---
description: Review of data.ai Intelligence Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: data.ai Intelligence | Reviews, Pricing & Demos - SoftwareAdvice IE
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# data.ai Intelligence

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> data.ai Intelligence is a cloud-based competitive intelligence and analytics software designed to help businesses in the gaming, retail, eCommerce, banking, advertising, entertainment, transportation, and travel industries navigate application lifecycles and optimize digital performance using App Store Optimization (ASO), reviews and tracking functionality. &#10;&#10;It allows users to create targeted marketing campaigns, monitor app rankings, identify competitive threats, analyze performance trends and track market share across downloads, revenue, usage, and engagement metrics. Strategists can utilize the iOS and Android mobile applications to create custom app groups, share reports, receive market change alerts, obtain targeted insights and more. Additionally, data.ai Intelligence helps users discover competitors’ keyword strategies, sort user feedback, monitor growth trends, and analyze cross-app usage patterns. &#10;&#10;data.ai Intelligence facilitates data share integration via a Restful application programming interface (API). Pricing is based on request and support is extended via email, FAQs, phone, chat and an online knowledge base.
> 
> Verdict: Rated **4.2/5** by 13 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.2/5** | 13 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 3.8/5 | Based on overall reviews |
| Value for Money | 3.8/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: data.ai
- **Founded**: 2010

## Commercial Context

- **Pricing model**:  (Free version available)
- **Pricing Details**: Contact App Annie for pricing info.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Chinese, English, French, German, Japanese, Korean, Russian, Traditional Chinese
- **Available Countries**: China, Japan, United Kingdom, United States

## Features

- A/B Testing
- API
- ASO Reporting
- Benchmarking
- Campaign Tracking
- Channel Management
- Competitor Monitoring
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Data Visualisation
- Engagement Tracking
- In-App Events Tracking
- Keyword Rank Tracking
- Keyword Research Tools
- Multi-Campaign
- Multi-Channel Attribution
- Performance Metrics
- Predictive Analytics
- Product Data Management

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [App Store Optimization (ASO) Tools](https://www.softwareadvice.ie/directory/4374/app-store-optimization-tools/software)

## Related Categories

- [App Store Optimization (ASO) Tools](https://www.softwareadvice.ie/directory/4374/app-store-optimization-tools/software)
- [Marketing Analytics Software](https://www.softwareadvice.ie/directory/1702/analytics-tools/software)
- [Mobile Analytics Software](https://www.softwareadvice.ie/directory/4372/mobile-analytics/software)
- [Campaign Management Software](https://www.softwareadvice.ie/directory/2878/campaign-management/software)
- [Competitive Intelligence Software](https://www.softwareadvice.ie/directory/4206/competitive-intelligence/software)

## Alternatives

1. [AppTweak](https://www.softwareadvice.ie/software/214273/apptweak) — 4.2/5 (19 reviews)
2. [Lebesgue](https://www.softwareadvice.ie/software/330363/lebesgue) — 4.9/5 (43 reviews)
3. [CleverTap](https://www.softwareadvice.ie/software/166084/clevertap) — 4.4/5 (59 reviews)
4. [Mixpanel](https://www.softwareadvice.ie/software/367563/mixpanel) — 4.5/5 (145 reviews)
5. [Smartlook](https://www.softwareadvice.ie/software/172537/smartlook) — 4.7/5 (136 reviews)

## Reviews

### "Superb - but pricey" — 4.0/5

> **Nick** | *15 November 2016* | Computer Games | Recommendation rating: 8.0/10
> 
> **Pros**: Deep Data across all Apps&#13;&#10;Good customer service and help offered
> 
> **Cons**: Can be expensive if you want really deep data.&#13;&#10;Data not always aligned with other sources&#13;&#10;Free version can be quite limiting on date range and countries&#13;&#10;The App store optimization tools are useful; but would be great for a deeper comparison with competitors.&#13;&#10;Would be great to have a deeper look a competitors advertising creative and placement.
> 
> App Annie is great. It's a superb tool to look deeper at your own performance metrics; but equally superb for competitive analysis; but it comes with a price as each country and platform increases the investment level. The only other negative, which is the same with all tools, is that sometimes the data differs from ad analytic sources

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### "Detailed and Accurate Analytics for Android and IOS Apps" — 4.0/5

