About Ecwid











Ecwid pricing
Ecwid has a free version and offers a free trial.
Alternatives to Ecwid
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- Industry: Consumer Goods
- Company size: Self Employed
- Used Daily for 1+ year
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Review Source
Superior online store platform
When people arrive on my website, they're impressed. It's an easy flow and a professional look. Switching to Ecwid played a huge part in sales growth. After changing site platforms, sales have tripled (186% growth in the last 12 months) and I know the built-in features like abandoned cart emails have played a huge part in the higher conversion rates and sales.
Pros
Easy to use, the dashboard is helpful, high level of customization for products, website look, and responsive menus. Reliable customer service!
Cons
There are still a few lacking integrations, one main one being with the PayPal POS.
- Industry: Airlines/Aviation
- Company size: 2–10 Employees
- Used Monthly for 1+ year
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Review Source
Simple shopping cart solution for website.
Overall experience has been very good. The Ecwid shopping cart works nicely with our website.
Pros
Ability to easily integrate a small product inventory into our own website.
Cons
Incorporating shipping options/costs was a bit confusing.
Reasons for Switching to Ecwid
Ecwid provided the simplest and most attractive interface to place our products on our website.- Industry: Retail
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Great Product for Our Needs with Some Room for Improvement
Ecwid has been very easy to use and their customer service is great. While there are still a couple things we would like to see, overall we are very happy with the available features they offer.
Pros
Ecwid was very easy to setup and work with. Their "New Gen" site editor gave us improved tools and design features to work with that really helped our site's aesthetics and include more information as well.
Cons
I would have liked to have more detail and control over site and sales analytics. They recently improved on this, but there are still a few options missing that would be helpful to our business.

- Industry: Apparel & Fashion
- Company size: Self Employed
- Used Daily for 1-5 months
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Review Source
Everything is MANUAL INPUT, they don't have basics
Pros
Support is the only positive thing, they write the code you need for you. But it's unfortunate that simple things need code to begin with
Cons
I'm still not understanding why images are not responsive, can't choose different images for Desktop vs Mobile, Can't change the appearance of Size Buttons etc, Can't choose to show featured items as a Carousel only grid or full image. You have to CODE all of these simple things.
The things I ask about are things that Shopify already has on their CHEAPEST subscription. I wanted to use Ecwid because it's cheaper, but really it's not. To match the cheapest Shopify I have to take Ecwid's most Expensive plan - and still it doesn't come near what Basic Shopify offers. I tried using Ecwid in 2021 and everything was manual - it's THREE YEARS later and nothing has changed everything is still MANUAL.
- Industry: Marketing & Advertising
- Company size: 51–200 Employees
- Used Weekly for 6-12 months
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Review Source
Really good starter option
Really good starter option but feel you can outgrow it fairly quickly
Pros
Easy setup and go.
Allows easy import of product data
Cons
Lack of additonal feature options or ability to add custom code
- Industry: Computer & Network Security
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Good but can be too expensive
Overall, its good if you are starting an online store for the easiness but at the end it can get too expensive.
Pros
Easy to use, easy to integrate payment methods.
Cons
Got too expensive and price is to high for the amount of tools it got.
Alternatives Considered
Big CartelReasons for Switching to Ecwid
It was cheaper at that time. Now Its too expensive- Industry: Writing & Editing
- Company size: Self Employed
- Used Weekly for Free Trial
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Review Source
My experience with ECWID as a beginner
My overall experience with ECWID has been amazing. And I know it'll even be better as I continue developing my store and customizing it to suit my clients' needs.
Pros
What I like the most about Ecwid is its beginner friendly layout; anyone can create a store and start customizing it with minimum ecommerce knowledge on website management. I also like the fact that customers can purchase products using their local currencies and lastly, I love the newly added 'instant sites' feature. The possibility of creating a basic one-page standalone store is brilliant especially when one is starting out in the ecommerce business
Cons
I wish the free version had more features to help beginners effectively launch their products and that phone support was available on all plans.
- Industry: Health, Wellness & Fitness
- Company size: Self Employed
- Used Monthly for 2+ years
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Review Source
Choose Ecwid
Ecwid got me in one new sphere. My creativity,longing for contrll things that over all things that need to be done for good and progressive future for my one store.
