---
description: Review of Metricool Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Metricool | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Social Media Monitoring Software](/directory/4221/social-media-monitoring/software) > [Metricool](/software/349613/metricool)

# Metricool

Canonical: https://www.softwareadvice.ie/software/349613/metricool

Page: 1 / 5\
Next: [Next page](https://www.softwareadvice.ie/software/349613/metricool?page=2)

> Metricool is a powerful all-in-one social media, analytics and ads reporting tool for brands. You can schedule posts, find influencers to collaborate with, discover content to repost, set up ad campaigns and analyze your results in one unified dashboard: from PC or mobile device. Scale your social media strategy fast\!
> 
> Verdict: Rated **4.4/5** by 97 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 97 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.0/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Metricool
- **Founded**: 2015

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Metricool pricing is based on the number of brands you manage, not the number of users - so teams and agencies can add collaborators without paying per seat. All paid tiers include unlimited team members within the plan's brand limit.&#10;Free plan ($0/month, free forever): no time-limited trial and no credit card required. Manage 1 brand across all supported social networks except LinkedIn and X (Twitter), schedule up to 20 posts per month, analyze 5 competitors, and access 30 days of analytics. The free plan also includes the AI social media assistant and Metricool MCP access - letting you connect Claude, ChatGPT, or Gemini to your account at no cost.&#10;Starter (from $20/month billed annually, $25 monthly): up to 10 brands, unlimited content publishing, LinkedIn connection, analytics with unlimited history, PDF and PPT reports, multiple link-in-bio, and Google Drive and Canva integrations. Pricing scales by brand count (up to 5 brands from $20/month; up to 10 brands from $36/month annually).&#10;Advanced (from $53/month billed annually, $67 monthly): up to 50 brands, team and client management, role management, post approval workflows, complete Twitter/X analytics, customizable report templates, Looker Studio connector, and full Metricool API access via Zapier, Make, and MCP. Built for agencies and professional teams. Pricing scales by brand count (up to 15 brands from $53/month; 25 brands from $85/month; 50 brands from $159/month annually).&#10;Custom: tailored plans for large agencies and organizations, with a custom number of brands, white-label, dedicated account manager, and custom AI assistant credits. Contact Metricool for a quote.&#10;Add-ons: X (Twitter) is available as a paid add-on starting from the Starter plan. An Advanced Analytics add-on is also available. Annual billing saves up to 24% compared to monthly. Prices shown exclude applicable VAT.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Brazilian Portuguese, Danish, Dutch, English, European Portuguese, French, German, Italian, Portuguese, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more

## Features

- @mentions
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Approval Process Control
- Automated Publishing
- Automated Scheduling
- Benchmarking
- Brand Tracking
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Charting
- Click Tracking
- Collaboration Tools

## Integrations (21 total)

- Bluesky
- Canva
- ChatGPT
- Claude
- Data Studio
- Facebook Business Suite
- Gemini
- Google Ads
- Google Analytics 360
- Google Business Review Link Generator
- Instagram
- LinkedIn Marketing Solutions
- LinkedIn for Business
- Make
- Pinterest

... and 6 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Chat

## Category

- [Social Media Monitoring Software](https://www.softwareadvice.ie/directory/4221/social-media-monitoring/software)

## Related Categories

- [Social Media Monitoring Software](https://www.softwareadvice.ie/directory/4221/social-media-monitoring/software)
- [Social Media Management Tools](https://www.softwareadvice.ie/directory/1666/social-media/software)
- [Social Media Marketing Tools](https://www.softwareadvice.ie/directory/3905/social-media-marketing/software)
- [Social Media Analytics Tools](https://www.softwareadvice.ie/directory/3525/social-media-analytics-tools/software)

## Alternatives

1. [Vista Social](https://www.softwareadvice.ie/software/334099/vista-social) — 4.9/5 (906 reviews)
2. [Publer](https://www.softwareadvice.ie/software/70129/publer) — 4.8/5 (949 reviews)
3. [Instagram](https://www.softwareadvice.ie/software/115029/instagram) — 4.7/5 (5189 reviews)
4. [Zoho Social](https://www.softwareadvice.ie/software/392457/zoho-social) — 4.7/5 (3439 reviews)
5. [Hootsuite](https://www.softwareadvice.ie/software/137620/hootsuite) — 4.4/5 (3799 reviews)

