---
description: Review of Bento Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: Bento | Reviews, Pricing & Demos - SoftwareAdvice IE
---

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# Bento

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> bento is an email marketing and automation platform built for fast-growing online businesses. It helps companies retain customers, grow revenue, and scale through powerful email, SMS, chat, and marketing automation capabilities. bento offers a free thirty-day trial and five-minute setup for new users.&#10;&#10;Some key features include the ability to send targeted messages to customers at scale, create customized automations triggered by user behavior and purchases, engage in personalized conversations across live chat, social media, and email, and track the entire customer journey from advertisement to sale with accurate analytics. bento also provides real-time twenty-four hours seven days a week community support, hundreds of integrations, a drag and drop workflow builder to quickly create automations, and tools to safely send aesthetically pleasing emails with deliverability guarantees.&#10;&#10;bento is designed for fast-growing startups, online businesses, marketers, software engineers, content creators, e-commerce platforms, and advertising agencies who want an all-in-one platform to communicate with customers across channels and automate marketing workflows. With features like unlimited inboxes, a customizable email builder, the ability to connect email, Facebook, Twitter, and more to unify conversations, and proactive list cleaning to avoid blacklists, bento provides the capabilities fast-moving companies need to scale effectively.
> 
> Verdict: Rated **5.0/5** by 62 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 62 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.9/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Bento

## Commercial Context

- **Starting Price**: A$30.00
- **Pricing model**: Usage Based (Free Trial)
- **Pricing Details**: Pricing scales per contact (known visitor) in the database.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Australia, United States

## Features

- A/B Testing
- AI Copilot
- API
- Activity Dashboard
- Autoresponders
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Scheduling
- Click Tracking
- Contact Management
- Customer Journey Mapping
- Customer Segmentation
- Customer Surveys
- Customisable Branding
- Customisable CTAs
- Customizable Fields
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Sequences

## Integrations (6 total)

- Make
- OptinMonster
- RightMessage
- Shopify
- Stripe
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Software](https://www.softwareadvice.ie/directory/4697/email-marketing/software)

## Alternatives

1. [Gmail](https://www.softwareadvice.ie/software/171529/gmail) — 4.8/5 (13474 reviews)
2. [Brevo](https://www.softwareadvice.ie/software/18887/brevo) — 4.6/5 (3486 reviews)
3. [Mailchimp](https://www.softwareadvice.ie/software/111921/mailchimp) — 4.5/5 (17642 reviews)
4. [Success.ai](https://www.softwareadvice.ie/software/426397/success-ai) — 4.8/5 (417 reviews)
5. [MailerLite](https://www.softwareadvice.ie/software/100595/mailerlite) — 4.7/5 (2318 reviews)

## Reviews

### "Where was Bento all my life?\!" — 5.0/5

> **João** | *27 November 2025* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: I love how intuitive and beautiful Bento is in its design, making it a seamless experience to use. Everything just works flawlessly, allowing me to quickly go through sign-up workflows without any hassle. This efficiency means I can focus on my core work instead of being bogged down with setting up email workflows or handling cumbersome tasks. Bento simplifies my life by being efficient and user-friendly, ensuring that I get to dedicate my time to the most important aspects of my job.
> 
> **Cons**: Nothing. Can't complain whatsoever\! Yes, there could be more AI automation, but that's a new territory and they're actually coming up with customer support with AI and I'll be first in line to try it when it comes out\!
> 
> I use Bento for email marketing and transactional notifications, allowing me to broadcast campaigns to customers and newsletter subscribers. The platform is intuitive, beautiful, and functional, with quick signup workflows that let me streamline my tasks. I also integrate my own software with it via API.

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### "The Greatest Email Marketing Software Of All Time" — 5.0/5

> **Abdullah** | *7 August 2025* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Amazing Support, plus I had issues with deliverability they helped me fix it all..&#10;&#10;The system itself helps you to have great deliverability on it's own, by simply following the given instructions inside their onboarding within the web app itself..&#10;&#10;Also their tracking system, oh my god.. this is big..&#10;&#10;this system tells you exactly what each user (subscriber) has been doing inside your funnel, it's more like a crm, now I can make decisions perfectly with my team..&#10;&#10;I know what to say, how to follow up based on the actions the user took within the funnel.&#10;&#10;Their AI email writer within itself is a whole product..  this thing is insane, I can write two words and it will write a full email with (your chosen tone of voice), also with an amazing direct response marketing copy..&#10;&#10;There is also this ai agent chat system that I haven't tried or figured out yet, but I'm sure it's also an amazing feature..
> 
> **Cons**: it's a bit techy to get to use it, but once you get the hang of it, you know why they set it up like this..&#10;&#10;I think it's an all in all business tool that helps you track the actions of every single user within
> 
> The system itself helps you to have great deliverability on it's own, by simply following the given instructions inside their onboarding within the web app itself..&#10;&#10;The \[sensitive content hidden\] is there to help with supporting customers, he works day in and day out to help us learn and improve our user experience so that we can get the results from bento..&#10;&#10;I've tried out so much other email marketing software, and I have to say Bento is by far the best email marketing software out there, no questions about it..&#10;&#10;Their Support, Their Tracking System, Their AI writer, Their Automation System, Their Sending Limits, Their Deliverability..&#10;&#10;I have to say everything is overall Impressive

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### "Bento Was a Good Option." — 5.0/5

> **Matthew** | *4 May 2024* | Restaurants | Recommendation rating: 6.0/10
> 
> **Pros**: Customer service that Bento offered was very good, quick to respond and address any concerns. Some of the features on Bento were limited and some respects, but they were not a dealbreaker for us.
> 
> **Cons**: Some of the Web Design layout could’ve been better. Functionality was good, but occasionally there were  issues.
> 
> Overall, Bento was a good option and we would use it again in the future.

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### "The first email marketing provider that worked for me because of their support" — 5.0/5

> **Peter** | *13 September 2025* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: Their customer support is incredible. I've done email marketing before, but there are always lots of questions, and you literally have a line to the founder. I signed up about a month ago, and I think they have me for life.
> 
> **Cons**: The UI is pretty good, but there are bits that could use polish, specifically editing many users at once. But again, it's good.
> 
> After trying a bunch of email marketing tools the past 2 years, I'm sticking with Bento. It just works for me. If you use Laravel, it's a no brainer - they have really good integration.

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### "Finally – an email platform that gets it." — 5.0/5

> **Szymon** | *7 April 2025* | E-Learning | Recommendation rating: 10.0/10
> 
> **Pros**: What I liked most is that Bento gives me full control over segmentation, automations, and deliverability – without the clutter. It’s built for performance, not for vanity.
> 
> **Cons**: The initial learning curve can be a bit steep, especially if you're coming from more visual platforms. But once you understand the logic, everything clicks.
> 
> Overall, my experience with Bento has been excellent. It’s a powerful, developer-minded platform that finally gives marketers full control without sacrificing deliverability or speed. Once you get through the onboarding curve, it becomes an essential tool

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/252766/bento)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/email-marketing/bento-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/252766/bento> |
| en-GB | <https://www.softwareadvice.co.uk/software/252766/bento> |
| en-IE | <https://www.softwareadvice.ie/software/252766/bento> |
| en-NZ | <https://www.softwareadvice.co.nz/software/252766/bento> |

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