Pros
The themes,the ability to ad and change special offers,discounts,the templates. Is like you got your real physical store.The control on every single extension.
Cons
Maybe the startup limit of free products

- Industry: Writing & Editing
- Company size: Self Employed
- Used Weekly for 6-12 months
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Review Source
Ecwid Review
Pros
I like that Ecwid allows me to create and run a store online, and has plenty of options to personalize my storefront. It is a good platform, and is good for beginners to learn on as well.
Cons
The only thing I don't like is the limited amount of products I am able to have on the free plan. They only allow 10.

- Industry: Writing & Editing
- Company size: Self Employed
- Used Monthly for 1+ year
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Review Source
Ecwid Review
Pros
I like that I am able to do just about everything required to run a store online, and I don't have to pay anything up front.
Cons
I do not like how the free version only allows you to list 10 products, there are several other places that are also free, and they do not put a cap on the number you are allowed to have.
- Industry: Health, Wellness & Fitness
- Company size: Self Employed
- Used Monthly for 2+ years
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Review Source
E-Commerce Made Easy!
What I like overall about Ecwid is you can launch your business for free and add anything else you need as you go along. There are tons of features available, like branding.
Pros
What I like most about Ecwid is how easy it is to set up, so you spend more time on your products and less time getting everything set up.
Cons
Pricing for unlimited is a little steep monthly.
- Industry: Tobacco
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Ecwid experience
Pros
Like because easy and usable! I like every day so this is my other family member😂
Cons
This website help me every day! Help me from my work, selling, everything
- Industry: Events Services
- Company size: 2–10 Employees
- Used Monthly for 1-5 months
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Review Source
Seamless E-Commerce Integration for Every Business
Pros
It supports a wide range of payment gateways and methods, providing flexibility for my customers in making purchases.
Cons
My only issue is response times and the availability of support resources.
- Industry: Media Production
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Ecwid Review
Pros
Ecwid is great software for small businesses and solo entrepreneurs who are starting their businesses. It provides a ton of features and offers a free business site to sell your products. To avail some features you need to buy their plan but that's inexpensive too.
Cons
Although it's great for beginners, it may not be best for big businesses who are looking for a lot customisation. As the features may not be adequate for big businesses

- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Simple, useful and powerful, the best for E-commerce.
One of the things that constantly worried us was the integration with our header site, with Ecwid we have successfully and in record time, integrate without difficulty or additional payments what our store needed. Besides, we get a complete platform to enhance our products to other business niches, participating in social networks with the full support they put at their disposal. Another solution, is that similar platforms like Shopify, offer you a service but you make constant payments of everything you use, if something comes out you should also pay for it, it's one of the things that makes us bet on Ecwid, because it does not have small letters, It is direct to what you need without tricks or additional payments outside the agreed upon. Thus, we have saved money that we end up investing in other needs of the company, or for the purchase of other exclusive products.
Pros
One of the things that I like most, is the simplicity that they offer to all their clients, it is one of those platforms that allow you to venture into e-commerce, without the worry of going through long training processes, it is as simple as register and start uploading all the products you have available to the platform. It is a platform that does not abandon you in the sales process, on the contrary, it puts at your disposal all the available channels so you can increase your sales. Another thing that I like, is to be able to reach new niche markets with integrated tools, you can create stores on Facebook and Instagram without difficulty, always with the Ecwid platform. Also, I liked how easy it is to integrate with WordPress, just install a plugin within the panel and voila, you can immediately publish your products.
Cons
I have been using Shopify for years, and I can say with responsibility, that Ecwid is the rival that in a short time will give a surprise to the world of E-commerce, I have no negative aspects to identify so far, on the contrary, it is simpler and more intuitive than its Shopify, a platform that causes a lot of headaches for many reasons.

- Industry: Restaurants
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Best Online Shopping Cart System
I've been with ecwid for years. It has been a great experience and easy to use. I started with the free version and as my business continues to grow I've upgraded my account twice to have access to features that grown my business even more.
Pros
I love the ease of tracking orders on my phone. I love that I can edit items on my phone and they will automatically be updated on my website. I love that the shopping cart system is easy to use for customers and if they abandon a cart they receive email reminders and sometimes coupon incentives to check out.
Cons
I do not love the lack of integration with my payanywhere payment system. so i have to do 2 separate accounting. . . but they do intergrate with clover which i no longer have.
