---
description: Review of Pricemaster Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Pricemaster | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Competitor Price Monitoring Software](/directory/4621/competitor-price-monitoring/software) > [Pricemaster](/software/529672/Pricemaster)

# Pricemaster

Canonical: https://www.softwareadvice.ie/software/529672/Pricemaster

> Pricemaster is a pricing intelligence platform designed to help eCommerce retailers and brands optimise their pricing strategies, protect margins, and stay competitive. It combines real-time competitor tracking, AI-powered automation, and intuitive tools to give users the insights they need to make smarter decisions.&#10;&#10;For retailers, Pricemaster delivers dynamic pricing automation that adjusts prices in response to market trends, competitor activity, and stock levels. The platform’s AI Margin Miner intelligently tests opportunities to raise prices, helping businesses grow profits without triggering a race to the bottom. With integrations for Shopify, Magento, WooCommerce, and BigCommerce, retailers can manage their entire pricing strategy in one place, automate updates across their stores, and reduce manual workloads.&#10;&#10;For brands and manufacturers, Pricemaster provides full visibility of reseller activity with daily monitoring of pricing, stock availability, and promotional campaigns. Real-time alerts notify users of price changes or stock gaps, enabling proactive decisions that strengthen reseller relationships and ensure consistent market presence. Features like AI product matching and inventory gap analysis allow sales and marketing teams to identify new opportunities and maintain their competitive edge.&#10;&#10;Pricemaster also supports multi-user teams with secure role-based access, downloadable reports, and an intuitive dashboard that brings together all key performance indicators. Designed for businesses of all sizes, from SMEs to enterprise-level operations, the platform adapts to unique workflows and integrates seamlessly via API.&#10;&#10;Features include:&#10;- Dynamic pricing automation to protect profits&#10;- Unlimited competitor tracking for accurate market intelligence&#10;- AI tools to optimize pricing strategies and test changes safely&#10;- Real-time insights and alerts for smarter decision-making&#10;- Seamless integrations with major eCommerce platforms&#10;- UK-developed with local market expertise and responsive support&#10;&#10;With Pricemaster, businesses gain the control and confidence to grow their margins, streamline operations, and thrive in competitive markets.
> 
> Verdict: Rated **5.0/5** by 2 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 2 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Select Trade Brands

## Commercial Context

- **Pricing model**: Other (Free version available) (Free Trial)
- **Pricing Details**: Pricemaster paid access is quoted after a demo and a review of active SKUs, competitor coverage, integrations and rollout needs. Shopify installs include a 14-day trial of all features, with unlimited simulations and tests and up to 10 live price pushes per day. After the trial, Shopify merchants can continue on a limited free plan for price pushing and reports. Market Rules, Sales Rules, AI Margin Miner and other advanced tools require a paid account. Billing terms and scope are agreed in the quote.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Ireland, United Kingdom

## Features

- API
- Activity Tracking
- Alerts/Notifications
- Automatic Adjustments
- Benchmarking
- Competitive Analysis
- Competitor Monitoring
- Competitor Price Tracking
- Cost Analysis
- Custom Pricing Rules
- Dashboard
- Data Import/Export
- Data Visualisation
- Dynamic Pricing
- Historical Reporting
- Market Data Analysis
- Monitoring
- Multi-Store
- Multiple Data Sources
- Omnichannel Pricing

## Integrations (11 total)

- Adobe Commerce
- BigCommerce
- Google Ads
- Google Analytics
- Google Drive
- Google Sheets
- Linnworks
- OpenCart
- Shopify
- Wix
- WooCommerce

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support

## Category

- [Competitor Price Monitoring Software](https://www.softwareadvice.ie/directory/4621/competitor-price-monitoring/software)

## Related Categories

- [Competitor Price Monitoring Software](https://www.softwareadvice.ie/directory/4621/competitor-price-monitoring/software)
- [Pricing Software](https://www.softwareadvice.ie/directory/4583/pricing-optimization/software)

