---
description: Review of Geotab Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: Geotab | Reviews, Pricing & Demos - SoftwareAdvice IE
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Breadcrumb: [Home](/) > [TMS Systems](/directory/252/transportation-management-software/software) > [Geotab](/software/42343/mygeotab)

# Geotab

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> Geotab is a global leader in connected operations, video telematics and AI-powered insights. Trusted by more than 100,000 customers — from small and mid-size fleets to Fortune 500 enterprises and public-sector organizations, including the U.S. federal government — Geotab connects approximately 6 million vehicles and assets and processes 100 billion data points daily. With ISO/IEC 27001:2022, SOC2, FIPS 140-3 and FedRAMP authorizations, Geotab's open platform and partner ecosystem unify safety, compliance, and operations in a unified system. Our mission: a safer, more efficient, and more sustainable world in motion.&#10;From initial asset procurement to end-of-life management, Geotab delivers the platform, data and intelligence fleet operators need to achieve safer driving, smarter operations and a lower environmental footprint.&#10;                                                                                                                                                                                                      &#10;Geotab's GO Device provides the in-vehicle foundation for data collection across a wide range of vehicle makes and models. IOX Add-Ons expand its capabilities for specialized fleets, connecting hardware such as spreader controllers for winter operations, refrigeration monitors for cold chain and NFC readers for driver identification. Direct OEM integrations broaden that data access across leading vehicle manufacturers.&#10;&#10;The GO Focus Family of AI-powered dash cameras detects risks, coaches drivers in real time and supports faster incident resolution. From privacy-focused road-facing recording to in-cab coaching and full 360-degree visibility, each solution is fully integrated into the Geotab platform. The GO Anywhere Family extends that visibility to trailers, generators, construction equipment and non-powered assets, with rugged battery-powered trackers offering up to 10 years of battery life, all reporting through one unified platform. Geotab Vitality builds on this with a driver incentive program, using personalized weekly goals and rewards to reinforce safe behaviors and help fleets reduce collision frequency.&#10;&#10;Geotab's open platform and Marketplace (marketplace.geotab.com) bring this ecosystem together, connecting fleets with hundreds of integrated third-party solutions so businesses of all sizes can automate operations and integrate vehicle data with their existing systems for their specific needs.&#10;&#10;Processing over 100 billion data points a day across more than 6 million connected vehicles, Geotab applies data analytics and machine learning to help customers identify underutilized assets and right-size their fleet, predict and prevent unplanned vehicle downtime, optimize fuel and energy use and meet their sustainability and compliance goals. Through MyGeotab, Geotab's cloud-based fleet management platform, organizations gain access to video telematics, asset tracking, fleet maintenance and EV fleet management capabilities, allowing them to build a fully integrated fleet management system.
> 
> Verdict: Rated **4.4/5** by 99 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 99 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Geotab
- **Founded**: 2000

## Commercial Context

- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Contact Geotab directly for pricing information.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Brazilian Portuguese, Chinese, Czech, Dutch, English, French, German, Indonesian, Italian, Japanese, Polish, Spanish, Swedish, Thai
- **Available Countries**: Australia, Brazil, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, Mexico, Poland, Singapore, Spain, Sweden, Switzerland, Trinidad & Tobago, United Kingdom, United States

## Features

- AI Copilot
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Asset Tracking
- Automated Scheduling
- Billing & Invoicing
- Carrier Management
- Claims Management
- Communication Management
- Compliance Management
- Cost Tracking
- Customer Database
- Customisable Reports
- Data Import/Export
- Data Security
- Delivery Tracking

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [TMS Systems](https://www.softwareadvice.ie/directory/252/transportation-management-software/software)

## Related Categories

- [TMS Systems](https://www.softwareadvice.ie/directory/252/transportation-management-software/software)
- [Fleet Management Software](https://www.softwareadvice.ie/directory/4558/fleet-management/software)
- [Fleet Maintenance Software](https://www.softwareadvice.ie/directory/1148/maintenance/software)
- [GPS Tracking Software](https://www.softwareadvice.ie/directory/866/gps-tracking/software)
- [Trucking Software](https://www.softwareadvice.ie/directory/1064/trucking-dispatch/software)

## Alternatives

1. [Motive](https://www.softwareadvice.ie/software/51721/motive) — 4.5/5 (1688 reviews)
2. [Samsara](https://www.softwareadvice.ie/software/51789/samsara) — 4.5/5 (1005 reviews)
3. [Transvirtual](https://www.softwareadvice.ie/software/200647/transvirtual) — 4.8/5 (68 reviews)
4. [One Step GPS](https://www.softwareadvice.ie/software/179974/one-step-gps) — 4.8/5 (262 reviews)
5. [GPS Insight](https://www.softwareadvice.ie/software/114570/gpsinsight) — 4.5/5 (243 reviews)