Alternatives Considered
ShopifyReasons for Switching to Ecwid
less expensive and offered more features
- Industry: Design
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Best fit for an eCommerce solution
I needed a way to sell my products internationally and have the eCommerce side be handled in a professional and reliable and secure way and Ecwid gave me exactly what I wanted and needed.
Pros
Ecwid was recommended to me by a friend and it was the best decision I ever made in terms of an eCommerce solution. As an artist and designer who wanted to have a versatile and customizable store front on my websites, Ecwid fulfilled all my needs. Beyond this tho, Ecwid allowed me to connect my Square readers payments seamlessly, and I have to say that their customer service is very good. It should be noted too that as of Fall 2019 Ecwid recently updated a variety of things and boosted their quality and features quite significantly! Ecwid has always been the perfect fit for me since I started using it several years ago, and now it just got even better. I could go on and on about all the great aspects from shipping settings, to the new instant storefront, but I invite you to go check it out for yourself!
Cons
The only negative I might say about Ecwid is that there can be some restrictions when trying to integrate your sales channels into Facebook and Instagram. Additionally, sometimes the CSR you get via online chat (which IS convenient, I must say) doesn't have a legitimate knowledge of all aspects of Ecwid, so it's a bit hit and miss in that sense.
- Industry: Real Estate
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
All-In-One ECommerce-Shop!
Best e-commerce shop. Set up and tutorials done in less than 30 minutes. Everything you need is already on the dashboard. Set up of the email and social media platform is an added bonus for me.
Pros
Setting up the shop is easy, you don't need to be an IT expert.
Categories are already set, you pick and choose.
Easy to import and export your products.
Free customized website, Facebook, Instagram, TikTok, and mobile set up.
Your dashboard will have daily statistics.
Follows up on abandoned carts from customers.
Cons
Add more products on the search button.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 1+ year
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Review Source
Review of Ecwid
Generally, it's a very good app and user friendly, I don't regret using it
Pros
I like the fact that Ecwid allows you to set up an E-commerce store easily. The features are top notch and in a day you can have your own store up and running. It's a very good app.
Cons
I feel it could step up and develop a way it can be integrate with websites like Alibaba for direct upload of products
- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Monthly for 2+ years
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Review Source
Ecwid is a quick way to transform a basic website into an ecommerce store
Ecwid offers both free and paid plans making it a very affordable way to open an e-commerce store. It also offers plugins for the two most popular content management systems, WordPress and Joomla, which make it easy for website owners to start an online business. I have used Ecwid for several projects, most recently to help a candle store sell its products online.
Pros
Ecwid is a SAAS (Software As A Service) platform that makes it easy to transform a regular website, including those using CMS's like WordPress and Joomla, into an e-commerce store. Ecwid provides the e-commerce backend. To start selling, just add an HTML code snippet to an existing website page.
Cons
Ecwid is an e-commerce backend that connects to an existing website. Because the store is on two different websites, some people suspect that there will be problems, but I have never encountered any.

- Used Daily for 2+ years
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Review Source
The support/customer service is second to none
ECWID tailored a code for me last year, so I could produce special discounts and this was a good experience not just for me, but more importantly for my customers. I have received many compliments on my store from my regulars.
Pros
It's simple to understand when you start, and then quick and easy to update. Sometimes there's a new technical thing I want to try and when I don't have time, I go on chat. They answer fast and have always been able to help - they know what they're talking about and make me feel valued. Also there's a lot in their app market that's really useful - integration with mail-chimp for instance, is great.
Cons
Nothing really. If I don't understand I go to chat and get help. The only thing would be I wish chat was available at the weekend as that's often when I have the most time to updated my services.

- Industry: Food Production
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Ecwid is great for large shopping cart needs
Good to great, I use it every day and am basically happy with it since I can fix/add/remove any item I am selling easily from anywhere. My website integrates with it well, which means my clients can buy items pretty easily via Ecwid.
Pros
I have a lot of items to sell - cookies, bars, pies, cheesecakes - and I can put them all up for sale on Ecwid. I and my staff can put the items online to sell, make changes, add shipping options, etc. Very user friendly.
Cons
I want more options, like shipping costs/prices, to be put in there. Automatic handling fee and the like.
I want to get more reports out of their system and have them be downloaded into Quickbooks.
- Used Daily for 1+ year
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Review Source
It is so easy to setup and works great.
