--- description: Review of Buffer Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Buffer | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [Social Media Management Tools](/directory/1666/social-media/software) > [Buffer](/software/53505/buffer) # Buffer Canonical: https://www.softwareadvice.ie/software/53505/buffer Page: 1 / 61\ Next: [Next page](https://www.softwareadvice.ie/software/53505/buffer?page=2) > Buffer is a social media management platform for small to midsize businesses that helps users publish content, engage clients and analyze their social media performance. It facilitates the planning, execution, and analysis of social media strategies, aiming to improve engagement and follower growth. The platform offers a cohesive and streamlined approach to handling social media content through various tools aimed at optimizing user performance and efficiency. A key feature of Buffer is its ability to schedule posts across various social media platforms. This functionality allows users to plan their posts in advance, setting precise dates and times for publication, thus ensuring a consistent social media presence. The scheduling tool is designed to work seamlessly with major platforms, providing users with the ability to manage their social media content from a single dashboard. In addition to scheduling, Buffer provides analytics that enable users to measure the performance of their social media posts. This feature is vital for understanding the impact of social media campaigns, as it presents detailed insights into user engagement, reach, and overall effectiveness. By analyzing these metrics, users can refine their strategies to better meet their marketing goals. Buffer also offers a feature for monitoring user engagement. This tool allows users to keep track of interactions with their audience, such as comments and likes, across multiple accounts and platforms. As a result, businesses can strengthen their connections with clients and respond efficiently to feedback, fostering improved communication and customer relationships. Users can connect Buffer with various apps and services that complement their social media strategies. Buffer integrates with Facebook, Instagram, Twitter, LinkedIn, Google+ and Pinterest. Social media posts can be customized for each platform and then sent out to all platforms at once. Buffer can also automatically publish social media posts at predetermined times. Buffer has a browser extension and mobile apps so that users can share and create social media posts from anywhere. This integration capability ensures that Buffer remains a flexible and adaptable solution, catering to the specific needs of different users and organizations. Buffer also provides advanced analytics to track social media performance and see weekly or monthly results. Analytics data can also be exported to do further calculations or to create reports. > > Verdict: Rated **4.5/5** by 1492 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 1492 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.4/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Buffer - **Founded**: 2010 ## Commercial Context - **Starting Price**: US$6.00 - **Pricing model**: Usage Based (Free version available) (Free Trial) - **Pricing Details**: Buffer offers a range of pricing plans tailored to accommodate different social media management needs, from individuals just starting out to larger teams and agencies. Buffer also offers a 14-day free trial. All plans can be paid on either a monthly or yearly basis. Free plan: Free forever Essentials: $5 per month/channel Team: $10 per month/channel - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Canada, United Kingdom, United States ## Features - @mentions - API - Alerts/Notifications - Automated Publishing - Automated Scheduling - Calendar Management - Campaign Management - Collaboration Tools - Content Library - Content Management - Data Import/Export - Data Visualisation - Multi-Account Management - Multi-Channel Campaigns - Performance Metrics - Post Scheduling - Reporting & Statistics - Reporting/Analytics - Social Media Integration - Social Media Monitoring ## Integrations (35 total) - 123FormBuilder - Bottlenose - CoSchedule Marketing Suite - Crate - Curata - Cyfe - Databox - Determ - Eventbrite - Evernote Teams - Feedly - Google Calendar - Google Drive - IFTTT - Instagram ... and 20 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Chat ## Category - [Social Media Management Tools](https://www.softwareadvice.ie/directory/1666/social-media/software) ## Related Categories - [Social Media Management Tools](https://www.softwareadvice.ie/directory/1666/social-media/software) - [Social Media Marketing Tools](https://www.softwareadvice.ie/directory/3905/social-media-marketing/software) - [Marketing Systems](https://www.softwareadvice.ie/directory/4630/marketing/software) - [Content Marketing Software](https://www.softwareadvice.ie/directory/1839/content/software) ## Alternatives 1. [Vista Social](https://www.softwareadvice.ie/software/334099/vista-social) — 4.9/5 (947 reviews) 2. [Publer](https://www.softwareadvice.ie/software/70129/publer) — 4.8/5 (965 reviews) 3. [Instagram](https://www.softwareadvice.ie/software/115029/instagram) — 4.7/5 (5208 reviews) 4. [Zoho Social](https://www.softwareadvice.ie/software/392457/zoho-social) — 4.7/5 (3457 reviews) 5. [Hootsuite](https://www.softwareadvice.ie/software/137620/hootsuite) — 4.4/5 (3801 reviews) ## Reviews ### "Buffer Is My Preferred Social Media Management Tool" — 5.0/5 > **Kelly** | *30 April 2026* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: I schedule posts for my clients and podcast with ease. I can schedule to every social media platform. You can reply to followers within the app. > > **Cons**: The problems with posts going through have been happening every week. I do like that you can have 3 platforms for free but each additional platform is 5 dollars and that can add up if you're managing many accounts. > > Good experience. Buffer is my preferred social media scheduler. Whenever I get another client and they want me to recommend a scheduler I always say Buffer. ----- ### "Buffer is a great tool with a Minor Limitation" — 5.0/5 > **Betty** | *31 July 2024* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: The AI assistance for making the post content better which is one of the most important reason. > > **Cons**: The one downside I’ve encountered with Buffer is the text limit for Twitter/X posts. While this is more of a constraint imposed by Twitter/X itself, it would be great if Buffer could offer some features or tips to help manage these limits more effectively, like an automatic character counter or suggestions for shortening text. Overall, despite this minor limitation, Buffer remains a powerful and efficient tool for managing social media campaigns > > Using Buffer has been a transformative experience for managing my social media presence. The platform offers a seamless and efficient way to schedule and post content across various social media channels, including Twitter, Facebook, LinkedIn, and Instagram. Its intuitive interface and robust features have significantly streamlined my workflow, allowing me to focus more on creating engaging content rather than managing the logistics of posting. ----- ### "Buffer is worth the money" — 5.0/5 > **Ebonie** | *11 October 2023* | Consumer Services | Recommendation rating: 10.0/10 > > **Pros**: I saved the company $500 by switching to Buffer. I enjoy the software for scheduled post and analytics. > > **Cons**: The interface is pretty dull but simple. ----- ### "Solid social media management platform with reasonable price." — 4.0/5 > **James** | *10 June 2023* | Financial Services | Recommendation rating: 8.0/10 > > **Pros**: I like their logo and their multi platform functionality. > > **Cons**: I dislike having to pay more for the interactive inbound connectivity. > > Good platform for solid social media connections and publishing features. It would be nice if the interactive features were included for the base price. ----- ### "Redesigned our information presentation" — 5.0/5 > **Sharem** | *14 January 2023* | Writing & Editing | Recommendation rating: 10.0/10 > > **Pros**: What I like the most about Buffer is the Scheduling of your content. It gives you more time to do other task once you are done scheduling them. It is easy to setup and navigate and hassle free. > > **Cons**: I don't see any problem of using Buffer. I feel light after scheduling my content to buffer. I never encounter any missing post of my content. > > I have a wonderful experience with Buffer. To be honest I am still using it and I am loving it. I am so glad that I discover this software. Setting the standard of skills and management in social media. ----- Page: 1 / 61\ Next: [Next page](https://www.softwareadvice.ie/software/53505/buffer?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/53505/buffer) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data