---
description: Review of Apollo.io Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: Apollo.io | Reviews, Pricing & Demos - SoftwareAdvice IE
---

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# Apollo.io

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> Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 220M contacts and 30M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo's Intelligence Engine with recommendations and analytics that help you close. Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises.
> 
> Verdict: Rated **4.5/5** by 395 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 395 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Apollo.io
- **Founded**: 2015

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: Apollo.io is available across three pricing tiers, see below or find out detailed information here: https://www.apollo.io/pricing&#10;&#10;Free: $0/month - always Free&#10;Basic: $49/month&#10;Professional: $99/month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, Chile, Colombia, France, Germany, India, Ireland, Israel, Mexico, Netherlands, New Zealand, Philippines, Portugal, Singapore, South Africa, Spain, Switzerland, United Arab Emirates and 2 more

## Features

- A/B Testing
- AI/Machine Learning
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Auto-Dialer
- Automatic Call Distribution
- Automatic Transcription
- Autoresponders
- B2B Lead Generation
- Behavioural Analytics
- Business Process Control
- CRM
- Calendar Management
- Call List Management
- Call Monitoring
- Call Recording
- Campaign Analytics

## Integrations (23 total)

- Census
- Gmail
- Google Chrome
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- Koncert
- Lavender
- LinkedIn for Business
- Mailgun
- Marketo Engage
- Microsoft Outlook
- Nooks
- Nylas
- Orum

... and 8 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Call Recording Software](https://www.softwareadvice.ie/directory/1718/call-recording/software)

## Related Categories

- [Call Recording Software](https://www.softwareadvice.ie/directory/1718/call-recording/software)
- [Buyer Intent Software](https://www.softwareadvice.ie/directory/4625/buyer-intent/software)
- [Sales Engagement Platforms ](https://www.softwareadvice.ie/directory/4071/sales-engagement/software)
- [Sales Forecasting Software](https://www.softwareadvice.ie/directory/4678/sales-forecasting/software)
- [Sales Intelligence Software](https://www.softwareadvice.ie/directory/4620/sales-intelligence/software)

## Alternatives

1. [Seamless](https://www.softwareadvice.ie/software/441610/seamless-ai) — 4.5/5 (564 reviews)
2. [useArtemis](https://www.softwareadvice.ie/software/369021/useartemis) — 4.7/5 (171 reviews)
3. [Dripify](https://www.softwareadvice.ie/software/256302/dripify) — 4.7/5 (477 reviews)
4. [Cognism](https://www.softwareadvice.ie/software/175843/cognism) — 4.7/5 (260 reviews)
5. [HubSpot Marketing Hub](https://www.softwareadvice.ie/software/119437/hubspot-marketing-hub) — 4.5/5 (6242 reviews)

## Reviews

### "Great Product, annoying bug" — 4.0/5

> **Connor** | *11 April 2026* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: I like how the contact information is very accurate, especially compared to other software where I sometimes get irrelevant numbers.
> 
> **Cons**: The software is insanely glitchy. When I use credits to get contact information, I almost always need to refresh on the extension and redo it.
> 
> I like Apollo, it's easy to set up and get started. The UI is intuitive and works very well with SalesNav. I just really find it annoying and tedious having to use credits to find contact info multiple times because of the bug that never goes away.

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### "Super easy to use data enrichment tool" — 5.0/5

> **Benjamin** | *26 March 2025* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: Apollo is incredibly useful and super simple to use, I mainly use it for getting prospect data into the CRM to help with sequencing. It's also brilliant that they have a chrome extension that sits on your screen so you can easily use it inside Linkedin.
> 
> **Cons**: My only con is that if it cannot find a valid email for a prospect then you aren't able to push them to the CRM.
> 
> Apollo has been a game changer for me. It's incredibly useful and super simple to use. I mainly rely on it to get prospect data into the CRM, which makes sequencing so much easier. I love that they have a Chrome extension that sits right on your screen, so you can seamlessly use it inside LinkedIn. It saves so much time and makes the process feel effortless. If I had to mention one thing that could be better, it's that when Apollo can't find a valid email for a prospect, you can't push them to the CRM, which can be a little frustrating. Overall, though, it's been an amazing tool that has made my workflow so much smoother and more efficient.

