---
description: Review of Roofr Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Roofr | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Roofing Software](/directory/67/roofing-siding-contractor-software/software) > [Roofr](/software/214654/roofr)

# Roofr

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> Roofr is designed specifically for roofing businesses to streamline their operations. This product encompasses various features that assist in managing different aspects of the roofing business efficiently, from customer relationship management to invoicing. The software is intended to consolidate multiple business functions into a single, user-friendly platform.&#10;&#10;A key component of Roofr is its customer relationship management (CRM) system. This feature provides businesses with a unified platform to manage the entire sales process from initial lead capture to payment. Users can track job progress, automate workflows and make informed decisions using real-time data. The integrated workflow ensures that each step in the process is connected, offering seamless transition from one task to the next.&#10;&#10;Roofr also includes an Instant Estimator, which empowers users to provide immediate roofing estimates based on custom pricing models. This tool enhances lead capture and qualification processes, enabling businesses to reach more potential customers with minimal effort. Additionally, the software offers detailed measurement reports, available within two hours, or through a DIY tool for faster results. Priced at $12 per report, these measurements help users assess roofing specifications accurately and efficiently.&#10;&#10;Professional proposals are another standout feature of Roofr. The software allows for the creation of fully customizable proposals, which include e-signature capabilities. These proposals enhance the user's ability to win jobs by presenting comprehensive information in a professional format. Users can quickly generate these documents, which are designed to build trust with clients and accelerate the deal-closing process.&#10;&#10;Material ordering and payment processing are further facilitated by Roofr's platform. The material ordering tool simplifies logistics by enabling detailed, calculation-free conversions of proposals into material orders. Integrated invoicing features ensure timely billing and payment tracking, offering flexible options like credit card and Automated Clearing House (ACH) processing. These capabilities help maintain financial oversight and ensure smooth transaction processes.
> 
> Verdict: Rated **4.6/5** by 101 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 101 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Roofr
- **Founded**: 2017

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Roofr offers a range of pricing plans designed to accommodate roofing businesses at every stage of growth. The Starter plan lets users get started for free, with access to measurement reports on a pay-per-report basis and core platform features to explore. The Essentials plan, at $249/month (or $209/month annually), provides everything a growing team needs to win jobs and get paid — including unlimited proposals, e-signatures, invoicing, and 2-hour measurement report delivery. The Scale plan, at $349/month (or $299/month annually), is the complete platform for businesses managing multiple teams and pipelines, adding job costing, performance dashboards, crew management, and advanced automations.&#10;&#10;For businesses that want flexibility, Roofr also offers optional add-ons that can be layered onto any plan. The Measure+ add-on upgrades measurement report delivery to 2 or 6 hours with discounted per-report pricing, ideal for Starter users who need faster turnaround without committing to a full subscription. The Instant Estimator add-on, available on any plan, enables instant homeowner quotes and lead capture directly from your website, business cards, or marketing materials.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- Activity Dashboard
- Aerial Measurement
- CRM
- Commercial
- Customisable Reports
- Customisable Templates
- Customizable Fields
- Document Storage
- Electronic Payments
- Electronic Signature
- Estimating
- Job Costing
- Material Ordering
- Mobile Access
- Photo Capture
- Quotes/Estimates

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Roofing Software](https://www.softwareadvice.ie/directory/67/roofing-siding-contractor-software/software)

## Alternatives

1. [AccuLynx](https://www.softwareadvice.ie/software/66669/exactlogix-acculynx) — 4.6/5 (832 reviews)
2. [ROOFLINK](https://www.softwareadvice.ie/software/316740/roof-link) — 4.9/5 (10 reviews)
3. [The EDGE](https://www.softwareadvice.ie/software/419719/the-edge) — 4.5/5 (323 reviews)
4. [Roof Chief](https://www.softwareadvice.ie/software/317402/roof-chief) — 4.7/5 (21 reviews)
5. [Leap](https://www.softwareadvice.ie/software/110460/leap) — 4.3/5 (389 reviews)

## Reviews

### "A well-run company with a great staff" — 5.0/5

> **Stephen** | *21 February 2022* | Construction | Recommendation rating: 10.0/10
> 
> **Pros**: The ease of use, timely fashion of reports, and the customer service from the Roofr team. \[SENSITIVE CONTENT\] specifically, went above and beyond to be transparent and accommodating.
> 
> **Cons**: Compared to other services, there are not many things i did not like.
> 
> My overall experience with Roofr has been very positive.

