--- description: Review of Custobar Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Custobar | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [Custobar](/software/321526/custobar) # Custobar Canonical: https://www.softwareadvice.ie/software/321526/custobar Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/321526/custobar?page=2) > Custobar is a cloud-based marketing automation and customer data management solution that helps businesses design, launch, and manage marketing campaigns. The platform lets organizations create customizable forms to engage with the clients and capture/validate information like name, address, and email and store them in a centralized repository for future marketing initiatives. Custobar includes 360-degree customer view capability, which allows users to edit tags and marketing permissions, add notes to customer timelines and gain insights into customers’ transaction history, profiles, and journey through statistics and KPIs. Marketers can find and categorize customer data by preferences, product interests, geography or other attributes. Other features include push messages, RFM matrix, an email template designer, web behavior tracking, push messages and more. Custobar supports integration with various third-party applications like Freshdesk, Google Ads, Zendesk and more. It is available on monthly subscriptions and support is provided via phone, email and other online measures. > > Verdict: Rated **4.4/5** by 8 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 8 Reviews | | Ease of Use | 4.0/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.6/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Custobar ## Commercial Context - **Starting Price**: €195.00 - **Pricing model**: Usage Based (Free Trial) - **Pricing Details**: Custobar (up to 150 000 contacts) - €195/month Custobar Plus (over 150 000 contacts) - Details on request The monthly price is based on the number of contacts. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Dutch, English, Finnish, French, German - **Available Countries**: Austria, Belgium, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands and 12 more ## Features - 2-Way Messaging - A/B Testing - API - Activity Dashboard - Activity Tracking - Alerts/Notifications - Audience Targeting - Automated Responses - Automated Scheduling - Autoresponders - Behaviour Tracking - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Scheduling - Campaign Segmentation - Click Tracking - Contact Database - Contact Management ## Integrations (19 total) - Flowbox - Freshdesk - Frosmo - Google Ads - Infobip - Instagram - LoyaltyLion - Meta for Business - Nosto - Online Auction System - OptinMonster - SendGrid - Shopify - Shopware - Vilkas Webshop ... and 4 more integrations ## Support Options - Email/Help Desk - Knowledge Base ## Category - [Marketing Automation Software](https://www.softwareadvice.ie/directory/1686/automation/software) ## Related Categories - [Marketing Automation Software](https://www.softwareadvice.ie/directory/1686/automation/software) - [SMS Survey Software](https://www.softwareadvice.ie/directory/4444/sms-survey/software) - [Email Tracking Software](https://www.softwareadvice.ie/directory/4728/email-tracking/software) - [Email Marketing Software](https://www.softwareadvice.ie/directory/4697/email-marketing/software) - [CRM for Small Business Software](https://www.softwareadvice.ie/directory/489/small-business/software) ## Alternatives 1. [Bitrix24](https://www.softwareadvice.ie/software/128326/bitrix24) — 4.2/5 (984 reviews) 2. [Mailchimp](https://www.softwareadvice.ie/software/111921/mailchimp) — 4.5/5 (17572 reviews) 3. [Constant Contact](https://www.softwareadvice.ie/software/397812/constant-contact) — 4.3/5 (2912 reviews) 4. [Agile CRM](https://www.softwareadvice.ie/software/6827/agile-crm) — 4.1/5 (524 reviews) 5. [Saleoid](https://www.softwareadvice.ie/software/381715/equp) — 4.6/5 (10 reviews) ## Reviews ### "Flexible Omni-channel tool that does it all" — 4.0/5 > **Marko** | *17 September 2021* | Retail | Recommendation rating: 9.0/10 > > **Pros**: Customer support has been a great help in implementation phase of every new tool within Custobar. Other than that... Custobar allows us fit a bunch of tools under one hood. That brings us much needed transparency between channels and enables us to learn more from our customers - and use that knowledge more precisely. > > **Cons**: It is a tad technical product unlike some visually compelling competition (which then have more limitation in the technical side though). > > Very happy with the product. Almost in an instant, we managed to open few new direct marketing channels and enable automated audience exports to our paid advertising via Custobar. So far new needed features have been looking promising as well. ----- ### "Custobar quello che serve" — 4.0/5 > **Mario** | *11 November 2023* | Farming | Recommendation rating: 8.0/10 > > **Pros**: Mi piace la possibilità di ricerca di clientela e produzione, del settore che serve > > **Cons**: Ci vorrebbero più strumenti nel software ne andre più avvantaggiato > > Custobar lo hi trovato un buco software per una gestione ottimale e facilitare, i processi che servono per un buon sviluppo di ricerca ----- ### "Goede tool om mee te starten" — 4.0/5 > **Julie** | *20 September 2021* | Retail | Recommendation rating: 6.0/10 > > **Pros**: Software die alles centraal heeft : productfeed, klantendata, emailing, etc, je hoeft dus geen verschillende tools te gebruiken. Ik denk dat het een goede tool is om mee te starten. > > **Cons**: Niet alles is even vanzelfsprekend en de werking heeft toch wat duiding nodig, voornamelijk rond automations is het soms moeilijk om alles op te zetten qua doelgroep bepaling etc. Ook rapportage is niet erg duidelijk doordat je maar 3 maanden terug kan kijken. > > We kunnen klanten bereiken die nieuw zijn en prospects overtuigen om hun aankoop te voltooien door een abandoned cart email. ----- ### "Easy to create campaigns with follow up and insights" — 4.0/5 > **ola** | *21 September 2021* | Retail | Recommendation rating: 9.0/10 > > **Pros**: The 360-view of our customers is very helpful, we had no total/360-view of our customers. Easy implementing via API which we use for other services. Very fast and effective creation mail capaigns > > **Cons**: Search for customers and audiences is not intuitive, more like programming/code style > > Effectivness in producing mail campaigns, very quick and easy. Overall view (360-view) of our customers Custobar solved our GDPR compliance. ----- ### "Better than Braze, Klaviyo or all the other well-known players" — 5.0/5 > **Verified Reviewer** | *27 April 2023* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The way you don't just track data but also get actionable insights is just beyond this world. I love it and think there's nothing better out there – after having used +100 ESPs \& Automation Tools for the last decade > > **Cons**: That I didn't find it earlier – left a lot of money on the table > > Amazing – great team. You get some free consultation. Integration was seamless. Overall blown away by the functionality. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/321526/custobar?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/321526/custobar) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data