Having a direct outlet on my website is great, because people that come across my site can easily purchase the products I manufacture.
Pros
I love how easy it was to setup on my Wordpress site and have it integrate. I can access the backend from my Wordpress admin panel, and take care of business with ease. Adding new products is a cinch and the system is scalable so it can grow with you as needed.
Cons
I wish Google ranked it better. The SEO aspect is not available for the base store which makes it a bit challenging to grow into the next phase if you aren't getting sales due to customers not finding your store when they search key words that would normally bring up what you are in the business of selling.
- Industry: Health, Wellness & Fitness
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Fantastic Shopping Cart
When offering paypal buttons for items on my website became too fiddly to work with, I researched shopping cart options that easily integrated with multiple websites and Facebook, and after trialling a few, decided that ecwid suited my purposes best. I haven't looked back!
Ecwid has hands down been the easiest, most intuitive shopping cart system to work with. The interface is excellent - for the most part it is clear where to find what you need, and if you do need extra help, the Support pages tend to answer anything you need to know, and there is an online forum for help from the developers.
New features are constantly being rolled out, which keeps making it better and better. I absolutely recommend ecwid to anyone looking for an easy-to-use, cost effective and feature-rich shopping cart.
Pros
Very clean, intuitive interface.
Cons
Too few options for shipping for individual products - I'd like to be able to customise what options are available, and restrict locations some items can be shipped, rather than everything using the same global options.

- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 1+ year
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Review Source
Good place to start with E-commerce
Pros
It was simple to install on our client's website and was extremely easy for our client to add new items. The interface is pretty good, and the checkout process is simple and straightforward. I would recommend Ecwid to anyone that will only have an online store and is just starting out.
Cons
There were some drawbacks that we ran into with Ecwid. The biggest issue we have is that it doesn't co-exist with a physical store well. Our client that used Ecwid has an e-commerce store and a brick and mortar store. Ecwid could sync the purchased made on the website down to Quickbooks, but there was no way for Quickbooks to push the correct inventory back up to Ecwid. It also required using a separate monthly program to do this syncing. There are also some limitations when it comes to customization. So if you want to have a lot of control over your store, then I would suggest looking elsewhere. But if you want simple, then I think this is a great program.
- Industry: Cosmetics
- Company size: Self Employed
- Used Daily for 6-12 months
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Review Source
Good for Beginners.
My overall experience has been good as a newer small handmade business but as soon as I'm able to find one that can beat ecwid in price & features that i can trust I plan to switch but only because i need certain features for my growth & variations etc that I am not willing to pay even more than I already pay them now when i think they could give a little more effort in some areas. However I still love ecwid & I do recommend to small or micro businesses just starting out or businesses with little product.
Pros
What I love most about Ecwid is the blog of resources & the apps you can integrate with. & if your plan is high enough the taxes are calculated for you & updated automatically. I also enjoy the product variations but let me note again this is also something that requires an upgrade. While I do like my website, I also have coding in it that I used to make it better than what it is. I think its great for a smaller business or a business with limited products.
Cons
I do not like that variations is only available as an upgrade. I also am not a fan of some of the ways they just expect you to do your newsletter when they could of really made it much simpler. & my least all time favorite thing about them is the fact that I pay one of the highest plans & I can't even make a legit blog or forum technically on the same page which complicates a lot especially for beginners when they are just learning. trust me I was once there.
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for 1-5 months
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Review Source
Poor functionality, terrible customer service
Because I had a very specific use (ticket purchases and donation function) I would not recommend. I ended up having myself and 2 other team members trying to figure out their system & get the results we needed, and it was impossible, limited, and poor customer support.
Pros
It came with the website builder we use, Snapps, and so had to try and initially the setup was easy, but it quickly went downhill the more we wanted to customize.
Cons
Clunky interface, minimal customizing, and customer service had delayed replies, and when they did reply -no mater how explicit our questions—they never answered clearly, or, would punt us to their FAQ On their site, most of which are a few paragraphs and not even fully finished pages, so you are left still unsure about next steps or getting your problem solved.
- Industry: Sporting Goods
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Ecwid Review for Small Business
The ease of fulfilling orders is good, but getting through to the support team is poor. And
Pros
The ease of building the site from customizable templates.