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### "Roofr Software Review by: hammer swinging caveman" — 5.0/5

> **Jason** | *18 August 2025* | Construction | Recommendation rating: 10.0/10
> 
> **Pros**: $13 satellite roof reports, automated text/email features, implementation team, and 24/7 tech support. We tried Jobnimbus and Iroofing, but settled on Roofr. We are less than 1 month in and are fully operational/comfortable.
> 
> **Cons**: Not much to dislike about the software really, other than it requires hammer swinging construction workers to use a computer :)
> 
> We got lucky and had \[sensitive content hidden\] as our senior implementation specialist. She setup a wonderful proposal template for each manufacturer, integrated our catalog, and walked us through each feature on Zoom calls. She is an absolute tech wizard and will probably be running the show over there pretty soon.

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### "No reliable service for your company" — 1.0/5

> **Claudio** | *23 December 2025* | Construction | Recommendation rating: 0.0/10
> 
> **Pros**: The option for more affordable measurements is great but far out weighed by lack of support or product availability.
> 
> **Cons**: Roofr is severely Lacking  in reliable customer support. Roofr fails to live up to its promises. Roofr can not provide what it promises.
> 
> Can not wait until my membership ends. I  signed up mainly because of the credit card platform and non expensive measurement options. However, to date they continue to state that there is some sort of glitch in their system that will not allow CC orders to come in from my clients. They string me along with statements that they will call me to resolve the issue and never do(2months of this). I periodically receive random emails from them stating that I missed their CS calls but never see any missed calls.

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### "Pleasantly Surprised - Understatement of 2020" — 5.0/5

> **Nicholas** | *9 September 2020* | Construction | Recommendation rating: 10.0/10
> 
> **Pros**: We have relied heavily upon a software we've used for years, and until switching to Roofr, never had the need to look elsewhere. A friend of mine whose company also switched to Roofr recommended it to us, and I should be paying him for his recommendation. Not only is Roofr incredibly intuitive technology, it is also patterned in the same fashion as other, much more highly priced technologies, which pale in comparison to what Roofr provides.
> 
> **Cons**: From everything we've seen thus far, I honestly can't recount any cons.
> 
> Our business is predicated on the fact that we are precise in every measurement we make, and thus, are able to competitively provide solutions to our clients which are priced according to the market we serve. Without being thorough, replete in our ability to heavily rely upon the technologies which guide our proposal process, we would not maintain the trust we have with our clients. Roofr allows such precision, as it is embedded in their product stem to stern.

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### "Good...but not Great...yet" — 4.0/5

> **John** | *9 September 2020* | Construction | Recommendation rating: 6.0/10
> 
> **Pros**: It’s a simple program to use, literally takes less than 30 mins to become familiar with and be able to at least do basic roofs.
> 
> **Cons**: The fact that it lacks a mobile app. Was unable to download an app on either an apple or android device. The software must be used within a browser.
> 
> It does help measure a roof with fairly good accuracy from aerial satellite views. This helps on steep or difficult to measure roofs. Overall, it’s a good product. Need to develop a mobile app ASAP.

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Next: [Next page](https://www.softwareadvice.ie/software/214654/roofr?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/214654/roofr)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/construction/roofr-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/214654/roofr> |
| en-GB | <https://www.softwareadvice.co.uk/software/214654/roofr> |
| en-IE | <https://www.softwareadvice.ie/software/214654/roofr> |
| en-NZ | <https://www.softwareadvice.co.nz/software/214654/roofr> |

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