---
description: Review of Choozle Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: Choozle | Reviews, Pricing & Demos - SoftwareAdvice IE
---

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# Choozle

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> Choozle is a cloud-based digital marketing and advertising software which helps advertisers, marketers and publishers with a unified platform for all sales and campaign activities. It helps in building and launching real time data-driven ad campaigns across displays, videos, mobile and social media.&#10;&#10;&#10;Choozle helps users optimize ads to manage ROI and conversions. It measures visitors and generates consumer insights including detail demographics, behaviors, interests, B2B information and social data. The platform helps in identifying potential customers and creating a wider target of similar prospects. It also offers white labeling where clients can brand Choozle’s platform as their own.&#10;&#10;&#10;Choozle assists with digital advertising campaigns, data-driven targeting, CRM targeting campaigns and API driven reporting. Support is extended via phone, email and an online help desk.
> 
> Verdict: Rated **3.8/5** by 10 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.8/5** | 10 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 3.8/5 | Based on overall reviews |
| Value for Money | 4.0/5 | Based on overall reviews |
| Features | 3.4/5 | Based on overall reviews |
| Recommendation percentage | 50% | (5/10 Likelihood to recommend) |

## About the vendor

- **Company**: Choozle
- **Location**: Denver, US
- **Founded**: 2012

## Commercial Context

- **Starting Price**: US$99.00
- **Pricing model**: Flat Rate
- **Pricing Details**: Choozle is available on a monthly subscription of $99 per month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Chromebook (Desktop)
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- A/B Testing
- API
- Ad Inventory Management
- Ad Optimisation
- Audience Targeting
- Banner Management
- Bidding Strategies
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Personalisation
- Channel Management
- Conversion Tracking
- Customer Segmentation
- Data Analysis Tools
- Display Ad Management
- For Advertising Agencies
- Mobile Ad Serving
- Multi-Campaign
- Multi-Channel Marketing

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Data Management Software](https://www.softwareadvice.ie/directory/4230/data-management/software)

## Related Categories

- [Data Management Software](https://www.softwareadvice.ie/directory/4230/data-management/software)
- [Campaign Management Software](https://www.softwareadvice.ie/directory/2878/campaign-management/software)
- [Marketing Systems](https://www.softwareadvice.ie/directory/4630/marketing/software)
- [Advertising Agency Software](https://www.softwareadvice.ie/directory/4498/advertising-agency/software)
- [Demand Side Platform (DSP) Tools](https://www.softwareadvice.ie/directory/4414/demand-side-platform/software)

## Alternatives

1. [Outbrain](https://www.softwareadvice.ie/software/73725/outbrain-amplify) — 3.9/5 (32 reviews)
2. [Ortto](https://www.softwareadvice.ie/software/83115/autopilot) — 4.6/5 (112 reviews)
3. [Omnisend](https://www.softwareadvice.ie/software/100592/omnisend) — 4.7/5 (836 reviews)
4. [Madgicx](https://www.softwareadvice.ie/software/78174/madgicx) — 4.3/5 (58 reviews)
5. [Marketing 360](https://www.softwareadvice.ie/software/141364/marketing-360) — 4.5/5 (1132 reviews)

## Reviews

### "Comprehensive Programmatic Advertising Platform" — 4.0/5

> **Vondrae** | *28 August 2021* | Marketing & Advertising | Recommendation rating: 7.0/10
> 
> **Pros**: Choozle makes learning how to set up and manage programmatic advertising campaigns simple. Adding creatives, building audiences, and setting technical aspects like bid and frequency are made easy with their UI. Their customer support is also A+.
> 
> **Cons**: The reporting features leave something to be desired. The UI makes it difficult to see which ads are the best performing, tracking conversions, and more complex reporting functionality.

-----

### "Great Programmatic Platform for Beginners" — 4.0/5

> **Ben** | *9 October 2020* | Biotechnology | Recommendation rating: 7.0/10
> 
> **Pros**: The Choozle platform is very easy to use and makes programmatic advertising a tactic that anybody in the organization could set up and run\! The team is great to work with. The platform is clean and easy to navigate. Choozle offers just about every capability in the programmatic space.
> 
> **Cons**: Perhaps it's more of a negative about programmatic in general, but there are a lot of sites and placements where I wish our ads automatically weren't served on. The AI should be better at optimizing ads and ad placement. The detailed reporting is cool, but also only accessible with an export and used in excel.
> 
> Fantastic. They've been a great partner to work with.

-----

### "Good Starter DSP Platform" — 3.0/5

> **Verified Reviewer** | *29 April 2019* | Internet | Recommendation rating: 6.0/10
> 
> **Pros**: It is incredibly easy to get up and going. Set up and audience building is really easy and self explanatory. There have really, really great audience targets but CPMs can get pretty high depending how many attributes you're layering. You're able to bulk upload creative which is a great time saver.  Very low cost per month fee in comparison to other programmatic platforms.
> 
> **Cons**: Very slow moving. You can't see what happens to your audience size estimate when you overlay geo-targets.  Google Analytics data and Chooze data is really far apart. Customer service says it's because they measure different ways but it's sometimes concerning how far apart they are. Conversion tracking barely exists. As usualy when it comes display, and native, you need to have a pretty large spend but don't see many direct conversions. Sometimes hard to justify the ad spend+the fee Choozle takes from the spend.
> 
> Great customer service. Has tons of room to grow. Hope they stay focused on the small businesses and agencies.

-----

### "Choozle Review" — 5.0/5

> **Olivia** | *23 September 2021* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Choozle is very user friendly, and includes a variety of targeting options to help us best choose how we want to serve our ads to our audience for any given campaign.
> 
> **Cons**: One feature that's rather annoying is the inability to have Choozle open in more than one tab at a time.
> 
> Overall, working within the Choozle platform and with our dedicated support team has been a very positive experience. Whenever we have questions or need additional help or info, it's nice to know that we'll always be able to get it.

-----

### "Absolute Frauds" — 4.0/5

> **Nick** | *1 March 2021* | Marketing & Advertising | Recommendation rating: 0.0/10
> 
> **Pros**: Targeting and number of options for various platforms
> 
> **Cons**: Their billing system is an absolute black hole filled with fraudulent practices. There isn't an easy way to cancel a subscription, even though they require a CC on file to start using the product. When you need to cancel the subscription they require 14 steps and the involvement of support people to cancel the account. THEN, they keep your CC info and in spite of canceling the account, they continue to bill your card. Choozle uses predatory billing practices that are built around the same style as a gym membership. If you're just exploring and trying to find the best platform for you, test Choozle last.
> 
> It was great until we decided we didn't want to continue spending money on them.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/178681/choozle)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/ad-server/choozle-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/178681/choozle> |
| en-GB | <https://www.softwareadvice.co.uk/software/178681/choozle> |
| en-IE | <https://www.softwareadvice.ie/software/178681/choozle> |
| en-NZ | <https://www.softwareadvice.co.nz/software/178681/choozle> |

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