--- description: Review of Later Social Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Later Social | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/3905/social-media-marketing/software) > [Later Social](/software/261827/later) # Later Social Canonical: https://www.softwareadvice.ie/software/261827/later Page: 1 / 17\ Next: [Next page](https://www.softwareadvice.ie/software/261827/later?page=2) > Later Social is a social media marketing and commerce platform that helps business owners, creators, agencies, and social media teams grow their brands and businesses online. Later Social helps you save time and grow your business by making it easy to manage your entire social media strategy, all in one place. Schedule posts to every social platform, get hashtag suggestions, best times to post, turn your images into clickable, shoppable posts with a custom link in bio, and much more\! > > Verdict: Rated **4.4/5** by 399 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 399 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Later - **Founded**: 2014 ## Commercial Context - **Starting Price**: US$25.00 - **Pricing model**: (Free version available) (Free Trial) - **Pricing Details**: Starter: $25/month (or $18.75/month when billed annually) for 1 User, 1 Social Set, and 30 posts per month per social platform. Growth: $50/month (or $37.50/month when billed annually) for 2 users, 2 Social Sets, and 180 posts per month per social platform. Scale: $110/month (or $82.50/month when billed annually) for 4 users, 6 Social Sets, and unlimited posts across all social platforms. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English, Spanish - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - Automated Publishing - Automated Scheduling - Calendar Management - Content Library - Content Management - Data Import/Export - Drag & Drop - Engagement Tracking - Image Library - Multi-Account Management - Multi-Channel Marketing - Performance Metrics - Post Scheduling - Reporting/Analytics - Social Media Integration - Social Media Monitoring - Social Promotion - Tagging ## Integrations (3 total) - Instagram - Meta for Business - Twitter/X ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Chat ## Category - [Social Media Marketing Tools](https://www.softwareadvice.ie/directory/3905/social-media-marketing/software) ## Related Categories - [Social Media Marketing Tools](https://www.softwareadvice.ie/directory/3905/social-media-marketing/software) - [Social Media Analytics Tools](https://www.softwareadvice.ie/directory/3525/social-media-analytics-tools/software) - [Social Media Management Tools](https://www.softwareadvice.ie/directory/1666/social-media/software) ## Alternatives 1. [Instagram](https://www.softwareadvice.ie/software/115029/instagram) — 4.7/5 (5223 reviews) 2. [Snapchat for Business](https://www.softwareadvice.ie/software/117456/snapchat) — 4.6/5 (1141 reviews) 3. [Meta for Business](https://www.softwareadvice.ie/software/239876/facebook) — 4.4/5 (2374 reviews) 4. [Zoho Social](https://www.softwareadvice.ie/software/392457/zoho-social) — 4.7/5 (3477 reviews) 5. [Twitter/X](https://www.softwareadvice.ie/software/255619/twitter) — 4.5/5 (1812 reviews) ## Reviews ### "Tons of features\!" — 5.0/5 > **Kayla** | *12 September 2019* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: I love that it allows you to post on Instagram stories, which is why I initially purchased a paid plan. > > **Cons**: It's a bit tricky to use and not the most user-friendly. I haven't been able to dive too deep into the tutorials but I hope to have time soon enough. > > Overall, I do really enjoy Later. I think it's appropriately priced and has great features that many other scheduling apps don't. Most important of all - it allows you to schedule Instagram stories which is VERY important nowadays in social media marketing. ----- ### "The very best scheduling tool" — 5.0/5 > **Allie** | *16 January 2025* | Education Management | Recommendation rating: 10.0/10 > > **Pros**: This program is amazing. I am able to easily schedule content across platforms seamlessly. > > **Cons**: I wish there were more specific and accurate analytics. > > I love it and couldn’t do my job without it. ----- ### "Not satisfied" — 3.0/5 > **Lauren** | *16 April 2025* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: I had to start using a different service since Later only allows planning for social media posting in a fairly simple way. > > **Cons**: It lacks many intuitive functionalities I discovered while trying new services, so I switched to > > I used to use Later before switching to other services. It was decent but I needed more. ----- ### "Better than Hootsuite" — 5.0/5 > **Skyler** | *4 November 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: -Integrations with so many platforms including Pinterest, YouTube \& Instagram reels which aren't always supported with other platforms - I love the calendar lay out and how I can just simply drag and drop to reschedule posts when needed > > **Cons**: I love everything about Later. However, I do wish it supported even more platforms like up and rising social platforms such as Gab. > > I use Later for my acupuncture client to ensure all of her social media posts are published weekly. I have really enjoyed the easy to use drag an drop scheduler. I used to use Hootsuite but I won't go back due to the affordability and ease of use\! ----- ### "Well designed Social Media Management platform with a fatal flaw" — 4.0/5 > **Darien** | *21 January 2020* | Religious Institutions | Recommendation rating: 6.0/10 > > **Pros**: Later is an incredibly well-designed platform that offers the best user-interface and planning features I've encountered across social media management platforms. Setting up Later with our Instagram \& Facebook accounts was a breeze, as was configuring the platform to fit my specific needs with custom post-schedules, and their visual planner (offering week views, monthly views \& even a profile view) - all available at their free tiered platform. Pay a couple bucks a month, and you get access to even more features - such as suggested posting times (truly an incredible feature), video posting, instagram story posting, and team management options (such as Contributors) that are truly unbeatable at the price Later offers them. > > **Cons**: While Later's platform was absolutely stunning \& incredibly user-friendly, my issue with Later stemmed from the continued issue of Later failing to post scheduled Instagram posts. I will say, I haven't used Later since late 2018 (so this issue may have been resolved); but I was continually dealing with this issue for over 6 months - with a scheduled post failing to post, the Later platform marking the post as "failed to post", and Later refusing to notify me of the failure - despite their fallback feature of notifying the user via the app when a post fails to get posted. With this issue I contacted support, but got given the run-around "Instagram's API" was down (seems to have happened a lot while I was with Later and never when I switched to another platform), so I begrudgingly made the decision to switch to a more expensive \& less featured platform that would auto-post to instagram. As I mentioned previously however, this issue may have been resolved in the past 1.5 years since I used the platform. > > Overall, Later was an incredible platform that offers some incredible features at a price point that cannot be beat - serving as the primary social media management platform for our team for well over a year. However, due to a lack of customer support surrounding a key feature consistently breaking, we were forced to give up on Later and move to competing products. ----- Page: 1 / 17\ Next: [Next page](https://www.softwareadvice.ie/software/261827/later?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/261827/later) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data