---
description: Review of Format Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Format | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Photography Studio Software](/directory/4204/photography-studio/software) > [Format](/software/335054/format)

# Format

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> Format is a web-based portfolio-building platform that combines the capabilities of cloud storage, client proofing, and portfolio designing tools. It’s primarily used by photographers, videographers, illustrators, architects, models, graphic designers, influencers, and other creatives.&#10;&#10;Besides portfolio management and media enhancement, this tool also includes data protection, website creation, and search engine optimization capabilities. Users can upload their images and videos from the centralized dashboard, select their layout and preferred theme from the media reels, build standalone websites, and develop mobile-responsive online stores with custom templates.&#10;&#10;Format does away with the need for coding with its built-in design editor. It lets content producers create gallery pages with space for displaying, promoting, and sharing artwork. Integrating with Capture One and Adobe Lightroom, the platform facilitates data-sharing while also offering the option to collaborate via photo proofing.
> 
> Verdict: Rated **4.7/5** by 207 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 207 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Ideaform
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$7.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Format pricing starts at $7 per month. Select the right plan for you.&#10;&#10;Basic Plan - $7 per month&#10;Pro Plan  - $15 per month&#10;Pro Plus Plan - $25 per month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Argentina, Australia, Belgium, Brazil, Canada, Colombia, Denmark, France, Germany, India, Ireland, Italy, Japan, Mexico, Netherlands, New Zealand, Norway, Paraguay, Peru, Philippines and 11 more

## Features

- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Auto Update
- Content Library
- Content Management
- Customisable Templates
- Data Import/Export
- Design Management
- Drag & Drop
- Image Editing
- Image Library
- Landing Pages/Web Forms
- Online Store Builder
- Photo Proofing
- Pre-built Templates
- Project Management
- Real Time Editing
- Real-Time Updates
- SEO Management

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Photography Studio Software](https://www.softwareadvice.ie/directory/4204/photography-studio/software)

## Related Categories

- [Photography Studio Software](https://www.softwareadvice.ie/directory/4204/photography-studio/software)
- [eCommerce Software](https://www.softwareadvice.ie/directory/4340/ecommerce/software)
- [Website Builder Software](https://www.softwareadvice.ie/directory/4652/website-builder/software)

## Alternatives

1. [Wix](https://www.softwareadvice.ie/software/159592/wix) — 4.4/5 (10606 reviews)
2. [Odoo](https://www.softwareadvice.ie/software/77019/odoo-pos) — 4.2/5 (1294 reviews)
3. [Squarespace](https://www.softwareadvice.ie/software/157453/squarespace) — 4.5/5 (3384 reviews)
4. [Constant Contact](https://www.softwareadvice.ie/software/397812/constant-contact) — 4.3/5 (2912 reviews)
5. [GoDaddy Website Builder](https://www.softwareadvice.ie/software/181906/godaddy-website-builder) — 4.2/5 (1377 reviews)

## Reviews

### "Portfolio for Artists" — 5.0/5

> **Chi** | *8 August 2019* | Photography | Recommendation rating: 9.0/10
> 
> **Pros**: - Easy to navigate&#10;- Inexpensive&#10;- Simple to use&#10;- Many templates and themes that fit your style
> 
> **Cons**: To be honest? None. Because the pricing and customer service are better than anywhere else.

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### "So far the best software for building websites. I can be focused on my work instead of fixing bugs." — 5.0/5

> **Bartosz** | *19 September 2017*
> 
> **Pros**: Customer support is awesome here\! They are answering my questions immediatelly. &#13;&#10;Format is nice because if you want to keep it simple you can, as I do. I just use it for simple gallery to showcase my photograph and never had any problems with that. &#13;&#10;Feature called "proofing" saved me a lot of time with selecting photos remotely with my clients. And also it is good because you look more professional with this proofing thing instead of sending numbers of files via email.&#13;&#10;I would highly recommend this for a photographers.
> 
> **Cons**: There are some times that working in "manager panel" is really slow but it's not a big thing. For now the only feature that is missing is uploading files in the background, so you can work on other things in your website while uploading a gallery.

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### "User for over 3 years." — 5.0/5

> **Nicolett** | *6 September 2018* | Arts & Crafts | Recommendation rating: 9.0/10
> 
> **Pros**: This was the first software I ever used for my photography portfolio and haven't looked back since. Its extremely easy to use and provides me just what I need to showcase my work.
> 
> **Cons**: It has a limited amount of things that you can manipulate. Wix is better for specifics but overall to showcase your portfolio, it does the trick. One thing that I do not like as well is its lack of showing analytics. If I am not mistaken, you need to pay a bit extra to see those where as with other providers they offer that standard.

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### "Very easy to use and figure out, great ability to customize. Affordable and amazing customer service" — 5.0/5

> **Briana** | *12 September 2017* | Photography | Recommendation rating: 10.0/10
> 
> **Pros**: The drag and drop is easy to use, and it looks great. You can easily figure out what any problems or elements are, and how to adjust them. There's a easy web pop up to get to customer service if you have any issues.  They offer a blog, store, portfolio, client gallery, and all sorts of templates so that you can "do it all".  They also helped me with linking to my domain and everything that entailed.
> 
> **Cons**: There was a bit of experimentation necessary to figure out how to properly use the tag system, it's a bit different from others I've used, but easy to fix once I figured it out.
> 
> A beautiful website and a one place to do most aspects of what I need from my site.

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### "Very easy to update, smooth navigation and beautiful interface and templates available." — 4.0/5

> **Joanne** | *18 September 2017* | Philanthropy | Recommendation rating: 9.0/10
> 
> **Pros**: The nice templates available, the way editing the content is easy, the format interface easy to navigate.
> 
> **Cons**: I don't think there is a template optimized for a film/video portfolio.  Right now, the videos are managed just like photos but they shouldn't be. Also, some templates still don't work that well on mobile.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/335054/format)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/ecommerce/format-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/335054/format> |
| en-GB | <https://www.softwareadvice.co.uk/software/335054/format> |
| en-IE | <https://www.softwareadvice.ie/software/335054/format> |
| en-NZ | <https://www.softwareadvice.co.nz/software/335054/format> |

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