---
description: Review of Skai Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Skai | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Generative AI Software](/directory/4616/generative-ai/software) > [Skai](/software/324656/skai)

# Skai

Canonical: https://www.softwareadvice.ie/software/324656/skai

Page: 1 / 3\
Next: [Next page](https://www.softwareadvice.ie/software/324656/skai?page=2)

> Skai empowers marketers with data they can trust, insights they can use, and impact they can measure on the media that matters.&#10;&#10;Skai's omnichannel marketing platform helps you connect campaign data across all walled garden media, including  retail media, paid search, paid social, and app stores. (Think: Google, Meta, Amazon, Snap, Tiktok, Microsoft, Walmart, Apple, and many more) Our solutions for automation, optimization, and measurement save marketers time and money, give you the insights to build solid strategies, and make campaign management easier than ever. Skai supports 80+ publishers globally and has 50,000 live integrations
> 
> Verdict: Rated **4.3/5** by 42 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 42 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Skai
- **Founded**: 2006

## Commercial Context

- **Pricing model**: Flat Rate
- **Pricing Details**: Contact Skai for pricing details.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- API
- Budget Management
- Campaign Management
- Conversion Tracking
- Keyword Research Tools
- Keyword Tracking
- ROI Tracking

## Support Options

- Chat

## Category

- [Generative AI Software](https://www.softwareadvice.ie/directory/4616/generative-ai/software)

## Related Categories

- [Generative AI Software](https://www.softwareadvice.ie/directory/4616/generative-ai/software)
- [PPC Software](https://www.softwareadvice.ie/directory/3908/ppc/software)
- [Social Media Marketing Tools](https://www.softwareadvice.ie/directory/3905/social-media-marketing/software)
- [Web Analytics Tools](https://www.softwareadvice.ie/directory/4142/web-analytics/software)

## Alternatives

1. [Google Ads](https://www.softwareadvice.ie/software/135892/google-ads) — 4.4/5 (1012 reviews)
2. [Quartile](https://www.softwareadvice.ie/software/262492/quartile) — 4.5/5 (94 reviews)
3. [Adalysis](https://www.softwareadvice.ie/software/324926/adalysis) — 4.6/5 (119 reviews)
4. [Semrush](https://www.softwareadvice.ie/software/355847/semrush) — 4.6/5 (2323 reviews)
5. [TrueClicks](https://www.softwareadvice.ie/software/119764/trueclicks) — 4.6/5 (61 reviews)

## Reviews

### "Easy & Intuitive Tool" — 5.0/5

> **Jason** | *5 December 2018* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: The best part about Kenshoo is the automation. You're able to autonomously bid and adjust your campaigns to any metric you would like. That makes things much easier for you when you have multiple objectives for different campaigns the company is running.
> 
> **Cons**: It was somewhat difficult to set up. Not everyone would be able to do this on their own. Also there is a learning curve but only because this is a new tool. Once you get to know it well it can be a very powerful asset.
> 
> My company has many different objectives for different campaigns. Revenue isn't always the most important KPI for us. Sometimes our KPI changes and we want to focus on email sign-ups, repeat delivery, or buy online, pick up in store, etc. Kenshoo allows us to focus strategy on these different things and much more. The tool is incredibly intuitive.

-----

### "Early Review - SKAI Social" — 4.0/5

> **Brad** | *11 July 2024* | Food & Beverages | Recommendation rating: 7.0/10
> 
> **Pros**: The added functionality to what Meta offers for viewing campaign performance, highlighting optimization opportunities, and bid multipliers.
> 
> **Cons**: Not having a consistent solution across all social partners, just Meta.
> 
> Good so far, but still learning the ins and outs of the tool.

-----

### "Great performance tool  really not user-friendly" — 3.0/5

> **Murielle** | *11 July 2024* | Marketing & Advertising | Recommendation rating: 0.0/10
> 
> **Pros**: It does what it promises in terms of making large scale PPC campaigns management easier and faster
> 
> **Cons**: The set-up is excruating and the support given is not what it should be considering the difficulty of the task

-----

### "Industry standard" — 4.0/5

> **Joshua** | *13 July 2024* | Consumer Goods | Recommendation rating: 8.0/10
> 
> **Pros**: Easy to use interface and ability to use across a wide variety of retailer ppc and systems with consistent reporting and management.
> 
> **Cons**: Not always on the leading edge for any given retailer because of focus on user experience and making sure things work universally. Probably weakest on Amazon given so many other aggressive competitors

-----

### "Love Using Skai" — 5.0/5

> **Alyssa** | *10 July 2024* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: Skai makes running on multiple platforms and large-scale campaign management very easy. All elements of campaign management from budgets to ad copy are very easy in Skai. Customer Service is excellent, very responsive and knowledgeable. Our dedicated account team is top-notch. Always answers questions, updates us on new releases and are a member of our team.
> 
> **Cons**: So many facets to Skai that it's hard to keep up\!

-----

Page: 1 / 3\
Next: [Next page](https://www.softwareadvice.ie/software/324656/skai?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/324656/skai)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/web-analytics/kenshoo-search-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/324656/skai> |
| en-GB | <https://www.softwareadvice.co.uk/software/324656/skai> |
| en-IE | <https://www.softwareadvice.ie/software/324656/skai> |
| en-NZ | <https://www.softwareadvice.co.nz/software/324656/skai> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SoftwareAdvice Ireland","address":{"@type":"PostalAddress","addressLocality":"Dublin","addressRegion":"D","postalCode":"D02 NP94","streetAddress":"2 Park Place, 3rd Floor, Hatch St Dublin, D02 NP94 Ireland"},"description":"We've helped more than 500000 buyers to find the right software.","email":"info@softwareadvice.ie","url":"https://www.softwareadvice.ie/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@id":"https://www.softwareadvice.ie/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":[]},{"name":"Skai","description":"Skai empowers marketers with data they can trust, insights they can use, and impact they can measure on the media that matters.\n\nSkai's omnichannel marketing platform helps you connect campaign data across all walled garden media, including  retail media, paid search, paid social, and app stores. (Think: Google, Meta, Amazon, Snap, Tiktok, Microsoft, Walmart, Apple, and many more) Our solutions for automation, optimization, and measurement save marketers time and money, give you the insights to build solid strategies, and make campaign management easier than ever. Skai supports 80+ publishers globally and has 50,000 live integrations","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d54520ad-bc66-4c84-8844-8b9944822882.png","url":"https://www.softwareadvice.ie/software/324656/skai","@id":"https://www.softwareadvice.ie/software/324656/skai#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"bestRating":5,"ratingCount":42},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.ie/software/324656/skai#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Generative AI Software","position":2,"item":"/directory/4616/generative-ai/software","@type":"ListItem"},{"name":"Skai","position":3,"item":"/software/324656/skai","@type":"ListItem"}]}]}
</script>
