---
description: Review of Ideally Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: Ideally | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Innovation Management Software](/directory/4164/innovation/software) > [Ideally](/software/431403/ideally)

# Ideally

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> Ideally is an idea management tool that helps businesses in the early stages of creative development, whether it's with an idea, message, or even package testing. Its self-service survey platform provides results to facilitate decision-making processes.
> 
> Verdict: Rated **4.9/5** by 33 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 33 Reviews |
| Ease of Use | 4.9/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Ideally Group

## Commercial Context

- **Target Audience**: 11–50, 51–200, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, Ireland, New Zealand, Singapore, United Kingdom, United States

## Features

- Activity Dashboard
- Activity Tracking
- Benchmarking
- Brainstorming
- Collaboration Tools
- Commenting/Notes
- Data Visualisation
- Feedback Management
- Generative AI
- Idea Collection
- Idea Development
- Idea Ranking
- Ideation
- Innovation Management
- Multi-Channel Distribution
- Prioritisation
- Project Tracking
- Projections
- Q\&A Management
- Real-Time Analytics

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Innovation Management Software](https://www.softwareadvice.ie/directory/4164/innovation/software)

## Related Categories

- [Innovation Management Software](https://www.softwareadvice.ie/directory/4164/innovation/software)
- [Survey Software](https://www.softwareadvice.ie/directory/4503/survey/software)
- [Market Research Software](https://www.softwareadvice.ie/directory/4222/market-research/software)
- [Idea Management Software](https://www.softwareadvice.ie/directory/4500/idea-management/software)

## Alternatives

1. [Tremendous](https://www.softwareadvice.ie/software/262872/tremendous-rewards) — 4.8/5 (550 reviews)
2. [Semrush](https://www.softwareadvice.ie/software/355847/semrush) — 4.6/5 (2329 reviews)
3. [Typeform](https://www.softwareadvice.ie/software/324633/typeform) — 4.7/5 (982 reviews)
4. [SurveyMonkey](https://www.softwareadvice.ie/software/157864/surveymonkey) — 4.6/5 (10513 reviews)
5. [QuestionPro](https://www.softwareadvice.ie/software/153082/questionpro) — 4.8/5 (544 reviews)

## Reviews

### "Every marketer needs this." — 5.0/5

> **Becky** | *31 July 2024* | Food Production | Recommendation rating: 9.0/10
> 
> **Pros**: You get answers to those questions about ideas, NPD etc, that you would normally pay hugely for and take weeks, all in 24hours. Its revolutionising the way you progress in FMCG.
> 
> **Cons**: The credit system is a little difficult to get your head around.
> 
> It's been great, the support team are incredibly helpful giving tips and tricks to get the best out of the research. &#10;It has help us progress ideas much faster than we have ever been able to before. I think about how we can use it all the time to make those big decisions easier.

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### "Simple, fast and cost effective" — 5.0/5

> **Anita** | *4 April 2025* | Consumer Goods | Recommendation rating: 10.0/10
> 
> **Pros**: - Simple and user friendly&#10;- Cost efficient&#10;- Very fast to set up and to get results back&#10;- Really flexible, you can ask anything&#10;- Ability to benchmark and compare vs previous test results
> 
> **Cons**: - Nothing really, it is very simple so doesn't have the functionality of some other self service research tools, but its beauty is in its simplicity, speed and cost efficiency. It absolutely has its place.
> 
> Very easy and fast to get set up. It's quite intuitive to use. Has been great for early idea or comms testing, or those ad hoc questions that come up that just need a quick answer and don't really warrant a full-blown research project.

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### "New platform with constant improvements" — 4.0/5

> **Laura** | *11 June 2024* | Food & Beverages | Recommendation rating: 8.0/10
> 
> **Pros**: The Ideally team is very open to ideas and feedback. Being a relatively new company, Ideally are continuing to add functionality to their platform building on their already strong offering.
> 
> **Cons**: A few features you'd expect when analysing data aren't available, however their willingness to take on board feedback has seen changes acted on in a speedy manner.

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### "A great tool for quick turnaround validation" — 5.0/5

> **Kimy** | *12 January 2026* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: It's so quick and easy to use. The support team are great too - always friendly and helpful if we have any questions.
> 
> **Cons**: Would love to see a few more features as they grow their norms base like being able to compare taglines against other tagline benchmarks.
> 
> Fantastic. 11/10 would recommend. Smooth onboarding process and great customer service overall. Feel very safe in their hands.

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### "Fast, Simple and Easy to Use." — 5.0/5

> **Rosa** | *9 October 2025* | Food Production | Recommendation rating: 10.0/10
> 
> **Pros**: Ideally has made it much easier to understand difficult consumer questions. In marketing, we often ask many questions and conduct extensive research into what we believe consumers want or need. This platform enables us to address these questions quickly. Being able to reach out to consumers directly and receive detailed results by the next day is truly a game changer. The platform is incredibly user-friendly, and you can easily teach yourself how to use it without any assistance. The services provided by Ideally are exceptional; they have been very helpful in answering my questions and are generally a pleasure to work with.
> 
> **Cons**: Having the option to retarget the same group of participants would be valuable, as it could offer more in-depth insights and allow for meaningful follow-up questions.
> 
> My experience using Ideally have all been positive. From start, the team has been extremely helpful.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/431403/ideally)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/idea-management/ideally-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/431403/ideally> |
| en-GB | <https://www.softwareadvice.co.uk/software/431403/ideally> |
| en-IE | <https://www.softwareadvice.ie/software/431403/ideally> |
| en-NZ | <https://www.softwareadvice.co.nz/software/431403/ideally> |

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