Cons
We have had many issues with SEO and SEM and the support team is not clear on what needs to happen to fix it. It is also very difficult to get through to support. You are not able to call in - but have to chat in. This makes it difficult when there is an issue that needs immediately addressed. Additionally when you chat in they don’t always respond immediately.
The site also does not change photos to WEBP when uploaded. I have to manually change them prior to publishing.
- Industry: Education Management
- Company size: 1,001–5,000 Employees
- Used Daily for Free Trial
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Review Source
Beginner based Platform to start Selling online effortlessly
Ecwid is the easiest way to start selling online at ease thanks to its built in features, affordable plans with almost no additional fees, transparent policies and more importantly, a rich dashboard to manage your store, from setting prices to product description, and from inventory management to SEO customerization. Ecwid should be the first platform to land on to explore how simple online selling is thanks to the variety of integrations and constant support.
Pros
Through on a free trail plan; Ecwid provides all that beginners need to sell online easily; it user-friendly dashboard that allows you use built-for-you templates to descibe products, set prices, shipping methods and even ways to market your products. Ecwid comes with affordable plans, less fees and mainly many gateways for payment processing. Even if you are still unsure of selling online, Ecwid thought of connections and integrations to many third party apps and platforms, which allow dropshipping, an opportunity to start the journey.
Cons
Ecwid is not ideal for large businesses as it is less popular than many other platforms in this industry, namely Wix; it is less common if not inexistent in many countries, and of course, their currencies.
- Industry: Hospital & Health Care
- Company size: 51–200 Employees
- Used Daily for 6-12 months
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Review Source
Ecwid Review
Pros
The ease of being able to customize your personal online shop
Cons
Lots of extra buttons that seem unnecessary
- Industry: Computer Software
- Company size: 2–10 Employees
- Used Daily for 1-5 months
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Review Source
What you need to know about Ecwid!
It has saved me a lot of money because it would have had to pay someone to create a. Website for me . I also like the fact that I can access my business at any time and any where easily.
Pros
Exwid gas it's own app where I can mange every thing from adding or removing sold out stock and even make sales. It can also even make sales automatically for the premium site. I integrated it with Facebook and Instagram
Cons
I just wish they can assist even more people with the app because it's not as straight forward as it seems.
- Industry: Arts & Crafts
- Company size: Self Employed
- Used Daily for 1+ year
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Review Source
Its an excellent platform
Since I started using Ecwid my work has been simplified, everything has been more organized, I have data from all my clients. What I can say is that my business has benefited.
Pros
It makes your work more practical, less time consuming and more organized, customer service always help you in any need.
Cons
It can be a little expensive, but putting everything on a scale I feel it's worth it.
- Industry: Education Management
- Company size: 51–200 Employees
- Used Daily for 1-5 months
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Review Source
Affordable and handy
Ecwid "tour de force" stays in its ability to be easy-to-manage software, while being at an affordable price.
Pros
Ecwid is a handy and very easy-to-manage software. It gives you the ability to switch easily from a CRM inventory to a more design-specific function. It's affordable and a must for most e-commerce stores.
Cons
What I didn't like about Ecwid is its exclusive Paying Card management by Stripe, which, by the way, is not available in most countries. That's need to be improved.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Major league features for smalls business
Love it
Pros
Ease of Use. helps small business implement e-commerce at a fraction of the cost
Cons
only chat access to customer support unless you get on the higher tiers

- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Monthly for 1+ year
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Review Source
Best Shop Management Tool
Pros
I used this to sell my product. This made it very easy to manage my inventory and customers. Customers would easily contact us and we would sell more products. This made my management a lot better.
Cons
The only bad thing about Ecwid is that it does not provide a payment gateway. It would be even easier if we could link PayPal, Stripe etc.
- Industry: Arts & Crafts
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Ecwid made me famous :o)
My customers like the checkout routine.
Pros
So easy to use.Any updated product information shows up on my website instantly.
Cons
I can't think of one negative thing.
- Industry: Supermarkets
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
The E-commerce Platform with Exceptional Customer Support
Pros
As someone who has been using Ecwid for over five years in Africa, and Ethiopia, I can confidently say it is an exceptional e-commerce platform. The platform offers a wide range of features that are user-friendly and easy to use, making it perfect for both beginners and experienced e-commerce professionals.One of the standout features of Ecwid is its customer support. Whenever I have an issue or question, the Ecwid support team has responded quickly and is extremely helpful. Which is incredibly convenient and reassuring, especially when running an online business.Another great feature of Ecwid is its flexibility. The platform allows users to integrate their online store with various websites, including social media platforms like Facebook and Instagram and even offers mobile app support.I highly recommend Ecwid to anyone looking for a reliable and user-friendly e-commerce platform. Its exceptional customer support and flexibility make it stand out from other platforms in the market.