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### "Great tool\!" — 5.0/5

> **Verified Reviewer** | *16 September 2022* | Outsourcing/Offshoring | Recommendation rating: 10.0/10
> 
> **Pros**: I like how it gives us a lot of information we need for our contacts. Easy to use and deploy.
> 
> **Cons**: Sometimes the accuracy of the information was an issue.

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### "My Real Experience Using Apollo.io for Daily Sales Outreach" — 5.0/5

> **Nurudeen** | *26 April 2026* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: What I love most about Apollo is how intuitive the user interface is. It’s easy to navigate across different sections, and the built-in AI makes the experience even smoother. Being able to input a simple prompt and get highly relevant leads along with the exact information I need saves a lot of time and removes the guesswork from prospecting.&#10;&#10;The integrations with CRM platforms also make a big difference. It allows me to run outreach and organize my leads in a structured, streamlined way without constantly switching between tools or dealing with messy workflows.&#10;&#10;Another thing that stands out is the customer support. Whenever I run into questions or need clarity, the support team is responsive and helpful, which makes it easier to keep moving without delays. That kind of reliability matters, especially when you’re using the platform daily.&#10;&#10;Overall, Apollo doesn’t just make outreach more efficient, it makes the entire process easier to manage and sustain over time.
> 
> **Cons**: Honestly, the two things I don’t really like about Apollo are the credit system for phone numbers and the subscription pricing. The pricing feels quite high, especially when you’re trying to scale outreach. In a situation where you need to pull a large volume of leads, the current plan limit of 30,000 credits can get used up quickly, and with phone numbers costing around 8 credits each, it becomes limiting fast. It doesn’t really support heavy outbound usage at scale.
> 
> Overall, my experience with Apollo.io has been very positive. It has significantly improved my lead generation and outreach efficiency, making it much easier to find, organize, and engage qualified prospects. The AI features, integrations, and automation tools save a lot of time and help me work more strategically. While the pricing and credit usage can feel limiting at scale, the platform still delivers strong value in terms of productivity and results.

-----

### "Great Platform for Finding Leads\!" — 5.0/5

> **Shasta** | *19 March 2026* | Construction | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about Apollo.io is how powerful and easy it is to use for prospecting and outbound sales. The platform combines a large, accurate database with strong filtering options, which makes it simple to quickly build highly targeted lead lists.&#10;I also really value the all-in-one functionality—being able to find contacts, verify emails, and manage outreach in one system saves a lot of time and reduces the need for multiple tools.&#10;The Chrome extension is especially useful for quickly pulling verified contact data from LinkedIn in real time, which helps streamline daily prospecting workflows.
> 
> **Cons**: The main downside I’ve noticed with Apollo.io is that while the database is large, data accuracy can sometimes be inconsistent depending on the industry or role. That means you occasionally need to spend extra time verifying contacts or cleaning lists to ensure deliverability.&#10;Additionally, with so many features built into one platform, there can be a bit of a learning curve at the beginning, especially for new users who are not familiar with outbound tools.
> 
> Overall, it’s an efficient platform that helps speed up outbound efforts while keeping lead quality high.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/428803/apollo-io)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/428803/apollo-io> |
| en | <https://www.softwareadvice.com/product/428803-Apollo/> |
| en-AU | <https://www.softwareadvice.com.au/software/428803/apollo-io> |
| en-GB | <https://www.softwareadvice.co.uk/software/428803/apollo-io> |
| en-IE | <https://www.softwareadvice.ie/software/428803/apollo-io> |
| en-NZ | <https://www.softwareadvice.co.nz/software/428803/apollo-io> |
| fr | <https://www.softwareadvice.fr/software/428803/apollo-io> |

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