--- description: Review of iPresso Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: iPresso | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [iPresso](/software/35579/ipresso) # iPresso Canonical: https://www.softwareadvice.ie/software/35579/ipresso Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/35579/ipresso?page=2) > iPresso is a context-based platform that allows businesses to automate their marketing campaigns, tracking, and other operations. It allows users to manage SMS, email, web push, banners, printing, and website content via a unified portal. It is designed for businesses in fast-moving consumer goods (FMCG), financial services, eCommerce, media \& entertainment, travel, education, and other industries. With iPresso, users can effortlessly deliver personalized messages to thousands of recipients simultaneously across multiple channels. The intuitive drag-and-drop editor allows for the creation of customer paths and marketing automation scenarios, streamlining the customer journey. Users can also add notes to scenarios to provide valuable insight into the automation process. The platform's email marketing tools are robust, featuring a library of ready-to-use templates, A/B/X testing, email previews, and personalization options. iPresso enables users to manage their contact database efficiently, allowing for detailed contact data, customizable fields, activity tracking, contact timelines, relationship definition, and seamless integration of external data. Advanced segmentation tools offered by iPresso empower users to define highly specific segments using inclusion and exclusion rules. These segments can be saved, utilized, and subjected to mass actions. Users can even freeze segments to prevent updates, ensuring accurate and targeted marketing efforts. iPresso offers a a host of additional features to enhance marketing strategies, including customer scoring, real-time marketing, content automation, outcome measurement, opinion polls, loyalty programs, and more. With iPresso, businesses can streamline their marketing efforts, collect valuable data, and measure the success of their campaigns, all within one comprehensive platform. > > Verdict: Rated **4.6/5** by 12 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 12 Reviews | | Ease of Use | 4.3/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.8/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: IPRESSO S.A. - **Location**: Katowice, Poland - **Founded**: 2008 ## Commercial Context - **Starting Price**: US$119.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Lite: $119/month (billed annually) or $129/month (billed monthly). Plus: $380/month (billed annually) or $410/month (billed monthly). Pro: $890/month (billed annually) or $990/month (billed monthly). Expansion: $1390/month (billed annually) or $1520/month (billed monthly). - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English, Italian, Polish, Spanish - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 210 more ## Features - A/B Testing - API - Activity Dashboard - Activity Tracking - CRM - Campaign Analytics - Campaign Management - Conversion Tracking - Customisable Branding - Customisable CTAs - Customisable Forms - Customisable Templates - Data Import/Export - Drag & Drop - Drip Campaigns - Dynamic Content - Email Marketing - Email Tracking - Engagement Tracking - Event Triggered Actions ## Integrations (22 total) - Contactually - Copper - FullContact - Google Ads - Google Analytics 360 - Google Drive - IdoSell - Insightly - LiveChat - Livespace - Meta for Business - Pipedrive - PrestaShop - Salesforce Sales Cloud - Shoper ... and 7 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Marketing Automation Software](https://www.softwareadvice.ie/directory/1686/automation/software) ## Related Categories - [All-in-One Marketing Platforms](https://www.softwareadvice.ie/directory/4065/all-in-one/software) - [Marketing Automation Software](https://www.softwareadvice.ie/directory/1686/automation/software) - [Marketing Systems](https://www.softwareadvice.ie/directory/4630/marketing/software) ## Alternatives 1. [Systeme.io](https://www.softwareadvice.ie/software/334889/systemeio) — 4.8/5 (2126 reviews) 2. [ActiveCampaign](https://www.softwareadvice.ie/software/5398/activecampaign) — 4.6/5 (2561 reviews) 3. [Brevo](https://www.softwareadvice.ie/software/18887/brevo) — 4.6/5 (3408 reviews) 4. [MailerLite](https://www.softwareadvice.ie/software/100595/mailerlite) — 4.7/5 (2256 reviews) 5. [HubSpot Marketing Hub](https://www.softwareadvice.ie/software/119437/hubspot-marketing-hub) — 4.5/5 (6220 reviews) ## Reviews ### "Versatile and stable Marketing Automation with excellent support." — 4.0/5 > **Marcin** | *25 February 2026* | Food Production | Recommendation rating: 8.0/10 > > **Pros**: System versatility and customer support. Highly stable with virtually no bugs. Ongoing dynamic updates. > > **Cons**: Many features require a tailored approach. To get the most out of the system, at least a basic knowledge of JavaScript and HTML is necessary. > > My experience with iPresso has been very positive. It offers all the features you would expect from a modern marketing automation tool. Additionally, the