About Thinkific

Thinkific is a versatile and comprehensive online course platform designed for entrepreneurs and educators. It excels in offering an array of features for course creation, marketing, and sales. Users can build personalized, branded websites using custom web themes and domains, enhancing their online presence. The platform supports diverse teaching tools including quizzes, assignments, and live lessons, fostering interactive learning experiences. Community engagement is a standout feature, with community spaces and notifications that encourage learner interaction. For on-the-go access, Thinkific provides a mobile app, ensuring courses and communities are accessible anytime, anywhere. Course creators benefit from drip scheduling for content release, and sales tools like bundles, coupons, and cross-selling opportunities. Thinkific sets itself apart with its revenue-friendly model – users control pricing and keep all earnings without hidden fees. The platform offers extensive customization for every touchpoint, from learning products to marketing pages, allowing creators to tailor the user experience fully. Over 100 app integrations, including popular marketing and business tools, extend its functionality. Support for creators is a major emphasis. Thinkific offers a robust support team, a thriving creator community, and a comprehensive knowledge base. These resources ensure creators have the support they need at every step. Thinkific's analytics and reporting provide valuable insights into course performance and student engagement, while reliable cloud hosting guarantees smooth content delivery. Secure payment gateways and customizable learning paths add to the platform's comprehensive appeal. This holistic approach makes Thinkific a top choice for anyone looking to create, market, and monetize their knowledge online.
Thinkific Software - Drag-and-drop course builder
Thinkific Software - Easily create and customize courses to match your brand
Thinkific Software - Manage all your courses from one dashboard, on any device
Thinkific Software - Thinkific Advanced Reporting gives you deeper insights on your business so you can make smart decisions quickly.
Thinkific Software - Create Beautiful Online Course Sites
Thinkific Software - It’s never been easier to make your online course vision a reality. Our app store empowers anyone to create meaningful learning experiences, build community or grow a business, no matter their expertise.
Thinkific video
Thinkific Software - Drag-and-drop course builder - thumbnail
Thinkific Software - Easily create and customize courses to match your brand - thumbnail
Thinkific Software - Manage all your courses from one dashboard, on any device - thumbnail
Thinkific Software - Thinkific Advanced Reporting gives you deeper insights on your business so you can make smart decisions quickly. - thumbnail
Thinkific Software - Create Beautiful Online Course Sites - thumbnail

Thinkific pricing

Thinkific has a free version and offers a free trial. Thinkific paid version starts at US$49.00/month.

Starting Price:
US$49.00/month
Free Version:
Yes
Free trial:
Yes

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Thinkific Reviews

Feature rating

Value for Money
4.2
Functionality
4.2
Ease of Use
4.4
Customer Support
4.3
5 reviews of 176 View all reviews
Jeremy
  • Industry: Media Production
  • Company size: 2–10 Employees
  • Used Weekly for 1-5 months
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5
Reviewed on 8/12/2021

Fun and Flexible Course Platform

I found Thinkific to be very satisfying. I had everything I needed to launch a single course on the free plan (one free single course), but I was looking for a fully-integrate funnel solution, so I went with a competitor that had that feature. But this will be very good for most users.

Pros

It is very easy to get up and running with Thinkific. The course templates are a breeze to edit; users can easily see how to add and edit content, and the presentation is slick and professional.

Cons

Thinkific does not have an integrated email marketing feature, but users can connect MailChimp, et al., with Zapier. The design templates look okay until the user starts to change fonts and adds more content, then they start to look like a Wordpress template. Not bad, but not slick.

Alternatives Considered

Teachable, Systeme.io and Kajabi

Reasons for Switching to Thinkific

Teachable takes too big a cut from sales, while Kajabi is very expensive.
Yadah
  • Industry: E-Learning
  • Company size: Self Employed
  • Used for 6-12 months
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
4

5
Reviewed on 26/4/2021

Beautiful Course Platform for Online Education

A stunning product which I would have been happy to use (even with all the workarounds for certificates, email and quizzes). The support is quick with responses and the tutorials provided really are next-level amazing. A consistent and impressive LMS.

Pros

This is an absolutely beautiful platform. Thinkific has been in the elearning industry for years and it shows - the portal is easy to navigate and set up courses. The tutorials section is robust and detailed, giving step-by-step information on how to set up various course features and troubleshoot any issues that may come up. There is the ability to issue certificates of completion, add an assignment section for students to upload their work, basic quiz functionality, drip-scheduling as well as compulsory lessons which need to be completed before the student can move on. The lessons can consist of videos, text, PDF's (which can be downloadable or not), or quizzes. You can embed videos and links from other sites too. The course analytics allow you to see how much of a course/lesson was completed before a student drops off, giving valuable insight which enables the course creator to edit and adapt the courses to make them more engaging for the students. There is also a 'community' feature which gives students the chance to chat and give/feedback away from an external site (like a Facebook group). Thinkific does not take any of the course fees and allows the course creator to keep 100% of the profits earned. There is also a free version which has a lot of features included.

Cons

The certificates are quite basic and it's necessary to be design-savvy and tech-savvy to create a certificate which would be accepted in the upload process. The quizzes are very basic and do not support time-limits, limited retries or anything more robust than true/false or multiple choice. Should you want to integrate with a more robust quiz software, their native integrative party is quite pricey! There is no built-in email functionality aside from the notifications that can be sent to existing students. As email is becoming more popular among other learning management systems this is quite a big negative point against them. The option to whitelabel the site completely is only available on the 'Growth' plan which over and above the 'Pro' plan which is already $99.

