--- description: Review of Apteco Orbit Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Apteco Orbit | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Data Visualization Software](/directory/400/data-visualization/software) > [Apteco Orbit](/software/419150/apteco-orbit) # Apteco Orbit Canonical: https://www.softwareadvice.ie/software/419150/apteco-orbit Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/419150/apteco-orbit?page=2) > Apteco Orbit is a marketing insights platform that helps businesses collect, monitor, and manage data. The software enables companies to visualize data, build audiences, automate campaigns, and activate channels via an intuitive interface. It caters to marketers across industries looking to optimize the impact of their campaigns. The platform provides formidable analytics capabilities through Apteco FastStats to explore first-party data. Users can create interactive dashboards to identify insights, with the ability to filter, build lists, and drill down from visualizations. Dashboards can be branded by uploading logos and selecting color themes to share insights across the organization. Visualizations update automatically to reflect the latest data. Apteco Orbit also features campaign automation with Apteco PeopleStage. Users can build and orchestrate multi-channel, multi-stage campaigns and gather responses from all marketing channels. The software allows for integrating communication history to engage prospects and customers in near real-time. Users can continually test, monitor, and optimize messaging and offers with the help of integrated AI. The Connect module enables users to link all their data sources and design a unified data view. Data can then be integrated seamlessly across preferred applications and channels. Apteco Orbit empowers users to understand their audiences for more targeted campaigns. The data exploration and visualization tools help create and export audience segments that can be activated across channels. > > Verdict: Rated **4.7/5** by 10 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 10 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 4.9/5 | Based on overall reviews | | Features | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Apteco ## Commercial Context - **Pricing model**: (Free Trial) - **Target Audience**: 51–200, 201–500, 501–1,000 - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise) - **Supported Languages**: Dutch, English, German - **Available Countries**: Australia, Austria, Belgium, Canada, Germany, Luxembourg, Netherlands, Switzerland, United Kingdom, United States ## Features - API - Activity Dashboard - Ad hoc Query - Ad hoc Reporting - Audience Targeting - Behavioural Targeting - CRM - Campaign Management - Collaboration Tools - Customer Profiles - Customer Segmentation - Customisable Branding - Customisable Dashboard - Customisable Reports - Dashboard - Dashboard Creation - Data Capture and Transfer - Data Connectors - Data Import/Export - Data Management ## Integrations (18 total) - Android 11 - CleverReach - Dotdigital - Emarsys - Firebase - Instagram - Instiller - Inxmail - Optilyz - Salesforce Marketing Cloud - Salesforce Sales Cloud - SmartFocus - SparkPost - Spotler Mail+ - Trustpilot ... and 3 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support ## Category - [Data Visualization Software](https://www.softwareadvice.ie/directory/400/data-visualization/software) ## Related Categories - [Data Visualization Software](https://www.softwareadvice.ie/directory/400/data-visualization/software) - [Email Marketing Software](https://www.softwareadvice.ie/directory/4697/email-marketing/software) - [Predictive Analytics Software](https://www.softwareadvice.ie/directory/481/predictive-analytics/software) - [Customer Experience Software](https://www.softwareadvice.ie/directory/4574/customer-experience/software) - [Marketing Analytics Software](https://www.softwareadvice.ie/directory/1702/analytics-tools/software) ## Alternatives 1. [Apteco FastStats](https://www.softwareadvice.ie/software/426043/faststats) — 4.8/5 (9 reviews) 2. [Tableau](https://www.softwareadvice.ie/software/1940/tableau) — 4.6/5 (2348 reviews) 3. [Domo](https://www.softwareadvice.ie/software/5822/domo) — 4.3/5 (329 reviews) 4. [SAS Viya](https://www.softwareadvice.ie/software/396214/sas-viya) — 4.4/5 (12 reviews) 5. [JMP](https://www.softwareadvice.ie/software/103067/jmp) — 4.5/5 (53 reviews) ## Reviews ### "Apteco Orbit" — 4.0/5 > **Mark** | *31 May 2022* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: Apteco's Orbit is a fantastic addition to the suite of products they offer. It's ability to present data to non tech folk and make it come alive is brilliant. They are always updating this so even if the options aren't there quite yet - they listen to you and there is a good chance you'll end up with something similar to what you require. The best part about the software is you don't need a license to be able to view the reports - the fact anyone in the business domain can view data stats / reports and dashboards is great. > > **Cons**: There are a few things you can't quite do in the product that you can in Faststats itself - but it's getting there. Mapping is something that needs to be developed a bit further as it's the perfect tool for visualisations - but it needs the ability to have shading at different levels (ie Postcode District or Sector). ----- ### "Using Orbit for MI dashboards" — 5.0/5 > **Lee** | *20 November 2023* | Nonprofit Organisation Management | Recommendation rating: 10.0/10 > > **Pros**: It is a very simple easy to use system, creating dashboards takes no time even for inexperienced users with no complex programing required. > > **Cons**: Limited to the data held within the faststats system currently however this is likely to change in the near future. though this is down as a con it is still a positive thing as the data is easy to add to the system and get in a structure that makes the use of Orbit easy. > > I have used Orbit since it was first launched (Pun intended) it is a platform that is easy to use, very user friendly and makes creating impactful meaningful dashboards simple and easy to for both people who create and consume the information. ----- ### "Acxiom Orbit Review" — 4.0/5 > **Damien** | *1 June 2022* | Information Technology & Services | Recommendation rating: 7.0/10 > > **Pros**: Easy to setup with the rest of the Apteco suite, all links in well together. > > **Cons**: Team we have set the Orbit suite up for have had no problems using the tool and are more than happy so no problems/issues to report at the moment in time. > > Great experience in config/setup Apteco team were more than helpful with any queries/setup problems i encountered. ----- ### "Cats Protection - Orbit Review" — 5.0/5 > **Stacey** | *15 February 2022* | Nonprofit Organisation Management | Recommendation rating: 10.0/10 > > **Pros**: The user-friendly nature to create and view with real-time access drew us immediately to Orbit. After gathering team requirements, we set about building a suite of dashboards which gave a view of supporter behaviour and giving patterns by business area, appeal/activity, product, and channel for the first time ever. In total, the team have created over 50 dashboards in less than a year and received fantastic feedback at finally being able to understand our supporter behaviour in a meaningful and actionable way. The teams can easily navigate the dashboards with the simple filter and drilldown options and are thrilled to have their monthly manual reporting processes replaced by near-real time self-service dashboards that are both useful to their decision making and visually appealing. > > **Cons**: Limitation on tile numbers and on calculations - would like to add in targets and costs not contained within CRM > > Brilliant support but there have been such minimal issues it's not really need required ----- ### "Great easy to use software" — 4.0/5 > **Cara** | *25 November 2022* | Publishing | Recommendation rating: 9.0/10 > > **Pros**: Customisable, easy to train staff on and flexability > > **Cons**: It meets our needs so cant think of anything > > Traning has been good and the annual conferences are really useful for networking and seeing what is on the roadmap ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/419150/apteco-orbit?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/419150/apteco-orbit) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data