> **Omer** | *30 October 2020* | Printing | Recommendation rating: 8.0/10
> 
> **Pros**: It is the best analytics and stats display online software so far. I used many software's but found app Annie to be the best among them all. It shows very accurate and updated results daily. Rising keywords are the best option to use in the description for android apps. It suggests an organized data according to rankings and highlights any new keywords which gain popularity. You can also integrate your app in the App Annie website to see the results which are frequently updated.
> 
> **Cons**: So many features are disabled in the free version. The software offers many useful features but they are complex to learn and understand. App Annie does not have any internal demo or guide to teach people in detail how to use those features. Some examples compare feed, insights generator, alert feed etc. Guidance and assistance are granted only if you upgrade to the upper version. Moreover, I personally do believe that software is expensive.
> 
> A great tool to search for trending and rising keywords. But not so flexible and easy to use.

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### "Very limited free features; be nice if there was a free trial of paid features" — 2.0/5

> **Sam** | *2 May 2019* | Leisure, Travel & Tourism | Recommendation rating: 3.0/10
> 
> **Pros**: Most ASO keyword tools only offer 20-30 free keywords. App Annie provides 100 free keywords if you are on the free plan. This is extremely helpful to be able to track important keywords for iOS and Android, along with looking into other countries.&#10;&#10;Servicing clients from multiple parts of the world, it's important to know how our app is performing outside the US App Store. With App Annie, we are able to see where our app ranks in each country's respective store and if our app is trending upward or downward.&#10;&#10;App Annie connects to 3rd party paid media and ad revenue platforms extremely well. The data across our Facebook Ads and Apple Search Ads matches exactly with App Annie pulls in. This is extremely important as this helps us determine CPI and cost-per-lead from those sources with App Annie.
> 
> **Cons**: After nearly considering a paid plan with App Annie, I decided not to purchase because of the broken trust that stemmed from their sales team. I often got cold-calls from their reps - even when I never contacted them for a sales member to call me. I was bombarded for about 2 weeks straight with phone calls and hard-core sales emails with just asking to talk, no questions or personalization. This cold, unwanted and unwelcome outreach solidified my decision not to purchase.&#10;&#10;App Annie is extremely limited if you are on the free plan. While you can garner some golden nuggets from the free plan, it's extremely difficult to make needle moving decisions based on the free data. It would be great if App Annie would disclose pricing on their website, plus have a non-free/enterprise plan were you could pick and choose features they offer.
> 
> We currently use App Annie as a free tool for our organization to track keyword rankings, DAUs \&amp; MAUs, and the breakdown of users and app store conversion rates so we can compare to similar tools such as AppFollow and the respective App Stores. Our internal marketing department uses App Annie to compare app data sources and understand reliable metrics.&#10;&#10;App Annie solves problems with app store data discrepancies - specifically download volumes and conversion rates across countries.

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### "Good tool for apps performance monitoring" — 4.0/5

> **Amiril** | *29 October 2021* | Entertainment | Recommendation rating: 8.0/10
> 
> **Pros**: I mostly use the comparison and competitive insights features in Appannie for our monthly reports. I can easily compare our apps with other competitors, this is to see how are are doing and what can be improved.
> 
> **Cons**: I use their alert management for app rating spikes, however after I double check in the app store, I think their rating information mentioned in the email is not the correct rating.
> 
> It's helpful software to see and compare how our apps performed with competitors. They also have a routine research papers and/or webinar that user can utilize.

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### "Easily aggregate your app data" — 4.0/5

> **Verified Reviewer** | *14 August 2018* | Media Production | Recommendation rating: 9.0/10
> 
> **Pros**: It's easy to implement. Nice tool to aggregate your app/platform data. Also freemium features are very cool and sufficient.
> 
> **Cons**: It's too expensive if you would like to purchase paid version of it. The freemium version lacks of deeper market data. Also it's not easy to export data from this tool. It doesn't have native connections.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/240481/appannie)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/mobile-analytics/appannie-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/240481/appannie> |
| en-GB | <https://www.softwareadvice.co.uk/software/240481/appannie> |
| en-IE | <https://www.softwareadvice.ie/software/240481/appannie> |
| en-NZ | <https://www.softwareadvice.co.nz/software/240481/appannie> |

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