---
description: Review of EZ Texting Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: EZ Texting | Reviews, Pricing & Demos - SoftwareAdvice IE
---

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# EZ Texting

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> EZ Texting is an SMS marketing software designed for businesses to send mass text messages and MMS messages to their audiences. It supports organizations across industries such as retail, healthcare, education, nonprofits, real estate, and eCommerce that use text messaging to communicate with customers, employees, or supporters.&#10;&#10;The platform includes features such as bulk SMS capabilities for sending messages to large groups, MMS messaging with an integrated editor, and two-way conversational texting. Text automation and workflows allow users to create personalized customer journeys with follow-ups based on recipient engagement. Built-in compliance tools help capture opt-in consent, provide STOP links, and align with industry regulations for safe message delivery.&#10;&#10;EZ Texting offers tools for growing subscriber lists, including unlimited contacts and opt-in options. Visual campaign planning features enable users to schedule texts and organize marketing efforts. Reporting and analytics provide insights into performance metrics to refine text marketing strategies. High deliverability standards are maintained through registration and monitoring to ensure messages reach recipients effectively.
> 
> Verdict: Rated **4.4/5** by 253 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 253 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: CallFire
- **Location**: Santa Monica, US
- **Founded**: 2004

## Commercial Context

- **Starting Price**: US$25.00
- **Pricing model**: Flat Rate (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- 2-Way Messaging
- A/B Testing
- AI Copilot
- API
- Activity Dashboard
- Activity Tracking
- Ad hoc Reporting
- Alerts/Notifications
- Audience Targeting
- Automated Responses
- Automated Scheduling
- Autoresponders
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campus Notifications
- Communication Management

## Integrations (19 total)

- ActiveCampaign
- Asana
- Constant Contact
- Function Point
- Google Forms
- Hub
- Hund
- Instagram
- Mailchimp
- Mark
- Shopify
- Squarespace
- Swarm
- Track
- Trello

... and 4 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Mobility Software](https://www.softwareadvice.ie/directory/4238/mobility/software)

## Related Categories

- [Mobility Software](https://www.softwareadvice.ie/directory/4238/mobility/software)
- [SMS Survey Software](https://www.softwareadvice.ie/directory/4444/sms-survey/software)
- [Marketing Systems](https://www.softwareadvice.ie/directory/4630/marketing/software)
- [Mobile Marketing Software](https://www.softwareadvice.ie/directory/4398/mobile-marketing/software)
- [Customer Engagement Software](https://www.softwareadvice.ie/directory/508/customer-engagement/software)

## Alternatives

1. [Project Broadcast](https://www.softwareadvice.ie/software/431569/project-broadcast) — 4.9/5 (647 reviews)
2. [HubSpot Marketing Hub](https://www.softwareadvice.ie/software/119437/hubspot-marketing-hub) — 4.5/5 (6230 reviews)
3. [SlickText](https://www.softwareadvice.ie/software/167722/slicktext) — 4.8/5 (268 reviews)
4. [Salesforce Marketing Cloud](https://www.softwareadvice.ie/software/22998/salesforce-socialcrm) — 4.2/5 (529 reviews)
5. [Pinpointe](https://www.softwareadvice.ie/software/96815/pinpointe) — 4.7/5 (55 reviews)

## Reviews

### "Very cost effective for what it does\!" — 5.0/5

> **Kate** | *21 April 2026* | Sports | Recommendation rating: 10.0/10
> 
> **Pros**: The value for money compared to other companies is the biggest pro for us. It means we can message our customers easily and schedule messages too without massive costs.
> 
> **Cons**: It has an issue when you use the web page that it deletes all the text you have typed out if another message comes through or the page tries to update. It can be frustrating when you don't know it's about to happen\!
> 
> Love the cheap cost, love that messages roll over each month and it's got a good level of support when we need it\!

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### "Quality Product, Credits Can Get Expensive Though" — 4.0/5

> **Jeff** | *25 February 2026* | Restaurants | Recommendation rating: 8.0/10
> 
> **Pros**: Easy to work with, the product itself has a fair amount of features. Easy to understand for non technical people.
> 
> **Cons**: We're on a grandfathered plan, the credits they provide for an annual subscription has grown kinda out of whack compared to the size of our list. So in general, credits have become very expensive given we have a large list.
> 
> Customer support is responsive when you have questions, overall it's a good product, We use it frequently for our bar and restaurants.

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### "Feature Rich, Reliable and affordable" — 5.0/5

> **Rick** | *30 June 2025* | Newspapers | Recommendation rating: 10.0/10
> 
> **Pros**: The interface and features of EZ Texting sold me on this product over all others that were considered
> 
> **Cons**: I'm not a fan of usage credit pricing, but understand why they and others do so.  Features outweigh the per message cost.
> 
> We use the product to deliver emergency notifications of events to approximately 1,000 of our residents.

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### "Loved the ease of using, need more from the app." — 4.0/5

> **Michelle** | *24 November 2025* | Nonprofit Organisation Management | Recommendation rating: 7.0/10
> 
> **Pros**: Like the quick contact list adding with copy and paste.  We give opt in our online registration for our community center's after school programs and utilize EZ Text for program updates for parents. It's so helpful to update quickly from our spreadsheet.
> 
> **Cons**: The app used to be helpful but is not not helpful at all.  For whatever reason, I'm not able to send texts to our ready made groups.  The functionality of the app version is not great compared to the easy use of the web browser version.
> 
> Lots of unnecessary promo emails- but very glad for how easy it is to use and how easy to track how many texts we've sent.  I appreciate ability to duplicate, schedule or send recurring messages.

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### "EZ texting lives up to its name, really is easy\!" — 5.0/5

> **Joshua** | *18 November 2025* | Entertainment | Recommendation rating: 10.0/10
> 
> **Pros**: It allows me to keep my group updated easily via SMS instead of by email, messy group texts or discord.  My crowd is growing so this has helped me scale easily.
> 
> **Cons**: I wish there was an app I could use, I access it from Chrome on my phone and I’m constantly having to login and don’t get notifications easily of responses received.
> 
> I’ve really enjoyed using it\! Really glad I found this service to grow my annual community board gaming event that I host.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/175675/ez-texting)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/sms-survey/ez-texting-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/175675/ez-texting> |
| en-GB | <https://www.softwareadvice.co.uk/software/175675/ez-texting> |
| en-IE | <https://www.softwareadvice.ie/software/175675/ez-texting> |
| en-NZ | <https://www.softwareadvice.co.nz/software/175675/ez-texting> |

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