## Reviews

### "A Perspective from 20 Years in Heavy Truck" — 5.0/5

> **Scott** | *19 May 2023* | Transportation/Trucking/Railroad | Recommendation rating: 10.0/10
> 
> **Pros**: Geotab captures and aggregates real-world data like no other system we've ever seen.  You can watch a truck pulling out of the parking lot in real-time or look back a year ago at exactly how a driver backed into a dock over multiple attempts.  You can reconstruct what happened in an accident second-by-second, or re-evaluate all the times your drivers entered or exited a specific location over the entire history of your database on the fly.They also believe the data is \*yours\*, to keep and use as you see fit, and give full access to their system through a completely open API.  The user interface is full-featured and simple, but beyond that, it can be modified, added to, and changed endlessly, allowing you to improve the visibility and access to information you find valuable.  It is a system that is uniquely unlike any other we've used in Trucking, a true paradigm shift in the technology of Trucking, and transformative for every customer we've worked with.
> 
> **Cons**: Their greatest strength is also their kryptonite.  The features are so forward looking and Geotab is continually releasing new ones... it can be difficult to keep legacy systems up to speed with them.  "Traditional" players (Qualcomm/OmniTracs, PeopleNet/Trimble) defined how data would be fed to back-end systems over 20 years ago, and most Transportation Management Systems still use those patterns today.The quality and volume of Geotab data is in a whole new league.  Finding a middle ground to emulate the "Traditional" data feeds while also updating those TMS platforms to use the data available through Geotab is an ongoing challenge, but well worth the effort.
> 
> We approach Geotab from a different perspective than many.  We have been doing professional services training, implementing, and supporting Transportation Management Systems for 20 years.  We have worked with all the major competitors in that time, including Qualcomm/OmniTracs, PeopleNet/Trimble, KeepTrucking/Motive, Samsara, Platform Science, Orbcomm, and others.Geotab is a unique product.  We have found it is able to solve business challenges we never through possible, like fully real-time updates and alerts within seconds of a driver situation in the field or being able to re-analyze and report data in arrears months or years after the fact, like building a zone around a section of a terminal parking lot and seeing which drivers \*ever\* entered that space.While we still provide integration for all the major players, we have been able to create more custom solutions and solve more business challenges with Geotab than any other Telematics system to date, and we look forward to ever-increasing capabilities and features from their team.

-----

### "Automating Fleet Cost Management Infrastructure" — 4.0/5

> **Zulma** | *14 November 2024* | Financial Services | Recommendation rating: 8.0/10
> 
> **Pros**: Meanwhile, engine data and environmental monitoring enable you to find out what might be wrong with the vehicle before it requires a major repair. Sophisticated data analysis of fuel consumption integrated with driving behavior, route planning, and control of idle time to give tangible recommendations on minimizing fuel use on the vehicles in the fleet.
> 
> **Cons**: If there are many vehicles in the area, for example, in the center of large cities, the map interface may sometimes freeze. Small growth in content customization for automated report frames. Some of the features that are included in the desktop version are, however, missing in the mobile app.
> 
> The cooperation with Geotab has greatly changed the whole idea of fleet management at the company. By means of an easily navigable dashboard, the platform encompasses all the necessary information about vehicle activity, drivers, and fuel rates.

-----

### "Overall a good service." — 4.0/5

> **Nathaniel** | *19 May 2026* | Education Management | Recommendation rating: 9.0/10
> 
> **Pros**: The real time loaction and Diagnostic Trouble Codes make it easier to find the vehicle and get issue repaired quickly.
> 
> **Cons**: The website changes that made navigating it more difficult.  When I go looking for the trips history, it is a a couple more clicks to get there.
> 
> Overall it is a good prodict and service.  We like tracking outr mileage and stops the buses make.  It make is easier to locate vehicles that are stationed at other facilities when maintenance is due.

-----

### "Poor Beta version" — 2.0/5

> **Jason** | *4 April 2025* | Transportation/Trucking/Railroad | Recommendation rating: 1.0/10
> 
> **Pros**: Nothing comes to mind, stuck how much the Beta version had increased my work load
> 
> **Cons**: Very difficult to use the Maintenance section, too many steps, not enough editing features.
> 
> Poor, bad data conversion to Beta, poor help desk. Lots of "no we cannot change that" or sorry the program is in complete.

-----

### "Construction Company" — 5.0/5

> **Brent** | *23 February 2026* | Construction | Recommendation rating: 8.0/10
> 
> **Pros**: Geotab is a very powerful product and platform. The uses and integration seem endless. The userbilty is streamlined and easy pick up.
> 
> **Cons**: The third party reseller setup usaully means we are trying to be sold something, would be nice if geotab was more involved themselves.
> 
> Overall the product is really good. We use it for GPS and Dash cams. There are still more features included which we have not used yet.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/42343/mygeotab)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/fleet-management/my-geotab-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/42343/mygeotab> |
| en-GB | <https://www.softwareadvice.co.uk/software/42343/mygeotab> |
| en-IE | <https://www.softwareadvice.ie/software/42343/mygeotab> |
| en-NZ | <https://www.softwareadvice.co.nz/software/42343/mygeotab> |

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