## Reviews

### "Measuring your performance in an analytical way" — 5.0/5

> **Sebastián** | *13 August 2021* | Hospitality | Recommendation rating: 9.0/10
> 
> **Pros**: What I like the most about the platform is the breakdown it provides, giving you not only general but also specific data on each date and each post, facilitating the analysis through filters that allow you to focus on the relevant points to have a more efficient report
> 
> **Cons**: What I like the least is the date limit that it imposes on you, not allowing you to see beyond three months ago. It also has some data errors on the metrics so sometimes you have to check manually.
> 
> In general I have had good experience although I would like them to optimize the data transfer to have fewer errors and not have to verify manually.

-----

### "Very usefull tool with the best prices" — 4.0/5

> **Fernando** | *15 December 2023* | Real Estate | Recommendation rating: 9.0/10
> 
> **Pros**: It's the cheapest social media tool and I don't miss anything on it: support team answers in a few minutes, it's very easy to post on social media with it and I'm able to manage multiple accounts
> 
> **Cons**: If I want to post something manually, the app doesn't work well because I don't receive notifications (Android)
> 
> Good because it doesn't have failures, except the mentioned

-----

### "Disappointing tool \!" — 1.0/5

> **Fathi** | *1 April 2021* | Real Estate | Recommendation rating: 2.0/10
> 
> **Pros**: Metricool is intituive and simple to use. and pricing is okay.
> 
> **Cons**: unfortunetaly, metricool does'nt hold its promise. Only standard post are supported. caroussel, stories, reel or any video format are not supported at this point. this is a deal breaker. plus customer support doesn't reimburse if you are not happy with the product. deal breaker too.

-----

### "The TOP tool for your social media" — 5.0/5

> **Enrique** | *1 March 2023* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Automated reporting and scheduling of social media content is a huge time saver. You can concentrate all your work on a single platform.
> 
> **Cons**: The cost may be high but it is good value for money. Data Studio connectors fail on some metrics.
> 
> The overall experience is remarkably positive. I recommend using the tool to work on the interface itself. However, it is not highly recommended for reporting with other external tools.

-----

### "Very good software for the money" — 5.0/5

> **Julie** | *12 July 2022* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to use, easy to setup, easy to understand, flawless \!
> 
> **Cons**: I can't find any cons. It is a great platform to manage social media accounts.
> 
> I think it is the best platform ever to manage the social media accounts. All in one place and very easy to use. I am very very satisfied.

-----

Page: 1 / 5\
Next: [Next page](https://www.softwareadvice.ie/software/349613/metricool?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/349613/metricool)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/metricool-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/349613/metricool> |
| en-GB | <https://www.softwareadvice.co.uk/software/349613/metricool> |
| en-IE | <https://www.softwareadvice.ie/software/349613/metricool> |
| en-NZ | <https://www.softwareadvice.co.nz/software/349613/metricool> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SoftwareAdvice Ireland","address":{"@type":"PostalAddress","addressLocality":"Dublin","addressRegion":"D","postalCode":"D02 NP94","streetAddress":"2 Park Place, 3rd Floor, Hatch St Dublin, D02 NP94 Ireland"},"description":"We've helped more than 500000 buyers to find the right software.","email":"info@softwareadvice.ie","url":"https://www.softwareadvice.ie/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@id":"https://www.softwareadvice.ie/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":[]},{"name":"Metricool","description":"Metricool is a powerful all-in-one social media, analytics and ads reporting tool for brands. You can schedule posts, find influencers to collaborate with, discover content to repost, set up ad campaigns and analyze your results in one unified dashboard: from PC or mobile device. Scale your social media strategy fast!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/c0ad042b-d8ce-470a-91f8-45084e3f3b99.png","url":"https://www.softwareadvice.ie/software/349613/metricool","@id":"https://www.softwareadvice.ie/software/349613/metricool#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":97},"offers":{"price":"0","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@id":"https://www.softwareadvice.ie/software/349613/metricool#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Social Media Monitoring Software","position":2,"item":"/directory/4221/social-media-monitoring/software","@type":"ListItem"},{"name":"Metricool","position":3,"item":"/software/349613/metricool","@type":"ListItem"}]}]}
</script>
