, Spanish - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, Netherlands, United Kingdom, United States ## Features - 2-Way Messaging - API - Access Controls/Permissions - Activity Tracking - Alerts/Notifications - Appointment Scheduling - Auto-Dialer - Automated Responses - CRM - Call Centre Management - Call Logging - Call Monitoring - Call Recording - Call Reminders - Call Reporting - Call Scripting - Call Transfer - Campaign Management - Campaign Scheduling - Chat/Messaging ## Integrations (5 total) - Adobe Commerce - IFTTT - Tray.io - Zapier - Zendesk Suite ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Email Marketing Software](https://www.softwareadvice.ie/directory/4697/email-marketing/software) ## Related Categories - [Email Marketing Software](https://www.softwareadvice.ie/directory/4697/email-marketing/software) - [Marketing Automation Software](https://www.softwareadvice.ie/directory/1686/automation/software) - [VoIP Software](https://www.softwareadvice.ie/directory/4508/voip/software) - [Telephony Software](https://www.softwareadvice.ie/directory/1710/computer-telephony-integration/software) - [IVR Software](https://www.softwareadvice.ie/directory/1572/ivr-system/software) ## Alternatives 1. 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Service expansion opportunity e.g. using SMS marketing 10. MessageBird concept helping businesses > > **Cons**: 1. The only thing that we still have not grasped is how to link an API to a physical on-the-desk phone, or a WiFi phone so that inbound call can be both received, as well as diverted to mobile phones if there is no one to reply the main phone. No tutorials or guidance of wifi phone models provided, yet. > > When we moved our warehouse to a new location, our former provider promised to both keep our existing phone number, that our business had used for 3-years, as well as have a fiber-optic connection in place. In reality, we got neither. At the new location, telecom companies quoted 5k to install a fiber-optic line, and the phone was a low-quality copper line with no option to keep our previous number. We had to take full control of our inbound calls and become independent from telecom companies that failed at the core of their services and customer promise deliverability. Searching for an API and an open-source solution we found MessageBird through IFTTT platform. At first, we were sceptical about MessageBird ability to offer its services to UK clients, however, after the initial inquiry, we were advised that not only MessageBird was able to source a UK, London-based landline number, as we are a London based business, but also provided an option to choose a preferred number. All at a fraction of cost that traditional telephone service companies will never be able to price match. On the day of connection, we geared up to update our phone number in all places possible, established an inbound call flow, linked inbound calls to extensions relevant to our business, and gradually got our inbound phone call business back. Team LEDUS UK is personally thankful and grateful for the opportunity to be with MessageBird and recommends other businesses to follow worldwide. ----- ### "One of the most advanced conversational AI tools on the market" — 4.0/5 > **Diana** | *7 January 2025* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: Bird is still the best conversational AI platform on the market, but throughout the years they've growth into an all-in-one CRM platform. I don't think they're the best for that, but their AI tools are quite impressive still. > > **Cons**: I feel like they're doing a bit too much now. Their website for example is quite overwhelming compared to their previous one. Same goes for the platform. MessageBird use to be an SMS tool. Then became an omnichannel tool, then a conversational AI tool, and now a CRM. Props to them for innovating, but it's also quite overwhelming as a customer. > > Pretty good if you know what you're doing, and what you want. I don't think they're a beginner friendly tool. It's the tool you look for when you think the likes of Zendesk aren't enough. ----- ### "Partnership program fails" — 1.0/5 > **Sandy** | *16 December 2025* | Computer Software | Recommendation rating: 0.0/10 > > **Pros**: We use Messagebird since a few years for letting our SaaS send out automated SMS. For this basic simple feature it works fine. > > **Cons**: We have now integrated the omnichannel inbox, and since then no support is availble. For our SaaS to let our users use this omnichannel inbox to, we need to have a partnership program. However, we applied several times, and no respons is comming. We can't continue with our development because the the partner program support is not reactive or non existing. > > Very dissapointing, we are halfway development, and now wit looks like everything is gonna go to waste. ----- ### "Best tool to send SMS & Wpp" — 5.0/5 > **Pedro** | *9 October 2023* | Financial Services | Recommendation rating: 10.0/10 > > **Pros**: - API \& Integrations -\> This enables us in create powerful and customizable multitouch campaigns- Workflow builder -\> This feature is awesome. Being able to create workflows and branches, using custom properties and then personalize templates with it- Pricing -\> It's the best one we could find > > **Cons**: The support could be faster to respond. Other than that, everything is awesome ----- ### "This Bird Is HAPPY\!" — 5.0/5 > **Ben** | *5 December 2018* | Internet | Recommendation rating: 10.0/10 > > **Pros**: Messagebird has been super helpful to us over at our company in New York City. It allows us to proactively reach out to our customers via text message on mass. No other company allowed us to have that same functionality and still offered a nice and easy to use user interface. We love it\! > > **Cons**: I don't love that we need to split lists of numbers into smaller groups and send from different numbers. I wish that part could be handled via automation on the backend. > > As mentioned above, Messagebird has allowed us to create a better overall customer experience by giving us the ability to proactively reach out to our customers via text in real time when we know about a time sensitive issue. 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