---
description: Review of Red Points Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: Red Points | Reviews, Pricing & Demos - SoftwareAdvice IE
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Breadcrumb: [Home](/) > [Intellectual Property Management Software](/directory/4670/intellectual-property-management/software) > [Red Points](/software/197632/red-points)

# Red Points

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> Red Points is a fully managed, AI-led brand protection platform that helps companies detect and remove counterfeits, impersonation, piracy, and other online infringements. The platform protects brands across digital channels, including marketplaces, websites, social media, paid ads, mobile apps, and domains, and supports complex enforcement needs such as domestic China protection and large-scale revenue recovery programs.&#10;&#10;Combining automated detection, expert oversight, and proven enforcement workflows, Red Points identifies and removes infringing content at scale. Its AI models process more than 2.7 billion data points each month, enabling image recognition, keyword detection, seller network analysis, and infringement prioritization.&#10;&#10;Born in Barcelona and based in New York, Red Points helps enterprise brands scale digital protection through technology, mature operations, and specialized expertise.
> 
> Verdict: Rated **4.3/5** by 20 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 20 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.0/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Red Points Solutions
- **Location**: Manhattan, US
- **Founded**: 2012

## Commercial Context

- **Pricing model**: Flat Rate
- **Pricing Details**: Contact Red Points for pricing information.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Catalan, English, French, German, Italian, Portuguese, Russian, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 210 more

## Features

- AI Copilot
- API
- Access Control
- Access Controls/Permissions
- Activity Dashboard
- Alerts/Notifications
- Brand Management
- Brand Tracking
- Case Management
- Categorisation/Grouping
- Collaboration Tools
- Content Library
- Content Management
- Customisable Reports
- Customisable Templates
- Customizable Fields
- Data Import/Export
- Document Management
- Document Storage
- Domain Monitoring

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support

## Category

- [Intellectual Property Management Software](https://www.softwareadvice.ie/directory/4670/intellectual-property-management/software)

## Alternatives

1. [Tracksuit](https://www.softwareadvice.ie/software/396307/tracksuit) — 5.0/5 (21 reviews)
2. [Memcyco](https://www.softwareadvice.ie/software/513369/Memcyco) — 4.7/5 (3 reviews)
3. [PowerDMARC](https://www.softwareadvice.ie/software/245912/powerdmarc) — 4.7/5 (7 reviews)
4. [Cross Brand](https://www.softwareadvice.ie/software/523335/Cross-Brand) — 5.0/5 (2 reviews)
5. [Bolster](https://www.softwareadvice.ie/software/485267/Bolster) — 4.0/5 (1 reviews)

## Reviews

### "RedPoints Review" — 4.0/5

> **Jeffrey** | *15 July 2019* | Consumer Goods | Recommendation rating: 10.0/10
> 
> **Pros**: We enjoyed the streamlined interface/UI, responsive team that we can e-mail and get replies from quickly, and a generally quick and painless removal process of infringing content/listings.
> 
> **Cons**: There is a lack of transparency on when/why listings are not removed from online marketplaces. The bots that pull in infringing listings often pull in your own brand's content, so manual monitoring is a must. Listings can also come back online, which I have been told that RedPoints is working on a way to find and monitor this. Until then, if a listing comes back online, it is up to us to find and report it manually.
> 
> RedPoints has been vital to the removal of counterfeit and inauthentic versions of an infant teether toy that we produce, along with several variants of trademark infringement. We have pulled nearly 2,000 individual product listings thanks to RedPoints.

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### "Red Points Helped Us Remove 3,000 Counterfeits" — 5.0/5

> **Jayme** | *15 July 2019* | Wholesale | Recommendation rating: 10.0/10
> 
> **Pros**: The best thing about Red Points is that it is constantly searching the major e-commerce marketplace looking for counterfeit or knockoff items. Once Red Points locates one of these listings, it is incredibly easy, literally the click of your mouse to have the item removed from eBay, Alibaba, Wish, Amazon or any of the other major marketplaces around the world.  We spend 5-15 minutes per day on Red Points and it has been a game-changer for us. We no longer have to choose between growing our business and combatting knockoffs, we can do both.
> 
> **Cons**: We love Red Points and do not have any complaints about the system.
> 
> Since starting with Red Points about a year and half ago, we have removed over 3,000 fake listings of Mighty Mug. The swift removal of these knockoffs allows us to protect our brand, our sales margins and ensures that customers buying  Mighty Mug are getting an authentic product, backed by our warranty.

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### "Needs better" — 1.0/5

> **Sharmistha** | *15 November 2023* | Wholesale | Recommendation rating: 0.0/10
> 
> **Pros**: None until the issues are fixed properly
> 
> **Cons**: The bot program flagged genuine listings\!\!

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### "Protect your company NOW" — 4.0/5

> **Alejandro** | *12 January 2022* | Automotive | Recommendation rating: 8.0/10
> 
> **Pros**: Easy to use, to look-up for any past case to follow-up. Monthly customized reports and possibility to support on any specific need or case.
> 
> **Cons**: To focus on the offline side, as it's key also on a business strategy and it open the door towards competition.
> 
> When we moved into RED POINTS, we were trying to fight against thousand of re-sellers in a really manual and prosaic way. We doubled our HR resources, and even within this, results did not come. Since we moved into RED POINTS, we have been able to remove \&gt;120 MM EUR in parts value from internet from non-authorized sellers, cleaning the market and protecting our dealers and end-customers

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### "fantastic option for fighting copies of products\!" — 5.0/5

> **Josh** | *7 May 2020* | Design | Recommendation rating: 10.0/10
> 
> **Pros**: Red Points online dashboard is very simple to use and has strong back-end reporting. It is a very quick process to check daily and approve or remove potential copies of our products that they find. The customer service team is excellent even though they are in Europe and we are in New Zealand - has never been a problem for us. It has definitely helped us in our fight against copies worldwide and is great value for money....FAR cheaper than a lawyer\!
> 
> **Cons**: Nothing - it is a fantastic product and service.
> 
> Not only does it give us the confidence that copies of our products are being found and dealt with worldwide, but it has also enhanced our relationships with our distributors offshore. They can see we are doing our best to fight this problem for them in their territories.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/197632/red-points)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/197632/red-points> |
| en | <https://www.softwareadvice.com/license-management/red-points-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/197632/red-points> |
| en-GB | <https://www.softwareadvice.co.uk/software/197632/red-points> |
| en-IE | <https://www.softwareadvice.ie/software/197632/red-points> |
| en-NZ | <https://www.softwareadvice.co.nz/software/197632/red-points> |
| fr | <https://www.softwareadvice.fr/software/197632/red-points> |

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