Cons
Limited customization is one of the cons I see on Ecwid, while it allows for some customization of the storefront, it may not offer as much flexibility as some other e-commerce platforms. This may be a drawback for businesses looking to create a unique and customized online store and the mobile app is not developed fully, it redirects to the website in the middle of checkout.
- Industry: Furniture
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Ecwid vs Shopify
Very good and is my best choice for all e-commerce platforms
Pros
Ecwid is cheap, fluid and easy to use compared to shopify. The support team respond within a few minutes. The platform has good order tracking and inventory management system. It has a mobile version too but only for paying users. Management and overview are spectacular from the mobile version. You can also fulfill orders from the mobile version too. They also have a referral program that pays well. Over all 5 stars
Cons
Unlike Shopify that has a lot of developers on it thereby having more apps to integrate. Ecwid isn’t that filled with dev ops so certain add ons needed will need you to make a formal request from the support team which also incurs a feee but you can always use youtube if your coding skills are okay

- Industry: Banking
- Company size: 201–500 Employees
- Used Daily for 6-12 months
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Review Source
Build and manage my store with Ecwid
my experience with Ecwid is very significant. It allows me to build a professional-looking online store, customizable design templates, and integrate with third-party tools. It has a built-in inventory and order management system, making it easy for me to sell on multiple channels.So I can say that I am satisfied with my experience in Ecwid
Pros
provide a user-friendly interface, easy-to-use tools and features, a wide range of customization options, and a variety of integrations with other platforms and services
Cons
the most thing I like with Ecwid is the price that is a little bit high, and I hope for Ecwid sometimes to make coupons or reduce fees for some period of time
- Industry: Retail
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
No need to look any further!
Pros
I use this as an add on to my Wix website. The combination of the two gives me absolutely everything I need. I like how easy it is to use and that I can customize it. I love the app. The assistance I have needed has also been top notch!
Cons
The fact it is only one page. This is why I went with Wix for my website and added Ecwid for my store.
Reasons for Switching to Ecwid
Price, ease of use, functionality, offers everything I need- and more!- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Great for start ups , small companies and private people which are new to ecommerce
If you don't find anything or your are facing other issues, Ecwid's customer service is just excellent. Live chat available and outside of business hours they usual answer within 24 hours.
Pros
User-friendly platform with a great database of instructions, no coding needed but I you want to use coding, it's possible and for people who want to learn coding here, they provide a great CSS Cookbook. Very inexpensive Ecommerce platform if you start from scratch.
Cons
There is nothing that I don't like from Ecwid.
Reasons for Switching to Ecwid
Beside being the most inexpensive solution, the shop software is easy to understand and use from the first moment- Industry: Graphic Design
- Company size: 2–10 Employees
- Used Daily for Free Trial
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Review Source
The free trial opened doors to many business opportunities.
Very good experience. It helped me when my online business was beginning out.
Pros
Being able to categorise products in a straight forward way. The website manager allows you to change the layout to your own vision and keeps track of you inventory. For a small business owner this is great as you can keep track of the business in extreme detail.
Cons
For additional add ons you have to have a monthly subscription. However, the cost of this is on par to other online shopping website domains.
Reasons for Switching to Ecwid
It had a free trial and i was intrigued to give that a go before committing to something more serious.- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Monthly for 1+ year
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Review Source
Ecwid Online Stores
It was not a difficult task to create the store, always inventory addition to stores takes up time, creating the look was an actually interesting and good experience. It would be exciting as you can have everything to suit your requirements.
Pros
I admire Ecwid for allowing a free storefront which is customizable but limits the products being sold.
It is a start and will actually make a difference to many. I like the design, UI, and customization according to my preferences being easily available. I like the fact that there are plugins for the usage of other sales platforms like Facebook to be integrated with Ecwid.
Cons
I honestly have no problem with Ecwid, I have never experienced any problems on this website front.
There are so many versatile features sometimes it becomes too much for one person to focus on, therefore it must be used strategically to gain optimum results.
