---
description: Review of Varazo Engage Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Varazo Engage | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/1702/analytics-tools/software) > [Varazo Engage](/software/345410/varazo-engage)

# Varazo Engage

Canonical: https://www.softwareadvice.ie/software/345410/varazo-engage

> Varazo Engage is designed to support digital marketing.  If your business is local business or franchise business or marketing agency managing local business sites, Geo Marketing page lets you monitor business reputation on Google, YELP and Facebook.  The page also tracks the visibility of your business in local maps and directories based on name, address and phone number.  It also auto generates your business’s location based brand keywords and monitors the visibility of your keywords in Google search.  

Varazo’s SEM campaign reporting offers more than the report for agencies and business.  It offers location optimization feature for campaigns where target location is recorded with zip code or city names.  It also offers budget monitoring features for agency who needs to maintain monthly ad budgets and alerts the inaccessibility of landing page.  The report also shows the relevance of keyword spending based on page title and ad copy to validate whether keyword spending corresponds to ad or page content.  

Varazo Engage offers email summary report for MailChimp, Constant Contact and Vertical Response.  The reported data shows the count of Sent, Opens and Clicked email and Open rate and Clicked rate for up to last 3 months.  This is an essential feature for all managers and executives who like to track email marketing.

Varazo Engage summarizes Social Media activities and reports.  Social media channel it supports includes Facebook, Instagram, LinkedIn, and Twitter.  Facebook reports include both Facebook ads as well as page promotion.

Varazo Engage summarizes the analytics report of the website from top page or a subdirectory level.  Reported data always includes last 30 days’ visitor count, comparison of prior 30 days by the drop or addition of visitor count or by % changes.  The analytics page shows the data by the table listing of web traffic source and medium, page views and keyword performance.

One of challenge working with outsourcing staff is to share login credential of website, DNS manager, FTP access, web hosting, content management site, web security host, and cloud platform.  Varazo Engage saves these information and allows account or site manager to give access through master password.

A unique feature of Varazo Engage is to manage digital marketing tasks and routine tasks.  A task is a one-time job of digital marketer and it can be initial setup job or random job.  Routine task is a repeating marketing job from SEM, SEO, Email and Social media.  Since routine job repeats periodically, Varazo Engage lets the user track a desired frequency by weeks or month, associated applications, estimated time, status of latest routine and next due date.  And, it also let the user leave a note for tracking purpose.

Varazo Engage offers a secure digital marketing by alerting critical issues through text messaging.  These issues include inaccessible or slow website or landing pages and poor business review from Google and YELP.
> 
> Verdict: Rated **5.0/5** by 2 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 2 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Varazo
- **Location**: San Jose, US

## Commercial Context

- **Starting Price**: US$25.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: $25 up to 20 users, $2 per additional users, $5 per additional site

$90 up to 20 sites and 20 users/site, $5 for additional site, $2 for additional users
- **Target Audience**: 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Andorra, Anguilla, Antigua & Barbuda, Armenia, Aruba, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium, Belize, Bermuda, Bhutan, Bosnia & Herzegovina, British Virgin Islands and 117 more

## Features

- Campaign Analytics
- Campaign Tracking
- Conversion Tracking
- Dashboard
- Keyword Tracking
- Multi-Channel Data Collection
- Performance Metrics
- ROI Tracking
- SEO Management
- Website Analytics

## Support Options

- Email/Help Desk
- Phone Support

## Category

- [Marketing Analytics Software](https://www.softwareadvice.ie/directory/1702/analytics-tools/software)

## Alternatives

1. [Google Analytics 360](https://www.softwareadvice.ie/software/137155/google-analytics) — 4.7/5 (8090 reviews)
2. [HubSpot Marketing Hub](https://www.softwareadvice.ie/software/119437/hubspot-marketing-hub) — 4.5/5 (6229 reviews)
3. [Jungle Scout](https://www.softwareadvice.ie/software/113367/jungle-scout) — 4.7/5 (284 reviews)
4. [Reportei](https://www.softwareadvice.ie/software/381303/reportei) — 4.7/5 (241 reviews)
5. [Zoho Social](https://www.softwareadvice.ie/software/392457/zoho-social) — 4.7/5 (3420 reviews)

## Reviews

### "Entering the Realm of SEO and Keywords with Varazo" — 5.0/5

> **Stephanie** | *20 April 2022* | Consumer Goods | Recommendation rating: 8.0/10
> 
> **Pros**: Varazo does an excellent job of capturing and organizing all kinds of marketing data and feedback.  Being a novice venturing into the realm of SEOs, keywords and marketing campaigns, I appreciate that I can focus on a few modules that address my immediate needs, while having the option to grow into additional modules as the need and my bandwidth increase.
> 
> **Cons**: I do get confused by the many left navigation options.  I find I need to reacquaint myself each time I use the software with the help videos.  It might be helpful to visually differentiate (color, small visual) the left nav options so that at a glimpse I can identify what each of the options does so that I can quickly navigate to where I want to be.
> 
> I have used Varazo to venture into increased visability and traction with SEO and keywords.  I like the solid feedback. There are a number of features that I know will be extremely useful when I have the time to dedicate and track my performance.  There is a disciplined commitment level to the software to make the most of your returns.

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### "Varazo Engage Review" — 5.0/5

> **Richard** | *1 March 2022* | Food Production | Recommendation rating: 10.0/10
> 
> **Pros**: Multi-channel data available and accessible with little effort, save time and make marketing tasks easier.
> 
> **Cons**: it would be helpful for deeper integration with Instagram activities
> 
> Easy to set up and use and very convenient for marketing staff to manage their channel performance and payback

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/345410/varazo-engage)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/varazo-engage-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/345410/varazo-engage> |
| en-GB | <https://www.softwareadvice.co.uk/software/345410/varazo-engage> |
| en-IE | <https://www.softwareadvice.ie/software/345410/varazo-engage> |
| en-NZ | <https://www.softwareadvice.co.nz/software/345410/varazo-engage> |

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