--- description: Review of LiveRamp Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: LiveRamp | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Customer Data Platforms](/directory/4718/customer-data-platform/software) > [LiveRamp](/software/490518/LiveRamp) # LiveRamp Canonical: https://www.softwareadvice.ie/software/490518/LiveRamp > LiveRamp is a data collaboration platform that helps build brand and business value through data sharing and activation. The platform allows businesses to delight consumers with personalized experiences and measure marketing performance. In addition to collaboration capabilities, LiveRamp also offers tailored solutions to address specific business needs, from enhancing consumer data strategies and measuring cross-media impact to building high-performing media networks. The tool helps businesses unlock new paths to revenue growth, both internally and through external ecosystem collaborations. > > Verdict: Rated **4.4/5** by 5 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 5 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 3.5/5 | Based on overall reviews | | Value for Money | 4.5/5 | Based on overall reviews | | Features | 4.2/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: LiveRamp - **Location**: San Francisco, US - **Founded**: 2014 ## Commercial Context - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - API - Audience Targeting - Behavior Analytics - Behaviour Tracking - Behavioural Analytics - Behavioural Targeting - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Segmentation - Campaign Tracking - Cohort Analysis - Collaboration Tools - Compliance Management - Customer Activity Tracking - Customer Database - Customer Journey Mapping - Customer Profiles - Customer Segmentation - Customisable Branding ## Integrations (17 total) - AdRoll - Adobe Campaign - Celtra - Comscore - Criteo - Databricks - Google Ads - Kenshoo Infinity Suite - LinkedIn for Business - Marin Software - Neustar UltraDNS - Quantcast - Rocket Fuel - Snapchat for Business - Snowflake ... and 2 more integrations ## Support Options - Email/Help Desk - Knowledge Base - Phone Support ## Category - [Customer Data Platforms](https://www.softwareadvice.ie/directory/4718/customer-data-platform/software) ## Related Categories - [Customer Data Platforms](https://www.softwareadvice.ie/directory/4718/customer-data-platform/software) - [Data Management Software](https://www.softwareadvice.ie/directory/4230/data-management/software) - [Personalization Software](https://www.softwareadvice.ie/directory/4276/personalization/software) - [Marketing Analytics Software](https://www.softwareadvice.ie/directory/1702/analytics-tools/software) ## Alternatives 1. [Google Analytics 360](https://www.softwareadvice.ie/software/137155/google-analytics) — 4.7/5 (8089 reviews) 2. [HubSpot Marketing Hub](https://www.softwareadvice.ie/software/119437/hubspot-marketing-hub) — 4.5/5 (6220 reviews) 3. [Jungle Scout](https://www.softwareadvice.ie/software/113367/jungle-scout) — 4.7/5 (280 reviews) 4. [AppsFlyer](https://www.softwareadvice.ie/software/196837/appsflyer) — 4.5/5 (138 reviews) 5. [Reportei](https://www.softwareadvice.ie/software/381303/reportei) — 4.7/5 (241 reviews) ## Reviews ### "Useful For Sharing Audiences" — 4.0/5 > **Kayla** | *19 March 2019* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: The search function for destinations makes it easy for us to send 1st party audiences and files to multiple platforms at once. You can also organize your files and audiences to make it easier to select which files go where. > > **Cons**: There's no easy way to export file names \& record matches by audience. The format it comes as in a CSV is not the most user friendly. It also can be a struggle to pull match rates by platform - it would be great if there was a feature to see what a partners match rate is now vs. a period of time in the past to see how it has grow.n. > > Overall great for managing CRM files and sharing. ----- ### "LiveRamp Has Incredible Capabilities" — 5.0/5 > **George** | *6 May 2024* | Construction | Recommendation rating: 10.0/10 > > **Pros**: First, I am impressed by the reliability and impressive capabilities of LiveRamp. Secondly, LiveRamp has been so easy to use. > > **Cons**: For the days I have used LiveRamp, all its features have been excellent. ----- ### "The datastore is a game changer" — 5.0/5 > **Anthony** | *18 December 2018* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Liveramp data store has allowed us to further fine tune our targeting. activating predefined audiences that have drastically lowered our costs. It is very easy to search around and find what you need but getting it to the desired platform is a bit of a round robin. > > **Cons**: The customer service team is awful and very, very slow to get anything done. Like i said moving the data to a new platform is a bit of a pain. > > Overall we have been pleased with liveramp as a software data solution. ----- ### "Best data onboarding platform for advertisers" — 5.0/5 > **Phil** | *7 April 2021* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: LiveRamp has the best data onboarding technology and identity link match rates in the market. They also offer a comprehensive data store and integrate with all media buying platforms. > > **Cons**: LiveRamp could work on better data onboarding instructions and workflow. It would be nice to receive check ins from their account management team. > > Our overall experience has been great. LiveRamp helps us deliver better performance and overall value for our clients' digital ad campaigns. ----- ### "Plateforme de data collaboration efficace" — 3.0/5 > **Francois** | *22 January 2024* | Marketing & Advertising | Recommendation rating: 7.0/10 > > **Pros**: J'utilise LiveRamp comme fournisseur de données et plateforme de data collaboration. La plateforme répond à mes besoin, notamment sur le partage des données. Je peux importer des données à des fins publicitaires sur un grand nombre de plateformes. > > **Cons**: Bien que ce soit simple d'utilisation et qu'il y ait beaucoup de données disponibles, la question de la qualité de ces dernières se pose. Les datas ont-elles été récoltées dans les règles et sont-elles qualifiées ? Parfois le taux de matching n'est pas assez élevé. ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/490518/LiveRamp) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data