About iContact

iContact is a Web-based email solution that helps small and mid-sized businesses engage with their customers and grow their bottom line. With solutions from email design, list management, campaign management, landing pages, segmentation, and automation, businesses can develop and manage campaigns all from within a single solution. Additional features such as customizable email templates, schedule message delivery, split A/B testing, and SpamCheck allow businesses to control the development and delivery of email campaigns. This complete solution is wrapped in a customer friendly dashboard that enables you to monitor all your campaigns.
iContact Software - iContact Dashboard
iContact Software - iContact Segmentation
iContact Software - iContact Drag & Drop Landing Page Builder
iContact Software - iContact Email Reporting
iContact Software - iContact Automation
iContact Software - iContact Drag & Drop Email Editor
iContact Software - iContact Dashboard - thumbnail
iContact Software - iContact Segmentation - thumbnail
iContact Software - iContact Drag & Drop Landing Page Builder - thumbnail
iContact Software - iContact Email Reporting - thumbnail
iContact Software - iContact Automation - thumbnail
iContact Software - iContact Drag & Drop Email Editor - thumbnail

iContact pricing

iContact has a free version. iContact paid version starts at US$14.00/month.

Starting Price:
US$14.00/month
Free Version:
Yes
Free trial:
No

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iContact Reviews

Feature rating

Value for Money
4.4
Functionality
4.2
Ease of Use
4.4
Customer Support
4.6
5 reviews of 572 View all reviews
Trevor
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
3
Customer Support
5

5
Reviewed on 20/12/2017

A Solid Email Platform

I get the ability to reach my customers and turn them into return customers week after week and year after year.

Pros

iContact is easy to use in most cases. There are tons of different templates and creating your own email template is a breeze. If you get one of the Pro plans they'll even help you make templates for future use, so that's great, too.

There are plenty of ways to upload data and keep track of that data. In fact I tend to use iContact to export my data for use on other platforms because it keeps everything so nicely. My point of sale doesn't even allow the breadth of exports and options that iContact does, so it's more than just an email platform to me.

Automation is visually very simple and means that I know I'm reaching my audience at the correct times. I no longer have to manually send each email, and with the automation there are tons of options to segment in addition. This means I'm not sending frivolous emails, so that keeps our open rate high.

Cons

I have three businesses that have to be kept separate and my only big complaint is that I can't copy automation plans or other things back and forth between them. So a lot of time is wasted redoing certain campaigns between the locations.

I also think the social connectivity needs to be updated. Twitter for one is outdated and the actual website allows much more text to be posted than in-app. They're several updates behind on Twitter.

Response from iContact

Hi Trevor! We are thrilled to hear that iContact¿s design services and automation tools make your job easier and your emails more impactful with your customers. At iContact we value being your one stop shop for your email marketing needs. We also appreciate your feedback about copying your automation plans from one platform to another. We¿ve noted this feature and completely understand how it would be helpful. Thank you and have a wonderful day!

Replied 19/3/2018
Karen
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 12/2/2020

Works great for us

We've had to contact support a couple of times and they have been helpful. The level we purchased isn't a comprehensive marketing solution. But we came back to it after having trouble with ClickDimensions, it actually works better.

Pros

When I want to send out an email, I go into my list of prior emails, make changes, and send. It's very easy. It has all of the functionality we need for sending out bulk emails.

Cons

The editor is a bit clunky. It does take a bit of time to create a new email format. Sometimes it doesn't behave like it is supposed to. But once you save that new format you can use it over and over.

Response from iContact

Hello Karen,

Thank you for taking the time to leave this detailed feedback for us, we greatly appreciate it!

All the best,

Carlos, Customer Marketing Manager

Replied 19/11/2020
Verified Reviewer
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
4
Customer Support
5

4
Reviewed on 29/1/2023

Good email app

The customer service was excellent and helpful, the tools are user-friendly and easy to navigate. The system is very adaptable and allows me to customize my campaigns according to my needs. The reporting features also gave me access to the necessary data to make informed decisions regarding my campaigns. Overall, I have had a positive experience with iContact.

Pros

Confluence impressed me with its capability as a collaborative platform that facilitates teamwork in creating, sharing documents, thoughts, and strategies. It has a user-friendly layout that is easy to use and its adaptability to team's requirements is beneficial. The search feature that scans all the content and documents was particularly useful in finding the information required quickly.

Cons

A downside of Confluence is the steep learning curve. It can be challenging to learn all the features and how to utilize them efficiently.

Response from iContact

Thank you for your review!

Replied 30/1/2023
Verified Reviewer
  • Industry: Entertainment
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
3
Features
2
Ease of Use
4
Customer Support
4

3
Reviewed on 5/4/2018

iContact is easy enough to use for our mass email needs, but I feel that it could be better.

Pros

The new email templates are nice and easy to use once you get the hang of it. The analytics and insights are helpful in gauging how many people are seeing our messages. I also like the ease with which we can add and remove contacts.

Cons

The new templates are easier to use than the original email layout, but there are an awful lot of steps in the formatting. I feel like that process could be streamlined. Also, I understand that our account doesn't allow for tons of file storage, but it would be nice if the individual file/asset upload size was a bit bigger. I also think that there could be a more user-friendly way to re-verify contacts. We have over 8,000 contacts we email regularly but the process to re-verify contacts to keep our lists healthy is really confusing.

Response from iContact

Thank you so much for taking the time to write this review! We are glad to hear that you have been able to easily add and remove contacts from your account. We understand the importance of being able to manage your contacts with ease, which is why we really appreciate your feedback regarding re-verifying contacts. We respect your desire to maintain a current and healthy list. All of your feedback has been passed along to our Product Management team so that it can be reviewed for possible updates in a future release.

Replied 11/5/2018
Charles
  • Industry: Education Management
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Features
4
Ease of Use
5
Customer Support
5

5
Reviewed on 15/12/2022

Very happy we moved to iContact

Love the systematic, logical, and flexible nature of it.

Pros

Many-to-many relationships of all entities (except subscription to one list). Very flexible. Also ability to select multiple segments or exclude them.

Cons

Would like to be able to insert an image with text scrolling around it. ((Captions do not do that.) MailChimp allows this!

Response from iContact

Charles, Thank you for your honest review! We will be sure to pass along your product feedback to our product team.

Replied 16/12/2022

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