- Industry: Information Technology & Services
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
An integrated and secure system to enable everyone to trade online with ease
Ecwid has simplified all stages of publishing products, receiving orders and payments with ease and efficiency, and has enabled us to continue adding new products as well as smoothly modifying designs, images and accompanying information. Indeed, Ecwid and through its amazing capabilities enabled us to own an outstanding online store and helped us expand our customer base and increase sales as well.
Pros
I really appreciate how simple Ecwid is and how quickly you learn the right way to use it effectively. Ecwid enables us to create an integrated online store, and also provides a large number of suggestions and templates to enable the user to design his store in the appropriate manner, so that he can add images, information, contact data, product prices and payment methods, in addition to the facilities it provides to store customers during their purchases. . Indeed, with Ecwid and at the appropriate prices for the services it provides, users can develop their online stores without the need to use programming consultants or help applications, as the support provided by Ecwid will help to overcome any problem that users may face at all stages.
Cons
I haven't experienced any distasteful things regarding its great potential to help set up online stores with minimal costs. But when we need to integrate it with one of the marketing platforms, we find it difficult and we need to complete this process for auxiliary applications, which becomes costly. I want improvements in this area so that we can market our store properly and at a low cost.
- Industry: Internet
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Ecwid
Ecwid is a proper choice for your e-commerce needs especially if your primary marketing channel is social! I use my Ecwid store to showcase products that perform better with social traffic and this works perfectly with Ecwid.
Pros
Ecwid offers the best social commerce for Instagram, Facebook, and Google shopping. With its in-built integration, you can in no time showcase your products on your social network platforms. Ecwid offers a lot of channels but the social ones are a stand-out for me.
Cons
Ecwid's SEO is not as robust as its competitors like Shopify. For your site to be discovered on Google search with just its SEO won't cut it. You will need to push more SEO towards your connected blog, and perhaps other third parties services you have connected to your store.
Reasons for Choosing Ecwid
I did not entirely switch. More like I work with Shopify more than I do with Ecwid. I use Ecwid primarily for products that I'll advertise on social media.Switched From
ShopifyReasons for Switching to Ecwid
Ecwid has a better Social commerce strategy than Shopify or Wix for that matter.- Industry: Health, Wellness & Fitness
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
I rushed into making a decision, but it seemed to work out.
It has been good, better than my review probably implies. I do like the ease of use, the customer service, and wish we could afford more, but we will one day.
Pros
Actually, it was the customer service that rocks. Management has their hand in your pocket 24/7 nudging you to buy or upgrade. very annoying. Ths CS team does a great job, maybe they can send management home early soon.
Cons
Constantly having to needing to upgrade when some of these items should be included in the monthly fees. It is very hard to budget when it is necessary to buy an optional plugin or and unexpected item you thought was part of the package isn't and more money goes out the door for that instead of for the customer or potential customer.
Alternatives Considered
WooCommerceReasons for Switching to Ecwid
It looked like the easiest to use since I was not computer savvy. Why wouldn't the last question accept the company I entered? We use AlignPay for payment processing and your system kept rejecting it.- Industry: Government Relations
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Ecwid Reviews - What to know!
Overall, Ecwid deserves special mention for its fully free plan and extensive multilingual selling capabilities. When it comes to SEO, though, there is some room for improvement. Ecwid is a simple, powerful way to add ecommerce capabilities to an existing website or to set up an online store on a Facebook page or other social media platform. There are better solutions available if you're constructing a separate site — I'd recommend Shopify or BigCommerce — but Ecwid does exactly what it says on the tin: it allows you to simply add ecommerce to any website. Ecwid is an excellent choice for small businesses since it is simple to use, offers a comprehensive set of ecommerce functionality, and is competitively priced.
Pros
Multi-currency selling is simple to set up (although you will need to pay for an app to do so). You won't have to worry about manually setting up state tax or VAT rules because tax rates are applied automatically. Ecwid can be easily integrated with major content management systems using plugins and apps. Ecwid offers a completely free plan that includes a lot of useful features. It allows you to have many language versions of your store. All plans have real-time carrier quoting capabilities. It allows you to have many language versions of your store. Ecwid is an easy method to integrate ecommerce into any current website. Point-of-sale capability is available and can be implemented in a variety of ways.