Alternatives Considered

Ruzuku, Podia, Kajabi and LearnWorlds

Reasons for Choosing Thinkific

Option to do upsells and order bumps with Thinkific. Option for assignment uploads for students. All-round more robust LMS.

Switched From

Teachable

Reasons for Switching to Thinkific

Value for money and number of features offered. It's an established product with years of market research and expertise.
Mitch
  • Industry: E-Learning
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
1
Features
1
Ease of Use
4
Customer Support
2

2
Reviewed on 8/11/2023

Stick with wordpress

We just moved our members to Thinkific. I like some features but mostly it was a big mistake. But we're kind of stuck here now. I'm not changing again since we're looking to sell soon.
This was part of the reason for the move, when we sell we wanted to make it an easier transition than a whole bunch of wordpress logins everywhere.
But ultimately, I got caught up in the hype around these course platforms. I have tested pretty much all of them, and they make the UI look and feel great. But then once you start working in there you become super limited in what's achievable.
I've had another reality check now. Honestly, I just don't understand why people use them. It's like going back 10 years in time for the page builders.
Wordpress is far superior than anything else out there. Even though it can be a little clunky at times too. And the UI & UX is nowhere near as good. But it costs a fraction of the price of every other platform and you can do 10x more. Even when using the best plugins.
Ultimately, the benefits of this platform definitely do not outweigh the limitations it has. And definitely not when you are paying 5-10x the price tag.
Mostly I am writing this here to keep myself accountable moving forward lol. You would think that after 8 years I'd be smarter than this by now. But nope 🙄😂

Pros

Easy login process for members and easier to upgrade into other courses, easier to use coupon codes, etc
Single dashboard for partners, users and affiliates. This is the main issue we are trying to solve in the best way possible.
Easier to display the courses on the site like an education company. Less design needed which is good for our VA's.
A mobile app included, but it's super basic and not at all impressive

Cons

We had to manually import every student and bulk enroll them into every course individually. The bulk enroll will only run 1 import at a time. So it took about 2-days to import them for every course
We had to individually add every single affiliate because they don't have bulk enroll. It's taken my VA 3 days to do since we have over 300 affiliates. We're also going to have to manually pay them each month.
The only way Thinkific is useful is if you buy a bunch of plugins so you can build a proper website. That then causes caching issues.
The video player is old an outdated. We have to now go back and manually add every SRT file. It doesn't auto-generate like most players do these days. This will take a VA about a week to do.
They also don't have an inbuilt API that when a subscription member cancels to remove a tag from your CRM. This blows my mind. It's simple, standard practice for any membership platform. So we have to use Zapier instead which adds another unneccesary cost.
Support team is fairly unhelpful. All they do is send you to a document. They don't every help in any other way. For example, we just wanted to change the font size for the header menu. It had to be done in code. Would have taken someone on their team with develper knowledge 30 seconds to do or point us in the right direction. They wouldn't do it.

Alternatives Considered

Kajabi

Reasons for Choosing Thinkific

Looking for a better user experience for our members

Reasons for Switching to Thinkific

Thinkific looked like the better one of the lot.
Lucas
  • Industry: Management Consulting
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
0

5
Reviewed on 19/3/2021

Thinkific Rocks!

Excellent! I appreciate the outstanding product, fair prices, ease of interface and ability to easily build and delivery QUALITY courses. I haven't required customer service (that's a good sign!). I love the product and will definitely stay here!

Pros

The intuitive nature of your interface is extremely helpful for both course designers and students. As a site and course administrator, I'm exceptionally impressed with the ease of use. Thank you for incorporating finance management functions. Sleek design, ease of use, great price point. Don't change the price, it's one of your best market differentiators. I switched to Thinkific for the Pro Growth plan which was the key difference for me from other providers like Matrix.

Cons

I really need to market courses via social media with the least number of accounts and steps. It would be awesome if you could integrate some social media marketing tools into the site rather than link accompanying providers. The more I can do WITHIN thinkific, the better. The same applies for business functions like website management, sales of non-course materials (e.g., printed books, e-books), and perhaps QuickBooks

Alternatives Considered

CYPHER Learning and Blackboard Learn

Reasons for Choosing Thinkific

Price and ability to scale my costs via the Pro Growth plan. I really liked the Matrix site itself but couldn't justify the price as soon as I saw the Thinkific plans and the product. Your site is excellent!

Switched From

CYPHER Learning

Reasons for Switching to Thinkific

Price and ability to scale my costs via the Pro Growth plan. I really liked the Matrix site itself but couldn't justify the price as soon as I saw the Thinkific plans and the product. Your site is excellent!
Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
0

5
Reviewed on 10/12/2019

Fills a gap in this space with enthusiasm!

Blackboard Course sites, Moodle, and Instructure Canvas are great products, but you have to invest in additional solutions to collect payments, etc. for selling the online courses. Thinkific does all this in 1 system with more options for site design than the big education players do. Some of the features could be more well-thought-out, but for a non-LMS company, it is incredibly easy to set up and allows you to design instructional sound materials.

Pros

I liked that you could design the access portal, the courses, and the payment methods all in 1 interface without any needs for additional products. I particularly enjoy how easy it is to set the courses up if you have your curriculum designed.

Cons

I wish there was an option to be able to have access to all the course features without fees. We are a startup and just are not in a position to charge for courses yet, meaning this would be a huge investment for us that we are not willing to make. It would be great if you could get a 6month burn-in period to test and market before going live.

Alternatives Considered

Moodle, Blackboard Learn and BRIDGE

Reasons for Choosing Thinkific

Easier to configure and set up and did not require additional setup or management.

Switched From

Moodle

Reasons for Switching to Thinkific

Payment portal and customization features.

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