## Alternatives

1. [Price Observatory](https://www.softwareadvice.ie/software/523986/Price-Observatory) — 4.8/5 (50 reviews)
2. [Multiply](https://www.softwareadvice.ie/software/429301/multiply) — 4.9/5 (44 reviews)
3. [Minderest](https://www.softwareadvice.ie/software/95678/minderest) — 4.8/5 (21 reviews)
4. [PriceLabs](https://www.softwareadvice.ie/software/67389/pricelabs) — 4.9/5 (250 reviews)
5. [PriceShape](https://www.softwareadvice.ie/software/240108/priceshape) — 4.7/5 (53 reviews)

## Reviews

### "Price and Margin optimisation that just works" — 5.0/5

> **Alex** | *16 July 2026* | Food & Beverages | Recommendation rating: 10.0/10
> 
> **Pros**: A comprehensive \&amp; powerful tool for granular price optimisation. Great pace and frequency of updates. The ability to set very specific and detailed rules around price change behaviours is a game changer. As is the ability to test margin sensitivity and impact on sales volume.&#10;&#10;The integration with Shopify is seamless, meaning data syncs effortlessly. Truly impressive work has been done to scrape competitor prices cleanly, repeatably and reliably. The margin protection function allows me to insist on a base level of profitability; this is also customisable and can be split into different ranges with their own rules.&#10;&#10;Affordable and powerful - I like it a lot\!
> 
> **Cons**: ​The Volume of improvements means the interface is often quite fresh. There is frequently a lot of relevant information on one screen so a large format monitor is really helpful for viewing it​ all.
> 
> Very impressed with the capabilities \&amp; flexibility of the product. Genuine impact on the bottom line. Frequent updates from a responsive team who have genuine commercial experience as business owners not just techies\!

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### "Game Changer" — 5.0/5

> **Matthew** | *14 November 2025* | Furniture | Recommendation rating: 10.0/10
> 
> **Pros**: Pricemaster – Game Changer for Scalable Pricing&#10;Since installing the Pricemaster app, we’ve been able to completely automate our pricing strategy and margin maintenance across our catalog. With over 15,000 product price adjustments happening every single day, this used to be a time-consuming, manual task that took focus away from growing the business. Pricemaster has freed up an incredible amount of workload and allowed us to concentrate on bigger-picture growth, planning, and customer experience.&#10;A special mention must go to Reid, who has been personally available and supportive throughout the onboarding process. Every question we had was answered quickly, and we were guided through setting up the automation to work perfectly for our needs. The level of service has been outstanding.&#10;We’re genuinely excited about where this app will continue to go and how it will support us as we scale. If you manage a large product catalog and want to protect your margins without the constant manual work, Pricemaster is an invaluable tool.&#10;Since installing the Pricemaster app, we’ve been able to completely automate our pricing strategy and margin maintenance across our catalog. With over 15,000 product price adjustments happening every single day, this used to be a time consuming, manual task that took focus away from growing the business. Pricemaster has freed up an incredible amount of workload and allowed us to concentrate on bigger-picture growth, planning, and customer experience.&#10;A special mention must go to Reid, who has been personally available and supportive throughout the onboarding process. Every question we had was answered quickly, and we were guided through setting up the automation to work perfectly for our needs. The level of service has been outstanding.&#10;We’re genuinely excited about where this app will continue to go and how it will support us as we scale. If you manage a large product catalog and want to protect your margins without the constant manual work, Pricemaster is an invaluable tool.
> 
> **Cons**: This app will only get better with time - I would encourage early adaption of this app if you want to be first to market and win against your competitors.

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/529672/Pricemaster)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/529672-Pricemaster/> |
| en-AU | <https://www.softwareadvice.com.au/software/529672/Pricemaster> |
| en-GB | <https://www.softwareadvice.co.uk/software/529672/Pricemaster> |
| en-IE | <https://www.softwareadvice.ie/software/529672/Pricemaster> |
| en-NZ | <https://www.softwareadvice.co.nz/software/529672/Pricemaster> |

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