--- description: Review of Lately Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Lately | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Social Media Management Tools](/directory/1666/social-media/software) > [Lately](/software/476139/Lately) # Lately Canonical: https://www.softwareadvice.ie/software/476139/Lately Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/476139/Lately?page=2) > Lately is an AI-powered tool designed to transform longform content into social media posts. It is used by businesses across various industries, including enterprises, franchises, small businesses, technology companies, professional services firms, financial organizations, media companies, consumer brands, educational institutions, healthcare organizations, and social media agencies. The platform includes Kately, an AI agent that handles social media planning, content creation, execution, and management. It uses AI and neuroscience to analyze brand-specific language and nuances, converting content such as blogs, newsletters, podcasts, webinars, and white papers into platform-specific social media posts. Features include tools for generating text, audio, and video highlights tailored to individual platforms, as well as an automated scheduling system that posts content at optimized times. An employee advocacy feature allows team members to share company content with personalized messaging, helping to expand brand visibility. Performance analytics identify effective patterns in language and content, adapting over time based on audience engagement. The platform supports multiple languages, including English, Spanish, Italian, Portuguese, Japanese, and German. It includes enterprise-level management tools, such as parent dashboards, for overseeing social content across regions, products, and brands while ensuring consistency and compliance. > > Verdict: Rated **4.9/5** by 7 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.9/5** | 7 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Lately - **Founded**: 2013 ## Commercial Context - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Contact for pricing - **Target Audience**: 11–50, 51–200, 201–500, 501–1,000 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - Analytics - Campaign Management - Categorisation/Grouping - Content Management - Dashboard - Editorial Calendar - Generative AI - LLM Integration - Multi-Channel Campaigns - Publish Scheduling - SEO Management - Security & Compliance - Workflow Management ## Support Options - Chat ## Category - [Social Media Management Tools](https://www.softwareadvice.ie/directory/1666/social-media/software) ## Related Categories - [Social Media Management Tools](https://www.softwareadvice.ie/directory/1666/social-media/software) - [Social Media Marketing Tools](https://www.softwareadvice.ie/directory/3905/social-media-marketing/software) - [Content Marketing Software](https://www.softwareadvice.ie/directory/1839/content/software) - [AI Content Creation Platforms](https://www.softwareadvice.ie/directory/5340/ai-content-generation-platforms/software) - [AI Marketing Tools](https://www.softwareadvice.ie/directory/4615/ai-marketing-tools/software) ## Reviews ### "Blog content to social, the perfect product." — 5.0/5 > **Brent W** | *18 May 2022* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: Lots of features, easy to create social content from a long blog post or a video or podcast. Evergreen content is easy to create for Linkedin. > > **Cons**: The system has been slow in the past and does suffer some performance problems as they grow. > > I was looking for a product to help me with social media and our blog. Lately was able to read through my blog posts and take each post and break it down into a social media post that I could use on many different platforms. It also has the ability to do video now. ----- ### "Using Lately for 2019 at Dynasty Television LLC" — 5.0/5 > **Rodney** | *24 January 2019* | Media Production | Recommendation rating: 8.0/10 > > **Pros**: We are able to track the impressions from all of our media affiliates to keep abreast of what quality contents we need to share and what needs to be removed. > > **Cons**: Sometimes the engagements get a little confusing and the analytics are not always accurate. > > We are able to show our board of directors that we are reaching the right demographics and it help us gain sponsorship and advertisements to keep the business growing. ----- ### "A do-it-all tool, easy to use and perfect for social media & personal brand management" — 5.0/5 > **Katarina** | *14 December 2017* | Recommendation rating: 7.0/10 > > **Pros**: That you can have all the content in one place and create your posts for all different channels in one place. Also that you can import content from the website, have brand message, mission, etc. all unified. A very good new social media tool. > > **Cons**: Takes a bit of time to learn how to use. Too expensive for normal solopreneurs. The basic plan allows only 5 social media accounts, while others for half the price allows 10 social media accounts. And it is true, you might not be able to do all the content creation in one place on other tools as on trylately, but still a too costly price. However, I can agree it is a tool for people already on a certain level. ----- ### "We're using Lately to effortlessly appear much larger than we really are." — 4.0/5 > **Rich** | *11 December 2017* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: Scheduling content campaigns across several social media, including graphics / links / hashtags, with visual forward-looking calendars > > **Cons**: Need to tweak content for different channels (e.g. hashtags aren't natively valuable for LinkedIn posts) > > Very easy auto-creation and scheduling of content campaigns across social media and over time. Including images/graphics has dramatically boosted engagement, and re-use of content is a major timesaver. ----- ### "If I could give Lately more than 5 stars I would - the customer service is remarkable." — 5.0/5 > **Verified Reviewer** | *6 December 2017* | Recommendation rating: 10.0/10 > > **Pros**: Lately listens to their customers and implements requested functionality. I love the create posts tool from long form content - just brilliant. > > time and money ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.ie/software/476139/Lately?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/476139/Lately) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data