iPresso team shows a strong willingness to customize the system or develop it according to your specific needs. The system is versatile, virtually bug-free, and constantly being developed. While it requires a custom approach and at least a basic knowledge of JavaScript and HTML to unlock its full potential, it remains a reliable and powerful tool supported by an excellent team. ----- ### "A very good system of communication and control of his behavior with the client through many channel" — 5.0/5 > **Aleksandra** | *8 December 2020* | Media Production | Recommendation rating: 9.0/10 > > **Pros**: iPresso system bridged the gap between Marketing and AI \& Machine Learning better than any other MarTech technology we have ever tried to implement. My team has learned to use iPresso quickly and it's very efficient for us. Many channels of communication with the client are now in one place. Each user activity is recorded and can be used by the marketing department. > > **Cons**: There are basically no major disadvantages. Because mistakes hardly ever happen. If we need a solution that does not exist, support will be happy to prepare it on its own and introduce it especially for us. Ipresso is also able to prepare its own integration with other external systems, which competing companies do not. > > The openness to interrogate data and the ease of setting up automations. The setup was so easy and support made us cool-headed. It feels like software that is designed by people who have understood marketers. Cons: There is a tons of things to use iPresso features. Sometimes you have not enough time to merge all of them. Its a very good system of communication and control of his behavior with the client through many channels in one place. ----- ### "I'll say Intuitive and reliable" — 4.0/5 > **Verified Reviewer** | *25 July 2019* | Information Technology & Services | Recommendation rating: 7.0/10 > > **Pros**: - Technical and related support was dependable - Nuanced and useful reports on the performance of campaigns and broadcasts according to relevant segmentations - Product team takes feedback very well and responds swiftly to error and bug complaints > > **Cons**: - Some features and configuration settings seem to be too hidden or embedded in the application - I've had this tool implemented in two organisations that I have worked with, and in both companies, a day-long training session was needed for onboarding staff onto the tool, this was a bit of an inconvenience, twice for me now\! But after that, it's pretty intuitive to pick up. > > Overall, the tool is dependable and comes with great support which is kind of a meta solution to any other minor problem you may have with the solution. ----- ### "iPresso review" — 4.0/5 > **Zuzanna** | *5 September 2016* | Recommendation rating: 9.0/10 > > **Pros**: Very intuitive software. Easy to learn. After a one day training session participants are able to use it and start creating funnels with different type of segment complexity. > > **Cons**: Like every non custom made system, which is made for a broad audience, often from different business sectors with different business attitudes and needs, iPresso doesn't allow to make adjustments to the system quickly and therefore agile react to new business opportunities. Changes to the system require usually some time to be introduced for all customers (users), or are individually planned but nevertheless need some time for preparation. > > Carefully thought out CRM/marketing automation system with a broad range of functionalities. Regularly developed further what makes it up to date (compared to other solutions on the market) all the time. Great customer support from the provider which assists during on the job activities but also in more complex cases (planned integrations with other systems, etc.). Nevertheless, the not available service strategic support can be a disadvantage for all those with little database management experience in-house or not having external/outsourced professionals planning activities and therefore expecting also strategic support from the system provider (how to best manage, engage data base, what kind of scenarios build, etc.). However, taking into account the possibility of using services offered by external database management agencies this should not be a reason why not to choose iPresso. ----- ### "A good choice" — 5.0/5 > **Dariusz** | *19 August 2021* | Insurance | Recommendation rating: 8.0/10 > > **Pros**: First of all, the system is always up to date. In addition, the interface is very intuitive, which makes it easy to use the system, which has so many complex possibilities. Another advantage is the customer service - it provides quick responses to requests and contact through many channels. > > **Cons**: iPresso doesn't require many hours of special training, but during very complex projects we needed to support ourselves with help from Customer Support - it doesn't happen often but can slightly influence the schedule. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/35579/ipresso?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/35579/ipresso) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data