Cons
The SEO features might be improved. Ecwid does not allow you to generate AMP versions of product pages. While beneficial, the Instant Site feature is not a replacement for a fully-specked standalone store. Only the most expensive options include phone support. Only iOS devices are compatible with the mobile POS integrations. You can't use any of the SEO capabilities in the free version. While the multi-currency capabilities is generally good, the local currency is not displayed at the last level of checkout. In the Ecwid App store, there are a limited amount of apps and integrations. Product variants are not available on the free or entry-level plans.
- Industry: Retail
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Ecwid and their blog posts have provided the platform and training to be effective and...
The Ecwid platform is easy to use on the day-to-day business end of things. It is also quite adaptable to custom tweaks, most of them being for free, but some major tweaks can be made through their development team.
I am continuing to use Ecwid, and hope to be using it for some time into the future.
Pros
The Ecwid online store gives me the ability to sell my product to both the USA market and also to the global market.
Custom development helped me set up tracking the amount in my limited USA inventory as well as sell from the relatively unlimited inventory drop shipped from New Zealand.
Ecwid helped set up a subdomain of my own domain name to point to their Starter Site. The Starter Site is currently hosted on Amazon's servers while my website is hosted on another server.
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Ecwid's blogs have guided me systematically through both the steps necessary to utilize fully their store platform, but also the particulars of running a small online business. (payment setup, LLC's, Instagram photo Apps, Google Shopping, Google AdWords, how to find legal advice and tax advice, to name a few)
Cons
I can only find one bugaboo with the software platform:
Since my shipping comes from two sources, I do not use an Ecwid sponsored shipping App but the USPS Click-'N-Ship website itself to generate labels. The tracking numbers copy/pasted into Ecwid for the USPS shipments have not yet been clickable to the USPS.com website for the customers to see the progress of their orders. Of course, the NZ orders come by First Class mail, so they naturally do not have tracking but only dispatch dates which I also copy/paste to customers.
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Not sure if it is because I am fully up and running the online business with the Ecwid Store, or there has been an actual drop in the amount of work on the part of Ecwid to provide me with helps, tips and business advice through their blog posts. But I have noticed a marked decline in the once plethora of insightful help the Ecwid blogs had been providing me.
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All in all, I am quite happy with what Ecwid provides in both the store software platform and with their blogs in the help in getting me up and running.

- Industry: E-Learning
- Company size: 51–200 Employees
- Used Weekly for 2+ years
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Review Source
Maximize Your Online Sales with Ecwid
Overall, Ecwid is a solid choice for businesses looking to create and manage an online store. Its user-friendly interface and wide range of features make it easy to set up and manage an online store, while its integrations with popular payment gateways and social media platforms provide a convenient and effective way to promote and sell products and services online. However, it may not be the best choice for businesses with very large product catalogs or those looking for a particularly fast and efficient platform.
Pros
One of the main pros of Ecwid is its user-friendliness and versatility. The platform is easy to use. It allowed us to create and manage an online store quickly and efficiently. It also offers a wide range of customizable templates and design options. Because of that we were able to create a visually appealing and professional-looking store. Another pro is the platform's integrations with popular payment gateways and social media platforms, such as PayPal and Facebook. So it was easy to accept payments and promote our products and services online. Ecwid also offers advanced security measures to protect customer data and ensure secure transactions.
Cons
Ecwid may not be suitable for businesses with very large product catalogs, as it can be resource-intensive and may require additional server resources to handle the load. Our company had already faced this issue. Other than that, everything is fine with Ecwid.
- Industry: Retail
- Company size: 2–10 Employees
- Used Weekly for 1+ year
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Review Source
Thank you Ecwid!
Truly, I have had no bad experiences with Ecwid. Their support, which I havent needed very often at all, has always been great and friendly. Their e-commerce features are exactly what I need to run my business, no complaints! In a word - Fantastic!
Pros
I started my online business with Ecwid. I'm very grateful to Ecwid for allowing me to set up a website free of charge at the beginning, letting us grow to the point where we could actually afford to stand on our own feet and begin paying for such a great service. The way Ecwid is set-up is so user friendly, I'm very pleased with their interface. Whats also amazing is that there are features I haven't even explored yet and cant wait to do so, hopefully soon.
Cons
It's honestly hard to say, perhaps there are some items I don't understand but I will check with Ecwid once I get a chance to. They are always helpful.