--- description: Review of Attribution Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Attribution | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Marketing Attribution Software](/directory/4315/marketing-attribution/software) > [Attribution](/software/197011/attribution) # Attribution Canonical: https://www.softwareadvice.ie/software/197011/attribution Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/197011/attribution?page=2) > Attribution is an enterprise-grade multi-touch attribution platform for marketing professionals. The solution offers a range of tools including automatic data collection, custom attribution models, affiliate marketing management, customizable reporting, ROI (return on investment) tracking and more. These tools are designed to help businesses evaluate their marketing funnel and gain insight into the performance of marketing efforts. With Attribution, businesses can view reports on key metrics including ROI, attributed revenue, advertising spend, revenue per sale, performance by channel, overall tracking and much more and users can filter this information by day, week, month or any other time frame. Attribution integrates with various third-party marketing tools and channels including HubSpot, WooCommerce, Shopify, Facebook and more in order to facilitate automatic transfer of marketing data. The platform uses machine learning algorithms to build attribution models and provide users with actionable insights regarding their campaigns and channels. > > Verdict: Rated **4.7/5** by 12 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 12 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 5.0/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Attribution - **Location**: Corte Madera, US - **Founded**: 2014 ## Commercial Context - **Starting Price**: US$499.00 - **Pricing model**: Per Feature - **Pricing Details**: Get a demo today\! - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Brazil, Canada, China, Denmark, France, Germany, India, Italy, Japan, Mexico, Netherlands, Norway, Sweden, United Kingdom, United States ## Features - Activity Dashboard - Attribution Modeling - Audience Targeting - Campaign Analytics - Campaign Management - Channel Management - Conversion Tracking - Cross Channel Attribution - Customer Journey Mapping - Goal Setting/Tracking - Multi-Campaign - Multi-Touch Attribution - Multiple Site Management - Pageview Tracking - Predictive Analytics - ROI Tracking - Referral Tracking - Reporting/Analytics - Search/Filter - Site Search Tracking ## Integrations (16 total) - AdRoll - Google Ads - HubSpot Marketing Hub - HubSpot Sales Hub - LinkedIn for Business - Marketo Engage - Meta for Business - Outbrain - Recurly - Salesforce Platform - Segment - Shopify - Stripe - Twitter/X - WooCommerce ... and 1 more integrations ## Support Options - Email/Help Desk - Chat ## Category - [Marketing Attribution Software](https://www.softwareadvice.ie/directory/4315/marketing-attribution/software) ## Related Categories - [Marketing Attribution Software](https://www.softwareadvice.ie/directory/4315/marketing-attribution/software) - [Web Analytics Tools](https://www.softwareadvice.ie/directory/4142/web-analytics/software) ## Alternatives 1. 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The clarity and granularity it has given us into the success of our marketing channels and paid marketing campaigns are incomparable to any attribution platform I've used prior. > > **Cons**: Due to how much data we are processing, there are some instances where the platform is slower than we'd like. But those are few and far between over the course of a week, where myself and our team us their platform daily. > > Incredible experience. Highly recommend to anyone looking for a powerful multi-touch Attribution platform with unmatched levels of quality customer support. ----- ### "Has been the easiest & fastest way to clearly understand CAC and Campaign ROI across channels." — 5.0/5 > **Jeff** | *23 July 2017* > > **Pros**: Automated integration to pull cost data from ad partners. Seamless integrations from segment.com and payment gateways for conversion \& revenue data. Also, the UI is geared to making decisions about where campaign spend is performing best/worst to make changes on the fly. Finally, the new ROI feature shows the real-time breakeven day for all campaigns - which is priceless. > > **Cons**: It is a product that does attribution and only attribution. I like this simplicity, but some may look for more features. ----- ### "So laggy" — 3.0/5 > **Alex** | *3 November 2022* | Computer Software | Recommendation rating: 3.0/10 > > **Pros**: I like the data and info that is in the software since it would be really helpful > > **Cons**: It is very laggy and difficult to use because it always overloads and stops working - huge time wasted. Also it is difficult to access the underlying data ----- ### "Really impressive multi-attribution software. Nothing else like it exists at this price range." — 5.0/5 > **Jimmy** | *23 September 2017* > > **Pros**: The ease with which you can understand multi-attribution is very impressive. It allows you to easily understand revenue per digital channel, which is so, so important for us to be able to invest in campaigns that are profitable. > > **Cons**: For those not deep in the world of analytics and attribution, one can constantly forget what the different attribution models mean. The interface doesn't easily help you understand this. You can also run into issues if you have campaigns that overlap in some way. They only attribute a sale once in the dashboard, so sometimes it can be confusing that one campaign is not showing a sale even though it could potentially be attributed to it, because it's already been counted in another campaign. ----- ### "Superb\!" — 5.0/5 > **Bruce** | *15 September 2017* > > **Pros**: Really helps us with attribution of marketing. I came looking for a tool to find what marketing spend gets us the most return and we definitely found something that helps. > > **Cons**: The interface can be a bit tough to learn at first but the team spends the time to help you get started and learn it. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/197011/attribution?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/197011/attribution) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data