---
description: Review of Verfacto Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Verfacto | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/1702/analytics-tools/software) > [Verfacto](/software/238501/verfacto)

# Verfacto

Canonical: https://www.softwareadvice.ie/software/238501/verfacto

> Verfacto is a marketing analytics solution that helps businesses in fashion, personal care, electronics, fintech, and healthcare predict product performance by monitoring customer activities and behavior across eCommerce platforms. It lets staff members detect products with positive and negative effects based on customer retention rates and average order value. &#10;&#10;Verfacto enables supervisors to plan future discount strategies based on current discounts and customer performance. It lets team members identify cross-selling and upselling opportunities based on the entire audience, single customers, or customer segments. Additionally, managers can utilize machine learning algorithms to generate insights into acquisition channel performance and their predicted lifetime value.&#10;&#10;Verfacto allows organizations to integrate the platform with third-party online stores and eCommerce platforms. It is available on monthly and annual subscriptions and support is extended via live chat, email, phone, and other online measures.
> 
> Verdict: Rated **5.0/5** by 5 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 5 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.8/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Verfacto

## Commercial Context

- **Starting Price**: €99.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: - eShop integration&#10;- user behavior tracking&#10;- on-demand reports&#10;- exportable customer data&#10;&#10;Full pricing description: https://www.verfacto.com/pricing/
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Albania, Andorra, Anguilla, Antigua & Barbuda, Aruba, Austria, Bahamas, Barbados, Belarus, Belgium, Belize, Bermuda, Bosnia & Herzegovina, British Virgin Islands, Bulgaria, Canada, Cayman Islands, Costa Rica, Croatia, Cuba and 70 more

## Features

- Ad hoc Reporting
- Behaviour Tracking
- Campaign Analytics
- Campaign Tracking
- Customer Journey Mapping
- Customer Segmentation
- Customisable Reports
- Dashboard
- Data Import/Export
- Data Visualisation
- Multi-Channel Attribution
- Predictive Analytics
- ROI Tracking
- Website Analytics

## Support Options

- Email/Help Desk
- Phone Support

## Category

- [Marketing Analytics Software](https://www.softwareadvice.ie/directory/1702/analytics-tools/software)

## Alternatives

1. [Google Analytics 360](https://www.softwareadvice.ie/software/137155/google-analytics) — 4.7/5 (8091 reviews)
2. [HubSpot Marketing Hub](https://www.softwareadvice.ie/software/119437/hubspot-marketing-hub) — 4.5/5 (6230 reviews)
3. [Jungle Scout](https://www.softwareadvice.ie/software/113367/jungle-scout) — 4.7/5 (284 reviews)
4. [Reportei](https://www.softwareadvice.ie/software/381303/reportei) — 4.7/5 (241 reviews)
5. [Zoho Social](https://www.softwareadvice.ie/software/392457/zoho-social) — 4.7/5 (3420 reviews)

## Reviews

### "Awesome feature" — 5.0/5

> **Vytautas** | *7 May 2021* | Cosmetics | Recommendation rating: 10.0/10
> 
> **Pros**: Absolutely happy with it. We knew we have potentially high retention but didn't know what to do about it exactly. With verfacto insights we made our newsletters personalised and more effective and also improved retargeting a lot.
> 
> **Cons**: Another awesome feature is suggestions on what products to upsell and cross sell. They give a clear picture of how our products perform and what audience they fit best

-----

### "Quick and affordable  way to increase number of leads" — 5.0/5

> **Dionizas** | *15 February 2021* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: Easy integration + no need to analyze metrics on your own + unique behavioural tracker (we haven't seen anything alike anywhere else) + great support
> 
> **Cons**: Some features are tailored specifically for B2C e-commerce and do not apply for B2B.
> 
> We've been working with Verfacto for more than 6 months already. Our goal was to decrease marketing budget as much as possible while keeping performance at the same level. As of today, we halved the budget and get even ~10% more leads than before. We have a stable positive progress, and although I'm quite happy with the results already, I assume it can even get better.

-----

### "Helps to understand our customers better" — 5.0/5

> **Verified Reviewer** | *3 April 2021* | Internet | Recommendation rating: 8.0/10
> 
> **Pros**: An incredibly useful tool, that helps to transform the data collected into useful insights in order to generate more leads.
> 
> **Cons**: I didn't note any significant disadvantages.

-----

### "Great product" — 5.0/5

> **Ana** | *23 February 2021* | Design | Recommendation rating: 10.0/10
> 
> **Pros**: We are a small manufacture of exclusive dresses. Each customer is important for us as we can't afford expensive marketing. Verfacto helped us to understand what audience to approach. As a result, we lowered CPA for our ads by 20% and increased revenue by 34%.
> 
> **Cons**: Quick and remarkable results, affordable pricing, awesome communication, personal approach.
> 
> No cons for me so far.

-----

### "Great insights gathered from data" — 5.0/5

> **Illia** | *3 March 2021* | Banking | Recommendation rating: 10.0/10
> 
> **Pros**: Great insights from data, especially how specific products affect customers' behaviour and lifetime value in the long run
> 
> **Cons**: Initial data analysis took about a week, but it was wrapped into a nice custom presentation about our business
> 
> We received our initial analysis for free and didn't expect much. Surprisingly, it was much more insightful than we thought. Subscribed for a longer period, will see how it goes.

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/238501/verfacto)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/verfacto-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/238501/verfacto> |
| en-GB | <https://www.softwareadvice.co.uk/software/238501/verfacto> |
| en-IE | <https://www.softwareadvice.ie/software/238501/verfacto> |
| en-NZ | <https://www.softwareadvice.co.nz/software/238501/verfacto> |
| fr | <https://www.softwareadvice.fr/software/238501/verfacto> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SoftwareAdvice Ireland","address":{"@type":"PostalAddress","addressLocality":"Dublin","addressRegion":"D","postalCode":"D02 NP94","streetAddress":"2 Park Place, 3rd Floor, Hatch St Dublin, D02 NP94 Ireland"},"description":"We've helped more than 500000 buyers to find the right software.","email":"info@softwareadvice.ie","url":"https://www.softwareadvice.ie/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@id":"https://www.softwareadvice.ie/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":[]},{"name":"Verfacto","description":"Verfacto is a marketing analytics solution that helps businesses in fashion, personal care, electronics, fintech, and healthcare predict product performance by monitoring customer activities and behavior across eCommerce platforms. It lets staff members detect products with positive and negative effects based on customer retention rates and average order value. \n\nVerfacto enables supervisors to plan future discount strategies based on current discounts and customer performance. It lets team members identify cross-selling and upselling opportunities based on the entire audience, single customers, or customer segments. Additionally, managers can utilize machine learning algorithms to generate insights into acquisition channel performance and their predicted lifetime value.\n\nVerfacto allows organizations to integrate the platform with third-party online stores and eCommerce platforms. It is available on monthly and annual subscriptions and support is extended via live chat, email, phone, and other online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6b23f718-f8b3-41ec-a0c4-f9d2c9f8a945.png","url":"https://www.softwareadvice.ie/software/238501/verfacto","@id":"https://www.softwareadvice.ie/software/238501/verfacto#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":5.0,"bestRating":5,"ratingCount":5},"offers":{"price":"99","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.ie/software/238501/verfacto#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Analytics Software","position":2,"item":"/directory/1702/analytics-tools/software","@type":"ListItem"},{"name":"Verfacto","position":3,"item":"/software/238501/verfacto","@type":"ListItem"}]}]}
</script>
